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    Sessions: David Senra (Founders Podcast)

    enMarch 29, 2023
    What is David Senra's focus in his podcast?
    How did Naval Ravikant develop his love for reading?
    What does Charlie Munger suggest about observing behavior?
    Why are interest rates important for investors?
    How can storytelling benefit investors in their decision-making?

    Podcast Summary

    • Uncovering Valuable Insights from Founders' Biographies and Interviews with Industry LeadersNever stop learning and sharing. Passionate individuals like David Senra inspire us to pursue our interests, gain knowledge, and engage in thoughtful discussions to grow and succeed.

      David Senra of the Founders Podcast is obsessed with business history and great founders' lessons. He has read hundreds of founder biographies and done deep episodes on them all. David is so passionate about this that he also spent three hours with Charlie Munger, one of the most admired people in the industry, talking about entrepreneurship and investing. For people who share the same passion as David and his hosts at Acquired Podcast, they can join the slack where thoughtful discussions on history, co-founders, jobs, and news of the day are held. Hearing about dedicated people like David who never stops learning and sharing his knowledge can inspire anyone to pursue their interests and learn as much as they can.

    • Meeting Charlie Munger and insights on studying biographiesLook beyond the perfection in biographies, study the early flaws of famous people and learn from them. Berkshire series by Daniel Scrivner is a great example of portraying this.

      Meeting your heroes can be a scary thing, but Charlie Munger was an exception in Daniel Scrivner's experience. Munger's sharp mind at 99 and gracious attitude left a lasting impression on Scrivner. While discussing Henry Flagler's biography, they acknowledged how humans have no limits other than the ones we put on ourselves. Scrivner's approach to biographies is to skip over the excessively detailed family history and focus on the climax. Biographies often portray famous figures as near-perfect, but it is important to recognize and accept their flaws. Scrivner recommends studying the early lives of famous people as a reminder that they were once like us. The Berkshire series done by him and his team does justice in portraying this insight.

    • Importance of Learning from History's Great EntrepreneursSuccessful entrepreneurs continuously learn by studying the biographies and stories of great entrepreneurs, even competitors. Extracting applicable ideas from unbiased perspectives leads to an advantage over competitors and personal growth.

      Successful entrepreneurs and investors are like Kobe Bryant, working on fundamentals from a young age and continuously learning. The key to success is to be a learning machine and seek inspiration from history's great entrepreneurs by studying their biographies and stories, even of their competitors. They understand that they can gain an advantage by doing something their competitors are not doing, which is why they don't denigrate the people who came before them. When studying history, it is important to discount from the bias and perspective of the source material. What's more important is to extract the idea behind these stories that can be applicable to your own life.

    • Leveraging Information for SuccessFounders and entrepreneurs can turn knowledge into profit by seeking out and studying multiple sources, focusing on ideas rather than verifying every word. It's not about being the smartest but collecting the most information.

      Collecting information and learning from history is a form of leverage. Founders and entrepreneurs can turn knowledge into profit by seeking out and studying multiple sources to find the one idea that can give a 10% improvement on their company. Charlie Munger's success and billions can be attributed to his curiosity and dedication to reading Barron's for 50 years, finding one idea, and acting on it. It's not about being the smartest person, but about collecting the most information with the resources available, such as the internet. Acquired seeks to create a canonical version of a company's story by weaving together the clean narrative and fact pattern from multiple sources. When reading biographies, it's important to focus on the lessons and ideas behind the story rather than seeking to verify every single word.

    • The Importance of Unique Differentiation and Studying Successful PeopleDifferentiation is essential for survival, by optimizing the durability of your company before growth. To achieve success, it's crucial to study successful people, learn from them, and apply their ideas in a unique way to stand out and counterposition against competitors.

      Differentiation is survival, and one must focus on optimizing the durability of their company before growth. Reading about successful people and their wisdom can provide enormous leverage, but it's essential to apply the ideas in a unique way to cater to a different audience or counterposition against competitors. Being a nut job and completely crazy may make a person harder to compete with. Studying successful people, learning from them, and admiring them is crucial for success in any profession. It's necessary to collect everything one can about an individual and then apply those learnings to different situations as per their context.

    • The Power of Observing Bad Behavior and Making a ChangeObserving negative behavior can be a catalyst for positive change. By identifying generational patterns and breaking them, the trajectory of future generations can be altered. Perseverance and a determination to do the opposite can lead to success.

      Observing bad behavior can be a powerful motivator to do the opposite. Naval Ravikant's obsession with reading books came from his mother who would take him to bookstores even if they didn't have the money to purchase them. He came from a family where there were no books ever present despite his mother not being a big reader. He identified with what Charlie Munger said, 'observe by behavior and then try to do the opposite.' Through reading and perseverance, Ravikant became a successful entrepreneur and changed the founder of his family. He advocates for identifying and breaking generational inflection points to change the trajectory of all descendants.

    • How Podcasting has Revolutionized Niche Content and its Business ModelsPodcasting offers accessible and educational content for specific niches. Monologue podcasting is challenging and advertising is now a profitable business model.

      Podcasting has revolutionized the accessibility and availability of niche content with high quality and educational value. Unlike the limited number of TV and radio channels that produced content for the lowest common denominator, podcasting allows audiences to opt into their specific niche and explore new subjects. The lack of business models and distribution originally undermined the development of the podcast industry, which ultimately prospered with the advent of on-demand and free streaming of audio content. Monologue podcasting is arguably the hardest and most challenging form, with Dan Carlin of Hardcore History being a pioneer. Today, podcast advertising has become a profitable and thriving industry, with a diversity of business models to choose from.

    • Embracing the Journey of Improvement: Perfection vs Progress.Focus on constantly improving your work, embrace imperfection and take inspiration from progress along the way. Edit and refine work as a helpful tool to notch up your game.

      It's important to embrace the journey of improvement, whether it's in podcasting, entrepreneurship, or any other field. Listening to old episodes or looking at early work can provide insight into growth and progress, as well as inspiration to continue pushing forward and improving. While it's natural to feel pressure to impress and meet high standards, it's also important to remember that imperfection is a part of the process. The goal should be to constantly notch up and improve with each episode or project, while also being proud of the progress made along the way. Editing and refining work can also be a helpful tool in this process.

    • Vouch: The Insurer for Startups and Growth-Stage CompaniesIn the VC-backed tech industry, managing risk is essential, and Vouch offers insurance coverage, risk management, and a digital experience for startups. It's a crucial safety net that shows responsibility and gives peace of mind to investors, team, and customers.

      In the current reset of the VC-backed technology industry, managing risk is crucial. Insurance is not only a critical safety net for your business but a signal to investors, team, and customers that you are responsible. Vouch is an insurer that provides coverage for startups and growth-stage companies, with a dedicated scale team that can offer coverage recommendation, detailed quote, and risk management. If you're an early-stage company, you can buy Vouch insurance online in just 10 minutes, and if you're a founder listening now without insurance, press pause, and buy it right away. Vouch has a great digital experience, and insurance advisors are standing by to answer any questions.

    • The True Meaning of Success and How to Achieve ItSuccess is not just about having a great idea or name. It's about discovering what you love to do and being consistent, even through mistakes and failures. Success comes from perseverance and passion, not just luck.

      Success is not always based on the idea or the name, it's the purpose of doing something that matters. Rather than being obsessed with brand names, titles, or money, one should focus on discovering what they love to do. Only when you do things simply because you love it can you achieve success. It is essential to acknowledge that dead ends, mistakes, and failures are a part of the learning process and pave the way for growth, knowledge, and wisdom. Learning from your mistakes and moving forward with perseverance and passion can help you take your business to new heights. In addition, success is not only about knowing the right person or having the right idea, but it's also about taking chances and being consistent.

    • Learning from the Giants of Advertising and Combining Ideas for Maximum ImpactTo succeed in advertising or podcasting, learn from successful predecessors and combine their ideas with your own for maximum impact. It's not rocket science!

      To succeed in advertising, it's important to learn from successful predecessors and combine their ideas with your own. You're not advertising to a standing army, but a moving parade, so it's necessary to constantly grab the attention of new listeners. David Ogilvy's book, Scientific Advertising, is a great resource to learn from the giants of advertising like Albert Lasker and Claude Hopkins. Success in business often comes from standing on the shoulders of giants, but founders also need to have novel ideas. To maximize podcast success, combining old episodes with new previews can help attract new listeners. It's not rocket science - learn from the best and combine their ideas with your own for maximum impact.

    • Direct Monetization and Advertising are Key to Generating Revenue for PodcastsContent creators must prioritize direct monetization and advertising over membership programs in order to maximize revenue potential. Additionally, they should be mindful of their audience's time and consider uploading their audio to YouTube for additional exposure. Inspiration can be found in the customer-obsessed mentality of successful founders like Jeff Bezos.

      Podcasts should generate revenue from direct monetization and advertising, and less from membership programs. Asking listeners to pay for membership would limit the monetization potential, as advertisers pay higher rates for ads. Content creators must be mindful of their audience's time and edit the podcasts on the fly. David reads the highlights of a book five times, and his fifth time is taking pictures of the book and putting it in Readwise. YouTube may introduce podcast functionality in the future, and David plans to upload his audio without video to YouTube. Jeff Bezos' interviews inspire David as he is a psycho about Founders and is customer-obsessed, like Jeff.

    • How Readwise Can Enhance Your Knowledge and ProductivityUse a note-taking and highlighting tool like Readwise to review and remember key ideas from your reading. Improve your memory and repetition skills, while also keeping a record of what you've read for future reference.

      Using a tool like Readwise is an unfair advantage that can improve your knowledge and productivity. By taking notes and highlighting key points, you can easily review important information later, even when you're on the go. This helps you to remember key ideas and gain valuable insights from the books you read. Additionally, practicing this skill can help you build up your memory and repetition skills, making it easier to internalize new information. Finally, keeping a record of what you've read can be a great way to preserve your knowledge for future generations to benefit from, giving your children or grandchildren a glimpse into your interests and perspectives.

    • Finding Balance between Motivation and Generosity in Parenting and Wealth ManagementLetting children make their own career choices while financially supporting them can prevent resentment. However, finding a balance between motivation and generosity is crucial in ensuring long-term success and avoiding wastefulness. Riches inherited do not guarantee success if motivation is lacking.

      Follow your natural drift when choosing how to spend your time and money. Wealthy parents may struggle with motivating their children, but giving them too little money might also backfire. Charlie Munger advises not to steer children's career paths and to let them find their own way. However, he also suggests giving them enough money to avoid resentment. The decisions we make in our lives can have far-reaching consequences beyond our own lifetimes. One small loan of $2,500 from Bob Magnus's father led to his grandsons inheriting $200 million each, but they squandered their wealth due to lack of motivation. Billionaires and millionaires are not in the same category, and the difference is often disorienting to comprehend.

    • Overcoming Problems and Prioritizing Family Time with Founder MentalitySurrounded by great people, strive for high quality, learn from mistakes, prioritize family time, and remain indifferent to problems to do great things. Wealth and privilege handling depends on the person.

      Problems are inevitable, but surrounding oneself with great people and striving for high quality can solve most of them. The privilege of the active is making mistakes and learning from them. Handling great wealth and privilege for one's children is a case-by-case basis and depends on the person. Humans are unique, and what works for one may not work for another. It is important to prioritize time spent with family, especially during the small window when children are young. Childhood does not allow itself to be reconquered. Even with success in one dimension, there may be regrets in other areas of life. Founders often face problems but remain indifferent to them and strive to do great things.

    • Investing in Networks and Reading for SuccessBuild networks beyond location and invest in connecting with people. Reading regularly can elevate success. Trust the process, put in the work and create valuable products or connections to succeed.

      People need to invest in building networks outside of geographic barriers and put in the work to make connections worth their time. Reading a book daily can also put one in the top 0.0001% of humans, but the average person reads only one book a year. The book publishing industry operates similarly to venture financing, with a focus on signing up potential best-selling authors. It's important to trust the process and invest time in creating valuable products or connections, as the product is likely to be good if the work has been put in.

    • The Importance of a Strong Business Model for Entrepreneurial Success.Founders should prioritize ownership and control to avoid missed opportunities and lessen the impact of their work. Creative monetization strategies and understanding the business model can lead to success, regardless of credentials or conventional intelligence.

      The business model is crucial to entrepreneurial success, and even products like books can benefit from creative monetization strategies. Jay Z's approach to treating rap as a product and his Samsung deal exemplify this. Founders should prioritize ownership and control, as giving them up can lead to missed opportunities and lessen the impact of their work. Tegus's approach with Invest Like the Best, which involves a period of time buyout of ad inventory, is an intelligent approach that shows the value of understanding the business model. Intelligent thinking and a founder mentality do not always require credentials or conventional intelligence.

    • Investing in Marketing and Differentiation During Economic DeclineWhen the economy is struggling, companies that maintain or increase their advertising spend and invest in differentiation have the opportunity to gain market share. Similar principles apply to investing and fundraising in the venture capital industry.

      In times of economic decline, companies like Coca-Cola increase their advertising spend while their competitors pull back, allowing them to gain market share. Similarly, founders like Issy Sharp of Four Seasons and business leaders like Buffett and Munger invest during recessions to grow their businesses. In the venture capital industry, despite the current drop in capital deployment and number of funds being raised, it is still important for firms to differentiate themselves from others, especially as the market recovers in 6-12 months. This can be achieved through acquiring the means to differentiate, such as the audience of a podcast, or simply having more available capital to deploy.

    • PitchBook: The Ultimate Resource for Reliable Company DataPitchBook offers comprehensive and trustworthy information on millions of companies, investors, and funds. It's an indispensable tool for investors and researchers seeking an edge in a world of unreliable data. With a free week trial, it's worth exploring.

      PitchBook is an excellent resource for anyone looking to access reliable company data. With over 3.5 million companies, 500,000 investors, and 100,000 funds in their dataset, their information is unmatched. They provide valuable insights into companies' valuations, number of employees, board composition, and more. In a world full of noisy and unreliable data, PitchBook is a reliable source for investors and researchers alike. The company offers a free week trial, providing ample time to explore their offerings. Investing is an ancient business, and PitchBook provides an edge that investors have been seeking for centuries. As Hetty Green and Cornelius Vanderbilt did in their time, using PitchBook's trusted data can help investors find the edge they need to succeed.

    • Learning from Business History and Successful IndividualsDifferentiate yourself by doing what competitors won't, build a strong network by sharing knowledge, value great businesses and have patience, and learn from successful individuals to achieve your goals.

      Differentiate yourself from competitors by doing things they can't or won't do, like Edwin Land did with Polaroid. Learning from business history and sharing knowledge can build a network and give an advantage, which can be enhanced by the accessibility of podcasts today. The success of Berkshire Hathaway's content marketing can be attributed to the amount of time teaching others and the quality of their letters, providing a fantastic education and marketing for their businesses. Additionally, it's important to value great businesses, have patience, and let time do the work, as seen in Charlie Munger and Warren Buffett's investment record. We should strive to learn from successful individuals and businesses to achieve our own goals.

    • Building a Strong Brand through Partnerships, Inspiration, and EducationBuilding a successful business requires choosing the right partners, seeking inspiration from various sources, sharing knowledge, and focusing on long-term success rather than short-term gains.

      Building a brand with full-throated endorsement is key. The acquired goodwill through good quality products and services is precious and long-lasting. Choosing the right partners is crucial in building a successful business. Inspiration can come from unexpected sources. Listening to podcasts, reading biographies of founders, helped Daniel find his place in the world of startups. Educating and sharing knowledge should be the aim of any business, and it is the byproduct of success. The history of successful companies and their founders can provide valuable lessons not usually found in standard business textbooks. Working for the long-term is important; gaining profits overnight may not always be beneficial.

    • The Importance of Reputation and Differentiation for Venture Capital FirmsVenture Capital firms need to prioritize building a positive brand reputation by associating themselves with the best people and companies to attract future investors and entrepreneurs.

      The success of venture capital firms in the market will depend on their reputation and differentiation. The decline of the venture capital industry's reputation due to VCs' behavior and reactions on social media may result in fewer participants. Founders are hesitant to raise venture capital as they have a natural distribution of good and bad investors. The key principle for VC firms is to associate themselves with the best people in the best companies like Buffett and Munger did. To turn the tide of declining reputation, VC firms need to stand out in the market by building a positive brand and reputation which will be instrumental in attracting future investors and entrepreneurs.

    • Building Strong Relationships - The Key to Success in Venture Capital.In venture capital, strong relationships are vital for success. Focusing on quality over quantity, nurturing trust and delivering value to startups can yield great results. Shortcuts may hinder progress, while inbound marketing strategies like podcasting can build meaningful connections.

      Venture capitalists offer improved odds of success to a startup by providing valuable networks and helping them succeed. Building strong relationships is crucial in the industry, and shortcuts like calendar Tetris can be a hindrance. Quality over quantity is paramount, as it takes dedication and trust to run a successful venture capital firm. Warren Buffett and Charlie Munger's approach of repeating investments in people they like, admire, and trust has worked for them, and building relationships is the key to success. The industry has declined, and it is critical to be transparent and deliver real value to startups. Inbound marketing strategies like podcasting can be successful in building relationships and shortening the investment process.

    • The Art of Effective Communication and Building Brand LoyaltyTo build a successful brand, maintain an updated knowledge of your industry, focus on a specific area, use social media for promotion, enhance communication with good storytelling, be consistent with regular releases and a cohesive message, and differentiate yourself from the competition.

      Effective communication is key in any venture. Keeping up with day-to-day developments helps one to be knowledgeable and stay updated. Focusing on a specific area makes one more proficient in that field. Social media is an excellent platform for sharing podcast snippets and generating interest. Good storytelling skills enhance excellent communication. Learning through storytelling is more effective. Most businesses grow as a result of a loyal following and brand cult. Being consistent and having a dedicated and regular release schedule helps to grow and maintain a fanbase. Consistency also applies to messaging and content. Differentiating oneself is important to remain unique and appealing.

    • The Power of Cult-Like Following and Brand Promise for Startups.To build a successful startup, create a brand promise that sets you apart and inspires emotion, like a cult. Utilize unique formats, like podcasting, to deliver valuable information, and do something nobody else can do.

      Building a successful startup requires inspiring emotion in people and creating a brand promise that is kept. Startups that resemble cults are more likely to succeed, and podcasting is a potential avenue for creating a cheerful cult-like following. Creating a brand promise is crucial to building a loyal customer base, and failing to keep that promise can lead to negative consequences for the business. Acquired has a unique brand that sets them apart from other podcasts, and they have found ways to surface valuable information in different formats. The key to success is finding what makes your business special, and doing something that nobody else can do.

    • The Importance of Authenticity and Time in Creating Successful PodcastsBe authentic and prioritize building a personal connection with listeners over growth, and embrace the power of unscripted conversations. Experiment with unconventional formats to keep content fresh and engaging.

      Authenticity is key in creating durable and successful podcasts, as it allows listeners to connect with the hosts on a personal level. Playing a polarizing character may attract more followers, but it is ultimately exhausting and unsustainable. Instead, hosts should aim to be their true selves, even if it means slower growth. The amount of time listeners spend with the host also matters, as the longer they spend together, the more important authenticity becomes. Podcasting's superpower is its authenticity scale, and hosts should embrace this by having unscripted conversations and talking about what genuinely interests them. Finally, podcasts can benefit from trying more unconventional formats, such as biographies organized by interviews with people who knew the subject intimately.

    • Building an audience: Time, Moral Obligation, and InspirationSpend time with your audience, prioritize your product and message, get good at marketing, look up to successful entrepreneurs, and keep improving. Your message can impact future generations.

      If you want to build an audience, time carries the most weight. Spend time with your audience and create something that improves their lives. You have a moral obligation to get good at marketing because your message can impact future generations. Focus on actions that prioritize your product and message. Take inspiration from successful entrepreneurs like Steve Jobs and Charlie Munger and work tirelessly to push your ideas forward. Don't worry about pleasing everyone, but make sure more people at least know your product exists and has the potential to benefit them. Keep improving your product and marketing efforts, and success will come with time.

    • The Lessons in Business Stories.Even stories without actionable business lessons offer valuable insights. Trusting one's instincts, seeking inspiration from other fields, and analyzing past successes helps navigate future challenges.

      Sometimes, stories are worth telling just for the sake of the story, without necessarily providing actionable business lessons. However, even in such episodes, there are still lessons to be learned from the experiences narrated. Successes that were not based on good advice may be amazing stories, but it is important to note that they may not be replicable or advisable for other founders. It is vital to trust one's instincts, and sometimes, stories from different backgrounds and fields can provide inspiration and insights into building a successful corporate empire. It is also important to take a step back and analyze past highlights, as this could provide insights into how to navigate future decisions and challenges.

    • The Pitfalls and Responsibilities of Extreme WealthWealth can bring great power, but it's important to use it responsibly and not let it distort one's perception of the world or lead to unreasonable demands of perfection and control over others. Even the wealthiest individuals should remember to stay grounded and use their resources for meaningful connections and relationships.

      Having immense wealth can distort one's perception of the world and lead to unreasonable demands of perfection and control over situations and people. Not everyone with wealth is the same and each has their own public persona. Some assets, such as private jets and yachts, may seem like unnecessary extravagances, but can also serve as valuable tools for networking and cultivating relationships with customers and potential investors. Even Warren Buffett, one of the wealthiest men in the world, is known for his love of shareholder meetings despite not needing to do anything he doesn't want to do. It's important to remember that wealth should be used responsibly and not to exert power over others or lose touch with reality.

    • Prioritizing Underdeveloped Talent and Customer Value in Today's Startup LandscapeIn today's startup world, funding and market share may seem like priorities, but successful businesses still prioritize hard work, resourcefulness, and customer value. Adapt to changing times while recognizing the importance of historical business practices.

      Entrepreneurs used to prioritize low cost structure and efficiency, but today's technology startups often prioritize funding and market share. However, as Doug Leone emphasizes, free money creates bad habits. Instead, startups should focus on finding underdeveloped talent as Silicon Valley used to do. Furthermore, while the game may have changed, successful businesses still prioritize getting the job done over making money. It's important to recognize the historical context of business practices and adapt to changing times, but fundamentals like hard work, resourcefulness, and a laser focus on customer value will always be important in building sustainable companies.

    • The Importance of Interest Rates for Investors: Insights from Warren BuffetInvestors should closely monitor interest rates as they play a crucial role in determining the value of economic assets. Warren Buffet emphasizes the significance of interest rates, and learning to communicate complex ideas concisely can guide sound investment decisions.

      Interest rates are a crucial driving factor in the economic universe. The value of any economic asset is sensitive to interest rates, which is the key factor behind gravity and apple-like behavior of asset prices. Investors, therefore, need to pay close attention to the interest rate environment to make sound investment decisions. Warren Buffet has highlighted the significance of interest rates in his shareholder letters and other communications, and investors can benefit from reading his work to gain insights that can keep them ahead of the curve. Learning to tell stories concisely and with clarity of thought can also be valuable to investors seeking to distill complex concepts into simple terms that can guide their decision-making.

    • Key Factors for Success and EntrepreneurshipCraft your skills, take risks, and pursue your passion with intense interest. Success comes from doing few things exceptionally well, with freedom to explore and a willingness to learn from unexpected sources. Being an entrepreneur takes hard work, natural curiosity, and a realistic understanding of your abilities.

      Craft and intense interest are important factors in success. Successful people focus on doing few things exceptionally well, and entrepreneurs need to be willing to take risks and work hard with no safety net. People perform best when they are given the freedom to do what they want and are doing something they are intentionally interested in. The largest media company is the NFL, and it can be eye-opening to compare seemingly different things. The preparation for success comes from seeing things over and over again, and natural conversations can lead to unexpected discoveries. The podcast team aims to sound like natural conversations and not scripted ads. In entrepreneurship, there is no value proposition, and not everyone can be an entrepreneur.

    • Averages are misleading: The reality of life's uncertainty and the importance of hard work in achieving success.It's important to understand that following advice blindly may not work for everyone, and that success requires hard work and perseverance. Opportunities should be pursued, rather than solely focusing on security.

      Advice is an average and reality is a distribution. Averages hide the distribution, and following advice blindly may not work for everyone. Life is unpredictable and messy, and there's no certainty. The security of a job may not be as secure as it seems and may cap your upside. Entrepreneurship is a risk, but having a job is no guarantee of security. Learning from the history of successful and failed businesses can be a valuable lesson. Hard work and perseverance are crucial in achieving success. It's important to avoid half-hearted efforts and work towards opportunities, rather than solely focusing on security.

    • The Resilience of Immigrants in Pursuit of Their DreamsDespite the challenges and hardships faced as immigrants, their determination, hard work, and resourcefulness serve as an inspiration to never give up on your dreams.

      Many people have escaped from their country in search of a better life for themselves and their children. It takes a lot of courage, resourcefulness, and ingenuity to survive in such situations. While some are lucky enough to get a second chance, many others perished in the pursuit of their dreams. Some people were able to build successful businesses and careers from the ground up, while many others had to work long hours in low-paying jobs just to make ends meet. However, one common trait among all these people is their resilience, hard work, and determination to succeed despite all odds. They serve as an inspiration for all of us to never give up on our dreams.

    • Hard work pays off: Lessons in entrepreneurshipEven without parental support, seeking knowledge and learning from experienced businessmen helped shape a successful entrepreneur.

      The key takeaway from this text is that the speaker learned from a young age the value of hard work and making money. He worked full-time jobs during high school and college and even started his own detailing business, which later expanded to include other services. Despite not having parents who prioritized education, he was driven to succeed and eventually pursued entrepreneurship. However, he found that the entrepreneurship curriculum was lacking and learned more from a successful businessman who visited his class. This experience taught him the importance of seeking out knowledge and learning from those who have succeeded in difficult businesses.

    • The Value of Experience in Education and BusinessReal-world experience provides context and meaning to education and business concepts. Learning from experience is essential for building a successful business and understanding the fundamentals of business.

      Experience is the most valuable form of education because it's the education of life. Although reading and taking classes are important, there are things you can only learn through real-world experience. Real-world experience provides context and meaning to concepts like accounting and business, making them more useful in the long run. Building a business from scratch involves learning from experience, as demonstrated by the example of pulling car registration data from DMVs to identify potential areas for expansion. Finally, Charlie Munger's philosophy of learning about business from the ground up, through basic tasks like working a cash register, highlights the importance of experience in understanding the fundamentals of business.

    • Embracing Creativity and Passion for Future Entrepreneurs.Follow your passions and interests, read what stimulates you, encourage children to follow their own interests, and have an open mind for unexpected opportunities. Think outside the box and don't be afraid to take risks.

      Entrepreneurs should follow their passions and interests, even if it doesn't seem like there's a clear career path. The job that you're going to have may not even be invented yet. It's essential to embrace creativity and think outside of the box. Reading what you're interested in and avoiding getting lost in mindless apps is fundamental to enhancing attention span and developing healthy habits. Children should be encouraged to follow their passions and not necessarily what parents or teachers think is best. Lastly, it's important to be open to unexpected opportunities and not be afraid to take risks and try new things.

    • The Untapped Potential of the Video Game IndustryDespite having a larger market size than music, movies, and books combined, video games are often overlooked as a legitimate form of entertainment. Acquired.fm offers a unique opportunity to connect with gaming enthusiasts and gain insights into their preferences.

      The video game industry is bigger than the music, movie and book industry combined and has always been larger than TV and movies combined, but has never got attention or been thought as a legitimate entertainment form. Acquired LPs have the opportunity to help pick future episodes, join bimonthly Zoom calls and become an integral part of the Acquired kitchen. Acquired.fm is the place to be to get a better pulse on all the listeners about who they are and what they like or don’t like.

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    Starbucks (with Howard Schultz)

    Starbucks. You’d be hard pressed to name any brand that’s more ubiquitous in the world today. With nearly half a billion global customer purchases per week across its stores and 3rd party retail channels, a significant portion of the human population gets their daily fix in the green and white paper cup. (Including our own Ben Gilbert who famously enjoys his daily spinach feta wrap. :)

    But it wasn’t always this way. Long before the frappuccinos and the PSLs and the cake pops, Starbucks was just a small-time Seattle roaster that only sold beans — and was started not by Howard Schultz but rather the guys who later ran Peet’s (!). Starting from six tiny stores when Howard took over in 1987, this quirky coffee company named after a character from Moby Dick has scaled to nearly 40,000 locations worldwide.

    Today, in a first for Acquired, the protagonist himself joins us as a third cohost to tell the whole story of Starbucks. And Howard is in the perfect moment to do this — after three separate stints as CEO he’s now retired, off the board of directors, and in his own words “not coming back.” So place a mobile order (or not! as you’ll hear Howard speak about), sit back with your own favorite Starbucks items, and enjoy.

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    ** Future capabilities of biometric payments are under development; features and timelines are subject to change at the bank’s sole discretion.*


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    ‍Note: Acquired hosts and guests may hold assets discussed in this episode. This podcast is not investment advice, and is intended for informational and entertainment purposes only. You should do your own research and make your own independent decisions when considering any financial transactions.

    Microsoft

    Microsoft

    Microsoft. After nearly a decade of Acquired episodes, we are finally ready to tackle the most valuable company ever created. The company that put a computer on every desk and in every home. The company that invented the software business model. The company that so thoroughly and completely dominated every conceivable competitor that the United States government intervened and kneecapped it… yet it’s STILL the most valuable company in the world today.

    This episode tells the story of Microsoft in its heyday, the PC Era. We cover its rise from a teenage dream to the most powerful business and technology force in history — the 20-year period from 1975 to 1995 that took Bill and Paul from the Lakeside high school computer room to launching Windows 95 alongside Jay Leno and the Rolling Stones. From BASIC to DOS, Windows, Office, Intel, IBM, Xerox PARC, Apple, Steve Jobs, Steve Ballmer… it’s all here, and it’s all amazing. Tune in and enjoy… Microsoft.

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    Note: references to Fortune in ServiceNow sponsor sections are from Fortune ©2023. Used under license.


    ‍Note: Acquired hosts and guests may hold assets discussed in this episode. This podcast is not investment advice, and is intended for informational and entertainment purposes only. You should do your own research and make your own independent decisions when considering any financial transactions.

    Renaissance Technologies

    Renaissance Technologies

    Renaissance Technologies is the best performing investment firm of all time. And yet no one at RenTec would consider themselves an “investor”, at least in any traditional sense of the word. It’d rather be more accurate to call them scientists — scientists who’ve discovered a system of math, computers and artificial intelligence that has evolved into the greatest money making machine the world has ever seen. And boy does it work: RenTec’s alchemic colossus has posted annual returns in the firm’s flagship Medallion Fund of 68% gross and 40% net over the past 34 years, while never once losing money. (For those keeping track at home, $1,000 invested in Medallion in 1988 would have compounded to $46.5B today… if you’d been allowed to keep it in.) Tune in for an incredible story of the small group of rebel mathematicians who didn’t just beat the market, but in the words of author Greg Zuckerman “solved it.”

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    Note: references to Fortune in ServiceNow sponsor sections are from Fortune ©2023. Used under license.


    ‍Note: Acquired hosts and guests may hold assets discussed in this episode. This podcast is not investment advice, and is intended for informational and entertainment purposes only. You should do your own research and make your own independent decisions when considering any financial transactions.

    Hermès

    Hermès

    In luxury, there’s Hermès… and there’s everyone else. Stewarded by one French family over six generations, Hermès sells the absolute pinnacle of the French luxury dream. Loyal clients will wait years simply for the opportunity to buy one of the company’s flagship Birkin or Kelly bags. Unlike every other luxury brand, Hermès:

    • Doesn’t increase supply to meet demand (hence the waitlists)
    • Doesn’t loudly brand their products (IYKYK)
    • Doesn’t do celebrity endorsements (stars buy their bags just like everyone else)
    • Doesn’t even have a marketing department! (they barely advertise at all)

    And yet everyone knows who they are and what they represent. But, despite all their iconoclasm, this is not a company that’s stood still for six generations. Unbeknownst to most, Hermès has completely reinvented itself at least three times in its 187-year history. Including most recently (and most dramatically) by the family’s current leaders, who responded to LVMH and Bernard Arnault’s 2010 takeover attempt by pursuing a radical strategy — scaling hand craftsmanship. And in the process they turned the company from a sleepy, ~$10B family enterprise into a $200B market cap European giant. Tune in for one incredible story!

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    ‍Note: Acquired hosts and guests may hold assets discussed in this episode. This podcast is not investment advice, and is intended for informational and entertainment purposes only. You should do your own research and make your own independent decisions when considering any financial transactions.

    Novo Nordisk (Ozempic)

    Novo Nordisk (Ozempic)

    Last year Novo Nordisk, the Danish pharmaceutical company behind Ozempic and Wegovy, overtook LVMH to become Europe’s most valuable company. And the pull for Acquired to finally tackle healthcare (18% of US GDP!) became too strong for us to resist. While we didn’t know much about Novo Nordisk before diving in, our first thought was, “wow, seems like these new diabetes and obesity drugs mean serious trouble for big insulin companies.”

    And then… we realized that Novo Nordisk IS the big insulin company. And in a story befitting of Steve Jobs and Apple, they’d just disrupted themselves with the drug equivalent of an iPhone moment. Once we dug further, we quickly realized this company has it all: an incredible 100+ year history filled with Nobel Prizes, bitter personal rivalries, board room dramas, a generation-defining silicon valley innovation, lone voices persevering against all odds — and oh yeah, the world’s largest charitable foundation at its helm. Tune in for one incredible story!

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    ‍Note: Acquired hosts and guests may hold assets discussed in this episode. This podcast is not investment advice, and is intended for informational and entertainment purposes only. You should do your own research and make your own independent decisions when considering any financial transactions.

    Holiday Special 2023

    Holiday Special 2023

    Ben has some big news. Actually, double big news! On what has become a holiday tradition here at Acquired, we cozy up to the fire to do our annual review of the show “in public”. We reflect on what can only be described as an absolutely mind-blowing 2023 (LVMH! Jensen! Costco! Charlie! Half a million plus listeners!) and look ahead to some big things cooking for 2024. Plus as always, we wrap with extended carve outs (joined this year by some surprise guests) for anyone still shopping for those holiday perfect gifts.

    Huge thank you to everyone for making 2023 an amazing year again here in Acquired-land, and cheers to even greater things to come in 2023!

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    ‍Note: Acquired hosts and guests may hold assets discussed in this episode. This podcast is not investment advice, and is intended for informational and entertainment purposes only. You should do your own research and make your own independent decisions when considering any financial transactions.

    Visa

    Visa

    To paraphrase Visa founder Dee Hock, how many of you know Visa? Great, all of you. Now, how many of you know how it started? Or, for that matter, who started it? Who runs and governs it? Where is it headquartered? What’s its business model?

    For the 11th largest market cap company in the world, Visa’s history and strategy is almost shockingly unknown. A huge portion of the world’s population uses their products on a daily basis (you might say Visa is… everywhere people want to be), but very few know the amazing story behind how that came to be. Or why Visa continues to be one of the most incredible and incredibly durable business franchises of all-time. (50%+ net income margins!! On $30B of revenue!) Today we do our part to change that. Tune in for one heck of a journey.

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    ‍Note: Acquired hosts and guests may hold assets discussed in this episode. This podcast is not investment advice, and is intended for informational and entertainment purposes only. You should do your own research and make your own independent decisions when considering any financial transactions.

    Charlie Munger

    Charlie Munger

    We sit down with the legendary Charlie Munger in the only dedicated longform podcast interview that he has done in his 99 years on Earth. We’ve gotten to have some special conversations on Acquired over the years, but this one truly takes the cake. Over dinner at his Los Angeles home, Charlie reflected with us on his own career and his nearly 50-year partnership at Berkshire Hathaway with Warren Buffett. He offered lessons and advice for investors today, and of course he shared his speech on the virtues of Costco once again (among other favorite investments). We’re so glad that we got the opportunity to record and share this with you all — break out your notebooks, tune in, and enjoy the singular wit and wisdom of Charlie Munger.

    A transcript is available here.

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    ‍Note: Acquired hosts and guests may hold assets discussed in this episode. This podcast is not investment advice, and is intended for informational and entertainment purposes only. You should do your own research and make your own independent decisions when considering any financial transactions.

    Related Episodes

    Qualcomm

    Qualcomm

    Qualcomm, or “Quality Communications” — despite being one of the largest technology companies in the world, few people know the absolutely amazing technological and business history behind it. Seriously, this story is on par with Nvidia, TSMC and all the great semiconductor giants. Without this single fabless company based in San Diego, there’s almost no chance you’d be consuming this episode on whatever device you’re currently listening on — a fact that enables them to earn an incredible estimated $20 for every new phone sold in the world. We dive into this story live at the perfect venue: our first-ever European live show at Solana’s Breakpoint conference in beautiful Lisbon, Portugal! 

    If you want more Acquired, you can follow our public LP Show feed here in the podcast player of your choice (including Spotify!). 

    Links:

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    Pilot: https://bit.ly/acquiredpilot24
    Statsig: https://bit.ly/acquiredstatsig24
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    ‍Note: Acquired hosts and guests may hold assets discussed in this episode. This podcast is not investment advice, and is intended for informational and entertainment purposes only. You should do your own research and make your own independent decisions when considering any financial transactions.

    Spotify CEO Daniel Ek

    Spotify CEO Daniel Ek

    We sit down with Spotify CEO Daniel Ek live in Stockholm at Spotify’s amazing HQ studio (check out the video version of this episode — which plays natively on Spotify!). This was an incredibly special and timely conversation: for those who haven’t been paying attention over the past few years, after revolutionizing music Spotify has now ALSO completely transformed our own industry in podcasting. Starting from way behind with ~zero market share in 2018, Spotify has now aggregated the listener market and amazingly surpassed Apple as the world’s largest podcast platform — including close to home with the Acquired audience, where it has 60%+ market share among you all!


    We discuss the origins of this “second act” strategy with Daniel, the vision to move from a music company to an audio company, and what’s coming next with Spotify’s entry into Audiobooks. And of course we relive some key moments from the Acquired canon that Daniel was involved in, including his pivotal conversations with Taylor Swift and her team convincing her to come back to streaming following the release of 1984. Tune in!

    ACQ2 Show:

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    Pilot: https://bit.ly/acquiredpilot24
    Statsig: https://bit.ly/acquiredstatsig24
    Crusoe: https://bit.ly/acquiredcrusoe

    Note: Acquired hosts and guests may hold assets discussed in this episode. This podcast is not investment advice, and is intended for informational and entertainment purposes only. You should do your own research and make your own independent decisions when considering any financial transactions.

    Stratechery (with Ben Thompson)

    Stratechery (with Ben Thompson)

    Ben Thompson joins Acquired to discuss the business of Stratechery itself and celebrate 10 years (!) of the internet’s best strategy analysis destination. Even beyond Stratechery’s enormous impact itself on business and tech over the years, Ben’s work inspired a whole generation of business content creators — this show very much included — and it was super special for us to give the Acquired treatment to one of our own heroes. We cover the full history of Ben pioneering the subscription internet media business model (indeed SubStack’s seed round pitch was “Stratechery-in-a-box”), and how + why he’s evolved the business since and is now doubling down both on podcasting and a broader vision of the Stratechery Plus bundle… including for the first time content not made by Ben himself! Tune in and enjoy. 

    If you want more Acquired, you can follow our public LP Show feed here in the podcast player of your choice (including Spotify!). 

    Sponsors:
    Pilot: https://bit.ly/acquiredpilot24
    Statsig: https://bit.ly/acquiredstatsig24
    Crusoe: https://bit.ly/acquiredcrusoe


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    ‍Note: Acquired hosts and guests may hold assets discussed in this episode. This podcast is not investment advice, and is intended for informational and entertainment purposes only. You should do your own research and make your own independent decisions when considering any financial transactions.

    Nvidia Part I: The GPU Company (1993-2006)

    Nvidia Part I: The GPU Company (1993-2006)

    He wears signature leather jackets. He can bench press more than you. He makes cars that drive themselves. He’s cheated death — both corporate and personal — too many times to count, and he runs the 8th most valuable company in the world. Nope, he's not Elon Musk, he’s Jensen Huang — the most badass CEO in semiconductor history. Today we tell the first chapter of his and Nvidia’s incredible story. You’ll want to buckle up for this one! 

    Sponsors:
    Pilot: https://bit.ly/acquiredpilot24
    Statsig: https://bit.ly/acquiredstatsig24
    Crusoe: https://bit.ly/acquiredcrusoe


    This episode has video! You can watch it on YouTube

    PSA: if you want more Acquired, you can follow our newly public LP Show feed here in the podcast player of your choice (including Spotify!).


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    ‍Note: Acquired hosts and guests may hold assets discussed in this episode. This podcast is not investment advice, and is intended for informational and entertainment purposes only. You should do your own research and make your own independent decisions when considering any financial transactions.

    Uber CEO Dara Khosrowshahi

    Uber CEO Dara Khosrowshahi

    Uber CEO Dara Khosrowshahi dropped by the Acquired studio for an Eats delivery, so we broke out the cameras and asked him to hang out for a wide-ranging conversation. :) We talk about his 20 years working with Barry Diller, starting his career at Allen & Company, how the Uber CEO search process ACTUALLY went down… and oh yeah, the massive transformation that’s happened at Uber over the past few years. When Dara took over the company it was bleeding huge sums of cash, losing share to competitors and embroiled in one of the biggest corporate controversies in recent memory. Fast forward to today and it’s turned cashflow positive while also having tripled revenue to over $30B (on $120B in GMV) and solidified its rideshare dominance in the US. And in perhaps the biggest change, it’s done it all while staying out of the headlines. Tune in!

    ACQ2 Show + LP Program:

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    Pilot: https://bit.ly/acquiredpilot24
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    Note: Acquired hosts and guests may hold assets discussed in this episode. This podcast is not investment advice, and is intended for informational and entertainment purposes only. You should do your own research and make your own independent decisions when considering any financial transactions.