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    51. Expanding your self brand nad network - with Ryan aka DJ Harpoon

    enFebruary 21, 2023

    Podcast Summary

    • From country to city: pursuing music dreamsFollowing your passion for music can lead to opportunities and success, even if you start from humble beginnings.

      Passion and dedication to music can lead to incredible opportunities. Ryan, also known as DJ Harpoon, moved from the country to Sydney to pursue his dreams in DJing and music production. After releasing a track that went number one in Australia, he signed a contract with Central Station Records and now works for them full time. Ryan's experience highlights the importance of creating your own music to advance in the industry and the potential rewards of hard work and perseverance. From humble beginnings in Dubbo to achieving success in Sydney, Ryan's story is a testament to the power of following your dreams.

    • The creative process and meeting idols are unpredictableSuccess in the arts is unpredictable and depends on dedication and hard work, not just innate talent. Idols are human and meeting them may not live up to expectations.

      The creative process is unpredictable and subjective. You can't always predict which projects will be successful or take a long time to complete. Consistently putting in the work is important, but the outcome is not always within your control. The arts are subjective, and people's opinions can vary greatly. Even meeting idols or successful individuals can have a mixed impact, and it's important to remember that they are human and not infallible. The excitement of having an idol can come from the perception of them as a greater being, but meeting them can sometimes shatter that illusion. It's important to remember that everyone is human and success comes from dedication and hard work, not just innate talent. Additionally, it can be beneficial to not know the size of someone's following or fanbase, as it can affect how we perceive and interact with them.

    • Trying too hard to impress can hinder authentic connectionsFocus on positive connections, accept rejection, and embrace self-acceptance for genuine relationships

      Our desire to be liked by others is a deeply ingrained instinct, but trying too hard to impress people can hinder authentic connections. The speaker shares her experience of behaving differently around people she likes or perceives as important, only to realize that these attempts to fit in can result in unnatural interactions. This phenomenon is not limited to personal relationships but also extends to professional settings, such as dating or social media. The speaker acknowledges the natural feeling of disappointment when someone doesn't like us, but encourages focusing on the positive connections and moving past negative feedback. Ultimately, understanding that not everyone will like us and learning to accept and appreciate ourselves and our unique qualities is essential for forming genuine relationships.

    • Receiving Negative Feedback in PodcastingUnderstand the source and intent behind negative feedback, adapt your style, and remember podcasting takes time and effort.

      While receiving negative feedback can be challenging, it's important to consider the source and intent behind it. The speaker shares that they try to be understanding and constructive when receiving criticism, especially from those who put themselves out there and are not being malicious or harmful. They also mention that they've only encountered negative reviews anonymously, on podcast platforms, and believe that people may be more likely to leave negative feedback anonymously than directly to someone's face. The speaker admires those who can hold a conversation without a script and hit both sides of an argument, and shares that they've had to adapt their podcasting style to be more spontaneous and conversational. They also mention that podcasting takes more time and effort than people may realize, as it involves recording, editing, and producing both audio and video content.

    • Creating shareable, bite-sized content from longer episodesFocus on relatable experiences and specific demographics to build a loyal fanbase, even during a pandemic

      Creating shareable, bite-sized content from longer episodes can attract a wider audience and keep them engaged. This approach, known as "juicy stories," involves sharing intriguing snippets that leave listeners wanting more. The conversation also highlighted the importance of targeting a specific demographic, but still attracting fans of all ages. However, creating this content can be time-consuming, especially when two people are involved, each with their own careers outside of the podcast. The discussion began when the podcast hosts, Lucy and Nick, met at a DJ event and discovered a shared interest in creating content for a younger audience. By focusing on party stories and relatable experiences, they were able to build a following and keep the content fresh, even during the pandemic. Ultimately, the key takeaway is that by creating engaging, shareable content and targeting a specific demographic, podcasters can build a loyal fanbase that spans all ages.

    • Networking and building relationships in the arts industryMaking genuine connections with people through networking and following up on social media can expand your reach and increase potential fans.

      Building a successful career, especially in the arts industry, relies heavily on networking and understanding your audience. The speaker shared a personal story about how he formed a business partnership and later a friendship with a fellow DJ, which led him to meet his current partner. He emphasized the importance of being in touch with your audience and converting followers into potential fans. The speaker also mentioned the power of word of mouth and the importance of making genuine connections with people. He advised that when meeting new people, it's important to make a good first impression and follow up with them on social media. By doing so, you expand your reach and increase the chances of gaining new fans. The speaker's success is a testament to the power of networking and building genuine relationships, which has led him to where he is today.

    • Make it about the other personAsk questions, show interest, and be humble to build genuine connections during networking

      Effective networking involves making it about the other person. People generally enjoy talking about themselves, and asking questions about them can help break the ice and make the conversation more memorable. It's also important to be mindful of cultural differences in how people talk about themselves and their accomplishments. Additionally, being humble and not boasting about oneself can be an effective way to connect with others and avoid coming off as arrogant. Overall, successful networking requires a genuine interest in others and a willingness to listen and engage in meaningful conversations.

    • Bringing others down vs building them upSuccess isn't just about individual effort, it's about collaboration and supporting others. Avoid 'Tall Poppy Syndrome' and focus on building relationships for mutual success.

      People's insecurities can lead them to try and bring others down when they're trying to succeed. This can happen in various areas of life, including social, professional, and celebrity status. However, it's important to remember that there's room for everyone to succeed, and supporting others can actually help boost your own success. Collaboration and building each other up is more effective than trying to pull others down. The Australian cultural phenomenon known as "Tall Poppy Syndrome," where people try to cut down those who succeed, can be mitigated by staying humble and recognizing the team effort involved in achieving success. Successful people, whether they're celebrities or not, are those who stay grounded and recognize the contributions of those around them. Formula One racing is a great metaphor for this, as the drivers are nothing without their team, pit crew, and support staff. So, instead of trying to be a "dickhead" and thinking it's all about you, focus on building relationships and working together to achieve success.

    • The power of networking and human connectionBeing interested and engaging in conversations with others is key to success. Opportunities often come unexpectedly, so put yourself out there and be open to new experiences.

      Networking and human connection are crucial for success in any field. And it's not about being an expert in every topic or having all the answers. Instead, it's about being interested and engaging in conversations with others. As one speaker shared, even someone as socially awkward as a top music producer needs to have a personality and the ability to network to be successful. Additionally, opportunities often come unexpectedly, so it's essential to put yourself out there and be open to new experiences. As another speaker shared, their career took off after a night they didn't want to go out. They believe in fate and the idea that every opportunity leads to another. So, whether you see it as fate or just the power of putting yourself out there, the more opportunities you have in life, the more successful you're likely to be.

    • Stepping out of comfort zone leads to growth and opportunitiesForcing yourself to be social and take opportunities can lead to personal growth and new experiences.

      Stepping out of your comfort zone can lead to significant personal growth and new opportunities. The speaker shares her experience of being shy and introverted in her primary and early high school years, but once she forced herself to be more social in high school, she blossomed and made many friends. She also mentions how traveling alone and being in new places forces her to meet new people and be more social. The speaker also reflects on how a chance appearance on her friends' podcast led her to start her own podcast about neuroscience, which she had been thinking about for a long time. This shows how important it is to take opportunities when they arise and not let fear or discomfort hold you back.

    • Embrace new opportunities for growthEmbracing new opportunities can lead to significant personal and professional growth, but it often takes time, persistence, and commitment to see results.

      Putting yourself out there and being open to new opportunities can lead to significant personal and professional growth. This can come in many forms, such as networking with friends, starting a podcast, or even writing a book. The speaker's experiences demonstrate that it often takes time and persistence to see results, but the payoff can be worth it. Small goals and routines, like daily exercise or focusing on deadlines, can help keep you motivated and on track during the process. Opportunities may not always come easily, but saying yes and staying committed can lead to unexpected and exciting outcomes.

    • Maintaining Peak Performance with Discipline and Self-CareIncorporate daily exercise, focus on small progress towards goals, enjoy life, commit to personal growth, and use cold water exposure for mental clarity.

      Incorporating a disciplined routine, including regular exercise like swimming, which boosts focus by releasing serotonin, and consistent work on goals, no matter how small the progress each day, are key to maintaining peak mental and physical performance. Cold water exposure is an additional effective method for calming the mind and increasing focus. Balancing discipline with enjoyment and self-care is essential, as is staying committed to personal growth and development. Remember, it's the daily effort that leads to significant progress and long-term success.

    • A humorous exchange on social media leads to a conversation about weight lossBreaking up with an ex and giving up alcohol can aid in weight loss. The impact of alcohol on fitness goals is a common challenge in the music industry.

      Both individuals shared a humorous experience on social media where they asked their followers to send questions. One of the questions suggested that one person should perform with a helmet to hide their head, which they found amusing. The conversation then shifted to the topic of weight loss. The first person had lost 10 kilos after breaking up with their ex and deciding to focus on themselves and their music. They also shared that they had given up alcohol to be clear-headed and focus on their fitness goals. The second person shared a story about how they and their boyfriend calculated the calories they consumed in one night through alcohol and were shocked by the high number. The conversation ended with a discussion about the impact of alcohol on weight loss and fitness goals in the music industry.

    • Navigating the music industry's challengesStay true to yourself, reflect on past actions, and stay focused on goals to succeed in the music industry

      Navigating the music industry can be challenging, especially when it comes to dealing with the prevalence of alcohol and drugs, and the pressure to conform to industry norms. Finding a balance between staying true to yourself and adhering to the rules is crucial. Additionally, taking action on ideas is essential. Some people may find inspiration at the beach or through talking to friends and family, while others may need a more black-and-white approach. It's important to reflect on past actions and adjust tactics if necessary to increase the chances of success. Ultimately, it's about staying focused and committed to your goals.

    • Personal growth needs self-discipline and consistencyCommit to long-term lifestyle changes, surround yourself with supportive people, and find internal motivation for success

      Personal growth and success require self-discipline and consistency. No one else can force you to pursue your goals; it's up to you to make the commitment and put in the effort. Discipline goes beyond the initial action – it means making a long-term change in your lifestyle. Surrounding yourself with like-minded individuals who support and understand your aspirations can help make the journey feel more normal and less isolating. Additionally, recognizing the value of building a personal brand and seeking support from others can lead to unexpected benefits. Remember, the key to success is not expecting external validation or support, but rather finding the internal motivation to keep pushing forward.

    • Making new friends as an adultInitiate deeper conversations, prioritize meaningful connections, and engage in new experiences to build friendships.

      Making new friends as an adult can be challenging, but it's important to put yourself out there and be open to meeting new people. This can be done through online communities, such as podcast groups, or in person, like at work or through hobbies. Don't wait for others to make the first move, take the initiative and start having deeper conversations with potential friends. Additionally, it's essential to prioritize important activities over urgent ones to avoid burnout. The speaker shared personal experiences of meeting friends through her podcast and emphasized the importance of being open to new experiences and connections. Remember, everyone's life is unique, and it's okay if not everyone listens to your podcast or knows every detail about your life. The key is to focus on building meaningful connections with those around you.

    • Focus on passion and purpose for better lifePrioritizing passion and purpose leads to better life, saves time, and fosters healthy relationships.

      Prioritizing your passion and purpose in life is crucial for feeling better, being more productive, and avoiding burnout. Instead of getting bogged down by what seems urgent, focus on what brings you joy and fulfillment. This not only saves time but also leads to healthier relationships, where both partners support each other's independence and shared goals. As shared in the conversation, finding someone who understands and respects your unique drive and passions is essential for a successful and fulfilling relationship. By focusing on these aspects, you'll be able to live a more authentic and satisfying life.

    • Focusing on personal growth leads to finding the right partnerFocus on personal growth, don't force a relationship, and the right person will appear when the time is right.

      Being single and focused on personal growth and networking can lead to finding the right partner more effectively. The speaker shares her experience of being in the zone and not looking for a relationship, yet finding one when she least expected it. She emphasizes that having a carefree attitude and not being desperate or needy can attract the right person. Additionally, the speaker suggests that when one is fully engaged in their own life and not resisting the idea of a relationship, it can manifest more naturally. Overall, the key takeaway is to focus on personal growth and not force a relationship, as the right person will eventually appear when the time is right.

    • The importance of authenticity and connection in music and podcastsAuthentic conversations and showcasing good music led to a successful podcast episode and growing listener base for Tarpoon, encouraging listeners to check out his music and join his Facebook group.

      The podcast conversation between the host and Tarpoon, a musician, highlighted the importance of authenticity and connection in creating successful music and engaging conversations. Tarpoon shared that his longest podcast episode yet, which featured good bands and flowing conversations, resonated well with listeners. He encouraged listeners to check out his music on Spotify and Apple under the name Harpoon, and mentioned his upcoming song "Enjoying the View" which gained popularity through a TikTok campaign. Tarpoon also shared that he would be graduating from university and releasing his new song around that time. The podcast episode will be released a week and two days after the recording date, and Tarpoon invited listeners to join his Facebook group for more interaction. The conversation also emphasized the value of cross-pollination between different industries and audiences, and the potential for new discoveries and connections through various platforms.

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