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    Beyond Influencer Marketing

    Beyond Influencer Marketing with host Cloris Kylie shows consultants, coaches, and course creators how to build authority, grow your list, and get ideal clients by building long-lasting connections with influencers. If you want to let go of the marketing overwhelm, Beyond Influencer Marketing is for YOU! Digital marketing resources, proven strategies, action steps, and pure inspiration await you!
    en232 Episodes

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    Episodes (232)

    Virtual summits and anthologies with influencers - Ray Brehm

    Virtual summits and anthologies with influencers - Ray Brehm

    Ray Brehm, bestselling author, virtual summit expert, and founder of Bookflix.tv, Ghostlauncher, and Book Profit School, reveals the most powerful forms of collaborative marketing with influencers to exponentially expand your reach.

    Ray's Insights on Collaborative Marketing with Influencers

    During our conversation, Ray reveals:

    How his entrepreneurial career changed when he published his first anthology book, and how Author Inc., which became an international bestseller, allowed him to create connections with top influencers and exponentially expand his reach.

    The strategy behind Book Profit School, his virtual summit to help authors make money from their book, and how this event allowed him to create new connections with influencers.

    Key differences between anthology books and summits  when it comes to engaging influencers and their impact in your business.

    More about Ray Brehm

    Ray Brehm is a bestselling author, entrepreneur and founder of Bookflix.tv and Ghostlauncher.
    He is a member of the National Academy of Best-Selling Authors™ and The National Association of Experts, Writers & Speakers®. He has been featured on America’s Top Authors™, CNN, CNBC, FOX News and USA Today.

    Download Ray's Gift: 7 Book Writing Hacks for Entrepreneurs ---> https://www.bookflix.tv/cloris

    Effortless Business Growth- Danny Iny

    Effortless Business Growth- Danny Iny

    Bestselling author and expert in course creation Danny Iny shares his best strategies to become influential through your courses.

    This episode celebrates the launch of his new book, "Effortless," in which you’ll learn how to identify what might be missing in the foundation of your business and become inspired to make small changes that can have a huge impact on your business growth.

    Influencer Networking Secrets- Paul Edwards

    Influencer Networking Secrets- Paul Edwards

    Author of Influencer Networking Secrets Paul Edwards shares his insights to initiate and nurture connections with influencers, and attract ideal clients without they need to be salesy or pushy.

    Paul's insights to build relationships with influencers

    During our conversation, Paul reveals:

    • The lessons he learned as an insurance agent, which allowed him to become a client magnet rather than a pushy salesman
    • Why you don't have to be charismatic to build relationships with influencers and potential clients
    • The most important element to succeed when networking
    • How to be a magnet, not a pusher
    • What it means to have benevolent detachment in relationships
    • How to decide what relationships to nurture
    • The role of a podcast in your ability to connect with influencers
    • And much more!

    When Paul faces challenges, his go-to strategy is to "focus on the invisible." He sees each person as a living story, which helps him realize that he has more assets and help available than previously thought.

    About Paul Edwards

    Paul Edwards wears many hats – bestselling author, podcast host, executive ghostwriter, strategic connector. Husband, father, older brother to younger men. Amateur theologian, men’s physique competitor, voice mimic and recovering insurance salesman.

    A first-generation Spanish-speaking immigrant to the US with African heritage and Middle East combat experience, Paul’s lived in five different countries, speaks two languages and holds three passports.

    Paul does two things well: words and people. When he isn’t writing content for clients, you’re most likely to find him building relationships and creating opportunities for his network.

    Grab a copy of the book Influencer Networking Secrets

    https://thepaulsedwards.com/beyondinfluencermarketing

    Revenue Kung Fu for Maximum Impact - Erik Luhrs

    Revenue Kung Fu for Maximum Impact - Erik Luhrs

    The Bruce Lee of Revenue Generation Erik Luhrs shares his Revenue Kung Fu method to achieve a breakthrough in your business. He shows you how you can gain influence and serve your clients in a much better way while feeling fulfilled doing what you do.

    Erik's insights to reach a breakthrough in your business

    During our conversation, Erik reveals:

    • Why you don't need to fight to get new clients in your business
    • The process to achieve an energetic breakthrough that leads to influence, profit, and inner satisfaction
    • How to leverage your business to become a better version of yourself
    • The first step to experience a breakthrough in your business
    • What to expect as you implement new habits such as meditation

    And much more!

    When faced with challenges, Erik always goes within. He invites you to realize that challenges are just circumstances that you view through your own perspective. Instead of focusing on the feelings you might be experiencing, focus on a path to change your circumstances.

    About Erik Luhrs

    Erik Luhrs is known as the Bruce Lee of Revenue Generation, and is the creator of Revenue Kung-Fu. He partners with Visionaries, Founders, Entrepreneurs, Experts, Consultants and Coaches to scale their business and create more profit and fulfillment by accessing their higher mind (AKA their "Dragon"), and then leveraging that to redevelop their Brand, Positioning and Go To Market activities.

    Connect with Erik

    www.erikluhrs.com

    How you can become a USA Today best-selling author - Alinka Rutkowska

    How you can become a USA Today best-selling author - Alinka Rutkowska

    CEO of Leaders Press Alinka Rutkowska shares the strategy to become a USA Today best-selling author to gain influence and grow your business.

    Alinka's insights to become a USA Today best-selling author

    During our conversation, Alinka reveals:

    • Why publishing a book allows you to position yourself as an expert in your field and reach ideal clients
    • How to leverage your book as a client magnet
    • The call to action within your book so that the right prospects reach out to you
    • The impact of publishing a book for a small business or a business and its early stages
    • Three ways to achieve USA Today best-selling status
    • The benefit of participating in an anthology

    And much more!

    When faced with challenges, Alinka repeats a mantra: things always work out for me. This allows her to let go of the overwhelm. She also has a regular meditation and Qi Gong practice. Finally, she has a clear vision that she has summarized in a movie. The clearer the vision, the easier it becomes for her to achieve her goals.

    About Alinka

    Alinka Rutkowska is the CEO of Leaders Press (www.leaderspress.com), a USA Today and Wall Street Journal best-selling press, where she creates books for entrepreneurs from scratch and launches them to best-seller with a 100% success rate.

    She's worked with top business leaders such as Po Chung (the co-founder of DHL International), Mark Nureddine (the CEO of Bull Outdoor Products) and Chris Catranis (the founder of Babylon Telecommunications).

    Leaders Press' releases have landed on bookshelves together with Nobel Prize winners and World Economic Forums speakers. Alinka's mission is to help 1,000 entrepreneurs share their wisdom with the world by 2030.

    Alinka is an official member of the Forbes Business Council and her cutting-edge book creation process has been featured in Entrepreneur magazine.

    Outsource your book at https://leaderspress.com/book/

    Connect with Alinka at:

    http://www.leaderspress.com

    http://www.twitter.com/alinkarutkowska

    http://www.facebook.com/leaderspress/

    https://www.linkedin.com/in/alinkarutkowska/

     

    Virtual and live stages to gain influence - David Newman

    Virtual and live stages to gain influence - David Newman

    Bestselling author of  Do It! Marketing and Do It! Speaking, and public speaking expert David Newman, shares his best insights to leverage speaking to gain influence. He also shows you how to leverage speaking opportunities to connect with influencers.

    David's Lessons to Gain Influence Through Speaking

    During our conversation, David shares:

    • The aha moment that made David quit his thriving speaking career to start a new business that not only brought much more joy to his life but allowed him to create a positive impact in the lives of many more people
    • Who needs to adopt speaking as part of their marketing efforts
    • Different ways you can incorporate speaking into your business activities
    • Why businesses need to "FLOP"-- the formula for success
    • The key skill to be an effective speaker
    • The one thing you should never do if you want to succeed as a speaker
    • How to get started with your first live speaking engagements
    • How to start connections with influencers through speaking engagements

    David's words of inspiration to overcome challenges are: remind yourself that action trumps fear.  Don't let yourself be immobilized by challenges!

    More about David Newman

    David Newman is the author of the #1 bestseller “Do It! Marketing” and “Do It! Speaking: 77 Instant-Action Ideas to Market, Monetize, and Maximize Your Expertise.”

    David helps executives and entrepreneurs master speaking as the ultimate marketing tool, personal brand builder, and 1-to-many sales platform.

    He is also the creator of the Speaker Profit Formula mentoring program, which has over 800 successful graduates.

    How to Craft a Pitch to Get on Podcasts

    How to Craft a Pitch to Get on Podcasts

    To grow your list and connect with ideal clients through podcast interviews, you need to get a yes from the right podcasters.

    It all starts with your pitch. The way you approach the podcaster will determine whether you get a yes or a no. Let's explore a must-do to be successful with your podcast pitches and land interviews on ideal shows.

    Marketing with Webinars - Tom Poland

    Marketing with Webinars - Tom Poland

    Tom Poland, renowned entrepreneur and bestselling author of the Leadsology series and Marketing with Webinars, shares his system to marketing with webinars by collaborating with influencers.

    Tom Poland's Lessons to Partner with Influencers through JV webinars

    During the conversation, Tom reveals:

    • The power of "OPN" to share your message in a grander way and land new clients
    • The four R's to connect with business partners
    • The system to create a constant stream of client consultations on your calendar
    • The Prius factor to build connections with influences
    • What to do when you feel you should apply a certain marketing strategy that everyone else seems to be applying
    • The reason he doesn't favor common marketing strategies such as Facebook ads and blogging,  and what really works instead to get new clients
    • The two key streams of leads for his business, and how careful documentation of each step in the process and a team of contractors allowed him to create a seamless process to grow his business

    About Tom Poland


    Time Poland is a multiple best-selling marketing author. Over the past 41 years he had started and sold five businesses, taking three of them international and has lead teams of over 100 people with annual revenue of more than 20 million dollars. The new book Marketing with Webinars reveals his unique webinar marketing method that has helped thousands of organizations globally enjoy the fulfillment and prosperity that comes with a weekly flow of high-quality, inbound, new client inquiries.

    Learn more about Tom at https://www.leadsology.guru/

    Check out Tom's new book, Marketing with Webinars at https://www.cloriskylie.com/marketingwithwebinars

    Take Tom's Five Hour Lead Generation Challenge www.fivehourchallenge.com

    Join Tom's Facebook group: www.facebook.com/groups/leadsology/

    Thanksgiving with Influencers - Cloris Kylie

    Thanksgiving with Influencers - Cloris Kylie

    This special episode is inspired by the Thanksgiving holiday in the United States, and focuses on a key element to create and nurture relationships not only with influencers, but with potential and existing clients. We will explore the four key people you need to consider when it's time to express appreciation and how this can help you grow as a person and grow your business

    The Tech to Grow Your Business with Featured Interviews - Anke Herrmann

    The Tech to Grow Your Business with Featured Interviews - Anke Herrmann

    Business coach and Tech Monster Whisperer Anke Herrmann shares the technology needed to get tangible results from your featured interviews and other forms of collaboration by influencers, and provides useful tips to "tame the tech monster."

    Anke's insights to select the right tech tools for collaboration with influencers

    During our conversation, Anke reveals:

    • How to select the right tech tools for:
      • List growth from featured guest appearances
      • Joint venture partnerships with influencers
      • Your main website

    When faced with challenges, Anke acknowledges her emotions. And after she's given herself enough time, she taps into her creativity to come up with solutions and regain hope and excitement.

    About Anke Herrmann

    Anke Herrmann is a Business Coach & Tech Monster Whisperer, Author, Podcaster, and Dog Lover. In 2004 Anke quit her IT job in the UK to start her own business in Spain.

    Today she bridges the gap between business & tech to help passionate but tech-frustrated authors, creatives & coaches implement their ideas and build flourishing businesses.

    Download Anke's book, Taming the Tech Monster https://ankeherrmann.com/influence

    Connect with Anke

    https://ankeherrmann.com

    https://passionbusinesspodcast.com

    The mindset for joint venture collaboration

    The mindset for joint venture collaboration

    Leisa Peterson, CFP, coach, author, business growth strategist and founder of WealthClinic, shares the mindset principles required not only to connect with influencers, but to collaborate with them as joint venture partners.

    Leisa's insights to assume an abundance mindset and collaborate with influencers

    During our conversation, Leisa reveals:

    • The abundance mindset to create win-win relationships
    • The self-check steps before you reach out to influencers
    • How to convey sincerity when you approach influencers
    • How to collaborate with influencers by offering a workshop as part of their programs
    • Practical steps to ground yourself and successfully connect with influencers

    When faced with challenges, Leisa follows her three-part routine, including her mindfulness practice, breathwork and journaling. That's how she can get the clarity she needs to deal with the situation.

    More about Leisa Peterson

    Leisa Peterson, CFP® is a coach, author, business growth strategist and founder of WealthClinic. She helps people elevate their financial consciousness by realizing their true value and creating financial security for themselves.

    Leisa shows you how to identify where you’re stuck and repeating negative patterns so you can break free of limitation and live into your fullest potential.

    Download Leisa's guide for abundance at https://www.abundancegift.com

    Connect with Leisa at

    www.facebook.com/mindfulwealth

    www.linkedin.com/leisapeterson1

    www.instagram.com/leisapeterson

    The ARISE framework to get ideal clients - Ken Newhouse

    The ARISE framework to get ideal clients - Ken Newhouse

    Ken Newhouse, Direct marketing copywriter, author, and host of the Get Clients Now podcast, shares the 5-step system within his ARISE framework to move people to action through your content. He also shows how can you apply the same framework to gain the attention of influencers.

    Ken's ARISE framework

    During our conversation, Ken reveals:

    • The power of the ARISE framework to book influencers on your show or to be featured by influencers, as well as to move people to action with your blog posts and podcast episodes
    • The "amazing headline" to catch people's attention
    • The power of the open loop to compel people to consume your content or pay attention to your message
    • The key information you need to provide your audience and influencers so that they visualize the possibilities of working with you
    • How to transition from  information to persuasion
    • How to create a compelling call to action

    When faced with challenges, Ken taps into his spirituality. He asks God for wisdom and follows His guidance.

    More about Ken Newhouse

    Ken Newhouse is a direct marketing copywriter, author, and host of the Get Clients Now podcast. By interviewing Influencers and doing solo-episodes Ken teaches a process you can use to establish yourself as the go-to leader in your industry and ultimately lead you to building a future proof business.

    Download a summary of the ARISE framework at https://www.kennewhouse.com/bim

    Connect with Ken

    https://www.kennewhouse.com/

    https://www.facebook.com/KenNewhouseandCo

    https://www.linkedin.com/in/ken-newhouse-page/

    Secrets to become a thought leader - Jim Hohl and Lucas Garvin

    Secrets to become a thought leader - Jim Hohl and Lucas Garvin

    Jim Hohl and Lucas Garvin, founders and CEO's of the Thought Leaders Institute, share his insights to become a recognized thought leader and thrive in business.

    Jim and Lucas's insights to become a thought leader

    During our conversation, Jim and Lucas reveal:

    • How they first connected with influencers
    • The first step to become a thought leader
    • Why having a strong message is not enough to succeed as a thought leader
    • The common mistake entrepreneurs make that prevents them from becoming thought leaders

    More about Jim Hohl and Lucas Garvin

    Jim & Lucas are the Co-Founders of Thought Leaders Institute. They believe that you shouldn’t have to choose between making an impact & making money and that your best life and highest potential can be realized by building a thriving business that helps others. As DigitalMarketer’s “Trainer of the Year,” they have trained thousands of people on how to start or grow successful and impactful thought leader businesses.

    Download "Thought Leader Secrets: How Any Coach or Consultant Can Create A Consistent Flow Of New High-Value Clients & Quickly Succeed Online" https://tli.to/beyond

    Learn more about the Thought Leaders Institute https://thoughtleadersinstitute.com/

    Value to build relationships - John Lee Dumas

    Value to build relationships - John Lee Dumas

    Founder of Entrepreneurs on Fire, John Lee Dumas, shares the value-first approach to nurture connections with those who will transform your life and business.

    JLD's Insights about Building Relationships that Transform Your Life

    During our conversation, JLD shares:

    • His decision-making process to seek a mentor, who became instrumental in his success
    • How he first reached out to influencer Jamie Masters, who became his mentor
    • The investments he made early in his business, which helped him skyrocket the growth of his business
    • How he connected with top influencers and celebrities to appear on his show, even when he was starting out
    • How he stays in touch with his closest connections and how he decides when to deepen a relationship

    His closing words of inspiration: he’s followed Einstein’s wise words “Try not to become a person of success but rather a person of value.” From day 1, he understood that his #1 goal was to deliver value through his podcast and business, Entrepreneurs On Fire. He keeps doing that to this day. The result? Positive impact on millions of people around the world, and a truly magnificent business!

    More about John Lee Dumas

    John Lee Dumas is the host of Entrepreneurs on Fire, an award winning podcast where he interviews inspiring Entrepreneurs who are truly ON FIRE. With over 2000 episodes, 1 million + listens a month, and seven-figures of annual revenue, JLD is just getting started. Visit EOFire.com to set YOUR Entrepreneurial journey ON FIRE!

    Subscribe to JLD's podcasts: https://www.eofire.com/subscribe/
    Interested in Podcasting yourself? Join JLD's Free Podcast Course and Podcast Masterclass!

    Profit Stacking Secrets - Mitch Russo

    Profit Stacking Secrets - Mitch Russo

    Bestselling author and serial entrepreneur Mitch Russo shares how to position yourself as an expert and build a profitable business with profit stacking techniques

    Mitch's insights for Profit Stalking

    During our conversation, Mitch reveals:

    • The first step to position yourself as an expert
    • The role of podcast in guesting and guest posting to build authority and connect with new clients
    • His system to connect with clients on LinkedIn
    • The principle of profit stacking so you can find the strategy that works best for you

    When faced with challenges, Mitch says to ask yourself, "Where am I coming from? Fear? Doubt?" Remember that fear comes from unseen challenges that are likely never going to happen.

    More about Mitch Russo

    Meet Mitch Russo, who started a software company in his garage, sold it for 8 figures and then went on to work directly with Tony Robbins and Chet Holmes to build a $25M business together. Mitch wrote a book called “The Invisible Organization – How Ingenious CEOs are Creating Thriving, Virtual Companies. His bestselling book is Power Tribes – How Certification Can Explode Your Business.

    Connect with Mitch at https://www.mitchrusso.com 

    Download Mitch's Free eBook https://profitstackingsecrets.com/ref/5/