Podcast Summary
Reflecting on Five Years of Evolution: Gary Vaynerchuk admits to evolving communication style, becoming a better CEO, less confrontational, and acknowledges growth areas like micromanaging and not trusting the open market.
Gary Vaynerchuk, in this episode of the AskGaryVee Show, reflects on the evolving nature of his views and communication style over the past five years. He admits that while he's known for drawing hard lines in the sand, he's also open to change. He shares that he's become a better communicator as a CEO and less confrontational, acknowledging the value of providing critical feedback. Additionally, he mentions that micromanaging and not fully trusting the open market have been areas of growth for him. Despite his strong beliefs, he's learned to be flexible and adapt to new situations.
Gary Vaynerchuk's Flexible Leadership Style: Gary Vaynerchuk is a flexible leader who values testing new ideas, rewards over risk, and consistently brings value to people.
Gary Vaynerchuk, a well-known entrepreneur and marketing expert, is a flexible and open-minded leader who values testing new ideas and constantly adapting to changing trends. He emphasizes the importance of reward over risk in decision-making and is known for his strong opinions, which he is not afraid to change. Vaynerchuk discussed his evolving views on various marketing platforms, including YouTube, Facebook, Twitter, and email marketing. He shared his past experiences with investments and the importance of understanding results-driven marketing. Despite his strong opinions, Vaynerchuk acknowledged that his tactics and beliefs are subject to change, but his core values of being good to people and bringing value remain consistent.
Calculated risks on startups and entrepreneurs: Bet on the right entrepreneur with a strong vision and determination for successful investing, even if the leader doesn't always win.
Successful investing involves taking calculated risks on both the startup and the entrepreneur, focusing on the upside potential and the jockey's abilities. Gary Vaynerchuk emphasizes that the leader doesn't always win and shares examples of companies like Facebook, Snapchat, Blockbuster, and Netflix. He believes that betting on the right entrepreneur with a strong vision and determination is crucial for success. Furthermore, Vaynerchuk reveals his strategy for Facebook long-form posts, which he considers a significant utility play for the show, encouraging listeners to settle in and fully engage with the content. Overall, his approach to life and business is to be on the offense and embrace optimism, naivete, and self-confidence, even in the face of potential losses.
Push boundaries and adapt to new platforms: Experiment with different content formats and platforms to find what works best for your brand, even if it goes against established advice or norms. Stay intuitive, test, and stay true to your brand.
Gary Vayner-Shkunov emphasizes the importance of constantly challenging oneself and adapting to new platforms, even if it means going against established advice or norms. He shared his recent success with long-form content on Facebook, despite it not feeling "native," and encouraged his audience to experiment and find what works best for them. He emphasized the importance of intuition, testing, and staying true to one's brand, even when it comes to social media platforms. By constantly pushing boundaries and being open to change, one can stay ahead of the curve and effectively engage with their audience.
Prioritize projects based on value and potential growth: Entrepreneurs and freelancers should focus on high-value projects, adapt to new opportunities, and let go of those that don't align with their goals for growth.
Entrepreneurs and freelancers should prioritize their projects based on the potential value they bring, whether it be through networking opportunities, working with big brands, or financial gain. Raising prices and letting the market determine which projects to take on can lead to greater success and growth, rather than being bogged down by too many projects that only scale the individual. As Gary Vaynerchuk and Sue Zimmerman discussed, it's essential to continually challenge oneself and adapt to new platforms and opportunities, but always with a focus on maximizing the return on investment of time and effort. Additionally, understanding the importance of raising prices and letting go of projects that don't align with your goals is a crucial aspect of growing a business.
Don't settle for less than what you're worth in negotiations: Regret settling for less? Raise your price and find a market willing to pay. Online communities will make a comeback as the next gen values open, community-driven platforms.
Negotiation is an ongoing process and it's important to keep pushing for better terms, even if it feels uncomfortable. The speaker shared an experience where he initially underestimated the value of his services and settled for less than he could have gotten. However, he later regretted the decision and raised his price, eventually finding a market that was willing to pay between $5,000 and $15,000. He emphasized the importance of not settling for less than what you're worth, especially when it comes to business deals. Another interesting point the speaker made was about the future of online communities. He believes that forums, which have been seen as a dying practice, will make a comeback as the next generation grows up and craves open, community-driven platforms again. He drew parallels to the rise and fall of social media platforms like MySpace, Facebook, and Twitter, and predicted that forums will eventually regain popularity. Overall, the speaker's insights offer valuable lessons on negotiation and the evolving nature of online communities.
Building an audience base beyond social media: Engage with your audience through email lists and forums to build a loyal community, as algorithms and social media platforms can change.
Building and owning your own audience base through email lists and forums is valuable and important, especially in today's digital world where algorithms and social media platforms can change the way content is distributed. Gary Vaynerchuk, in the discussion, emphasized the importance of not relying solely on Facebook or other platforms to reach your audience, as they can change their algorithms at any time. Instead, he suggested building an email list and creating a forum as additional ways to engage with your audience and build a community. He shared his experience with Wine Library TV, where he had a forum that grew and thrived when he was actively participating in it, but lost momentum when he stopped engaging with the community. Overall, the discussion highlighted the importance of building a loyal and engaged audience through multiple channels and not relying solely on any one platform.
Effective communication is a give-and-take process: Asking questions and providing clear answers are crucial for building a meaningful and connected conversation
Effective communication involves a give-and-take between the question asker and answer provider. Just as asking questions is crucial for gaining clarity and understanding, answering them accurately and thoroughly is essential for providing valuable information. This back-and-forth exchange is key to building a meaningful and connected conversation. In essence, communication is a dynamic process that requires active participation from both parties. It's not a one-way street, but rather a collaborative effort to exchange ideas and information. So, keep asking questions and don't hesitate to provide clear and complete answers. Together, we can build a rich and engaging dialogue.
