Ep 183 - THIS Is How You TAKE CONTROL of Your Life | Resilience Expert Stacey Copas

Welcome to the latest episode of L.I.F.T.S. This episode is the second part of a two-part podcast series recorded live at the EMEA’s biggest Health, Fitness, Wellness and Sports Festival, Beyond Activ, Feb 20-22, 2024.

In this episode, hosts Matthew Januszek, Co-Founder of Escape Fitness and Mo Iqbal, Founder & CEO of Sweatworks, dive into the opportunities that exist for operators, suppliers, investors and developers keen to establish a presence in the UAE.

Our hosts are joined by an eclectic mix of international industry disruptors, all finding their way and successfully developing businesses in the KSA and wider UAE region.  Please welcome to this podcast, Adnan Alkhalaf , Leejam; Lindsay Madden-Nadeau, Red Sea Global;  Herman Rutgers, EuropeActive;  Dr. Dimitri Koutsoubakis, & Gareth Jones, Wellfit; David Stalker, Group CEO MyZone and Jennifer Vaughan Maanavi, Physique 57.

Topics discussed in this LIFTS episode, include:

·        The impact of Beyond Activ in the KSA.

·        Prevalent KSA population health issues tacked by an active lifestyle.

·        A winning mindset for business success in the KSA.

·        Responsible tourism and regenerative development in Saudi Arabia.

·        Setting new standards and building sustainable Giga environments.

·        How the KSA can learn from the rest of the world to drive growth and success.

·        The importance of ‘network’ and ‘collaboration.’

·        The challenges of educating a population.

•       The need to ‘love’ rather than ‘wow’ consumers.

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Welcome to the latest episode of L.I.F.T.S. This episode is part-one of a two-part podcast series recorded live at the EMEA’s biggest Health, Fitness, Wellness and Sports Festival, Beyond Activ, Feb 20-22, 2024.

In this episode, hosts Matthew Januszek, Co-Founder of Escape Fitness and Mo Iqbal, Founder & CEO of Sweatworks, talk to fitness and wellness operators experiencing huge success in the Kingdom of Saud Arabia (KSA) and take a deep dive into the reasons why, right now, the KSA is providing the perfect environment for culturally aligned fitness and wellness businesses to thrive. On this episode our hosts are joined by:

1. Abdul Mohsin, Brand Ambassador, Delta Fitness
2. Abbas Almas, Senior Director of Marketing, Sales and Business Development, Kun Sports
3. Ross Stewart Campbell, Founder and CEO, Beyond Activ
4. Shadan Alsagri, Deputy COO, Leejam Sports
5. Emlyn Brown, Global Senior Vice President, Accor
6. Jason Tubbs, CEO, Fitness First Middle East
7. Nathan Clute, CSO, Armah Sports Company

 In this episode, topics discussed include:

·        KSA's Fitness Business Blueprint: Components of success.

·        Cultural considerations when hosting an event in the KSA.

·        Saudi Arabia’s Active Vision 2030.

·        Cultural evolution in the KSA and its impact on the fitness industry.

·        Collaboration: key to creating luxury fitness and wellness environments.

·        Building sustainable giga environments.

·        The talent challenge: recruiting and training quality personal trainers.

·        Cultural challenges: Importing western brands into the KSA.

•        Why 1Rebel did not succeed in the KSA.

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Welcome to the latest episode of L.I.F.T.S, this is part one of two podcasts live from the Connected Health and Fitness Summit in Los Angeles, interviewing some high caliber guests to debate the interesting topics, trends and conversations hitting the fitness industry headlines. 

In this episode, hosts Matthew Januszek, Co-Founder of Escape Fitness and Mo Iqbal, Founder & CEO of Sweatworks, are joined by Evelyn Webster, CEO of  SoulCycle, Calley Means, Co-Founder of TrueMed, Dean Kelly, CEO of Gainful, Mark Watterson, CEO of iFIT and Emma Forrest, Consumer Portfolio Director at Kisaco Research.

In this episode, topics discussed include:

•         Why SoulCycle stepped back from ties with social issues.
•         The ‘sick care' system;  incentivizing sickness to subsidize recurring revenue.
•         The healthcare budget scandal as large outlay goes to pharmaceutical products.
•         The rise of chronic health care conditions and the metabolic health crisis.
•         The triangle mix of content, hardware and software.

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Welcome back to L.I.F.T.S, your bite-size dose of the Latest Industry Fitness Trends and stories hitting the headlines and stirring up some debate.  

This week L.I.F.T.S comes live from the Connected Health and Fitness Summit in LA. Hosts Matthew Januszek, Co-Founder of Escape Fitness and Mo Iqbal, Founder & CEO of Sweatworks, are joined by Joe Vennare, Co-Founder of Fit Insider, the premier source of news and analysis shaping the fitness industry.

In this episode, live from the show, they debate about:

·       ● Challenges facing brick-and-mortar gyms in low utilization, data analysis, and engaging customers beyond workouts.

·       ● Nike expanding into wellness festivals and experiences to directly connect with consumers.

·       ● Samsung launching a smart ring, are they falling behind in innovation.

·       ● Potential for market saturation in fitness industry at 25% penetration.

·       ● Rapid rise of GLP-1 prescriptions and impact on fitness industry.

● Concerns about excessive data overload stressing consumers.

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Welcome back to L.I.F.T.S, your bite-size dose of the Latest Industry Fitness Trends and stories hitting the headlines and stirring up some debate.

This week’s episode discusses the latest launches, acquisitions, collaborations and expansions, as hosts Matthew Januszek, Co-Founder of Escape Fitness and Mo Iqbal, Founder & CEO of Sweatworks, are joined by Jack Thomas, Co-Founder of The Fit Guide, host of the Fitness Business Asia podcast and Founder of Base Bangkok.

In this episode, they debate about:

● Fitness growth and opportunities in the Middle East.

● Planet Fitness launches PF Media Network; an omnichannel advertising strategy.

● New connected, AI digital studio experience from Lumen Fitness.

● STRONG Pilates ramps up global strategy with 50 studios planned for Japan.

● The expansion of ROWFORMER, a concept2 rower built into a Reformer Pilates bed.

● WaterRower acquires CITYROW in connected fitness consolidation.

● How Adidas and Bumble have united to disarm gym intimidation.

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For this week’s episode of the Escape Your Limits Podcast, we headed over to Fit Expo, Los Angeles to check out the latest innovations and get involved in the conversations shaping the future of the global fitness industry.

During our time at the show we interviewed some of the leading experts, influencers and disruptors including Michael Myers and D’Juan Woods founders of Ultimate Athlete Bootcamp (UAB),Stan Morisseau weight loss specialist and founder of IMBULKY, celebrity trainer, Ramona Braganza and global dance and health coach Andrew ‘Dance Fever’ Jones 

In this episode we explore a diverse array of topics including:

• The importance of self-belief, mental toughness and resilience

• Building a 1 million following on Tik Tok

• The distracting impact of multi-tasking 

• The power of sleep and the role of technology in wellness tracking

• The power of Self Actualization

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Welcome back to L.I.F.T.S, your bite-size dose of the Latest Industry Fitness Trends and stories hitting the headlines and stirring up some debate.  

This week’s episode discusses data from the industries latest research reports, The 2023 IHRSA Global Report and The 2023 U.S. Health & Fitness Consumer Report, as hosts Matthew Januszek, Co-Founder of Escape Fitness and Mo Iqbal, Founder & CEO of Sweatworks, are joined by Pamela Kufahl, Senior Director of Communications with IHRSA, and Melissa Rodriguez, Market Research Advisor for IHRSA.

By digging into the data of these reports, the team get into discussions about:

• IHRSA’s three pillars; education, advocacy and research.

• Market size and consumer behavior.

• In-person and digital member touchpoints. 

• Training trends; Pilates, strength and treadmills. 

• Intersection of fitness and healthcare.

• The holistic approach; recovery, mental health and longevity. 

• Fitness evolution and advocacy efforts.

• Click-to-cancel regulations.

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On this week’s episode of the Escape Your Limits podcast, we are joined Paul Byrne, an innovative leader whose focus on progression and innovation has been instrumental in shaping the fitness industry as we know it.

Today, Paul is a Partner at Harrison Co, a consumer-focused investment bank helping clients make the right strategic business decisions to capitalize on the rapidly changing consumer economy. Recently the company released a report exploring ‘The Impact and Opportunities of GLP-1s for the Fitness and Wellness Industry’. 

In this podcast we dive into the detail, drawing on Paul’s extensive firsthand industry experience to understand how fitness operators can optimize the introduction of these new ‘miracle’ weight loss drugs.

Paul is perfectly placed to comment, thanks to his extensive experience of driving innovation and growth in the fitness industry. Over the course twenty years, Paul transformed Precor from a ‘one trick pony’ into a multi-product world renowned fitness company over the course of a twenty-year period. In addition to bringing to market iconic equipment innovations including the elliptical (EFX®) and the adaptive motion trainer (AMT), during his time as President, Paul also kick-started the gym floor technology revolution with the introduction of Precor’s Preva - a personalized fitness technology providing tailored workouts, popular apps and live tv to cardio machine users. 

There are few people who know more about the need to adapt to changing market conditions or the value in keeping a head of the curve with products and services relevant to the ever-changing needs and wants of the consumer.

In this podcast, Paul talks about:

• The rationale behind the report.

• Defining GLP-1s – how they work, what benefits they deliver.

• How GLP-1s can be accessed.

• The disruption GLP-1s will cause to the fitness, wellness, weight loss and other industries.

• Whether GLP-1 use will drive more or less people to gyms.

• The need for gyms to adapt to accommodate GLP-1 users.

• A call for specialist coaches who understand GLP-1s.

• The fusion of fitness and wellness with traditional healthcare.

• The global adoption of GPL-1s.

To learn more about Paul Byrne click here https://www.linkedin.com/in/paul-byrne-a930408/

To request a free copy of the Harrison Co report entitled: “The Impact and Opportunities of GLP-1s for the Fitness and Wellness Industry’, visit Harrisonco.com

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Welcome back to L.I.F.T.S, bringing you the Latest Industry Fitness Trends and stories hitting the headlines and stirring up some debate.  

This week’s episode covers some big headlines as hosts Matthew Januszek, Co-Founder of Escape Fitness and Mo Iqbal, Founder & CEO of Sweatworks, discuss some of the fitness, health and wellbeing stories hitting the headlines. 

Every week, our hosts discuss the breaking news, providing their own perspective on the headlines whilst provoking thoughts and conversations.

In today’s slightly extended episode, discussions cover:

• Muscle Centric Medicine and its link to longevity.

• IKEA’s entry into the home fitness market and the potential impact.

• Apple acquiring Peloton – insights, feasibility and impact. 

• Patent infringement in the Fittech and Wellness industries.

• Apple’s brand image versus its commercial objectives.

• Diversity, Equality, Inclusion (DEI) – can brands be everything to everyone?

• Bryan Johnson’s anti-aging Blueprint project.

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On this week’s episode of the Escape Your Limits Podcast, we head straight to the beating heart of innovation, walking the floor at CES 2024, Las Vegas, the most powerful tech event in the world, to interview thought leaders and put some of the industry’s most exciting new products and ideas to the test.

From digital strength training, smart yoga mats and air-quality monitors, to infrared light therapy devices, complete solutions and office wellness products that generate power as you work, CES 2024 did not disappoint. 

From the show floor, we caught up with industry experts including Barry Warrington, CEO at The EnergyLounger, David Araica from Ergomotion, Jørgen Solstad, Head of Consumer Products at Airthings, Jordan Mascaro, Marketing Manager with LifeSpan Fitness, Vinod Ajjarapu, CEO & Founder of Wellnesys and Cheng Chieh Wu with Guangzhou Yuandong Smart Sports Technology.

Discussing what each expert is pioneering, supporting and recognizing in the fast-moving world of fitness, this podcast highlights:

• The EnergyLounger, a cutting-edge, ergonomically designed full body red and near-infrared light therapy device.

• Yogifi, a smart yoga mat which learns from instructors to better guide users through content and personalized feedback.

• Ergomotion, a complete sleep solution with smart technology to allow users a better, deeper knowledge of the body during rest.

• The importance we should place on the air we breathe with Airthings, creators of smart air quality monitors and purifiers. 

• Office wellness products that generate power while you work from LifeSpan Fitness. 

• Digital strength training equipment from Guangzhou Yuandong Smart Sports Technology.

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