Inside the Ohana

Meet Jim Steele, President of Global Strategic Customers at Salesforce and our first Salesforce Boomerang! In this episode, Jim shares his journey of learning to value the Ohana more after leaving Salesforce and describes why reinventing yourself is key to a successful career – even if your career path takes you back to familiar places.

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“Salesforce – that same energy and excitement that we all joined Salesforce for, and that it kept us there for so many years, is still there. The magic is still there and hasn't gone away. I'd encourage anyone that's considering it to give me a call. Let me hear your story.”

Episode Timestamps:

*(1:56) - Ohana Origins: Meet Jim Steele

*(17:03) -  What Does the Ohana mean to Jim?

*(20:49) - What’s Cooking: Jim’s Current Role at Salesforce

*(26:01) - Future Forecast: What’s in Store for Salesforce?

*(27:42) - Advice for Salesforce ‘Boomerangs’

*(28:30) - Lightning Round!

Sponsor

Inside the Ohana is brought to you by Qualified.com, the #1 Conversational Marketing platform for companies that use Salesforce and the secret weapon for Demand Gen pros. The world's leading enterprise brands trust Qualified to instantly meet with buyers, right on their website, and maximize sales pipeline. Visit Qualified.com to learn more.

Links

• Connect with Jim on LinkedIn
• Follow Jim on Twitter
• Connect with Dan on LinkedIn
• Learn more about Salesforce
• www.caspianstudios.com

Meet Sam Gutmann, the CEO and Co-Founder of OwnBackup - the top-ranked backup and restore ISV on the Salesforce.com AppExchange. Once an outsider to the Ohana, Sam shares his journey from former skeptic to embracing the Salesforce ecosystem. In this episode, you’ll hear the amazing ways the Ohana supports its community, as well as guidance for anyone aspiring to make a difference within the ecosystem.

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“You don’t go to any of the tech trade shows and see both technology demonstrations and stuffed animals walking around – it was eye-opening at first. I was a little skeptical at the beginning but said, ‘Wow, you know what? Maybe if we leave the skepticism aside and we really dive in with both feet, we can get a lot out of it.’ And, it's been an amazing journey through the ecosystem over the last 7 years.”

Episode Timestamps:

*(1:39) - Ohana Origins 

*(4:35) - Sam’s biggest wins as part of the Salesforce ecosystem

*(6:48) - The value of investing in new partnerships

*(9:36) -  What the Ohana means to Sam

*(12:20) - What’s Cooking

*(19:34) - Future Forecast

*(21:36) - Advice for aspiring leaders at Salesforce partners 

*(22:47) - Lightning Round

Sponsor

Inside the Ohana is brought to you by Qualified.com, the #1 Conversational Marketing platform for companies that use Salesforce and the secret weapon for Demand Gen pros. The world's leading enterprise brands trust Qualified to instantly meet with buyers, right on their website, and maximize sales pipeline. Visit Qualified.com to learn more.

Links

• Connect with Sam on LinkedIn
• Connect with Dan on LinkedIn
• Learn more about OwnBackup
• www.caspianstudios.com

Meet Woodson Martin, EVP and GM at AppExchange, the leading enterprise cloud marketplace. In this episode, Woodson shares his Salesforce story, which taught him that why transformational leadership begins with a customer-first mindset. Tune in for great insights into relationship-building, advice for aspiring leaders, and much more.

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“What we are doing is so fundamentally transformative for our customers that we have to invest in those relationships, and get the executive suites to understand the problems that [customers] are trying to solve and the transformations they're trying to lead, and then truly partner with them to do it. That informs almost every decision that we make, including the decisions that we make about the product, what products that we build and what features to prioritize and how we need to accomplish that because it is fundamental.” - Woodson Martin, EVP and GM, AppExchange

Episode Timestamps:

*(1:48) - Ohana Origins 

*(6:12) - Woodson’s biggest Salesforce wins

*(10:37) - The value of customer-centric transformative leadership

*(14:38) -  What the Ohana means to Woodson

*(20:56) - What’s Cooking

*(26:19) - Future Forecast

*(28:27) - Advice aspiring leaders 

*(30:02) - Lightning Round

Sponsor

Inside the Ohana is brought to you by Qualified.com, the #1 Conversational Marketing platform for companies that use Salesforce and the secret weapon for Demand Gen pros. The world's leading enterprise brands trust Qualified to instantly meet with buyers, right on their website, and maximize sales pipeline. Visit Qualified.com to learn more.

Links

• Connect with Woodson on LinkedIn
• Connect with Dan on LinkedIn
• Learn more about AppExchange
• www.caspianstudios.com

Meet Jennifer Lagaly, Executive Vice President for Tableau Americas at Salesforce, and a champion for women in the workplace. As an executive leader and a mother of five children, Jennifer knows too well the struggles of balancing a career and family. In this episode, Jennifer shares lessons learned from her time in the Ohana, advice for thriving as a working parent, and much more.

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“What do you want your life to look like in 10 years? Then start and work towards that, knowing that it's a painful gauntlet and that sometimes, you’ll have to get through trying to fit work and parenting into the same thing. But, if you've got a partner that is in it with you as well, and you love what you do, you'll get through it.”

Episode Timestamps:

*(1:44) - Ohana Origins 

*(4:252) - Jennifer’s biggest Salesforce wins

*(7:52) - Thriving in both parenthood and the workplace

*(11:19) -  How the Ohana brings out your best

*(14:54) - What’s Cooking

*(20:56) - Future Forecast

*(22:33) - Advice for navigating parenthood with a career

*(23:56) - Lightning Round

Sponsor

Inside the Ohana is brought to you by Qualified.com, the #1 Conversational Marketing platform for companies that use Salesforce and the secret weapon for Demand Gen pros. The world's leading enterprise brands trust Qualified to instantly meet with buyers, right on their website, and maximize sales pipeline. Visit Qualified.com to learn more.

Links

• Connect with Jennifer on LinkedIn
• Connect with Dan on LinkedIn
• Learn more about Tableau
• www.caspianstudios.com

Meet Shonnah Hughes, Global Product Growth & Innovation Evangelist at GetFeedback, winner of the Equality Trailblazer award, and thought leader in the Salesforce ecosystem. In this episode, Shonnah takes on her inspiring journey from Salesforce user to Equality Trailblazer Award Winner. You’ll hear why community support combined with individual mentorship is important for transitioning into a new career, how paying it forward as an inspirational mentor is the best way to provide value to others, and much more.

Quotes

“[The Ohana] means so much to me as someone who didn't grow up in tech or have a four-year college degree, or wasn’t looked at as someone that traditionally can provide value. The Salesforce community has made sure that is not the narrative they give to individuals who come from a background that’s not traditionally tech-focused, or who identifies as someone who has historically been excluded from these opportunities. They're welcoming you with open arms. They're saying that you can do it, and they're saying that we are here to help you along this journey.”

Episode Timestamps:

*(1:54) - Ohana Origins 

*(3:29) - Shonnah’s biggest Salesforce wins and lessons 

*(7:24) - Feeling welcomed by the Salesforce community

*(13:10) - Paying it forward with mentorship

*(13:49) - What’s Cooking

*(17:39) - Applying Salesforce experience to current challenges

*(21:28) - Future Forecast

*(24:32) - Advice for increasing the DEI numbers 

*(28:01) - Lightning Round

Sponsor

Inside the Ohana is brought to you by Qualified.com, the #1 Conversational Marketing platform for companies that use Salesforce and the secret weapon for Demand Gen pros. The world's leading enterprise brands trust Qualified to instantly meet with buyers, right on their website, and maximize sales pipeline. Visit Qualified.com to learn more.

Links

• Connect with Shonnah on LinkedIn
• Connect with Dan on LinkedIn
• Learn more about GetFeedback
• www.caspianstudios.com

Sarah Patterson, CMO of Samsara, shares valuable lessons learned at Salesforce which lead her to achieve a career goal: taking a company public as CMO. Learn about the challenges Sarah faced and overcame while part of the Ohana, and how these experiences set Sarah up to lead marketing at a company with a $12B valuation, and much more.

Quotes

“Through my time at Salesforce, I had been prepping... What type of opportunity and challenge do I want to tackle next? I always tell this to folks: look for the job descriptions of the job you want to have next in 4-5 years down the road and think through what are the skills that you need to add to your tool belt. That's what I was doing. I was growing all of the skills to be a well-rounded marketer.”

Episode Timestamps:

*(1:43) - Ohana Origins 

*(3:40) - Sarah’s first major challenge at Salesforce

*(5:33) - Insights from building the service cloud team 

*(12:18) - Working on Chatter.com Superbowl Ad 

*(15:58) - What’s Cooking

*(18:14) - Product vs. platform positioning 

*(21:40) - Applying past lessons from Salesforce to current problems 

*(24:47) - Future Forecast

*(25:55) - Advice for aspiring CMOs

*(26:59) - Lightning Round

Sponsor

Inside the Ohana is brought to you by Qualified.com, the #1 Conversational Marketing platform for companies that use Salesforce and the secret weapon for Demand Gen pros. The world's leading enterprise brands trust Qualified to instantly meet with buyers, right on their website, and maximize the sales pipeline. Visit Qualified.com to learn more.

Links

• Connect with Sarah on LinkedIn
• Connect with Dan on LinkedIn
• Learn more about Samsara
• www.caspianstudios.com

In this special first episode, Kris Lande, SVP Marketing & Community at Salesforce, joins Dan Darcy to discuss what it truly means to be a part of the Ohana and takes us on her full-circle journey from being a Trailblazer to now helping support and enable the Trailblazer community. You'll hear insights Kris learned along the way that will help any aspiring community marketing leader, and much more.

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Quotes

”When you become part of this ecosystem, you are part of this lifelong movement. There is so much opportunity - Salesforce is constantly evolving. We're constantly innovating. There are always new things to learn. This is an ecosystem that you can join and grow with for your entire career. We have admins, developers, and people in sales and service who have been using Salesforce and been in the ecosystem for over 20 years… That is the future.” 

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Timestamps:

*(1:52) - Meet Kris Lande, SVP Marketing & Community at Salesforce

*(3:11) - What it means to be an accidental admin

*(4:17) - Kris’ Salesforce journey begins

*(9:31)  - Becoming a part of the Ohana 

*(12:50) - What it means to be a Trailblazer 

*(12:50) - Lessons learned on the path to Trailhead

*(14:84) - Best practices for writing articles and blog posts

*(15:30) - Kris’ favorite Ohana moment

*(21:22) - What’s next for the Trailhead Community 

*(28:55) - Kris’ favorite Salesforce persona 

*(33:11) - Advice for aspiring marketing leaders of the community

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Sponsor

Inside the Ohana is brought to you by Qualified.com, the #1 Conversational Marketing platform for companies that use Salesforce and the secret weapon for Demand Gen pros. The world's leading enterprise brands trust Qualified to instantly meet with buyers, right on their website, and maximize sales pipeline. Visit Qualified.com to learn more.

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Links

• Connect with Kris on LinkedIn
• Connect with Dan on LinkedIn
• www.caspianstudios.com

Salesforce revenue in 2021 was over $21 Billion. But the greater economy of Salesforce partners delivering cloud services is five times as big as Salesforce itself. And it’s expected to create over 9.3 million new jobs and generate $1.6 trillion in revenue by 2026. 

And that’s just one aspect of the Salesforce “Ohana,” or the family of all Salesforce stakeholders including customers, employees, partners, and communities.

Suffice it to say, the Salesforce ecosystem is booming, and it boasts some of the most incredible people in the history of the business world. 

In this podcast, we’ll share an inside look at how that ecosystem was created and the visionary leaders building the future of ‘software as a service’.

You’ll hear the lessons they’ve learned and valuable insights they’ve gained from being part of the Ohana, and how they’re blazing the trail as the next generation of technology leaders.

Welcome to Inside the Ohana.

Hosted by former Salesforce SVP Dan Darcy and powered by the team at Qualified.