"Do You Really Know Your Customer?" with David Brock

We know that in many cases, it’s the C-level member of an organization who signs off on exactly the type of product or service you sell. So why not cut some corners and call directly on them? Because it’s impossible! Or is it?  Dr. Steve Bistritz leads the field in the area of connecting with, and importantly having success with your target customers who occupy the C suite. Steve’s best selling book “Selling to the C Suite” is now in its 2^nd edition, and joins Dan Walker with the scoop in this 10-minute podcast.

Do you ever get the feeling when you’re prospecting for new business you’re just spinning your wheels; seems like no matter how many calls you make or email you send, you come up empty at the end of the day? There is a way to bring more gravitas and success to your efforts, and it’s such a simple formula, you may kick yourself for not figuring it out for yourself. CEO of the sales consulting firm Partners in Excellence and author of the book Sales Manager Survival Guide, David Brock  joins Dan Walker with the scoop in this 10-minute podcast.

There are many keys to successful selling – we all know the list: features & benefits, competitive talking points, overcoming common objections and so on. But if you had some real insight into certain behaviors in a sales rep that buyers find are important, that would be a real advantage. Our guest tells us we need to stop selling and start leading.  Speaker, sales consultant and author of the best seller, “Discover Questions Get You Connected”, Deb Calvert  joins Dan Walker with the scoop in this 10-minute podcast.

In today’s highly competitive sales environment, we’re all looking for a leg up. And our customers have come to expect more than a recitation of features & benefits.  A lot more. Luckily, there’s a path. And joining us to help map it out is speaker, sales consultant and author of The Perfect Close, James Muir, joins Dan Walker with the scoop in this 10-minute podcast.

If there was one magic bullet to success in sales, we’d all be fat and happy, right? Truth is, true success comes by way of a number of different skills, and we all spend a fair amount of time studying the subject. But there’s one trait in particular that everyone in sales would do well to master, and self-proclaimed sales execution specialist, Tibor Shanto  joins Dan Walker with the scoop in this 10-minute podcast.

Do you find yourself running into more & more brick walls out there and slowly but surely falling out of your comfort zone? Not a good place to be. But our special guest this week may have just the medicine you need to shake things up. Linda Swindling is a recovering attorney who now specializes in helping navigate the waters of complex sales. She’s also the author of the brand new book, Ask Outrageously! The Secret to Getting What You Really Want, and joins host Dan Walker with the insight in this 10-minute podcast.

For many sales pro’s, the arrival of summer is a good news / bad news time of year. The good news: winter’s in the rear view and we get to hit the beach, the links and everything else that goes with summer. The bad news: the dreaded summer slump in sales. But is that really a thing?  Busy sales trainer and coach Jeff Goldberg joins Dan Walker with the scoop in this 10-minute podcast.

Positive, meaningful customer interactions are more critical than ever in today’s competitive world of sales. Which means that with every single touch with your buyer, from the moment of first contact through each engagement, you’ve got to be on your toes. Speaker, author & consultant Barbara Giamanco joins host Dan Walker to explain in this 10-minute podcast.  

With all the technology and social media we have at our fingertips, it only makes sense that connecting with our customers & prospects and blowing out our numbers is a piece of cake, right? Think again.  As it turns out,  all that tech, in combination with some well-known knee jerk emotions can be holding you back. Jeb Blount is a very busy speaker and author, and head of the sales consultancy Sales Gravy. He's also the author of the brand new book, Sales EQ.  He’s joins host Dan Walker with some terrific insight in this 10-minute podcast.  

During the course of your sales career, chances are good you’ll be given the opportunity to move into sales management. And in many, if not most cases, that’s because you’re a great sales rep. But that might end up being exactly the wrong reason to move into management. Let’s get the story. Speaker, author and sales consultant Kelly Riggs joins host Dan Walker us to explain in this 10-minute podcast.