#195: Instant Insights Into The Toy Industry Uncovered at ChiTag Part 1 of 2
Are you passionate about toy design and eager to learn from the best in the toy industry? This episode of Making It In The Toy Industry takes you inside the Chicago Toy and Game Fair (ChiTag), a hub of innovation and creativity in the toy and game industry. Learn tips from show attendees who specialize in toy marketing, toy sales, and game innovation. Whether you're an aspiring toy inventor, a game design enthusiast, or simply fascinated by the world of toys, this episode includes 3 mini and action packed interviews.
Listen in as Azhelle challenges her guests to a game of Buildzi while interviewing them about their areas of expertise. Learn tips from Tami of Tamic Strategies, Monica of Boogie Board, and Keegan, inventor of the game Endless. Each guest shares their unique perspective on the industry – Tami discusses strategic approaches to managing overstock and market fluctuations, Monica showcases the cutting-edge, sustainable technology behind Boogie Boards, and Keegan illustrates the process of inventing and testing his award-winning game "Endless." These conversations not only shed light on the nuances of toy and game development but also offer practical advice for how to make and sell your own toys and games.
EPISODE CLIFF NOTES:
- Navigating Overstock in Toy Industry with Tami
- Boogie Board's Innovation in Toys Explained by Monica
- Keegan Shares His Award-Winning Game Design Journey
- Networking and Collaboration in the Toy Sector
- Effective Marketing Strategies in Toy Industry with Monica
- Licensing and Commercializing Toy Inventions
- Tackling the Challenge of Product Imitation
- Essential Advice for Aspiring Toy Inventors from Keegan
- Growth and Adaptation in the Toy Business with Tami
EPISODE SPONSOR:
This episode is brought to you by People of Play and CHITAG. Thank you for being a sponsor!
Learn more about CHITAG by visiting chitag.com
Learn more about People of Play by visiting peopleofplay.com
Watch these interviews on The Toy Coach's YouTube Channel.
For resources cited and links mentioned in this episode visit https://www.thetoycoach.com/195
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