Logo

    yellowpages

    Explore "yellowpages" with insightful episodes like "Dodgeball Marketing Podcast #66: How Your Marketing Changes when You Grow Your Geographic Market" and "Episode 59: A Sustainable Model for Archives (Polina Ilieva)" from podcasts like ""Dodgeball Marketing Podcast" and "An Archivist's Tale"" and more!

    Episodes (2)

    Dodgeball Marketing Podcast #66: How Your Marketing Changes when You Grow Your Geographic Market

    Dodgeball Marketing Podcast #66: How Your Marketing Changes when You Grow Your Geographic Market

    In today's episode, we're going to talk about how your marketing changes when you grow geographically.

    00:01:17 - Consider How You Look Now in Terms of Service Area and Placement in Search Engines.
    00:03:17 - How Should Businesses That Are Expanding Thinking About How They Present Their Service Area Online?
    00:08:16 - Plan for How Your Google Maps Listing Will Support Your Stated Service Areas.
    00:12:53 - How Should Expanding Regions Affect Content Planning?

    For more on the tools and tips in this episode, please visit:
    https://www.dodgeballseo.com/

    Episode 59: A Sustainable Model for Archives (Polina Ilieva)

    Episode 59: A Sustainable Model for Archives (Polina Ilieva)
    Polina Ilieva, Head of Archives and Special Collections at the University of California San Francisco, tells us how she moved to the U.S. and became an archivist. She also explains how she documents her university as well as the history of medicine and the histories of patients, while also maintaining the Industry Documents Library, consisting of documents created by industries that influence public health.