Podcast Summary
Revolutionizing portfolio management with ShareSite: ShareSite offers comprehensive portfolio management with support for 500,000 stocks, ETFs, and funds, integration with 200 platforms, and tools for tax reporting and personal branding for entrepreneurs and gig workers.
The new investment platform, ShareSite, is revolutionizing the way investors manage their portfolios. With support for over 500,000 stocks, ETFs, and funds, and integration with over 200 platforms, ShareSite offers a comprehensive view of financial performance, including analyzed reports, dividend gains, and currency fluctuations, all through intuitive graphs and visualizations. For entrepreneurs and gig workers, who make up an increasing percentage of the workforce, ShareSite's special deal on the annual premium plan provides a valuable tool to streamline tax reporting and share portfolios. Our guest on this episode, Ryan, a successful entrepreneur and author, emphasized the importance of confidence in selling and the growing trend of independent income sources. His third book, "Brand It Like Sarhan," is specifically geared towards entrepreneurs and gig workers, offering insights on personal branding and making money work for them. Overall, the discussion highlighted the significance of having the right tools and mindset to navigate the complexities of personal finance and entrepreneurship.
Build a strong personal brand to increase earning potential: Identify your unique value proposition and focus on building a strong online presence to increase earning potential and create wealth
Building a personal brand is crucial for creating wealth and growing a successful business, especially in today's digital age. Personal branding can lead to the creation of billion-dollar businesses, as seen with performers and influencers. However, it's essential to understand what sets you apart and what your unique value proposition is. Building a personal brand requires effort, consistency, and a strong online presence. It's not just about having talent or being a performer; it's about creating content, writing books, or establishing thought leadership. The valuation of a personal brand is pegged to what you're selling or offering. So, identify your lane and focus on building a strong personal brand to increase your earning potential and create wealth.
Building a community is essential for personal brand success: Consistently create content, engage online and offline, and foster a sense of belonging to build a community and turn it into a profitable business through 'passion commerce'.
Building a community is a key aspect of turning personal branding into a successful business. This can be done through content creation, engagement in both online and offline spaces, and consistency in interactions. The importance of community was highlighted during the COVID-19 pandemic when online connections became a necessity. Even for individuals starting from scratch, the first step is to begin building a community and fostering a sense of belonging. Consistency is crucial in maintaining this community and showing appreciation to its members. The ultimate goal is to turn this passion-driven community into a business through what the speaker refers to as "passion commerce." This approach has been successful for businesses in various niches, from sales training to content creation. By focusing on community building, individuals can turn their personal brand into a powerful and profitable asset.
Expressing gratitude and recognizing achievements: Build a strong community by consistently connecting, expressing gratitude, and recognizing achievements. Use a systematic approach like the Cerhant brand strategy system to define your personal brand.
Building a strong community involves consistent connection and genuine gratitude. Begin by expressing heartfelt thanks to your audience for their presence and engagement. Go beyond mere acknowledgment by recognizing their achievements and hard work. Create a rewarding experience for them, as people are naturally incentivized by potential rewards. To help define your personal brand, consider using a systematic approach like the Cerhant brand strategy system, which consists of three phases: core identity, expansion, and optimization. By focusing on these elements, you can create a meaningful and authentic connection with your community.
Define your unique identity as a therapist: Identify a specialty or unique location, ask for honest feedback, and be authentic to attract more clients
To build a successful therapy practice, you need to define your unique identity beyond just being a therapist. This can be achieved by identifying a specialty or unique location that sets you apart from others. To help determine this, ask a trusted friend to describe you without using your name, as this can provide insights into how others perceive you. Be open to feedback, even if it's not flattering, as it can help you understand and address any negative first impressions. Remember, your first impression is often your last, so it's important to put your best foot forward. Additionally, be authentic to yourself and don't try to be something you're not, as this can come across as inauthentic or insincere to potential clients. Ultimately, finding your unique identity and effectively communicating it to others can help you stand out in a crowded market and attract more referrals.
Leaning into your unique identity: Consistently presenting yourself with authenticity and passion creates a memorable personal brand. Dressing well and respecting others also plays a role in how we're perceived.
Building a strong personal brand requires consistency and memorability. The speaker shared a personal experience of feeling self-conscious about her acne and avoiding eye contact with strangers due to her appearance. She emphasized the importance of leaning into your unique identity and passion to create a memorable brand. Additionally, the way we present ourselves can impact how others perceive us and treat us. While it's important to dress in a way that makes you happy, if you're not getting the desired results in your personal or professional life, you can't complain if you're only focused on yourself. Ultimately, the decision to show respect for others or for yourself starts with how we present ourselves each day.
Stay true to yourself while operating within your lane: Be authentic, focus on providing value, avoid projecting too far, and respect your audience to build a successful personal brand
Being authentic to yourself is crucial in building a personal brand. It's essential to be true to who you are, not who you think you're supposed to be. However, it's also important to operate within your lane and present yourself respectfully. Avoid projecting yourself too far into the future before you're ready, and focus on providing value to your audience. Remember, you already have a brand, and it's essential to take control of it intentionally. Common mistakes include getting too focused on the branding elements, such as logos and colors, at the expense of doing the real work, or trying to emulate someone else's brand. Ultimately, respect is key in building a personal brand that resonates with your audience.
Control your brand narrative: Being aware of your actions and words is crucial for maintaining a positive personal or business image. Contactless payment solutions can help businesses enhance customer experience and expand reach.
Controlling your brand narrative is crucial for both personal and business success. Your reputation is shaped by how the world perceives your core identity, and every transaction represents an opportunity to reinforce that identity. For businesses, contactless payment solutions like tap to pay on iPhone powered by Stripe can help increase revenue, expand reach, and enhance customer experience, all while simplifying the payment process. In the realm of personal branding, being aware of your actions and words is essential to maintaining a positive image and mitigating potential risks. Remember, you are the main character in your story, so take control of the narrative. Don't let others define you. Additionally, be mindful of your actions and be aware of the context in which you operate to avoid potential misunderstandings or misinterpretations.
Being authentic in wins and losses builds a community: Sharing relatable mistakes and failures creates authentic connections, builds trust, and fosters a community.
Being relatable and authentic in both wins and losses is key to building a community. Don't be afraid to share your mistakes and failures, as people appreciate a comeback story and can relate to overcoming adversity. Starting with a loss or failure in your messaging can also build an authentic relationship with your audience. People don't like being sold to, but they do enjoy shopping with friends. By sharing your experiences, both good and bad, you create an authentic connection that people appreciate. Additionally, always consider your audience and be genuine in your interactions with them. Embrace your unique energy and perspective, and don't be afraid to lean into your losses and failures to help others learn and grow.
Personal experience of health issues on long flights: Long flights without moving can lead to severe health issues like deep vein thrombosis. Prioritize health by moving around during flights and consider wearing compression socks.
Long flights without moving can lead to health issues such as deep vein thrombosis. The speaker shares his personal experience of making a clerical error in flying to New Zealand and not moving enough during the flight, resulting in severe leg pain and a hospital visit. He also mentions how the bungee jump companies in New Zealand use clever marketing tactics to encourage repeat jumps. The speaker regrets not moving enough during the flight and not wearing compression socks, leading to a potentially life-threatening situation. Since then, he has made it a point to move around during flights and even stands during long flights to prevent any such health issues. The speaker's experience serves as a reminder to prioritize health during travel and not underestimate the importance of movement, especially during long flights.
Focusing on end goal and sacrifices: Maintaining personal discipline requires a clear vision of the future and the willingness to make sacrifices along the way.
Personal discipline is crucial for building a strong personal brand, but it's not always easy to find or maintain. Motivation and a clear "why" can help, but true discipline comes from focusing on the end goal, or "wall," and the sacrifices necessary to reach it. Using the analogy of a glass of water filled with ice and wins, those who focus only on their wins and remove the sacrifices may find they can't fully enjoy the rewards. On the other hand, those who focus too much on the losses may find their glass is empty. Finding the balance and maintaining discipline requires a clear vision of the future and the willingness to make sacrifices along the way. As the speaker shared, everyone must find their own version of this story and the unique motivators that drive them towards their goals.
Choices and hardships are necessary for discipline: Recognize the importance of making disciplinary choices and embracing the hardships that come with them, as they lead to personal growth and success.
Discipline is a choice, and it's important to recognize that the hardships we face are a necessary part of achieving our goals. The speaker shared his experience of having to wake up early for work and feeling resentful, only to realize that his father had also endured similar struggles to provide for his family. This realization led him to understand that complaining about the challenges of discipline is futile, and that we all have to make choices about the "hard" we want in our lives. Whether it's the hardship of being poor or the hardship of being rich, being hungry or being overweight, we all have to make disciplinary choices every day. The speaker encourages us to choose our hard and to embrace the critical thinking and decision-making skills required to do so. For those interested in personal branding, the speaker is Ryan Serhant, and his book "Brand It Like Serhant" serves as a blueprint for building a brand for oneself or one's business.
Embracing Change and New Opportunities: Be open to new possibilities, embrace change, and consider reading 'Complete Insanity' for inspiration and education. Remember, Girls That Invest provides educational advice only, not personalized financial advice.
Life can take unexpected turns, leading to new opportunities and experiences. The speaker, for instance, left a real estate show to start her own company, and now, she has a new show coming out on Netflix. Moreover, the workplace she's currently in is so dynamic that it could potentially be turned into a reality TV show. It's essential to embrace change and be open to new possibilities. Additionally, the speaker highly recommends reading or listening to the audiobook "Complete Insanity" for inspiration and education. Lastly, remember that Girls That Invest provides general investing advice for educational purposes only and does not offer personalized financial advice. Always do thorough research and due diligence before making any investment decisions.
