Inside the Ohana: Our Favorite Ohana Moments

To wrap season 2, past Inside the Ohana guests share their favorite Dreamforce memories, from both behind the scenes and center stage.

Featured Quotes:

“There's no more energizing place to fill your Salesforce tank than Dreamforce.” 
- Andrea Tarrell, CEO, Sercante

“You've never seen anything like it. You're like, ‘This is where I work?’”
- Sara Varni, CMO, Attentive

“Dreamforce is where you're so tired and delirious but when you're done, it’s like, ‘Oh my God, I did this.”  
- Shannon Duffy, CMO, Asana

Episode Timestamps:

*(01:46) - Andrea Tarrell, CEO, Sercante

*(03:44) -  Sara Varni, CMO, Attentive

*(03:44) - Bala Balabaskaran, Co-Founder & CTO, Fullcast.io

*(06:48) - Shannon Duffy, CMO, Asana

*(08:21) - Joe Houston, Sr. Renewal Manager, Salesforce

*(10:07) - Jane Hynes, VP, Global Communications, Google Cloud

*(11:04) - Avanish Sahai, Board Member & Advisor to Tech Companies

Sponsor

Inside the Ohana is brought to you by Qualified.com, the #1 Conversational Marketing platform for companies that use Salesforce and the secret weapon for Demand Gen pros. The world's leading enterprise brands trust Qualified to instantly meet with buyers, right on their website, and maximize sales pipeline. Visit Qualified.com to learn more.

Links

• Follow Dan Darcy on LinkedIn
• Learn more about Pipeline Summit Live at Dreamforce ‘23
• www.caspianstudios.com

In this special episode, Dan Darcy, Chief Customer Officer at Qualified, steps away from his hosting duties to guide us through his legendary 13-year tenure with Salesforce. You’ll hear about Dan’s most successful demo and his marketing advice for continuous reinvention. Plus, we reflect on the past year of "Inside the Ohana" and the extraordinary lineup of guests Dan’s had the privilege to interview.

Featured Quote:
“I think the biggest lesson I learned [at Salesforce] was don’t be complacent. You hear me say this all the time, don’t be boring, you know? That in my mind, it’s the same thing.” - Dan Darcy

Episode Timestamps:

*(01:30) - Looking back at 1 year of Inside the Ohana

*(03:00) - Ohana Origins: Dan’s Introduction to Salesforce 

*(07:00) -  What does the Ohana mean to Dan?

*(11:00) - What’s Cooking: Dan’s role at Qualified

*(14:00) - Future Forecast: What’s in store for the future of the Salesforce ecosystem?

*(15:00) - Advice for aspiring marketing professionals

*(16:30) - Lightning Round!

Sponsor

Inside the Ohana is brought to you by Qualified.com, the #1 Conversational Marketing platform for companies that use Salesforce and the secret weapon for Demand Gen pros. The world's leading enterprise brands trust Qualified to instantly meet with buyers, right on their website, and maximize sales pipeline. Visit Qualified.com to learn more.

Links

• Follow Dan on LinkedIn
• Learn more about Pipeline Summit Live at Dreamforce ‘23
• www.caspianstudios.com

Jane Hynes, VP of Communications for Google Cloud, shares behind-the-scenes stories from her impressive 14+ years at Salesforce, where she led the company's communications strategy from its days as a start-up, through its IPO, to the Fortune 500 company it is today. In this episode, you’ll hear real-life examples that emphasize the significance of creative problem-solving and advice for aspiring communications professionals.

Quote:
“It taught me the power of being creative, collaborating with other people, and being able to make a real impact at the same time.” 
- Jane Hynes

Episode Timestamps:

*(02:00) - Ohana Origins: Jane’s introduction to Salesforce 

*(08:00) -  What does the Ohana mean to Jane?

*(14:00) - What’s Cooking: Jane’s career post-Salesforce

*(17:00) - Future Forecast: What’s in store for the future of Salesforce?

*(18:00) - Advice for aspiring communications professionals

*(20:00) - Lightning Round!

Sponsor

Inside the Ohana is brought to you by Qualified.com, the #1 Conversational Marketing platform for companies that use Salesforce and the secret weapon for Demand Gen pros. The world's leading enterprise brands trust Qualified to instantly meet with buyers, right on their website, and maximize sales pipeline. Visit Qualified.com to learn more.

Links

• Follow Dan on LinkedIn
• Follow Jane on LinkedIn
• www.caspianstudios.com

Joe Houston is a Senior Renewal Manager at Salesforce with an impressive 16-year sales career, excelling in multitasking roles. Beyond his professional achievements, he's a content creator, social media influencer, and ambassador on multiple platforms. Despite juggling numerous commitments, Joe maintains a sharp and focused demeanor without complaints. In this episode, Joe shares valuable insights on personal branding and achieving work-life synergy, even with multiple ongoing projects.

Quote:
“Time management is extremely important and I don't think that people put enough emphasis and enough planning and strategizing into it. That's one of the things that's great about Salesforce, right? They're always looking ahead. They're always planning, and for my current role, it's extremely important that I plan out my time and I really understand how long it takes me to do a certain action.”

Episode Timestamps:

*(02:00) - Ohana Origins: Joe’s introduction to Salesforce 

*(08:00) -  What does the Ohana mean to Joe?

*(10:30) - What’s Cooking: Joe’s booming social-media presence 

*(19:00) - Future Forecast: What’s in store for Joe’s side hustles?

*(22:00) - Advice for aspiring content creators and leaders

*(23:00) - Lightning Round!

Sponsor

Inside the Ohana is brought to you by Qualified.com, the #1 Conversational Marketing platform for companies that use Salesforce and the secret weapon for Demand Gen pros. The world's leading enterprise brands trust Qualified to instantly meet with buyers, right on their website, and maximize sales pipeline. Visit Qualified.com to learn more.

Links

• Follow Dan on LinkedIn
• Follow Joe on LinkedIn, Instagram, YouTube, and TikTok
• www.caspianstudios.com

Join Shannon Duffy, the CMO at Asana, as she takes us on her journey from pioneering the cloud, CRM, and software revolution at Salesforce to spearheading a remarkable transformation in the way people work at Asana. Shannon's expertise as a technology marketing veteran shines through this episode, and you'll gain invaluable insights on the power of fearlessness in pursuing big ideas and the resilience needed to learn from mistakes.

Quote:

“Be fearless. I think I was so in my own head like, ‘Oh, I’m different. I came from an acquisition, I don’t know.’ What I learned throughout my tenure at Salesforce is that people wanted different things. Salesforce supports bold ideas and doing things differently, not the status quo.”

Episode Timestamps:

*(02:00) - Ohana Origins: Shannon’s introduction to Salesforce 

*(6:30) -  What does the Ohana mean to Shannon?

*(10:00) - What’s Cooking: Shannon’s career post-Salesforce

*(13:30) - Future Forecast: What’s in store for the Salesforce ecosystem?

*(15:00) - Advice for aspiring CMOs

*(16:00) - Lightning Round!

Sponsor

Inside the Ohana is brought to you by Qualified.com, the #1 Conversational Marketing platform for companies that use Salesforce and the secret weapon for Demand Gen pros. The world's leading enterprise brands trust Qualified to instantly meet with buyers, right on their website, and maximize sales pipeline. Visit Qualified.com to learn more.

Links

• Follow Dan on LinkedIn
• Follow Shannon on LinkedIn
• www.caspianstudios.com

In this episode, Bala Balabaskaran shares his firsthand experiences of crafting automation solutions that played a pivotal role in Salesforce's expansion during the 2010s. At that time, Salesforce was onboarding 700 new representatives each year. Bala, who previously served as the VP of GTM Technology and Operations at Salesforce, provides invaluable insights gained from developing growth strategies in the company. His shares his expertise in this area led him to his current role as the Co-Founder and CTO of Fullcast.io.

Quote:

“A lot of it comes from learning in the trenches at Salesforce — all the way from Going for Growth and our Fast Start planning processes. What does it take to get 400 people involved in a planning process? What does it take to deal with bad data? What does it take to deal with sort of effective data commissioning and who gets the right credit at the end of the day?”

Episode Timestamps:

*(02:00) - Ohana Origins: Bala’s Introduction to Salesforce 

*(11:00) -  What does the Ohana mean to Bala?

*(18:00) - What’s Cooking: Bala’s career post-Salesforce

*(24:00) - Future Forecast: What’s in store for the Salesforce ecosystem?

*(28:00) - Advice for aspiring entrepreneurs

*(29:00) - Lightning Round!

Sponsor

Inside the Ohana is brought to you by Qualified.com, the #1 Conversational Marketing platform for companies that use Salesforce and the secret weapon for Demand Gen pros. The world's leading enterprise brands trust Qualified to instantly meet with buyers, right on their website, and maximize sales pipeline. Visit Qualified.com to learn more.

Links

• Follow Dan on LinkedIn
• Follow Bala on LinkedIn
• www.caspianstudios.com

In this episode, Sara Varni, CMO of Attentive, reflects on her time at Salesforce and the role she played in achieving significant milestones like AppExchange and more. Drawing from her experiences, Sara shares strategies to excel in a fast-paced work environment and effectively build a high-performing team.

Quote:

“The AppExchange was well on its way but it was an inflection point where we began to see people gravitate towards our ecosystem… it was cool to be part of the early days of that.”

Episode Timestamps:

*(00:00) - Ohana Origins: Sara’s introduction to Salesforce 

*(12:30) -  What does the Ohana mean to Sara?

*(18:00) - What’s Cooking: Sara’s career post-Salesforce

*(23:00) - Future Forecast: What’s in store for the Salesforce ecosystem?

*(15:00) - Advice for aspiring CMOs

*(27:00) - Lightning Round!

Sponsor

Inside the Ohana is brought to you by Qualified.com, the #1 Conversational Marketing platform for companies that use Salesforce and the secret weapon for Demand Gen pros. The world's leading enterprise brands trust Qualified to instantly meet with buyers, right on their website, and maximize sales pipeline. Visit Qualified.com to learn more.

Links

• Connect with Dan on LinkedIn
• Connect with Sara on LinkedIn
• www.caspianstudios.com

Meet Andrea Tarrell, the dynamic CEO & Founder of Sercante, as well as a 12X certified Salesforce MVP and Marketing Champion. She caught the Salesforce bug at Dreamforce 2011 and has been on an exhilarating journey ever since. Tune in as Andrea and Dan share what makes Dreamforce special, discuss the incredible Ohana vibes that shaped her career, and reveal what's next in the thrilling evolution of marketing.

Quote:

“There’s no other more energizing place to fill your Salesforce tank than Dreamforce. It’s just great energy, great people, and great vibes. Oh yeah, and lots of epic parties.” - Andrea Tarrell

Episode Timestamps:

*(00:00) - Ohana Origins: Andrea’s Introduction to Salesforce 

*(07:00) -  What does the Ohana mean to Andrea?

*(11:00) - What’s Cooking: Andrea’s Career Post-Salesforce Ecosystem

*(15:00) - Future Forecast: What’s in Store for the Salesforce Ecosystem?

*(15:00) - Advice for Aspiring Leaders

*(17:30) - Lightning Round!

Sponsor

Inside the Ohana is brought to you by Qualified.com, the #1 Conversational Marketing platform for companies that use Salesforce and the secret weapon for Demand Gen pros. The world's leading enterprise brands trust Qualified to instantly meet with buyers, right on their website, and maximize sales pipeline. Visit Qualified.com to learn more.

Links

• Connect with Dan on LinkedIn
• Connect with Andrea on LinkedIn
• www.caspianstudios.com

In this episode, Dan is joined by Avanish Sahai, who shares his remarkable journey at Salesforce and discusses how he leverages his past experiences to provide guidance to major technology companies. Get ready to delve into insider stories from the early days and gain valuable insights into Avanish's key to success: cultivating relationships built on trust.

Quote

“The root of [the Ohana is], and what I think has still been Salesforce’s number one value, which is trust.” - Avanish Sahai

Episode Timestamps:

*(02:00) - Ohana Origins: Meet Avanish 

*(13:00) -  What does the Ohana mean to Avanish?

*(19:30) - What’s Cooking: Avanish's current role

*(23:30) - Future Forecast: What’s in store for the Salesforce ecosystem?

*(25:00) - Advice for aspiring leaders

*(26:30) - Lightning Round!

Sponsor

Inside the Ohana is brought to you by Qualified.com, the #1 Conversational Marketing platform for companies that use Salesforce and the secret weapon for Demand Gen pros. The world's leading enterprise brands trust Qualified to instantly meet with buyers, right on their website, and maximize sales pipeline. Visit Qualified.com to learn more.

Links

• Connect with Dan on LinkedIn
• Connect with Avanish on LinkedIn
• www.caspianstudios.com

In this episode, Robert Zimmermann, the CRO at Qualified, takes us on a journey through his career at Salesforce and beyond. We talk about how he has forged a path of success by adopting a customer-centric approach to his work and taking risks to avoid complacency. 

Quote

“Don’t assume just because we believe it’s true, that it is actually true. You need to earn your customer’s trust and respect every single week, every single quarter, every single year.”

Episode Timestamps:

*(2:19) - Ohana Origins: Meet Robert 

*(10:17) -  What Does the Ohana mean to Robert?

*(13:28) - What’s Cooking: Robert’s Current Role at Qualified

*(20:20) - Future Forecast: What’s in Store for the Salesforce ecosystem?

*(24:14) - Advice for Aspiring Leaders

*(25:57) - Lightning Round!

Sponsor

Inside the Ohana is brought to you by Qualified.com, the #1 Conversational Marketing platform for companies that use Salesforce and the secret weapon for Demand Gen pros. The world's leading enterprise brands trust Qualified to instantly meet with buyers, right on their website, and maximize sales pipeline. Visit Qualified.com to learn more.

Links

• Follow Dan on LinkedIn
• Follow Robert on LinkedIn
• www.caspianstudios.com