Podcast Summary
Seeing problems as opportunities and staying true to oneself: Embrace challenges, adapt, and stay true to your talents and passions for profitable growth
Being a disruptive entrepreneur involves seeing problems as opportunities and approaching them with a unique perspective. It's about embracing challenges and being profitable, all while staying true to your talents and passions. Caprice, a model and entrepreneur, embodies this mindset. She became a mom and shifted her focus, but her experiences, from being voted the sexiest woman in the world to her unexpected journey into modeling, demonstrate her ability to adapt and thrive. Caprice's story shows that even when faced with change or feeling "out of the spotlight," staying true to oneself and embracing new opportunities can lead to success.
Planning for the future and having a backup plan: Successful people in the entertainment industry need to adapt, innovate, and have a backup plan to ensure long-term success. Identify your target market and put in the effort to make your business thrive.
Successful people, especially in the entertainment industry, need to plan for their future and have a backup plan. The gravy train doesn't last forever, and it's important to be flexible and hedge against risk. This was the experience of a former model, businesswoman, actress, and TV personality, who started her own lingerie line, Caprice, as a backup plan when she turned 30 and realized her time at the top was limited. She cautions against putting all eggs in one basket and emphasizes the importance of identifying your target market. Entrepreneurship requires constant innovation, hard work, and long hours. Success is not a given, and complacency is not an option. The story of her career serves as a reminder that planning ahead, staying adaptable, and putting in the effort are essential for long-term success.
Emphasizing independence and diversification: Entrepreneurs should not limit themselves to one source of income or career path, but rather be open to new opportunities and willing to pivot when necessary.
Caprice, a disruptive entrepreneur, emphasizes the importance of being diversified and independent, both financially and in career choices. She grew up with a strong work ethic and a desire for success, but also values giving back and recognizes the importance of taking calculated risks and cutting losses when necessary. Her unique name, Real, is a testament to her authenticity and her experiences in the modeling industry, where she faced challenges and misconceptions due to her name. Caprice encourages entrepreneurs to not put all their eggs in one basket, but rather, be open to new opportunities and willing to pivot when necessary. She believes that independence and the ability to succeed in multiple disciplines are key traits of an entrepreneur.
Juggling Motherhood and Entrepreneurship: Maintaining a successful entrepreneurship while raising children requires dedication, patience, and a strong support system. Having children can make you a better person and help you overcome challenges like mom guilt.
Maintaining a successful entrepreneurship while raising children requires a lot of dedication, patience, and support. The speaker, who is a mentor to many mom entrepreneurs, shared her personal experience of juggling her identity as a mother and a businesswoman. She acknowledged that there's no easy formula, but emphasized the importance of having a strong support system, whether it be a partner, family, or friends. She also mentioned how having children has made her a better person, more patient, and more cautious in her decision-making. The speaker also touched on the challenges of the ongoing pandemic and how it has affected her as a mother and an entrepreneur. She shared her initial hesitancy towards getting the vaccine but eventually decided to get it for the safety of her family. The speaker also addressed the topic of mom guilt and how she overcame it by focusing on the positive aspects of being a working mother and reminding herself that she's setting a good example for her children.
Parents as role models for children's growth: As parents, we inspire our children by setting examples of hard work and determination, while maintaining our own identity and avoiding resentment. Adapting to new platforms in personal branding helps us connect with wider audiences.
As parents, we are our children's biggest inspiration. Our hard work and determination, even if it means juggling multiple responsibilities, sets an example for them to develop into strong, independent individuals. This doesn't mean we have to sacrifice our own identity or become resentful. Instead, we should focus on becoming the best version of ourselves, which in turn benefits our children and family. Additionally, the world of personal branding has evolved significantly, with social media platforms like Clubhouse and Instagram becoming popular. As someone who was a personal brand before the concept existed, Oprah shares her experiences navigating this new landscape. She emphasizes that everyone now has a voice, and it's essential to adapt and find new ways to connect with audiences. Lastly, Oprah's partnership with her watch dealer, Broadwalk, serves as a reminder that we can leverage our networks and experiences to create opportunities for ourselves and others. By sharing her trusted source for high-end watches, she's not only helping her audience invest wisely but also providing access to her personal team. In essence, the challenges of balancing work, family, and personal growth are universal, but our resilience and adaptability are essential for raising successful children and thriving in an ever-changing world.
Leveraging Social Media for Global Marketing Opportunities: Social media provides free marketing opportunities for individuals and businesses worldwide. Persist through challenges and learn from setbacks to ultimately succeed. Good lighting, direction, and making subjects look their best are crucial photography traits.
Social media offers free marketing opportunities for individuals and businesses on a global scale. This was not the case when the speaker first started her brand, but now anyone can start a business and reach audiences worldwide without the need for traditional marketing methods. The speaker emphasizes that while entrepreneurship can be challenging, those who persist and learn from setbacks will ultimately succeed. Additionally, she shares her experience of retaining ownership of photo rights and syndicating them for additional income. In terms of photography, the speaker values good lighting, direction, and the ability to make the subject look their best. These traits are crucial for a photographer, especially when working for clients.
Mastering the art of negotiation with emotional restraint: Silence and emotional restraint during negotiations can lead to better outcomes and successful deals. Understand your target market, focus on cash flow, and have a solid financial plan for long-term business success.
Effective negotiation involves emotional restraint. Caprice Bourret, a successful entrepreneur and businesswoman, emphasized the importance of silence in negotiations. She shared her experience of facing stereotypes and challenges in business due to her gender, but she overcame these obstacles by mastering the art of negotiation. Caprice advised that during negotiations, it's essential to remain silent and avoid emotional responses. This strategy can lead to better outcomes and more successful deals. Additionally, Caprice highlighted the importance of understanding your target market, focusing on cash flow, and having a solid financial plan in place for long-term business success.
Finding less saturated markets and hiring the right team can lead to business success: Passion, smart decisions, continuous learning, and a less saturated market can lead to business success. Hire the right team to save time and increase profits, and learn from failures to grow.
Starting and growing a business requires passion, smart decision-making, and continuous learning from mistakes. When entering a new business idea, finding a less saturated market can lead to success and potential monopoly. Hiring the right team, even if it means investing more upfront, can ultimately save time and increase profits. Passion is essential for enduring the long wait for returns, which can take 3-5 years. Being open to advice and educating oneself on financial matters can prevent costly mistakes. Failure and rejection are inevitable, but learning from these experiences and not letting them discourage you are crucial for growth and success.
Embrace the unpredictability of life: Stay positive, be authentic, pursue dreams, embrace bad days, and move forward with determination and resilience. Be open about money and aspire to success for your children.
Life is unpredictable and includes good and bad days. It's important to embrace the bad days, promise yourself that tomorrow will be better, and then move forward with determination and resilience. The speaker also emphasized the importance of being open about money and aspiring to success, especially for the sake of one's children. Another interesting revelation was the speaker's experience in real estate investments and her regret of turning down an offer to be in Baywatch. Overall, the conversation highlighted the importance of staying positive, being authentic, and pursuing one's dreams.
Unexpected encounters and fame: Meeting people and being part of popular shows can unexpectedly boost a brand, but emotional decisions can lead to financial losses.
Effective marketing can come from unexpected places, even a celebrity encounter or a hot television show. Caprice Bourret shared an experience of meeting Fred Durst of Limp Bizkit at the MTV Music Awards, which led to an expensive lunch date that ended abruptly. Though she felt foolish for the wasted expense, the encounter brought attention to her brand. Similarly, being part of a popular show like Baywatch boosted her fame. Egos can lead to financial losses, but sometimes taking risks can pay off. Another key takeaway is the importance of hard work and the belief that it leads to luck. Caprice strongly believes in this and finds it unfortunate that some people aim for shortcuts like marrying for money or becoming a reality star. The best advice she ever received was to remove emotions and focus on power. The worst advice was to take emotions too seriously.
Acknowledging and moving on from unsuccessful investments: Recognize when an investment isn't working and be willing to cut losses, even if it's hard. Embrace change and invest in what's successful, and make a difference in the world through kindness.
It's important to acknowledge when an investment isn't working and be willing to cut your losses. The speaker shares that it's hard to let go when you've invested time and money into something, but sometimes the best move is to move on and invest in something that will be successful. Additionally, the speaker emphasizes the importance of kindness and making a difference in the world, even in small ways. They also discuss the concept of disruptive entrepreneurship, which involves embracing change and shaking up the status quo. The speaker shares that Ruth Purcell, a private yet successful businesswoman and mother, would be an interesting person to interview for this topic. Finally, they reflect on the importance of change in entrepreneurship and how it's necessary to embrace it to be successful.
Underestimating the Challenges of Parenthood: Embrace new experiences, even when they challenge our beliefs, and stand up for what we believe is right.
Experiences, especially those related to motherhood, can drastically change one's perspective and beliefs. Caprice, a successful entrepreneur, shared how she underestimated the challenges of parenthood before having children. She was confident that she could handle it all, but the reality was much different. However, despite the difficulties, she came to appreciate the experience and even developed a newfound respect for teachers and mothers. Caprice also discussed her decision to leave Twitter due to negative experiences with hateful comments and the platform's lack of action against such behavior. Overall, Caprice's conversation highlights the importance of embracing new experiences, even when they challenge our beliefs, and standing up for what we believe is right.
