We're onto the last vowel of fan engagement, and it's a deceptively simple one: utility, or a small bit of easily shared knowledge that you give to your audience and that they share with their friends. It's tied up in your persona or brand, however, so don't take it lightly. Let me, Bill, and Neil show you how you can give people something cool, small, and lifechanging.
When you have several offerings, your fans get to choose how they engage with you. That's the subject of this episode of Building a Better Story World: getting you to think of numerous formats, methodologies, and structures that will entice your audience to stick around your narrative world. We'll be using a popular film critique series as the case study, but rest assured that this can be used for any number of media or genres. Click play to hear how!
How do you get your audience to engage? You incentivize them... and that's the topic of this episode, our third entry into the vowels of fan engagement. Using a popular "sports" multimedia channel, we explore how you can give rewards to fan for engaging, whether that be in the form of a vote or something far stronger!
Our journey through the vowels of fan engagement continues! We're serving up another dish in this episode, with the main entree being E for Express. How you express yourself is critically important in making sure you're unique AND that you have some overlap with previously successful work. Douglas Adams joins us from the great beyond (or rather, he won't, because he didn't believe in it) to aid us in understanding how to make sure you're being YOU when you craft content so that fans know what they're getting in for and why they should sign up.
We're continuing on our journey through the vowels of fan engagement! In this episode, a celebrity chef and globetrotter helps us to understand how asking your audiences to do stuff--to take part, to do you a favor, to question the world--will galvanize them into action. Just ask Ben Franklin! What do I mean? Listen in!
Building a Better Story World is back! Join producer and story world architect Steele Tyler Filipek as he guides creators in five ways to pragmatically and practically engage fans on any platform. It's as simple as AEIOU. Why? You'll just have to listen in to find out!
Music - icons8.com, specifically https://icons8.com/music/author/ilya-marfin
Audio Effects - freesound.org
We've just rapped up our arc of content on interactive story structure! If you want to dive back in and redo all the prompts, this episode is for you; it covers each exercise that was covered in the last series of episodes. Going through agent, desire, obstacle, user choice, and reward, you can learn how to craft the foundations of any kind of interactive narrative. We'll be taking a short break after this, but don't go away! Building a Better Story World will be back in just a few weeks!
Interactive structures need rewards, big and small, but you can't possibly give everything to everybody... can you? If you structure it right, you can! Join Steele Tyler Filipek as he guides you a process of tying the fun of your interactive experience to the rewards that will entice your audience to engage with it, time and again. Still don't believe? Then at least you get a case study about how Mortal Kombat set the video game world afire!
Agents in interactive experiences need to be able to affect the work in some manner. If not, it's not interactive! Join Steele Filipek as he showcases three ways to get users to make choices that reflect their desires, as well as a case study in social video that highlights living food and hilarity.
After a brief technical snafu, Building a Better Story World is back! Using professional sports as a guide, Steele Filipek--that Knight of Narrative--will help show you how to build interesting obstacles into your interactive experience... and how to mitigate difficulty... and how to differentiate between the two!
Ever want to know what goes into crowd-sourcing? Does finding an audience's desires make you trepidatious and excited? Understanding what audiences desire is critical to all story world development, but it's particularly important when dealing with interactive design. Steele Filipek is here to share his experience with crowd-sourcing and other forms of interactivity if you'd like to jazzercize your realm of imagination to narrative universe success!
Building out your interactive story? Concerned about how audiences are going to engage with it? Allow Steele Filipek (and Commander Shepard) to guide you through the three forms of agents who take part in your interactive narrative universe: the stand-ins for your audience, the individuals who control those stand-ins, and the entire audience itself!
We've covered a lot of ground in traditional storytelling and story world design, but now we're shifting gears to interactive design. From video games to social media to branding campaigns to crowd-sourcing, all interactive media function on the same basic five elements. Join Steele Filipek as he uses The Last of Us, Naughty Dog's classic horror game, to help examine the foundational ways that lead to the intersection of narrative and gameplay, as well as the creator and the audience.
There is at least one way to make your story world exciting for every audience member to jump into, time and again. Listen in as Steele Filipek uses an amazing sci-fi film to showcase how you can do this for your own work! Three prompts and thirty minutes will give your world an exciting launching pad to story universe success!
You're going to need to put your story world through the ringer to make sure the narrative, characters, fun, and all that other good stuff feel right. How do you make sure that it's all in alignment? Find out, as Steele Filipek takes you through three exercises to see just how well your story world is doing for your characters and your audience, with a case study that is ecto-inspired!
It's a tale as old as time, albeit without singing dishware and a prince that's turned into a beast. There's a classic that's venerated by critics since time immemorial, or a smash hit that you just can't stand, or a box office bomb that gets you thinking, "Why/how did this get made?" Understanding and being able to describe your thoughts on such things will ultimately make you a better creator, as you'll be able to know what to avoid when crafting your own story world! Join Steele Filipek as he details three story worlds that have their detractors (and defenders!) as he provides tools for helping to work through what doesn't work for you, and why!
Almost everybody wants to write good dialogue, but where do you begin? Listen in as Steele Filipek, your lovable host, details three case studies and three ideas about what your characters say, how they say it, and why. With those tools, you'll be able to build out your story world elegantly and craft a nifty turn of phrase!
Music - icons8.com, specifically https://icons8.com/music/author/ilya-marfin
Audio Effects - freesound.org
What happens when you put two things side-by-side? You get audiences to compare them! Juxtaposition is an easy, clever, and fan-friendly way to help build out your narrative universe. How? Let producer and writer Steele Tyler Filipek take you on a journey through the story world of 2005's Children of Men in order to showcase how you can elegantly use contrast in order to highlight the wonder of your imagination.
Music - icons8.com, specifically https://icons8.com/music/author/ilya-marfin
Audio Effects - freesound.org
How do you craft difficult or detailed information from your story world in a way that engages audiences? There are any number of ways, but this episode deals with a three-step format for creating compelling expository content, both for narrative universes and standard stories! Join Steele Filipek, a gruff private eye, and a framed cartoon rabbit as they showcase this fun way to inspire audiences!
Music - icons8.com, specifically https://icons8.com/music/author/ilya-marfin
Audio Effects - freesound.org
You've asked. Steele has heard. Here is a technique for building a mythology for your very own story world. It's not the only way to build such a thing, of course, but considering it's been the foundation for over a dozen Starlight Runner clients, you might consider giving it a shot if you're struggling to codify your narrative universe!
Music - icons8.com, specifically https://icons8.com/music/author/ilya-marfin
Audio Effects - freesound.org
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