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    YAPClassic: Ryan Serhant, Close More Deals with These Proven Sales Strategies

    enAugust 23, 2024
    What are the three Fs of sales success?
    How did Ryan Serhant transition to real estate?
    Why is enthusiasm important in sales interactions?
    What daily goal should individuals set for networking?
    How did Ryan's upbringing influence his work ethic?

    Podcast Summary

    • Following up, following through, following backSuccess in sales requires consistent follow-up, follow-through, and following back with clients, as emphasized by Ryan Serhant. Enthusiasm and being present in sales interactions also play a crucial role.

      Sales success comes down to following up, following through, and following back with clients, as shared by Ryan Serhant, a renowned real estate broker, entrepreneur, best-selling author, and TV personality. He emphasized the importance of enthusiasm and being present in sales interactions. Ryan's story of perseverance, from struggling actor to billion-dollar real estate broker, highlights the value of determination and adaptability. His insights on sales and branding have been featured in multiple episodes of the Young Improving Podcast. Whether starting a new career or growing an existing business, Ryan's three Fs provide a powerful framework for success.

    • Mindset and Work EthicHaving a positive attitude and strong work ethic are crucial for success. Putting in the work and being present can lead to opportunities, as shown through the speaker's experience on a reality TV show and success in real estate.

      Having a positive attitude and strong work ethic are crucial for success. The speaker shared how his confidence and belief in himself, despite feeling uncomfortable in certain situations, helped him land a role on a reality TV show. He also emphasized the importance of putting in the work and being present, as shown through his upbringing and experiences. The speaker's success in real estate is a result of his enthusiasm and ability to transfer that enthusiasm to his clients, as well as his strong work ethic instilled in him by his father. Overall, showing up and maintaining a positive attitude are essential components of achieving one's goals.

    • New opportunitiesBeing open to new opportunities and having multiple deals in progress can lead to unexpected connections and growth, increasing the chances of closing deals and maintaining positive momentum.

      Being open to new opportunities and having a pipeline full of possibilities can lead to unexpected connections and growth. The speaker shares how attending a meeting that she initially didn't want to go to led to valuable connections and business opportunities. Similarly, in sales, having multiple deals in progress (or "balls in the air") increases the chances of closing deals and maintaining positive momentum. The analogy of having a system for managing multiple balls in the air, and being prepared for when some fall, is a useful metaphor for staying productive and focused on growth.

    • Building connectionsSet a daily goal to meet new people and maintain genuine interactions, focusing on self-confidence and desired image, and regularly communicate and appreciate team members for managers.

      Building meaningful connections requires a proactive approach. The speaker emphasizes the importance of setting a daily goal to meet new people and maintaining genuine interactions with them. He shares his personal experience of approaching strangers and the unexpected conversations that ensued. He also emphasizes the power of self-confidence and encourages individuals to focus on their desired image and ignore the judgments of others. For managers, he recommends regular communication and appreciation towards team members to foster a positive work environment. Ultimately, the speaker's advice boils down to putting yourself out there, staying positive, and building authentic relationships.

    • Unexpected opportunities in real estateSaying yes to unexpected opportunities in real estate, even if they seem risky or unconventional, can lead to significant rewards. However, it's crucial to thoroughly vet clients and be cautious to avoid potential scams.

      Saying yes to unexpected opportunities, even if they seem risky or unconventional, can lead to significant rewards in real estate. This was exemplified in a story shared by the speaker about following up on an overpriced listing and receiving an offer from a mysterious buyer from another country. Despite initial skepticism and concerns, the speaker went through with the deal, eventually closing on the biggest sale of her career. However, the buyer turned out to be a scam artist who disappeared after sending the earnest money deposit. The experience taught the speaker the importance of thoroughly vetting clients and being cautious, but also the value of taking calculated risks in the real estate industry.

    • Follow-up persistenceRelentlessly following up with potential leads can lead to unexpected business opportunities and successful deals. Use a CRM tool to streamline the process and increase deal closures.

      The power of follow-up and valuable persistence can lead to unexpected opportunities and successful business deals. The speaker's experience of relentlessly following up with a mysterious man who ended up being a billionaire investor, despite initial skepticism from others, demonstrates this principle. The use of a CRM tool like Pipe Drive can help streamline the follow-up process and increase deal closures. Additionally, the importance of follow-up, follow-through, and follow-back in building relationships and growing a business cannot be overstated. These actions require minimal time investment and can yield significant returns in a service industry.

    • Following up and building relationshipsBuilding relationships and investing time in following up can lead to significant business opportunities and sales, even if they don't materialize right away. Authenticity and rapport building are key to successful sales engagements, and competitive pricing is essential for attracting buyers.

      Building relationships and investing time in following up can lead to significant business opportunities and sales, even if they don't materialize right away. This was exemplified by the speaker's experience with a potential buyer he had been in touch with for over a decade. Additionally, the speaker emphasized the importance of being authentic and building rapport with customers instead of pushing them into sales. He advised salespeople to focus on engaging in genuine conversations and finding common ground with potential buyers, rather than focusing solely on making a sale. Lastly, the speaker discussed the importance of pricing homes competitively within search brackets and considering factors such as location and condition when determining a home's value.

    • Monthly Payments vs Down PaymentFocusing on low monthly payments instead of large down payments can lead to significant savings for first-time home buyers, but it's crucial to ensure affordability and sustainability.

      When it comes to buying a home, especially for first-time buyers, the focus should be on keeping your monthly payments as low as possible, rather than putting down the largest down payment. While a 20% down payment is often suggested, aiming for 30% or more can lead to significantly lower monthly payments. However, it's important to avoid overextending yourself and ensure that the payments are sustainable in case of unexpected financial circumstances. Ultimately, you don't live in the price of the house, but in the monthly payments that come with it. Additionally, it's essential to find profit in various aspects of life beyond just finances, as shared by the guest's personal secret to profiting in life.

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    YAPClassic: Ryan Serhant, Close More Deals with These Proven Sales Strategies

    YAPClassic: Ryan Serhant, Close More Deals with These Proven Sales Strategies
    Starting as an actor in New York, Ryan Serhant quickly pivoted to real estate to make ends meet. What began as a backup plan evolved into a billion-dollar career, establishing him as one of the most successful real estate brokers in the world. In this episode, Ryan breaks down essential sales principles, including the “balls up” strategy and the “3Fs” approach: follow up, follow through, and follow back. Ryan Serhant is a real estate broker, producer, reality TV star, and bestselling author. He is the founder and CEO of SERHANT, number six on The Real Deal’s list of Top Residential Brokerages for 2022. In this episode, Hala and Ryan will discuss: - How Ryan’s acting skills gave him an edge in real estate - The power of his positive "Big Money Energy" mindset - Why showing up is key to 75% of success - The value of juggling multiple opportunities - How relentless follow-up led to an $8M deal - Ryan’s strategy of meeting five new people daily - The art of selling enthusiasm, not just products - Balancing work and life with 16-hour days - His advice for pushy salespeople - And other topics… Ryan Serhant is a real estate broker, producer, bestselling author, and star of Bravo’s Million Dollar Listing New York, and its spin-off, Sell It Like Serhant. He is the founder and CEO of SERHANT, a real estate brokerage that blends media, entertainment, education, and technology. Known for its award-winning marketing content and PR campaigns, the company ranked number six on The Real Deal’s list of Top Residential Brokerages for 2022. Named “the most influential broker in the world with the most exposure,” he is an official contributor to Forbes and is frequently quoted in The New York Times, Wall Street Journal, and Wall Street Journal China. Connect with Ryan: Ryan’s Website: https://ryanserhant.com/  Ryan’s LinkedIn: https://www.linkedin.com/in/ryanserhant/  Ryan’s Twitter: https://twitter.com/RyanSerhant  Ryan’s Instagram: https://www.instagram.com/ryanserhant/  Ryan’s Facebook: https://www.facebook.com/RyanSerhantOfficial/  Ryan’s YouTube: https://www.youtube.com/channel/UCG98giOsUxIlXV0rNUhxLew  Resources Mentioned: Ryan’s Book, Sell It Like Serhant: How to Sell More, Earn More, and Become the Ultimate Sales Machine: https://www.amazon.com/Sell-Like-Serhant-Ultimate-Machine/dp/0316449571  YAP Episode 281 with Ryan Serhant: https://youngandprofiting.com/ryan-serhant-the-3-step-strategy-system-you-need-to-build-your-brand-from-scratch-e281/  LinkedIn Secrets Masterclass, Have Job Security For Life: Use code ‘podcast’ for 30% off at yapmedia.io/course.   Sponsored By: Shopify - Sign up for a one-dollar-per-month trial period at youngandprofiting.co/shopify  Indeed - Get a $75 job credit at indeed.com/profiting  Found - Try Found for FREE at found.com/YAP Connectteam - Enjoy a 14-day free trial with no credit card needed. Open an account today at Connecteam.com More About Young and Profiting Download Transcripts - youngandprofiting.com Get Sponsorship Deals - youngandprofiting.com/sponsorships Leave a Review -  ratethispodcast.com/yap Watch Videos - youtube.com/c/YoungandProfiting   Follow Hala Taha LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ TikTok - tiktok.com/@yapwithhala Twitter - twitter.com/yapwithhala   Learn more about YAP Media's Services - yapmedia.io/

    Dr. Jill Stein: How the Two-Party System Is Jeopardizing America’s Future | E304

    Dr. Jill Stein: How the Two-Party System Is Jeopardizing America’s Future | E304
    Fed up with the stranglehold of the two-party system and its close ties to big corporations, Dr. Jill Stein decided to take action. She wanted to offer a real alternative to the “war economy” that puts profits before people, so she entered politics to fight for a government that cares about everyone. In this episode, Dr. Jill breaks down how the war machine controls the government. She also champions policies to uplift small businesses, such as healthcare reform and sustainable economic initiatives. Dr. Jill Stein is a physician, activist, and two-time Green Party presidential candidate known for her unwavering commitment to environmental justice and economic equality. She has been a leading advocate for reducing corporate influence in politics and promoting the Green New Deal to address climate change and create jobs. In this episode, Hala and Dr. Jill will discuss: - The hidden dangers of the two-party system - How young Americans are crushed by a rigged economy - The need for better financial support for small businesses - How America’s obsession with war is bankrupting the future - The Green Party’s bold challenge to the status quo - How public financing could end political corruption - The truth behind politicians’ empty climate promises - How Medicare for All could transform healthcare - The Green New Deal’s plan to save the planet and the economy - Why young voters hold the power to reshape America - And other topics…   Dr. Jill Stein is a physician, activist, and two-time Green Party presidential candidate focused on environmental justice, healthcare reform, and economic equality. As a prominent critic of corporate influence in politics, she advocates for a government that prioritizes people over profits. Dr. Stein co-founded the Massachusetts Coalition for Healthy Communities, promoting clean energy and public health initiatives. She has consistently opposed the U.S. “war economy,” calling for reduced military spending to fund essential services like healthcare, education, and housing. Throughout her career, she has championed the Green New Deal to combat climate change while creating jobs.  Connect with Dr. Jill: Dr. Jill’s TikTok: https://www.tiktok.com/@drjillstein  Dr. Jill’s Twitter: https://x.com/DrJillStein  Dr. Jill’s Instagram: https://www.instagram.com/drjillstein/  Dr. Jill’s Facebook: https://www.facebook.com/drjillstein/  Dr. Jill’s YouTube: https://www.youtube.com/@JillStein2024  Resources Mentioned: Dr. Jill’s Website: https://www.jillstein2024.com/  LinkedIn Secrets Masterclass, Have Job Security For Life: Use code ‘podcast’ for 30% off at yapmedia.io/course.   Sponsored By: Shopify - Sign up for a one-dollar-per-month trial period at youngandprofiting.co/shopify  Indeed - Get a $75 job credit at indeed.com/profiting  Found - Try Found for FREE at found.com/YAP Connectteam - Enjoy a 14-day free trial with no credit card needed. Open an account today at Connecteam.com   More About Young and Profiting Download Transcripts - youngandprofiting.com Get Sponsorship Deals - youngandprofiting.com/sponsorships Leave a Review - ratethispodcast.com/yap Watch Videos - youtube.com/c/YoungandProfiting   Follow Hala Taha LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ TikTok - tiktok.com/@yapwithhala Twitter - twitter.com/yapwithhala   Learn more about YAP Media's Services - yapmedia.io/

    YAPClassic: Robert Cialdini, The Godfather of Influence and Persuasion Reveals All

    YAPClassic: Robert Cialdini, The Godfather of Influence and Persuasion Reveals All
    Robert Cialdini was once an easy target for salespeople, often saying yes to things he didn’t want. Intrigued by the psychological factors behind his decisions, he set out to uncover the secrets of persuasion. Today, he's known as the "Godfather of Influence" and has transformed our understanding of how persuasion works. In this episode of YAPClassic, Robert breaks down the 7 universal principles of persuasion you must master to elevate your influence. Robert Cialdini is a top social psychologist and bestselling author whose research on persuasion has shaped modern psychology and marketing. His book, Influence, is a cornerstone in understanding human behavior, with over five million copies sold worldwide. In this episode, Hala and Robert will discuss:  - The ethics of persuasion - The 7 principles of persuasion - Why it’s a mistake to downplay your favors - How kindness retains employees - Leveraging the “liking principle” in sales - Being IN authority vs. AN authority - How to drive success using reciprocity  - ​​Leveraging consistency to align others with your goals - The key to increasing negotiation success - Social proof as your marketing weapon - Mastering ethical influence without losing trust - And other topics… Robert Cialdini is a Wall Street Journal and New York Times bestselling author, speaker, professor, and social psychologist who specializes in the science of influence. His book, Influence, has sold over five million copies and has been translated into more than 30 languages. Frequently regarded as “The Godfather of Influence,” Robert’s principles of persuasion are now essential tools for leaders and marketers worldwide. He has held academic positions at Arizona State University, Stanford, and the University of California, Santa Cruz. His contributions have earned him a spot on Fortune’s “75 Smartest Business Books” list.  Connect with Robert: Robert’s Website: https://www.robertcialdinibf.com/ Robert’s LinkedIn:  https://www.linkedin.com/in/robertcialdini/ Robert’s Twitter: https://twitter.com/RobertCialdini Robert’s Instagram: https://www.instagram.com/teamrobertcialdini/ Robert’s Facebook: https://www.facebook.com/robert.cialdini Resources Mentioned: Robert’s Book, Influence: The Psychology of Persuasion  https://www.amazon.com/Influence-New-Expanded-Psychology-Persuasion/dp/0062937650/ LinkedIn Secrets Masterclass, Have Job Security For Life: Use code ‘podcast’ for 30% off at yapmedia.io/course.   Sponsored By: Shopify - Sign up for a one-dollar-per-month trial period at youngandprofiting.co/shopify  Indeed - Get a $75 job credit at indeed.com/profiting  Found - Try Found for FREE at found.com/profiting  Rakuten - Start all your shopping at rakuten.com or get the Rakuten app to start saving today! Pipedrive - Get Pipedrive free for 30 days, plus get 20% off your first year at youngandprofiting.co/pipedrive    More About Young and Profiting Download Transcripts - youngandprofiting.com Get Sponsorship Deals - youngandprofiting.com/sponsorships Leave a Review - ratethispodcast.com/yap Watch Videos - youtube.com/c/YoungandProfiting   Follow Hala Taha LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ TikTok - tiktok.com/@yapwithhala Twitter - twitter.com/yapwithhala   Learn more about YAP Media's Services - yapmedia.io/

    Cal Fussman: Unleash Your Creative Genius and Innovate with AI-Powered Efficiency | E303

    Cal Fussman: Unleash Your Creative Genius and Innovate with AI-Powered Efficiency | E303
    Cal Fussman declined Jeff Bezos's offer to sell his children's book on Amazon, balking at a 50% profit split. Before long, it dawned on him that he had underestimated the power of Amazon's platform. But this blunder became a pivotal wake-up call, driving him to embrace new opportunities and stay ahead in tech. Determined to seize every golden chance, Cal now confidently navigates the fast-paced world of AI. In this episode, he shares actionable tips for leveraging AI to supercharge your creativity and boost business success. Cal Fussman is a New York Times bestselling author, keynote speaker, and master storyteller known for his captivating interviews. He also hosts the Big Questions podcast, and his work has appeared in Esquire, GQ, Sports Illustrated, and ESPN.  In this episode, Hala and Cal will discuss: - Achieving clarity of ideas with AI - AI creativity vs. the human touch  - Cal’s creative experiments with AI tools  - How AI can enhance creative processes - What Cal learned from turning down Jeff Bezos - The importance of continuous learning  - Adapting to AI’s impact on the job market - Tips for boosting innovation and efficiency with AI - Why you shouldn’t fear AI - And other topics…   Cal Fussman is a New York Times bestselling author and master storyteller known for his captivating interviews. He hosts the Big Questions podcast and is a celebrated keynote speaker. Cal has spent decades connecting with some of the world's most influential figures, from Muhammad Ali to Jeff Bezos. His unique ability to make people feel comfortable and his relentless curiosity have made him a beloved figure in journalism. His work has appeared in Esquire, GQ, Sports Illustrated, and ESPN.  Connect with Cal:  Cal’s Website: https://www.calfussman.com/   Cal’s LinkedIn: https://www.linkedin.com/in/calfussman/  Cal’s Twitter: https://x.com/calfussman   Cal’s Instagram: https://www.instagram.com/calfussman  Cal’s Facebook: https://www.facebook.com/calfussman/  Cal’s Podcast, Big Questions: https://podcasts.apple.com/us/podcast/big-questions-with-cal-fussman/id1315791659?mt=2  Resources Mentioned: Suno: https://suno.com/  Udio: https://www.udio.com/  YAP Episode 284 with Stephen Wolfram: https://youngandprofiting.com/stephen-wolfram-ai-chatgpt-and-the-computational-nature-of-reality-e284/  Kevin Surace on Big Questions with Cal Fussman: https://podcasts.apple.com/gb/podcast/kevin-surace-2050-the-end-of-work/id1315791659?i=1000645969896    LinkedIn Secrets Masterclass, Have Job Security For Life: Use code ‘podcast’ for 30% off at yapmedia.io/course.   Sponsored By: Shopify - Sign up for a one-dollar-per-month trial period at youngandprofiting.co/shopify  Indeed - Get a $75 job credit at indeed.com/profiting  Found - Try Found for FREE at found.com/YAP Rakuten - Start all your shopping at rakuten.com or get the Rakuten app to start saving today, your Cash Back really adds up! More About Young and Profiting Download Transcripts - youngandprofiting.com Get Sponsorship Deals - youngandprofiting.com/sponsorships Leave a Review - ratethispodcast.com/yap Watch Videos - youtube.com/c/YoungandProfiting   Follow Hala Taha LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ TikTok - tiktok.com/@yapwithhala Twitter - twitter.com/yapwithhala   Learn more about YAP Media's Services - yapmedia.io/