In a World with Real Media

Brad talks with Chad Peterson - Owner of Peterson Acquisitions.  They discuss his incredible story and how he has risen from the ashes several times in his career and bounced back from tremendous adversity.  Many people don't know that he was on his way to a career as a commercial pilot and was in the air on 911 ready to land at the same airport as President Bush.  He also had a 10 million dollar Mortgage company before the crash of 2008.  Today he helps business owners sell their businesses. This podcast is special on many levels.  Check it out!

Brad and Michael discuss Michael's career in the Finance and Mortgage industry.  Michael has a very diverse skillset and experience that has provided the foundation for OptiFunder.  OptiFunder is a startup in the Finance and mortgage area that is taking the mortgage industry by storm.  Their unique algorithm for finding the best rates are unmatched and saving firms like Rocket Mortgage millions in fees.

Brad and George talk about Rock Creative Network and George's passion to connect businesses and marketers.  They discuss his career path and what it takes to create strong relationships in the agency sector.  When it comes to connecting, George knows everyone!  The Rock Creative Network model is truly unique and cutting edge.  They discuss the benefits of being included as a part of his powerful networking engine.

Brad talks with Don Jalbert - owner of Exhibit Associates about his career in the military and onward as a civilian working as a software developer and eventually a business owner.  They discuss the challenges of running a small business, managing employees and navigating a very competitive marketplace.  They also discuss the art of balancing business and family. 

Brad and Erica talk about her experiences in the Legal field in New York and how that has impacted her here in Kansas City with Lever1.  They discuss the challenges of running a growing business in the every changing benefits and HR space.  They also talk about Erica's track record in running one of the fastest growing businesses in Kansas City.

In this episode we talk with Mindy Corporon about her career in the Financial Services Industry, how she got started and her rise to CEO. We also discuss the tragedy that changed everything and how her loss has brought her to a new calling to help others navigate loss and stand up to hate with love and forgiveness.  If you have loss in your life or want to know how to help a friend in their time of need, this is a must listen.

Matt and Brad discuss Credit Unions, Branding, career paths, the Mahomes effect and the fortuitous timing of becoming a foundational sponsor of the Kansas City Chiefs in the Mahomes era.  Matt talks about the challenges he's overcome working his way through the ranks to VP of Marketing for an organization with over 2 billion in assets.  

Brad and Clifton discuss his career path leading him from California to the Kansas City Art Institute and eventually on to his journey as an  entrepreneur as the creative Chuck Norris with Reactor KC. They discuss the challenges of starting a business, educating clients, branding a barbeque leader and why we must always be learning. 

Brad has a conversation with Gayle Packer - CEO of Terracon: Consulting Engineers and Scientists.  They Discuss Gayle's career path from THE Ohio State University and Law School at the University of Minnesota and eventually to Kansas City as the CEO of Terracon.  They also discuss here approach to management, vision for growth and her history of giving back.

Brad talks with Steve Randazzo about the power of Experiential Marketing and how brands are using it to build stronger connections with their audiences. They discuss the importance of cutting through the clutter in a digital world and why brands are struggling to connect with social media.  Experiential Marketing is the ultimate social media play! They also talk about Steve's history and experience in developing his career as an experiential marketing expert.

In this episode we talk with Sheila Seck - founder of Seck & Associates.  We discuss Sheila's career and how she made the jump from Engineering School to successful Entrepreneur and Attorney.  We talk about the challenges and excitement of building a Business Law Practice. 

Brad and Julie talk about her beginnings as an agency copywriter and eventual move to the freelance world.  They discuss the Freelance Exchange and how it started as well as what the future looks like for a push to take it national.  Julie also talks about her goal to teach and develop her career as a speaker.

Brad and Al discuss Al's new book - One For The Coyotes.  In the book Al talks about his love for history, his battle with Cancer and of course his career covering Kansas City Sports. This episode is packed full of stories and insight into Al's 40 year career in broadcasting.  It's a must listen.

Brad talks with Tim Cowden about his career path and how that set him up to lead the Kansas City Area Development Council.  They discuss the recent big win with the USDA and bringing two key divisions to Kansas City.  Kansas City has a great story and it was a big part of how the KCADC team won over the decision makers for this big win.

Keith Paglusch is the COO of Connectivity Wireless.  They specialize in world-class inbuilding wireless solutions.  Brad and Keith talk about the growing wireless industry and Connectivity's role in that growth.  Customer service and strong communication initiatives are key business objective for them as they continue to grow market share and strong relationships with their customers their clients.

In this episode we that with the Head Snacker at Snacks on Racks - Jennifer Juarez.  We discuss the origins of the business, what the most popular flavors are and what the strategy is for growing a niche business in a crowded market.  Jennifer has an affinity for entrepreneurship, small business and helping others.  She's also a member of HEMP and talks about the importance of mentorship. 

Brad and Chris talk about the state of marketing and sales in today's market.  Marketing automation is becoming more and more important in driving revenue for companies both small and large.  Chris discusses his companies approach to marketing automation and their partnership with SharpSpring and Nimble.com.  Listen in and get the lowdown on how marketing automation can impact your company. 

We talk with Jon Ferrara (Nimble.com) and Chris Kiersch (mybusinessintegrated.com) about relationship marketing and the release of Nimble 5.0.  Jon talks about the origins of Nimble and also his history with CRM design and his first endeavor in the CRM market with GoldMine.

Brad and Joel talk about digital marketing, SEO for dummies and the importance of understanding how Google works.  Joel talks about what Google likes and what Google doesn't like.  To grow in today's market, every small business needs to know how to navigate the digital marketing landscape.  If you don't you will be left behind!

Brad and Bo talk about the challenges in building a business, passion, growing up in a family business and the idea of building businesses that truly give back and reward customers and employees. Today's consumers are as interested in the story as they are in the actual product. Don't worry, the coffee IS great!