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    Snack Ep #14: International Women's Day and Advocating for Women in the Workplace

    enMarch 08, 2023

    Podcast Summary

    • Embracing Equity on International Women's DayAdvocate for women in the workplace, challenge stereotypes and biases, and support women to reach senior positions despite societal expectations and roles.

      International Women's Day is a time to embrace equity and advocate for women in the workplace. According to Olivia and Amy from the Girls in Marketing podcast, despite more women than men working in marketing, men are more likely to hold senior positions. This disparity can be attributed to societal expectations and roles, particularly for women who choose to start families and take on caregiving responsibilities. The podcast emphasizes the importance of advocating for oneself and supporting women in their careers to reach senior positions. The theme of International Women's Day, embrace equity, encourages everyone to challenge stereotypes and biases and work towards creating a more balanced and inclusive workplace.

    • Women face significant barriers in balancing careers and familiesOrganizations must provide flexible work arrangements to enable women to balance careers and families effectively, preventing a loss of talent and perpetuating the gender pay gap

      Women face significant barriers in balancing their careers and starting families due to inflexible work arrangements. This issue becomes particularly evident when women reach seniority levels in their careers, around the time they may consider starting a family. The lack of flexibility in terms of remote work, flexible hours, and accommodating family dynamics can hinder women's career progression and lead to the gender pay gap. This issue is not unique to the marketing and PR industry, but it is a common trend. Women's salaries often equal those of men until their thirties, but once they have children, the gap widens significantly. This disparity can be attributed to traditional gender roles and societal expectations of women as caregivers. Organizations must adapt more quickly to provide flexible work arrangements to enable women to balance their careers and families effectively. Failure to do so not only results in a loss of talent but also perpetuates the gender pay gap.

    • Breaking the gender bias in marketing industryGender bias is a significant barrier for women in senior marketing positions, leading to assumptions about commitment levels and family plans. Lack of female role models perpetuates this stereotype. International Women's Day 2021 emphasizes the importance of addressing this issue for a more inclusive and equitable industry.

      Gender bias continues to be a significant barrier for women in the marketing industry, particularly when it comes to senior positions. This bias, which can be both conscious and subconscious, often leads to decisions being made in favor of men due to assumptions about their commitment levels and family plans. This bias is deeply ingrained in society and can manifest even when the decision-makers are not aware of it. Another issue is the lack of female role models in senior positions, which can discourage women from aspiring to reach those levels themselves. Changing this stereotype and increasing the representation of women in leadership roles is crucial for inspiring the next generation of marketing professionals and challenging gender biases. International Women's Day 2021 had the theme of "Break the Bias," which highlights the importance of addressing this issue and creating a more inclusive and equitable industry. By recognizing and addressing these biases, we can create a more diverse and dynamic marketing industry that benefits everyone.

    • Advocating for women in the workplaceWomen need to advocate for themselves and others for gender equality. Confidence, experience, and evidence are key. Allies can support by speaking up for women when necessary.

      Advocating for oneself and for other women in the workplace is crucial for gender equality. Women not only need to aim for senior positions but also use their positions to make an impact. It's important for allies to support women by speaking up for them when necessary. Confidence and experience play a role in advocating for oneself, but it can be easier to speak up for someone else when starting out in a career. The key is to have evidence to back up what is being said, and people will respect and acknowledge it. Overall, being an advocate for oneself and others is essential for women's empowerment and progress in the workplace.

    • Believe in your abilities and ideasTrust yourself in the workplace, believe in your ideas, and confidently voice them. Allies can support underrepresented groups by acknowledging biases and addressing them during hiring.

      Everyone, regardless of gender, should trust in their abilities and ideas in the workplace. The speaker shared a personal experience of holding back in a meeting due to self-doubt and regret. She emphasized that questioning one's place or worth in a role is unnecessary as individuals are hired based on their capabilities. It's important to believe in the value of one's ideas and voice them confidently. Furthermore, allies in the workplace can support women and other underrepresented groups by acknowledging their privileges and biases, and making conscious efforts to address them during the hiring process.

    • Amplify Amidst DiversityActively listen to and amplify underrepresented voices, and provide opportunities for them to share ideas and receive proper credit. Approach feedback with sensitivity and support to foster a more inclusive and equitable workplace.

      Creating an inclusive and equitable environment in the workplace involves actively listening to and amplifying the voices of women and underrepresented individuals, giving them opportunities to share their ideas, and ensuring they receive proper credit for their contributions. This not only helps to foster a more diverse and innovative workplace but also challenges biases and assumptions that may hinder progress. Additionally, it's essential to approach feedback and constructive criticism in a sensitive and supportive manner, especially for those in junior positions or those who may have a more emotional connection to their work. By implementing these practices, we can create a more inclusive and equitable workplace where everyone feels valued and empowered to contribute their best.

    • Advocating for Women's Rights and EqualityAcknowledge unique challenges women face, prioritize female empowerment, and advocate for policies supporting women's needs to create an inclusive and equitable workplace.

      Advocating for women's rights and equality in the workplace is crucial, especially when it comes to addressing emotional connections and systemic issues. Women face unique challenges, such as lack of flexibility and the impact of menopause, which can significantly affect their performance and career progression. It's essential to acknowledge these challenges and work towards solutions, even if they aren't directly affecting us. Companies that prioritize female empowerment and pushing women to higher levels of seniority are making a difference, but not all workplaces are the same. It's important to recognize and address the disparities that exist and to advocate for policies that support women, such as flexible working hours and acknowledging menopause as a protected characteristic. By breaking down these issues and speaking out, we can help create a more inclusive and equitable workplace for all women, regardless of age or industry.

    • Breaking Down Barriers for Women in the WorkplaceContinuous efforts are needed to address gender inequality, especially in the workplace. Employers and society have a responsibility to create opportunities for women at all stages of their careers. Join the Girls in Marketing community for resources and support.

      There is a significant need for progress in addressing gender inequality, particularly in the workplace. This conversation during International Women's Week emphasizes the importance of continuous efforts to break down barriers and create opportunities for women at all stages of their careers. Employers and society as a whole have a responsibility to do more. To get involved and support this cause, listeners are encouraged to join the Girls in Marketing community, which offers resources, courses, webinars, and more. Don't forget to leave a review and subscribe for future episodes.

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