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    SLO MO REWIND: Nir Eyal on Becoming Indistractable

    en-usJanuary 07, 2023

    Podcast Summary

    • Expert insights on focus and overcoming distractionsLearn practical tools to regain control of focus and productivity from expert Nir Eyal's books 'Hooked' and 'Indistractable'.

      The importance of focus and overcoming distractions, as discussed with author Nir Eyal. Eyal, an expert in the intersection of business, technology, and psychology, shared insights from his books "Hooked" and "Indistractable." In "Hooked," he taught companies how to keep customers engaged online, while "Indistractable" provided individuals with tools to focus and avoid distractions. Eyal's generous and insightful conversation with host Mo Gawdat was so well-received that it's being included in a "rewind series" for new listeners to enjoy. This episode offers valuable advice, especially during times of increased distractions and lockdowns. Listeners will gain practical insights on how to regain control of their focus and productivity.

    • Understanding the psychology behind habits and distractionsRecognizing the Hook model can help create good habits or break bad ones, but it's important to remember that distractions come in many forms and understanding the psychology behind them empowers us to make the most of technology and other tools.

      Technology, while powerful, is not inherently addictive or controlling our minds against our will. The Hook model, introduced in Nir Eyal's book "Hooked," can be used to create good habits or break bad ones. Companies like Kahoot, FitBod, and Cutback Coach have successfully employed this model for various purposes. However, it's essential to recognize that distractions come in many forms, not just technology. Indistractable, another book by Nir Eyal, focuses on breaking bad habits and regaining control over our time and attention. Ultimately, understanding the psychology behind our habits and distractions empowers us to make the most of technology and other tools, rather than being controlled by them.

    • Overcoming Distractions: The Skill of the CenturyUnderstanding how to stay focused on goals amidst distractions is crucial for success in modern life.

      While distractions have always existed, the abundance of good things in modern life makes it harder than ever to stay focused on our goals. Plato identified this human tendency to act against our best interests thousands of years ago. Today, we have access to an overwhelming amount of information and temptations, making it crucial to understand how to overcome distractions and stay true to our commitments. We know what we need to do to improve ourselves and succeed, but the challenge lies in consistently applying that knowledge. Quitting is the surest way to fail, so it's essential to find the motivation and discipline to persevere. In essence, the skill of the century is learning how to stop getting in our own way and staying focused on our goals amidst the abundance of distractions.

    • Distraction is an action we take, not something that happens to usIdentify and eliminate distractions to focus on acts of traction and move closer to your goals

      Distraction is not something that happens to us, but rather an action we take. The opposite of distraction is not focus, as commonly believed, but traction. Traction refers to any action that pulls us towards our goals, while distraction pushes us away. This dichotomy is crucial because anything can be traction or distraction depending on our forethought. For instance, checking emails before starting a task might seem like a necessary action, but if it's done without intent and with the primary goal of avoiding the task, it becomes a distraction. To make the most of our time and effectively implement strategies, it's essential to identify and eliminate distractions and focus on acts of traction. By doing so, we can move closer to our goals and become the person we want to be.

    • Understanding the Root Causes of DistractionsInternal triggers like discomfort, uncertainty, loneliness, fatigue, boredom, and anxiety cause 90% of distractions, while external triggers like notifications and interruptions account for only 10%.

      Distractions, even work-related ones, can hinder progress and prevent us from focusing on important and challenging tasks. The urge to check emails or engage in office gossip might seem productive, but it can actually be the most dangerous form of distraction. According to the speaker, internal triggers, such as discomfort, uncertainty, loneliness, fatigue, boredom, and anxiety, are the root causes of 90% of distractions. External triggers, like notifications and interruptions, account for only 10%. To overcome distractions, it's essential to master internal triggers, make time for focused work, hack back external triggers, and use tools and techniques as a last line of defense. The key is to be intentional with our use of technology and time, and not let ourselves be tricked into prioritizing the urgent and easy tasks at the expense of the important and hard ones.

    • Distraction and Procrastination are Emotion Regulation ProblemsDistractions and procrastination are not character flaws but emotional issues that can be managed with simple techniques to cope with discomfort effectively.

      Effective time management goes beyond just eliminating external distractions and requires addressing the internal emotional triggers that lead to distraction and procrastination. Nir Eyal, the author of "Hooked: How to Build Habits That Last," shares his personal experience of struggling with distraction despite trying to eliminate external distractions. He discovered that the root cause was his inability to deal with discomfort in a healthy way. The book reveals that distraction and procrastination are not character flaws but an emotion regulation problem. By learning simple techniques to manage these internal triggers, anyone can regain focus and productivity. The key is to remember that time management requires pain management. Eyal emphasizes that it's essential to understand that distractions stem from our inability to cope with discomfort and that we can all learn the skills to manage these triggers effectively.

    • Mindful use of technology during challenging timesUse technology to connect, but mindfully. Apply the 10-minute rule to manage distractions and regain focus, not as an escape.

      Technology, such as social media, can be a valuable tool for connecting with others during challenging times, but it's important to use it mindfully and not as a means of escaping discomfort or unplanned distractions. The 10-minute rule, a technique from acceptance and commitment therapy, can help in managing distractions by telling yourself "not yet" instead of "no," making it easier to regain focus without feeling overwhelmed. Remember, it's about using technology based on your values and schedule, not as a substitute for dealing with difficult emotions or situations.

    • Try saying 'not yet' instead of 'no', use the 10-minute ruleInstead of fighting distractions, acknowledge them and try the 10-minute rule. Set a timer for 10 minutes and give in to the distraction. Often, the urge passes by the time the timer goes off. Focus on making time for productivity instead of avoiding distractions.

      Instead of telling yourself "no" when trying to resist distractions, it can be more effective to say "not yet." This technique, known as the 10-minute rule, involves setting a timer for 10 minutes and allowing yourself to give in to the distraction once the timer goes off. By acknowledging and understanding the underlying reasons for the distraction, you can often find that the urge passes by the time the timer goes off. This approach can help build the skill of delaying gratification and ultimately increase productivity. Another strategy for achieving traction is to focus on making time for it, rather than trying to avoid distractions. By identifying what traction looks like in your day and actively scheduling time for it, you can make significant progress towards your goals.

    • Setting specific goals and scheduling dedicated time is more effective than to-do listsSetting specific goals, creating a timebox calendar, and focusing on completing tasks without distraction can increase productivity and improve self-image.

      Setting specific goals and scheduling dedicated time for them is more effective for personal productivity than relying on a to-do list. The problem with to-do lists is that they are endless and can lead to feelings of inadequacy and self-doubt when not completed in full. Instead, keeping a timebox calendar, where tasks are assigned specific time slots, can help individuals focus and make better use of their time. This method, which involves setting implementation intentions, has been proven effective in numerous studies. By measuring productivity based on completing tasks without distraction rather than just checking off boxes, individuals can improve their work output and maintain a positive self-image.

    • Effectively managing time through dedicated blocks for self-care, relationships, and workSet aside dedicated time for self-care, relationships, and work based on personal values. Distinguish between reactive and reflective work, and allocate time for both. Avoid distractions during scheduled time slots, make adjustments for the following week if needed.

      Effective time management involves setting aside dedicated blocks for various aspects of your life based on your personal values. These include self-care, relationships, and work. It's essential to distinguish between reactive and reflective work and allocate time for both. Avoid getting sidetracked by distractions like cleaning your email inbox during your scheduled time slots. Make adjustments for the following week if necessary but not in the moment. By prioritizing and planning your time, you can become the person you want to be and maintain a healthy balance in all areas of your life.

    • Schedule self-care and reflection timeScheduling time for self-care and reflection improves productivity, adapts schedules to personal needs, increases value to employers, and leads to daily improvements.

      Creating a timebox calendar and prioritizing self-care are essential for personal growth and career success. By scheduling time for reflection and self-care, we can improve our productivity and adapt our schedules to better suit our needs. This physical artifact can then be shared with others, allowing for schedule syncing and collaboration. By putting ourselves first and protecting our time for important tasks, we can increase our value to our employers and loved ones. Additionally, minimizing low-value tasks and making time for deep work can lead to significant improvements in our daily lives. Overall, prioritizing our time and commitments to ourselves is crucial for achieving balance and success.

    • Setting Boundaries and Prioritizing Time for SuccessEffectively manage time by setting clear work boundaries, communicating them, being reliable and consistent, minimizing distractions, and prioritizing self-care and commitments.

      Effective time management is crucial for both professional and personal success. The speaker shares his experience of realizing that work hours can easily be consumed by meetings and emails, emphasizing the importance of setting clear boundaries and communicating them to others. He also highlights the value of being reliable and consistent, using the analogy of a residual benefactor. Furthermore, the speaker suggests practical solutions for minimizing external distractions, such as adjusting notification settings and utilizing built-in features like "Do Not Disturb" while driving. By prioritizing time for self-care and commitments, individuals can become indestructible, making them valuable in various aspects of life.

    • Managing Distractions: Minimizing Unnecessary Meetings and InterruptionsSet notification settings, prioritize time, require agendas for meetings, and prepare briefing documents to minimize distractions and increase productivity.

      Managing distractions in today's digital world requires intentional effort. The speaker shares a technique of using an automated reply for calls and texts when you're unavailable, allowing you to focus on your work without interruption. However, the most significant distraction, according to the speaker, is unnecessary meetings. He suggests making it harder to call meetings by requiring a pre-circulated agenda and preparing a briefing document to ensure productive consensus-building sessions. Additionally, the speaker emphasizes the importance of setting notification settings to minimize interruptions and prioritizing your time. In essence, it's essential to be mindful of the distractions that hinder productivity and take active steps to minimize them.

    • Simplify your digital environmentOrganize desktops, use search functions, manage notifications, and use tools like do not disturb and group chats effectively to reduce distractions and increase productivity.

      We can simplify our digital environment and reduce distractions by implementing small but effective changes. This includes organizing our desktops, using search functions instead of keeping every file visible, managing notifications, and using tools like do not disturb and group chats appropriately. These steps may seem trivial, but they can have a significant impact when combined. Additionally, making a pact or pre-commitment to these habits can help us stay focused and productive. The ancient Greek myth of Odysseus and the Sirens illustrates this concept – by making a promise to himself and tying himself to the mast, Odysseus was able to resist the allure of distraction and reach his goal. So, start small, make a commitment, and watch as these changes add up to a more focused and productive life.

    • Create effort packs to add friction against distractionsCreate effort packs like an outlet timer to limit distractions, build on internal triggers, make time, and hack back external triggers for improved focus and productivity

      We can all make a "Ulysses pact" by planning ahead and creating effort packs as the last line of defense against distractions. This concept comes from the ancient Greek myth of Ulysses, who prevented his crew from being lured by the Sirens' song by having them tie him to the mast and not let him go, no matter what. Applying this to modern life, we can create effort packs to add friction and make it harder to give in to distractions. For instance, the speaker used an outlet timer to automatically shut off the Internet every night at 10 PM, forcing him to consider whether he really needed to keep checking social media or email. This strategy, along with the first three steps of mastering internal triggers, making time for traction, and hacking back external triggers, can lead to significant improvements in focus and productivity. The effort pack is a powerful tool, but it only works if the other steps are taken first.

    • Identifying emotional triggers for unhealthy habitsTo overcome emotional eating or excessive technology use, identify underlying triggers and prioritize self-care, setting boundaries, and making promises to oneself.

      Our struggles with unhealthy habits, such as overeating or excessive use of technology, often stem from emotional discomfort rather than physical hunger. To overcome these habits, it's crucial to first identify and address the underlying emotional triggers. This may involve making time for self-care activities, such as regular exercise, and setting boundaries to remove external triggers. Additionally, making pacts or promises to ourselves can help us stay accountable and committed to our goals. The speaker's personal journey from struggling with obesity as a child to gaining control through self-reflection and implementation of these steps serves as a powerful example of the effectiveness of this approach.

    • Consistency is the foundation for successConsistently showing up and not quitting is essential for achieving goals in all areas of life, from physical health to relationships and business.

      Consistency is key to achieving our goals and living the life we desire. The speaker shares his personal experience of using a $100 bill as a motivator to exercise every day, but never having to burn it because he consistently chooses to work out instead. He emphasizes that consistency is more important than intensity, and that it's the consistent effort put in every day that leads to long-term success. Whether it's physical health, relationships, or building a business, the speaker stresses that showing up and not quitting is essential. He calls this skill of not quitting and staying consistent "indestructibility." The speaker also mentions that he writes books to find solutions to problems in his own life and encourages everyone to read his book "Indistractable." Overall, the key takeaway is that consistency is the foundation for achieving our goals and living a fulfilling life.

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    Don't forget to subscribe to Slo Mo for new episodes every Saturday. Only with your help can we reach One Billion Happy #onebillionhappy

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    Don't forget to subscribe to Slo Mo for new episodes every Saturday. Only with your help can we reach One Billion Happy #onebillionhappy

    Unstressable with Robert Sapolsky - Revealing Humanity's Inner Workings

    Unstressable with Robert Sapolsky - Revealing Humanity's Inner Workings

    Today I'll start with a gentle reminder that our upcoming book "Unstressable: A Practical Guide to Stress-Free Living" is available for preorder. It is written by me, Mo Gawdat and my wonderful co-author Alice Law and we hope it will truly make an impact in getting a million people out of Stress.

    To help us learn more about Stress, in this episode of Slo Mo, I am honored to welcome Robert Sapolsky, a luminary in the field of neuroscience and a master storyteller of human behavior. A truly remarkable human being. Like a deep and engaging dialogue between friends, Robert shares his journey through the intricate maze of the human brain, discussing the marvels of biology that underpin our emotions, actions, and the essence of what makes us human.

    Beyond his groundbreaking research on stress, Robert explores his passion for teaching, his profound insights into the intersection of biology and behavior, and his unyielding curiosity about the human condition. This episode is a celebration of intellectual exploration, the wonders of scientific discovery, and the profound impact of sharing knowledge to illuminate the mysteries of our existence.

    Listen as we discuss:

    • The upcoming release of Unstressable
    • The Biology of Stress
    • How our Compassion sometimes contributes to our Stress
    • How humans are a species of Contradictions
    • How Contextual is Stress
    • The Evolution of our Tribal mentality 
    • Dopamine
    • Free Will
    • The Positive impact we can make

    For more insights and inspiration from Robert Sapolsky, dive into his lectures and books (his most recent: https://a.co/d/iZTAUed), and follow his work at the forefront of neuroscience and behavior. To stay in touch with Robert, you can follow his academic contributions and public engagements, or subscribe to his Instagram page.

    YouTube: @mogawdatofficial
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    LinkedIn: /in/mogawdat
    Tiktok: @mogawdat
    X: @mgawdat
    Website: mogawdat.com

    Don't forget to subscribe to Slo Mo for new episodes every Saturday. Only with your help can we reach One Billion Happy #onebillionhappy

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        - Website:  https://www.nirandfar.com
        - Book Website: http://www.indistractable.com
        - Twitter:  https://twitter.com/nireyal
    __________
     
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    Action Plan: https://jimharshawjr.com/ACTION
    Free Clarity Call: https://jimharshawjr.com/APPLY

     

    Be inDISTRACTable!

    Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. Nir previously taught as a Lecturer in Marketing at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford.

    Nir co-founded and sold two tech companies in 2003 and was dubbed by The M.I.T. Technology Review as, “The Prophet of Habit-Forming Technology.”

    He is the author of two bestselling books, Hooked: How to Build Habit-Forming Products and Indistractable: How to Control Your Attention and Choose Your Life.

    Indistractable received critical acclaim, being named one of the Best Business and Leadership Books of the Year by Amazon and one of the Best Personal Development Books of the Year by Audible. The Globe and Mail called Indistractable, “the best business book of 2019.”

    In addition to blogging at NirAndFar.com, Nir’s writing has been featured in The New York Times, The Harvard Business Review, Time Magazine, and Psychology Today.

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    Nir attended The Stanford Graduate School of Business and Emory University.

     

    If you don’t have time to listen to the entire episode or if you hear something that you like but don’t have time to write it down, be sure to grab your free copy of the Action Plan from this episode—as well as get access to action plans from EVERY episode—at http://www.JimHarshawJr.com/Action.