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    TPP191: How to run a successful letting agency

    enNovember 10, 2016

    Podcast Summary

    • Setting SMART goals and having accountability leads to remarkable progressCommitting to and following through on specific, measurable, achievable, relevant, and time-bound goals, with accountability, is essential for achieving success in property investing

      Setting specific, measurable, achievable, relevant, and time-bound (SMART) goals and having accountability can lead to remarkable progress in a short period. Rob and Rob shared their experience of helping property investors overcome their obstacles and set goals during their Property Hub Summits, where they witnessed impressive results in just a few months. Whether it's through attending a summit or doing it independently, committing to and following through on goals is essential for achieving success in property investing. For those interested, Property Hub offers a free goal-setting course on their website, propertyhub.net. Don't let the end of the year discourage you from setting and working towards your goals. Instead, use this period as an opportunity to refocus and make significant strides towards your future plans.

    • Staying Active During the Holiday Season for Investment OpportunitiesInvestors can find deals during the holiday season, attend industry meetups, and navigate short-term let mortgage processes with the right information.

      This time of year is an excellent opportunity for investors to remain active and find deals, even with the holiday season approaching. The speaker emphasizes that the switched-on investors are still active during this period, and deals can still be found that are slightly better than before. Another key takeaway is the importance of attending industry meetups before the end of the year. The speaker highlights the upcoming December meetups, which are free and available across the UK and other locations. Lastly, the cover story of this week's newsletter is on short-term lets and how to navigate the lending process with mortgage providers when using platforms like Airbnb. This comprehensive feature provides valuable insights into various mortgage providers' policies regarding short-term lets and the potential challenges that come with it.

    • Starting a lettings agency without proper qualifications can be riskyGaining a lettings qualification enhances credibility, provides valuable skills, and is essential for running a successful lettings agency

      Starting a lettings agency without proper qualifications can be a risky endeavor. While it's not mandatory to have a qualification to be in lettings, gaining one can provide valuable knowledge and experience. Rob, who took the National Federation of Property Professionals course to become a member of ARLA, found it more useful than he anticipated. Although he never planned to work directly in the business, he gained insights that helped him manage his own properties effectively. The qualification process also highlighted important aspects of lettings that he hadn't considered before. Therefore, if you're serious about starting a lettings agency, getting qualified is an essential first step. It not only enhances your credibility but also equips you with the necessary skills and knowledge to run a successful business.

    • Standing out in the crowded property marketplaceTo succeed in the letting agency business, be compliant and identify a unique selling point (USP) or niche to differentiate yourself from competitors.

      Becoming compliant and standing out in the crowded property marketplace are essential for starting a successful letting agency. Compliance involves joining an Ombudsman scheme, obtaining professional indemnity insurance, and protecting client money. These steps demonstrate your commitment to delivering a good service and give clients peace of mind. However, simply being compliant is not enough. To stand out, you need to identify your unique selling point (USP) or the niche you're serving. By focusing on a specific target audience and offering a unique value proposition, you'll differentiate yourself from competitors and attract the right clients. For example, Yellow Lettings focuses on serving clients with multiple properties in different locations who want a hands-off approach and a rent guarantee. By catering to this niche, Yellow Lettings stands out in the marketplace and attracts clients who fit this profile.

    • Unique Selling Proposition and Efficient Systems in Letting AgenciesHaving a USP and efficient systems sets letting agencies apart from competitors, attracts and retains clients, and ensures regulatory compliance.

      To succeed in the letting agency business, it's essential to have a unique selling proposition (USP) and robust systems and processes in place. While some agencies offer a variety of services and allow clients to pick and choose, others, like the one discussed, focus on a specific niche, such as managing HMOs, and charge more due to the added complexity. Having a USP sets you apart from competitors and makes it easier to attract and retain clients. Moreover, implementing systems and processes ensures efficient operations and the ability to prove compliance with regulations. A recommended resource for learning more about processes and systems is "The Checklist Manifesto" by Atul Gawande. While there are many moving parts in a letting agency, complete automation is not possible due to the human element and the unpredictability of the business. Therefore, it's crucial to be prepared for the time commitment and adaptability required as your business grows.

    • Build a strong team and implement effective systems for property managementProactively minimize potential issues by thorough tenant screening, clear communication, regular property inspections, and use of KPIs for financial success and service quality.

      Managing a property portfolio, especially when expanding to manage properties for others, requires building a strong team and implementing effective systems. This can help streamline processes, free up time for more important tasks, and ultimately lead to a more successful business. However, even with a great team and systems in place, the property management industry can be reactive, so it's important to proactively minimize potential issues through thorough tenant screening, clear communication, regular property inspections, and the use of key performance indicators (KPIs) to measure both financial success and service quality. By focusing on these areas, property managers can create a solid foundation for their business and provide excellent service to their clients.

    • Balancing good service and financial stability in lettings businessTrack vacancy rates, customer satisfaction, and efficiency to measure progress and improve lettings business. Build systems, train, and hire help for self-managers.

      Running a successful lettings business involves balancing good service with financial stability, and consciously tracking specific numbers to measure progress over time. This could include metrics like vacancy rates, customer satisfaction, and efficiency. For those self-managing their portfolio, building systems and checks, training, and hiring help can also improve the experience. Remember, even experienced professionals make mistakes, so learning from others' experiences can be valuable. Whether you're setting up an agency or managing your own portfolio, there's a wealth of resources and knowledge available to help you improve.

    • Exploring the world of property letting with the Property Hub podcastListen to the Property Hub podcast for insights on preparing, managing, and expanding your property portfolio, with resources and networking opportunities available on their website.

      There is a wealth of information available for those interested in property investing, particularly for those looking to let properties. The Property Hub podcast covers various topics, including preparing a property to let, managing a property yourself, handling difficult tenants, and understanding lettings law. These episodes, along with other valuable resources, can be found on the Property Hub website and are linked in the show notes. Subscribing to the podcast and leaving a review is encouraged, and listeners are invited to attend meetups for networking opportunities. A listener named Aaron shared his positive experience with the podcast, crediting it for inspiring him to take the next step in his property investing journey. The app "Drivers Note" was recommended by a listener, allowing users to track and claim tax deductions for mileage related to property investments. Overall, the podcast and related resources provide valuable insights and practical tips for those looking to expand their property portfolio.

    • Efficiently Track Business Miles for Tax with Drivers Note AppDrivers Note app simplifies tax reporting by generating accurate monthly PDF reports with an audit trail for business miles

      Bruce from Drivers Note discussed an easy-to-use app for tracking business miles for tax purposes. The app, named Drivers Note, allows users to hit "start" and "stop" at the beginning and end of each journey, generating a monthly PDF report with an audit trail for HMRC compliance. The app ensures accuracy and transparency, making tax reporting simpler and more efficient. Tune in next week as Rob and Rob discuss their recent investment deals, both the successful ones and the challenging ones, and don't miss the upcoming launch of Yellow Lettings in London. Additionally, check out the Property Hub for free courses, forum participation, and the latest episodes at thepropertyhub.net/podcast.

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    Do you have a buy to let or property investment related question for Rob & Rob? You could feature on the next episode by giving us a call on013 808 00035 and leaving a messagewith your name and question (normal UK call rates apply).

    Or if you prefer, click here to leave a recording via your computer instead.

    The next question on Ask Rob & Rob could be yours.

    Have you joined us over on the Property Hub Forumyet? Our online community is friendly, informative, and the members are waiting to welcome you with open arms. So get yourself over and introduce yourself.

    See omnystudio.com/listener for privacy information.

    ASK116: How should I plan to get the most out of 2018?

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    It's time for another couple of questions in this week’s edition of ‘Ask Rob & Rob’, Steve...

    ...asks Rob & Rob... How should I plan to get the most out of 2018?

    ASK YOUR OWN QUESTION TO ROB & ROB!

    Don't be shy! All you need to do is leave a message with your name and whatever's on your mind.

    Just pick up the phone and call 013 808 00035 (normal UK call rates apply).

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    NEED MORE ANSWERS?

    The Property Hub Summit is the place to get all your questions personally answered by Rob & Rob, and build a network of other smart, motivated investors.

    Over the course of a full day at a swanky hotel we'll help you set your goals, form a plan to get you there, overcome your obstacles, and give you the support system you need to make sure nothing gets in your way.

    Just don't hang around - there are only four Summits each year, and just 8 places available at each!

    Interested? Click here to find out more.

    See omnystudio.com/listener for privacy information.

    TPP160: Should you become a full-time property investor?

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    The post TPP160: Should you become a full-time property investor? appeared first on The Property Hub.

    See omnystudio.com/listener for privacy information.

    TPP161: How we get so much done (and you can too)

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    The post TPP161: How we get so much done (and you can too) appeared first on The Property Hub.

    See omnystudio.com/listener for privacy information.