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    From Hayley Paige to Cheval. Sued for the rights to your own name? Say Yes to the Dress star shares secrets to navigating the lawsuit that almost erased her identity

    enJune 05, 2023

    Podcast Summary

    • Insights from a Wedding Dress Designer's Legal Battle and Economic UncertaintyListeners will hear from Haley Pageant about losing her brand rights and the importance of contract reviews, while also learning about the financial struggles of Americans and the potential impact of the US debt ceiling

      The pre market trading segment on Trading Secrets will provide listeners with a quick synopsis of what to expect from the main guest, insights into the investing world or economy, and potentially personal stories or numbers from the host. In this episode, listeners can look forward to hearing from internationally successful wedding dress designer Haley Pageant, who shares her story of losing the rights to her name and brand, and the repercussions of that decision. Additionally, listeners will learn how to get free legal help for contract review. On a broader note, a recent survey revealed that over 50% of Americans feel financially worse off now than before, the highest since 2011. The US debt ceiling was also recently passed in the senate, which could have significant consequences if the country were to default.

    • US Economy Averted Crisis, Mortgage Rates Rise, Influencers Paid for UGC, Cheval Uses Bonus DepreciationThe US economy faced a potential crisis due to a government default, mortgage rates rose, influencers earn from UGC without posting, and a businesswoman used bonus depreciation to lower taxes.

      The US economy faced a potential crisis with the possibility of a government default. This event, which was averted after the debt ceiling was raised, would have had severe consequences for the country and its leader, President Joe Biden. Additionally, mortgage rates have reached their highest level since November, impacting homebuyers. On a personal note, influencers are now being paid for user-generated content without requiring them to post it on their channels, and Cheval, a fashion designer and entrepreneur, recently took advantage of a tax strategy called bonus depreciation to reduce her taxes when purchasing a property for business use. Through these various economic and personal developments, the importance of understanding financial situations and making informed decisions stands out.

    • Embracing change and new opportunitiesEven in the face of adversity and change, it's crucial to embrace new opportunities and continue to develop and utilize the skills and experiences we've gained throughout our lives.

      Personal transformation and moving forward in life can be a challenging process, especially when it involves letting go of old identities and overcoming self-consciousness. Cheval's experience of changing her name and leaving behind her career as a bridal dress designer serves as a reminder of the importance of focusing on the next step and utilizing skills and experiences in new ways. The hardest part for Cheval was acknowledging the deep connection she had to her past identity as a wedding dress designer and the validation she received from it. However, when she was offered the opportunity to become the head of design, she saw it as a dream come true and an opportunity to grow. This experience taught her that even in the face of adversity and change, it's essential to embrace new opportunities and continue to develop and utilize the skills and experiences we've gained throughout our lives.

    • Personal branding adds value in the bridal industryIn the emotional bridal sector, having a personal brand can make designs more special and valuable, leading to greater opportunities and reputation.

      Having a signature line under your name in the design industry, especially in the bridal sector, can add significant value beyond the salary. This was discussed in relation to a designer's experience, who started as a head designer but aspired to have her name and vision associated with the brand. She acknowledged that not all designers have this opportunity, but in the bridal industry, where emotional attachment and a different purchasing process are common, having a personal brand can make the designs more special and valuable. This was compared to the example of Michael Jordan, who built a personal brand beyond his employment contract, leading to greater value and opportunities. The designer emphasized the importance of reputation and relationships, which remain even when faced with restrictions. She started working with Say Yes to the Dress in early 2014, and her experience there was separate from her former employer. Despite the association with Kleinfeld, she continues to cherish the experience and her reputation in the industry.

    • Former fashion designer's negotiation challengesA former fashion designer shares her experience of facing difficulties in negotiating contract terms due to non-compete clauses and lack of social media mentions, highlighting the importance of advocating for oneself in business deals.

      The speaker, a former fashion designer, faced significant challenges when trying to negotiate the terms of her contract after leaving her previous employer. She was unable to use her name or design wedding dresses due to a non-compete clause, and discovered during the negotiation process that there were no mentions of social media in the contract despite its growing importance in the industry. The speaker felt uncomfortable bringing up her concerns due to her people-pleasing personality and lack of negotiating skills. She recounts feeling frightened and powerless during the negotiation process, which was further complicated by the ongoing COVID-19 pandemic and the threat of a lawsuit while still employed. Overall, the experience taught the speaker the importance of taking up space, asking for help, and advocating for herself in business negotiations.

    • A shocking lawsuit experienceNegotiating a contract may prevent a lawsuit, but once served, moral convictions may lead to resignation.

      A long-planned and comprehensive lawsuit can be a shocking and unsettling experience, especially when it involves the rights to one's name and social media. The speaker, who had been negotiating with her former employer for a long time, felt morally unable to continue working there after the lawsuit was served in 2020. Despite the lengthy negotiations, the speaker felt that the lawsuit's arguments did not reflect her actual experience and decided to resign two days later. The lawsuit, which was extensive and unexpected, felt like a tactic or strategy to intimidate and control her. Although it's impossible to know for sure, the speaker believed that if she hadn't negotiated the contract, the lawsuit may not have occurred, or she might have stayed and continued working there. Ultimately, the speaker felt that her moral convictions and the suddenness of the situation left her with no other choice but to resign.

    • The Value of a Personal BrandDespite the legal right to remove a designer's name from a brand, the speaker values his personal identity over monetary gain and plans to use his experience to help others.

      The removal of a designer's name from a brand can raise ethical questions, even if it is legally justifiable. The speaker in this conversation expresses his confusion and disappointment over the situation, but ultimately accepts his role in the situation and sees it as an opportunity for growth. He values his personal brand and identity more than any monetary amount, and believes that the human motivation behind such actions is beyond his understanding. The speaker also plans to use his experience to help others going through similar battles by creating a non-profit organization. The value of a personal brand, in his opinion, is priceless when the person is behind it. The conversation also touches upon the idea of contracts being one-sided and the legal right to strip someone's name, but the real discussion lies in the ethics and morality of such actions.

    • The human behind a brand mattersAuthenticity, energy, and ownership are crucial for a brand's worth. Human connection and unique energy add value in today's market.

      The value of a brand is deeply connected to the human behind it. The authenticity, energy, and effort of the person are crucial factors in determining the worth of a brand. The speaker shares her personal experience and regret over not being privy to financial details during a past opportunity. She also discusses the importance of accountability and ownership of one's self and work. In the legal realm, fighting a lawsuit can be financially devastating, but standing up for oneself when misrepresented can be essential. Ultimately, the human connection and the unique energy each individual brings to a brand are becoming increasingly valuable in today's market.

    • Individual's Conflict with Corporate ControlArtistic freedom vs corporate control can lead to financial hardships and emotional distress for individuals, potentially impacting consumers' access to authentic products.

      The individual's experience in the industry reveals a conflict between artistic freedom and corporate control. The person feels suppressed, with their talents and resources being used against them. This situation not only affects the individual but also the consumers who desire authentic and unique products. Financially, the costs of legal battles and non-compete agreements have led to significant financial hardships. Despite these challenges, the individual remains determined to defend themselves and continue pursuing their passion. The situation highlights the importance of artistic freedom and the potential consequences when it is suppressed by corporate interests. The individual's story is a reminder that the cost of pursuing one's passion and standing up for one's rights can be high, both emotionally and financially.

    • Regretting Contracts Without Legal CounselDon't rush into signing contracts without proper research and legal advice to protect yourself and future opportunities.

      Entering into business agreements without proper legal counsel can lead to costly and potentially damaging consequences. The speaker, who faced a lawsuit that impacted her career, shared how she regretted not having an attorney review her first contract. She emphasized that signing a contract isn't just about the terms, but also about the relationship and the business you're investing in. Young professionals, especially those eager for opportunities, may feel pressured to sign without proper due diligence. However, it's crucial to do thorough research on the company and consider seeking advice to protect yourself and your future.

    • Protecting Yourself with Legal AdviceInvesting in legal protection is crucial, especially when entering contracts. Be aware of red flags and seek resources for affordable or pro bono legal representation.

      Protecting yourself with legal advice is crucial, especially when entering into contracts. Whether it's a personal or professional agreement, don't be quick to compromise too much of yourself. If you can't afford a lawyer, consider reaching out to organizations like the A Girl You Might Know Foundation for pro bono or affordable resources. The importance of legal representation cannot be overstated, as contracts can involve complex areas of law such as IP, trade secrets, and employment law. Additionally, be aware of red flags such as pressure to sign quickly without proper review or the suggestion that a lawyer is unnecessary. Remember, investing in legal protection is worth it in the long run. Furthermore, the brand discussion highlighted the importance of resilience and perseverance in the face of adversity. The brand, inspired by running against the wind, represents the ability to overcome limiting circumstances and reach new heights. Even in the midst of challenging situations, there may be opportunities for growth and creativity. So, whether it's starting a new project or entering a new industry, take the time to educate yourself and surround yourself with resources and support.

    • Investing in oneself and utilizing skills for business growthDespite challenges, invest in yourself, use skills wisely, manage time effectively, and create unique products to grow a business.

      Starting a business requires dedication and resourcefulness, even when faced with challenges such as lack of capital or expertise. The speaker emphasizes the importance of investing in oneself and utilizing one's skills and talents to make progress towards one's goals. She also advises being mindful of time management and avoiding distractions that can hinder progress. The speaker's shoe brand, Chival, is available primarily online at sheischival.com and in a pop-up shop in New York City. Chival offers specialty shoes that are not your average footwear, with unique designs featuring real flowers and rhinestones. The brand's wide assortment allows customers to find shoes that make them feel special for various occasions. Overall, the speaker encourages persistence and creativity in entrepreneurship.

    • Staying true to your values and beliefs is crucial for successMaintain integrity and purpose, never compromise morals, ethics, creativity, or reputation while pursuing dreams

      Staying true to your values and beliefs is crucial in achieving success, even if it means facing challenges and setbacks. The founder of Chival, Sheval, shared her journey from reality TV to building her own shoe brand, emphasizing the importance of maintaining integrity and purpose. Sheval's brand, Chival, represents the fierce, ongoing, and evolving nature of women, with unique branding elements that tell her creative story. When it comes to buying a dress on "Say Yes to the Dress," it is unclear if the price is negotiable or if there is a discount. Randy Fanoli, the star of the show, is as amazing as he appears on TV. Sheval's most significant piece of advice is to never compromise your morals, ethics, creativity, or reputation while pursuing your dreams. Time is finite, and fighting for what you believe in leaves a lasting impact.

    • The importance of personal branding and protecting intellectual propertyUnderstand contracts carefully before signing, protect intellectual property with trademarks, and build a strong personal brand to differentiate and establish a loyal following.

      Personal branding and protecting intellectual property are crucial aspects of building a successful business. The story of Hailey Paige, a business owner who lost her brand name and had to start over, serves as a stark reminder of the importance of understanding legal agreements and the potential consequences of not doing so. Hailey's resilience and determination to pivot and rebuild her brand despite the significant financial and emotional toll are inspiring. To avoid similar situations, it's essential to read and understand contracts carefully before signing them and to protect your intellectual property through trademarks and other legal means. Hailey's experience also highlights the value of a personal brand and the potential impact of losing it. By focusing on building a strong personal brand and protecting it, individuals and businesses can establish a loyal following and differentiate themselves in the market.

    • Protecting a Personal Brand from Legal ThreatsFailure to protect a personal brand can result in significant financial losses. Carefully consider contracts, protect your name, and be aware of potential legal risks.

      The value of a personal brand can be significant, and the loss of control over it can result in substantial financial consequences. In the case discussed, Hailey Paige, a successful wedding dress designer, faced a non-compete agreement that prevented her from using her name or designing dresses, potentially costing her millions in lost revenue. The legal complexities surrounding contract terms and potential business failure or legal success add to the complexity of the situation. The United States' legal system, which prioritizes capitalism and the potential for lawsuits, further complicates matters. It's essential to carefully consider contracts, protect personal brand, and be aware of potential risks.

    • Pro Bono Work and Keyman InsurancePro bono work is mandatory for law firms, providing free services to those in need. Keyman Insurance protects businesses from financial loss due to key employee's death.

      Pro bono work is a valuable concept where professionals, including attorneys, offer their services for free to those in need. Law firms are required to dedicate a certain number of hours to pro bono work. Meanwhile, Keyman Insurance is a type of business life insurance policy taken out by companies to protect against financial loss due to the death of a key executive or employee whose skills and contributions are vital to the company's survival. The discussion also touched upon the importance of understanding contracts and being aware of potential pitfalls. The case mentioned involved an individual whose contract felt weaponized against her, emphasizing the importance of having contracts reviewed by legal professionals.

    • Supporting the Trading Secrets Podcast can lead to rewardsListening to the podcast and leaving a review can result in influencer items and valuable insights

      Supporting and listening to the Trading Secrets Podcast can lead to valuable insights and potential rewards. The host emphasizes the importance of feedback and reviews, promising to give away influencer items to those who leave a 5-star review and share their thoughts. The podcast covers a range of topics, including personal stories, education, and finance. Upcoming guests include Barbara Corcoran, and the podcast will soon feature a weekly educational episode. The host shares his own experiences with fear and reactivity, and the impact the podcast has had on him. The podcast aims to inspire and potentially change outcomes for its listeners.

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    Trading Secrets
    enJune 10, 2024

    172. More Than Money: Jason and David break down the Kyle Cooke Episode!

    172. More Than Money:  Jason and David break down the Kyle Cooke Episode!
    This week, Jason is joined by the Curious Canadian David Arduin to break down the Kyle Cooke episode!

    Jason and David dive in to why they think that Kyle felt comfortable coming on to Trading Secrets to talk about the drama and using business facts over gossip, how Kyle showed a different side of himself on the episode, what a vesting period is and what it means for a company, what current ratio is, the different kinds of SBA loans, how they think the drama will impact the businesses, navigating business with friends and family, and playing devil's advocate.

    It’s an episode you can’t afford to miss! 

    Host: Jason Tartick
    Co-Host: David Arduin
    Audio: John Gurney

    Stay connected with the Trading Secrets Podcast! 
    Instagram: @tradingsecretspodcast 
    Youtube: Trading Secrets
    Facebook: Join the Group
    All Access: Free 30-Day Trial 

    Trading Secrets Steals & Deals!

    The Farmer's Dog:
    This spring, brighten up your dog’s bowl with fresh, healthy food. Get 50% off your first box, delivered to your door here

    Cort Furniture:
    Get furniture on your terms with CORT. Rent or Buy furniture that flexes to fit any situation, style and budget and to get 50% off your first month’s furniture rental head over to cort.com/podcast


    Trading Secrets
    enJune 06, 2024

    171. Bravo’s Kyle Cooke on navigating hard lessons when friendship and love meets business, importance of transparency, landing a $4.2M SBA loan, and the truths behind entrepreneurship

    171. Bravo’s Kyle Cooke on navigating hard lessons when friendship and love meets business, importance of transparency, landing a $4.2M SBA loan, and the truths behind entrepreneurship
    This week, Jason is joined by reality TV personality and entrepreneur Kyle Cooke for the second time! 

    Kyle was last on the show two years ago to talk about his sparkling hard teas and canned cocktail company Loverboy in addition to his experience being on Bravo’s hit show, Summer House. In more recent news, Kyle has been in the hot seat for some recent drama regarding his friend and Summer House co-star Craig Conover partnering with a competing brand of Loverboy. Kyle gives insight to the conflict between Loverboy and competitor Spritz Society on Watch What Happens Live, what he would do differently looking back in hindsight, the behind-the-scenes of the business of Loverboy, how he found out about the collaboration from Craig and the conversation they had, the importance of honesty and transparency, and how the situation is more gossip than an actual business case. Kyle also reveals what really goes into entrepreneurship, qualifying for an SBA loan worth millions, clearing up the truth and falses between business and pop culture, and how he balances his relationship and his business. Who has equity in the business? How much did he raise initially? 

    Kyle reveals all that and so much more in another episode you can’t afford to miss! 

    Host: Jason Tartick
    Co-Host: David Arduin
    Audio: John Gurney
    Guests: Kyle Cooke

    Stay connected with the Trading Secrets Podcast! 
    Instagram: @tradingsecretspodcast 
    Youtube: Trading Secrets
    Facebook: Join the Group
    All Access: Free 30-Day Trial 

    Trading Secrets Steals & Deals!
    Monarch Money:
    Unlike other personal finance apps, Monarch's simple, intuitive design makes it so easy to set up, customize, and use. Monarch has built-in features to collaborate with your partner, family, or financial advisor. Go to monarchmoney.com/SECRETS for an extended 30 day free trial.

    Hims:
    Hims is changing men's healthcare by providing access to affordable sexual health treatments, from the comfort of your couch. Hims provides access to doctor-trusted ED treatment options such as chewable Hard Mints, brand-name treatments like Viagra, or generic alternatives for up to 95% cheaper. The process is simple and 100% online. No uncomfortable doctor's visits. Start your free online visit today at Hims.com/TRADINGSECRETS

    DeleteMe:
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    Trading Secrets
    enJune 03, 2024

    170. More Than Money:  Diving into all things Reality TV & Pop Culture with Zachary Reality!

    170. More Than Money:  Diving into all things Reality TV & Pop Culture with Zachary Reality!
    This week, Jason is joined by social media personality, entertainment news host, and reality TV expert, Zachary Weinberg aka Zachary Reality!

    Zachary and Jason dive into all things reality TV, starting with the Bachelor franchise and where Zachary provides his overall thoughts about where Bachelor Nation is heading. Zachary gives insight to how we are currently in the era of crossover TV, which shows he thinks is the hottest, rapid fire rating of current reality TV shows, how he feels about other reality TV content creators, what he loves about content creation and how he got started, and his best advice! 

    It’s an episode you can’t afford to miss! 

    Host: Jason Tartick
    Co-Host: David Arduin
    Audio: John Gurney
    Guest: Zachary Reality

    Stay connected with the Trading Secrets Podcast! 
    Instagram: @tradingsecretspodcast 
    Youtube: Trading Secrets
    Facebook: Join the Group
    All Access: Free 30-Day Trial 

    Trading Secrets Steals & Deals!

    The Farmer's Dog:
    This spring, brighten up your dog’s bowl with fresh, healthy food. Get 50% off your first box, delivered to your door here

    Cort Furniture:
    Get furniture on your terms with CORT. Rent or Buy furniture that flexes to fit any situation, style and budget and to get 50% off your first month’s furniture rental head over to cort.com/podcast



    Trading Secrets
    enMay 30, 2024

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