tradietips

Today we are bringing you an awesome guest interview as I sat down with Scott Clements from Inertia Engineering - a civil, structural and flood engineering consultancy with a team of over 70 based in Brisbane.

Here’s some of the highlights of my conversation with Scott:

• Why positioning yourself as an expert will help your pipeline 
• How Inertia took a different direction which lead to success during Covid
• How they first started their marketing journey 
• Predictions for the construction industry over the next 5 years 
• Why now is the time to improve your marketing 
• The 3 problems your customers have and how to position yourself to show you can solve them

Enjoy this awesome episode!

Scott is Managing Director at Inertia Engineering, a civil, structural and flood engineering consultancy with a team of over 70 based in Brisbane. His vision for Inertia is to have a truly positive impact on every project and person we work with. This is driven through an innovative and collaborative environment, coupled with the desire to deliver a result. Scott loves working with a diverse range of people in the construction and development industry and believe that sharing ideas while having fun along the way is the key to successful relationships and projects. His experience outside of the engineering field includes property development, construction, finance and marketing which allows him to provide key insights and opinions from both an engineering and more holistic perspective.

Here’s how we can help you Market Your Tradie Business: 

Download our free ‘content ideas for construction’ guide through the link below

https://www.buildsbycaptivemedia.com/16ideas

Join the waitlist for the Market Your Tradie Business course and go into the draw to win it for free! 

You also get access to early bird pricing by being on the waitlist. 

https://captivemedia.activehosted.com/f/7 

Are all customer testimonials good for your business? The short answer is not necessarily. If your customer provides a testimonial that doesn't explicitly show how you solved their pain points then it might not have the impact you hope for with potential new clients.

Step up your game a notch and use client testimonials to do the marketing for you! But how exactly do you do that?

For many of us, we might be familiar with it, while others may have heard it for the first time. But what if I tell you that there is a process for generating simple and powerful testimonials from your loyal customers?

In the Tradie business, trust and credibility is the name of the game! Learn how to get simple and powerful testimonials from your customers in this week’s episode of  the Market Your Tradie Business podcast!

If you want to build your credibility, THE INEXPENSIVE WAY, tune in to this week’s podcast episode of Market Your Tradie Business and learn how to get simple and powerful testimonials from your customers!

Download our free ‘content ideas for construction’ guide through the link below

https://www.buildsbycaptivemedia.com/16ideas 

Join the waitlist for the Market Your Tradie Business Course here and go into the draw to win it for free! 

https://www.buildsbycaptivemedia.com/course