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    Part One: Frank Lorenzo: The Man Who Ruined Air Travel

    enAugust 01, 2023

    Podcast Summary

    • Exploring Opportunities for Personal Growth and Community ConnectionPurdue Global offers a respected degree pathway for working adults, while The Michigan Chronicle empowers and informs the black community. Both platforms provide opportunities for personal growth and community connection.

      Both Purdue Global and The Michigan Chronicle offer opportunities for personal growth and community connection. Purdue Global provides a chance for individuals to earn a respected degree and make a comeback in their careers. Backed by Purdue University, it offers a pathway to success for working adults. The Michigan Chronicle, on the other hand, empowers and informs the black community by elevating voices and sharing stories that matter. Staying connected through the Michigan Chronicle Digital Daily keeps individuals informed and engaged with their community. Meanwhile, the NFL season schedule release builds anticipation for exciting sports events, while Miles and the Behind the Bastards podcast offer entertainment and conversation. Despite fears and obstacles, both personal and professional growth are possible, and opportunities for connection and enjoyment abound.

    • From Gambling to Transforming the Airline IndustryLorenzo, a risk-taker inspired by his father's gambling lessons, revolutionized the airline industry by introducing economy plus seating and charging for seat selection, despite backlash from passengers and employees.

      Frank Lorenzo, born May 29, 1940, in New York City, transformed the airline industry from a simple ticket purchasing experience into a complex web of add-ons and uncomfortable seating options. Lorenzo, a Catholic with an unusual middle name, grew up in a comfortable middle-class family where his father, Olegario, taught him about risk, specifically gambling. Lorenzo showed an early aptitude for numbers and illegally ran a betting pool on the World Series during junior high school. He carried this fascination with numbers and risk into his career, leading him to make significant changes in the airline industry. Lorenzo's innovations included introducing economy plus seating and forcing passengers to pay for seat selection. These changes, while profitable, led to a dehumanizing experience for travelers and angered pilots, ground crews, and stewardesses. Despite some controversy, Lorenzo's impact on the airline industry is undeniable, leaving many to view him as a capitalist nightmare.

    • The Golden Age of Air Travel: A Time of Magic and GlamourThe 1950s and 1960s marked the beginning of commercial air travel, with CEOs like Robert Six of Continental Airlines making it seem glamorous through their personal stories and jet set lifestyle, despite their personal struggles.

      During Frank's childhood in the 1950s and 1960s, air travel was still new and magical. Airline CEOs were often former pilots who had lived exciting lives, making flying seem glamorous. Robert Six of Continental Airlines, for example, dropped out of high school to become a pilot and made a fortune during World War II by using his planes to transport troops. He later popularized the jet set lifestyle by inviting celebrities on flights. However, his personal life was less than ideal as he reportedly abused his family. The era's rich and powerful men, including Robert Six, had a hard time letting go of power and influence. This golden age of air travel, with its larger-than-life figures, left a lasting impression on Frank as a child, as he spent hours watching planes land below his apartment window.

    • From fighter pilot to businessman: Rickenbacker's extraordinary lifeRickenbacker, a decorated WW1 pilot, transformed his military fame into a successful businessman, founding a motor company, an airline, and merging it with Eastern Air Transport, becoming a titan in the first age of air travel.

      Edward Vernon Rickenbacker, a decorated World War 1 fighter pilot and the most decorated US flying ace, led an extraordinary life both in and out of the cockpit. Despite a childhood filled with near-death experiences, Rickenbacker became a race car driver, founded a motor company, and even started an airline, despite its eventual failure. His fame from his military accomplishments allowed him to merge it with Eastern Air Transport to create Eastern Airlines, which became a titan in the first age of air travel. Rickenbacker's life was a testament to his resilience and determination, as he continued to push boundaries and live life to the fullest, even when faced with adversity.

    • Frank Lorenzo's Unusual Hall Monitor Past at Elite SchoolFrank Lorenzo's time at an elite school shaped his future, from becoming a hall monitor to manipulating campus politics, eventually leading him to study engineering and endow a scholarship.

      Frank Lorenzo's time at a wealthy, elite school seemed to shape his future in unexpected ways. While attending the same institution as notable figures like John Vinicure and Simon and Garfunkel, Lorenzo stood out for his unusual decision to become a hall monitor. This experience left a lasting impression on him, and he later joined ROTC for the sake of the sword. At Columbia University, Lorenzo's college years were marked by his involvement in student government and fraternity life, earning him a nickname for his smooth-talking abilities. However, his actions during a campus political organization revealed a more contentious side, as he attempted to manipulate the voting process to favor Christian fraternities over Jewish ones. Despite these questionable actions, Lorenzo went on to study engineering at Columbia and later endowed a scholarship in his father's name. The influence of his privileged background and experiences at these prestigious institutions played a significant role in shaping Frank Lorenzo's future.

    • Attempted voter fraud in student electionsElection manipulation is a serious issue with severe consequences, including permanent bans from voting.

      Frank Lorenzo, a student at Columbia University, was involved in an attempt to manipulate the student elections through voter fraud. He and a group of individuals made a list of students who might not vote and tried to vote illegally on their behalf to rig the election. Lorenzo was the only one caught, and he initially denied the allegations, claiming it was a test of the election commission's security. However, he eventually admitted to voting twice and was permanently banned from voting in any future Columbia University elections. This incident highlights the seriousness of election manipulation and the consequences that come with engaging in such activities.

    • Lorenzo's student politics and Harvard Business School experience shape his future careerLorenzo's involvement in campus politics at Columbia University and his attendance at Harvard Business School during the rise of private equity and shareholder-focused capitalism influenced his future business and political career.

      Lorenzo, a student at Columbia University in the late 60s, gained notoriety for his involvement in campus politics and eventually resigned from his position due to criticism from the student paper. His experiences during this time, including his interest in economics and encounter with labor unions, influenced his future career in business and politics. The era in which he attended Harvard Business School marked the beginning of the private equity industry and the shift towards shareholder-focused capitalism, which Frank would later become a part of. Despite facing financial struggles during his time at Columbia, he went on to attend Harvard Business School and contribute to the emerging capitalist ideologies.

    • From struggling business to successful airlineAmbitious Harvard graduates used a lucky break and determination to turn a struggling airline into a profitable business, demonstrating the power of seizing opportunities and perseverance.

      Lorenzo and Carney, two ambitious Harvard graduates, used their entrepreneurial spirit and a lucky break to start their own business, Jet Capital Corporation, in the late 1960s. They initially struggled to find success, but when they received a large investment, they used it as a stepping stone to purchase a struggling airline in Texas. This marked the beginning of their successful career in the airline industry, which was transitioning from a symbol of progress to a profit-driven business. Despite having a lackluster business plan, they were able to make connections and secure additional funding to turn the airline around. This story illustrates the power of ambition, determination, and seizing opportunities to build a successful business.

    • Government's Role in Early US Airline IndustryThe early US airline industry was heavily regulated by the government to ensure stability and prevent competition, with the Civil Aeronautics Act of 1938 establishing the Civil Aeronautics Board as the regulatory authority.

      The early history of the airline industry in the United States was heavily influenced by the government due to the newness and instability of the business. The industry's origins can be traced back to the 1920s when the post office began using planes for airmail delivery, leading to the establishment of private carriers and the creation of a national system of airports. However, as passenger service began to emerge in the late 1930s, the government, under the watch of Franklin Delano Roosevelt, took a regulatory approach to ensure stability and prevent competition among airlines. The Civil Aeronautics Act of 1938 gave the Civil Aeronautics Board (CAB) regulatory authority over air travel, which aimed to establish a network of flights and airlines with government support while limiting competition. This approach was a departure from the free market ideology and was influenced by the understanding that the business was still maturing and required guidance to avoid the pitfalls of earlier industries like railroads.

    • The end of the golden age of flying: less regulation, more accessibilityThe 1960s and 170s saw a shift from luxurious flying experiences for a few to standardized ticket prices, making flying more accessible but less glamorous. Corporate raiders also emerged, disrupting industries including airlines.

      The airline industry in the 1960s and 1970s was less regulated, leading to a more luxurious flying experience for a smaller percentage of the population. However, this system was inefficient, and as more people began flying, the industry shifted towards offering standard ticket prices, making flying more accessible but less glamorous. At the same time, corporate raiders emerged, buying up companies and stripping them for assets, disrupting industries including airlines. These changes led to the end of the golden age of flying, where luxuries like free drinks and comfortable seating were commonplace.

    • Corporate raiders of the past and today's shareholder activistsCorporate raiders transformed public corporations into targets, pushing management to improve. Shareholder activists continue this trend, making companies more accountable to shareholders.

      The corporate raiders of the past, who transformed public corporations into vulnerable targets for takeovers, share similarities with today's shareholder activists. They don't just buy underperforming companies; they buy into them and force management to improve. This transformation of public corporations into open targets for takeover is likened to the West Indian slave revolts, making the establishments of power and wealth publicly visible and vulnerable. The raiders, or early shareholder activists, were often seen as "crazy assholes," but they played a significant role in pushing companies to perform better. The tech industry's PR blitz aimed to differentiate these tech CEOs from the raiders, but some of them shared similar traits. Robert Maxwell, a notorious corporate raider who died mysteriously at sea, is an example of this phenomenon. Overall, the corporate raiders paved the way for today's activist investors, pushing companies to be more accountable to their shareholders.

    • Corporate raiders buying underperforming companiesCorporate raiders bought struggling companies, loaded them with debt, and extracted profits, raising ethical concerns

      During the 1970s, corporate raiders, like Lorenzo, targeted underperforming companies, often gutting them for short-term gains. This practice, while sometimes eliminating inefficiencies, often led to excessive debt and questionable financial maneuvers. For instance, Texas International Airlines, a small, struggling airline, was bought by Lorenzo with significant financial backing from Chase Manhattan. Despite the company's poor financial history and regulatory challenges, Chase Manhattan had faith in Lorenzo, leading to his election as president and CEO at the age of 32. However, the practice of loading companies with debt and extracting profits, rather than investing in the business, raised concerns about the ethical implications of these business practices.

    • The intersection of personal loss and business regulationsPersonal tragedies can inspire business ventures, but regulatory challenges can hinder their success. Promises to employees can lead to labor disputes, and breaking strikes comes with risks.

      Personal tragedy and business regulations can significantly impact each other. Frank's brother's death motivated him to prioritize health and led him to start Texas International Airlines (TI), but regulations made it difficult for TI to compete. Lorenzo, the new CEO, managed to turn a profit by cutting costs and dropping unprofitable markets. However, when profits came in, he reneged on his promises to employees, leading to a strike. The power of airline unions meant that strike-breaking came with significant risks, so Lorenzo had to tread carefully. Ultimately, the intersection of personal loss, business challenges, and labor relations shaped the trajectory of TI in the 1970s.

    • CEO's Unyielding Stance Against Union StrikeCEO Frank Lorenzo's refusal to concede to a union strike led to a prolonged standoff, but his unwavering stance gained him financial aid and support from other airlines. Introducing discounted fares during the strike resulted in a successful trial of new pricing strategies.

      Frank Lorenzo, the CEO of Texas International Airlines, famously refused to concede to a ground workers union strike, leading to a four-and-a-half-month standoff where no TI planes flew. During this time, Lorenzo's unyielding stance against the union gained him support from other airlines, which provided him with $11,000,000 in strike aid. After the strike ended with minor concessions from the union, Lorenzo became a hero of the capitalist class for his daring approach to business and his successful defense against his workers. In response to the empty seats on his planes, Lorenzo introduced the concept of discounted fares, leading to the modern system of various fare classes. Despite controversy over the legality of these fares, Lorenzo successfully lobbied the agency to allow the trial of these new pricing strategies, which proved financially successful and more efficient.

    • Frank Lorenzo's introduction of discounted fares led to deregulation in the airline industryDeregulation in 1978 made air travel more affordable, increasing accessibility for a larger population but potentially increasing carbon emissions.

      Frank Lorenzo's introduction of discounted fares in the airline industry led to a significant drop in pricing for consumers, making air travel accessible to more people. This innovation sparked a wave of competition and deregulation in the industry, which was opposed by some airline executives and owners due to the fear of increased competition and loss of subsidies. Despite this, deregulation was signed into law in 1978, leading to more affordable flights for the average person and a shift away from empty seats and high fares. This change had both positive and negative impacts, including increased accessibility to air travel for a larger population and a potential increase in carbon emissions. Overall, Lorenzo's innovation played a crucial role in opening up the skies to a broader audience and transforming the airline industry.

    • Two Businessmen, Two Different VisionsDuring deregulation, Lorenzo's flexible pricing strategy proved more successful than Burr's cost-cutting and employee ownership approach.

      During the deregulation of the airline industry in the late 1970s, two businessmen, Frank Lorenzo and Donald Burr, had vastly different visions for how to make their airlines successful. Burr, the founder of People's Express, aimed to keep costs low by cutting luxuries and using non-union labor, while also giving employees stock ownership. Lorenzo, on the other hand, saw this as flawed and instead implemented a flexible pricing system with various fares and services to cater to different classes of passengers. This approach proved to be financially more successful, as it allowed Lorenzo to extract a premium from business travelers while offering bargains to budget travelers. Ultimately, Lorenzo's approach became the industry standard, while Burr's vision did not last.

    • Robert 6's, Labor Unions, and Frank Lorenzo's PlanDiscussed Robert 6's financial struggles and Frank Lorenzo's attempt to buy and restructure the airline, resulting in significant labor union changes.

      The discussion touched upon the extravagant yet money-losing airline, Robert 6's, and Frank Lorenzo's plan to buy and restructure it, leading to significant changes in labor unions. Meanwhile, the hosts also mentioned their own projects, such as pluggables, Sad Oligarch podcast, and Cool Zone Media. The conversation also included a brief advertisement for the Michigan Chronicle Digital Daily and the upcoming 2024 NFL season schedule release. Additionally, they jokingly imagined creating California as a perfect playground. Overall, the episode covered a range of topics, from business and labor to entertainment and leisure.

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    Sources:

    https://www.hrw.org/report/2023/02/15/thats-when-nightmare-started/uk-and-us-forced-displacement-chagossians-and

    https://archive.is/KvGqw#selection-1769.0-1781.535

    Vine, David. Island of Shame: The Secret History of the U.S. Military Base on Diego Garcia (p. 18). Princeton University Press. Kindle Edition.

    https://www.aljazeera.com/opinions/2019/2/25/how-britain-forcefully-depopulated-a-whole-archipelago/

    https://archive.org/details/webofdeceitbrita0000curt/page/432/mode/2up?q=chagos

    https://journals.openedition.org/oceanindien/2003

    See omnystudio.com/listener for privacy information.

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    Sources:

    https://www.hrw.org/report/2023/02/15/thats-when-nightmare-started/uk-and-us-forced-displacement-chagossians-and

    https://archive.is/KvGqw#selection-1769.0-1781.535

    Vine, David. Island of Shame: The Secret History of the U.S. Military Base on Diego Garcia (p. 18). Princeton University Press. Kindle Edition.

    https://www.aljazeera.com/opinions/2019/2/25/how-britain-forcefully-depopulated-a-whole-archipelago/

    https://archive.org/details/webofdeceitbrita0000curt/page/432/mode/2up?q=chagos

    https://journals.openedition.org/oceanindien/2003

    See omnystudio.com/listener for privacy information.

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