Real Estate Marketing for Investors & Agents on the CarrotCast Podcast

We're hitting republish on a fan favorite today! Join us July 12th, 2023 at CarrotSummit.com to hear Dan Martell & top real estate marketing experts speak at the best virtual event of the year — totally free! 

Want to buy back your time but struggling to figure out how to actually do it? You're not alone. Entrepreneurs, CEOs, and business owners: Dan Martell wants to help shift the way you think about systems, processes, time management, and focus, so you can run your business the way you've always dreamed of. In this podcast interview, we dive deep into the best nuggets of Buy Back Your Time: Get Unstuck, Reclaim Your Freedom, and Build Your Empire by Dan Martell. Listen in, and implement with us.

Our first episode with Dan Martell: https://carrot.com/blog/dan-martell-interview-buy-back-time/

Buy Dan's Book: buybackyourtime.com

Dan Martell on Instagram: https://www.instagram.com/danmartell/?hl=en

Dan Martell on YouTube: https://www.youtube.com/channel/UCA-mWX9CvCTVFWRMb9bKc9w

Dan Martell on Facebook: https://www.facebook.com/Danmartell/

Bryan used to be a direct-mail-only guy until he noticed other investors in his area were closing deals from online leads that had a more significant spread. So, he went all in on SEO. Now, he's closing deals consistently while having a stable and fast-growing inventing business. We talk about what he learned going from a day job to investing full-time — hiring a virtual assistant, getting help with acquisitions, becoming a better marketer, and learning multiple exit strategies. The best part about his story is that it's not overcomplicated, yet inspiring. Listen in to learn how to build a valuable business, even amidst thick competition.

Mentioned in this episode:

Brian's Carrot Site: https://www.kentuckysellnow.com/

CarrotSummit.com

Carrot.com/Marketplace

Ever thought about taking your wholesaling operation across the US? What’s stopping you? Cris Chico, AKA the godfather of wholesaling, has been able to close massive deals all over the country, all from the comfort of home. Today, he’s going to teach you how to take your wholesaling business to a national level using digital marketing, outlining what works and what doesn’t.
 

Cris Chico’s Website - https://crischico.com/

Cris’ Training - https://flipanywhere.com/

Cris Chico on Youtube - https://www.youtube.com/user/flipanywhere

Cris Chico on Instagram - https://www.instagram.com/crischico/

Our affiliate program - https://go.carrot.com/affiliate/

Propelio - https://www.propelio.com/

Is wholesaling real estate ethical? A better question would be — what's the most honest & ethical way to do our jobs as real estate investors? Wholesaling tends to get a bad rep from house sellers getting taken advantage of to lack of regulation in a heavily DIY industry. But does it deserve it? In this live panel discussion with a hand-picked selection of seasoned wholesalers, flippers & agents, we're diving into the not-so-easy-to-debate topics like:

Why do wholesalers get a bad rep

How much should wholesalers make

How to ethically negotiate with a motivated house seller

and more...

Make sure to catch part two! Get more episodes at CarrotCast.com

Bank loans don’t let you build relationships OR scale your business. Not to mention all the deals they won’t even touch!

That’s why today we’re covering: How to create a deal package that lenders want to see, what kind of terms to expect, how to network and find the right lenders when you should use your own private capital.

Our guest is April Crossley. She started as a teenage mom with Zero financial education and dove into real estate, working full time, raising a family, and with NO money.

Fast forward to today- in 12 years of investing, she’s never used a dime of her own money to buy any of her flips or rental properties.

So whether you want to become a private lender or you need to be able to close more deals, She’s about to teach you how.

Once upon a time, Shane spent 4 years in Prison, was homeless, using drugs, and headed in the wrong direction. Fast forward to 2022, he leads a team of nearly 10 people running a 7-figure wholesaling & flipping business. One of the things Shane excels at is organized growth. He knows what KPIS, key performance indicators, to pay attention to and how to use them to scale your real estate investing business. So, if your one KPI is - "am I making money?" you might want to listen in. In the early days, that's totally fine. But if you're doing deals regularly, spending money on ads, and leading a team, you need your metrics dialed in. Listen in and we'll break it down.

Mentioned in this Episode:

Free Property Repair Estimate Checklist: https://drive.google.com/drive/folders/1GY-Vjos3kXnuZIIY20oV5CE-rjooSwbA?usp=sharing

Shane's Carrot site: Simpleandfastoffer.com

CarrotCamp.com

Airtable.com

Asana.com

Carrot.com/marketplace -> Rocket Station VAs

Onlinejobs.ph

Radio is old-school. Because of this, investors and agents will confuse themselves with their target demographic, avoiding radio advertising altogether. However, if you are an investor looking deals in your area, your target demographic is very likely listening to the radio! Today, we sat down with Chris Arnold to learn more about how he had relied on radio advertising to build and grow his multiple companies. Learn about what works, what to avoid, and how to build a business that offers freedom and impact.

Carrot.com/ads

Want to generate highly motivated seller leads without breaking the bank?  When done right, Google Ads (pay-per-click) can be the perfect supplement to a solid marketing strategy, helping you generate leads fast while building long-term lead gen efforts like SEO. Brendan, our in-house Google Ads expert is here to share:

• The most common mistakes investors makes with PPC

• ROI, Budget & Lead Expectations

• How to Keep your ads relevant & effective

and more! Enjoy!

Visit Carrot.com/ads for more content like this!

A different take/angle on vision. not just how to do it the right way, but why it's important. I'm calling this my most impactful speech ever because, while I went into a recent mastermind knowing in my heart that these frameworks and principles I've been developing were powerful and important; it wasn't until after my presentation to this group of highly successful leaders and entrepreneurs, that I realized just how powerful it actually was.

These are frameworks and principles and learnings of mine from my business journey that i've never distilled down and taught the way i've been diving into recently, and I feel that as entrepreneurs, it's a journey we can all relate to, and training that we can all benefit from to really build better businesses and lives.

go.carrot.com/epic-call/

  If you've ever said to yourself, "If I want something done right, I have to do it myself" then you're in the right place. Today we're talking about something that every single one of you listening to this podcast should be doing, and, are very likely doing wrong.
   How to delegate efficiently is something I've struggled with in the past, and one of the larger leadership mistakes I've learned from to become a better leader and operate a more efficient business. The things I'm going to discuss today include how to ensure you're delegating with clarity, that you're not taking on the wrong responsibilities by letting employees delegate up, and the importance of understanding roles and their tasks from your own. 

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Want more: 

➨Our Real Estate Marketing Podcast: https://link.chtbl.com/gkGhAnYN 
➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot 
➨Instagram: https://www.instagram.com/getcarrot/ 
➨Take a demo of Carrot.com: https://carrot.com/choose-demo/ 

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About Us: 

At Carrot, our vision is to inspire & empower real estate professionals to gain true freedom and make a greater impact with their businesses. We do that by providing industry-leading websites, marketing tools & training that help you generate more motivated seller leads than any other platform.

Do Facebook ads give good ROI for quality, motivated seller leads? Yes — when managed well. Kiley & JT with SilverStreet Marketing have spent millions on Facebook ads over the last decade, gaining a massive amount of insight into what makes an ad flip or flop. We talk about what to look for when outsourcing, lead costs & ROI, how to get quality targeting & lower ad costs despite recent changes to Meta's platform, how they're using ChatGPT to make ad creation easier, and a really cool new tool they have in Beta that serves the investor who wants to go the DIY route.

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Want more:

➨Our Real Estate Marketing Podcast: https://link.chtbl.com/gkGhAnYN

➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot

➨Instagram: https://www.instagram.com/getcarrot/

➨Take a demo of Carrot.com: https://carrot.com/choose-demo/

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About Us:

At Carrot, our vision is to inspire & empower real estate professionals to gain true freedom and make a greater impact with their businesses. We do that by providing industry-leading websites, marketing tools & training that help you generate more motivated seller leads than any other platform.

In this episode, I'm going to walk you through the one, single differentiator I've found for charting your vision in life or in business, that can cause success vs failure. Momentum vs struggles. Motivation and excitement vs a weight and a judgment.

A subtle nuance in what we'll often call vision, can be the difference between accomplishing your dreams and being left with regret.

Tony Javier $3k into $30k with his first month of TV Ads, and since then he's been "off to the races!" After realizing there were no masterminds out there teaching the things he had learned from his experience with television advertising for real estate, he started taking on clients and typically gets his investor's returns in as little as 3-6 months!

Today we're talking about real estate investors, television advertising, and lead gen methods, the top 10 benefits of running ads on TV, and how you can dial the channel into a turn-key traffic solution!

Over the years I've hired team members that were instrumental to the growth of our business and ones that held our growth back. Looking back, there are a few key things that set apart the amazing hires. When most are looking at the resume and experience, we take a culture-first approach. Listen in to hear a few practical steps you can take to surrounding yourself with amazing talent.

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Want more:

➨Our Real Estate Marketing Podcast: https://link.chtbl.com/gkGhAnYN

➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot

➨Instagram: https://www.instagram.com/getcarrot/

➨Take a demo of Carrot.com: https://carrot.com/choose-demo/

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About Us:

At Carrot, our vision is to inspire & empower real estate professionals to gain true freedom and make a greater impact with their businesses. We do that by providing industry-leading websites, marketing tools & training that help you generate more motivated seller leads than any other platform.

Getting a video to rank in YouTube and Google is not as difficult as you might think. Today we're walking you through step-by-step: 
  - Quickly plan your topic, keywords, headings, and YouTube Chapters 
  - The critical steps to optimizing a YouTube video for SEO (plus what not to waste your time on) 
  - Easily turn your video content into written content that Google loves 
  - Carrot's SEO Specialist Bryan Sekine & Carrot's Content Strategist Brady Winder cover the nitty-gritty of YouTube SEO for
     real estate so you not only learn how to use video to generate motivated seller leads, but you also understand what Google &
     Youtube's algorithms are looking for. 

Check out Carrot.com/video for 52 free content ideas & our best guide on how to get started in video marketing- all for free, and in one simple page! 

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Mentioned in this Episode: 

How to Create Real Estate Content in Under 10 Minutes with Carrot’s VideoPost: https://carrot.com/blog/how-to-create-real-estate-content/ 

Tube Buddy: https://www.tubebuddy.com/ 

VidIQ: https://vidiq.com/ 

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Chapters: 

00:00 Don't Stop Short of the SEO Finish Line! 
00:57 Welcome to the CarrotCast 
05:22 Do this First if you Want your Video to Rank #1 
12:15 How Long do your Video and your Blog need to be to Rank? Long-form vs Short-form 
19:30 Add Objective-focused, Actionable Context to your Titles 
24:22 Youtube is Ignoring your Hashtags- Here's why! 
29:35 Supercharge your Post in it's First 48 Hours by doing this 
30:29 The future of SEO, Youtube, and your Google Rankings 
34:55 Wrap-up and Outro 

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Want more: 

➨Our Real Estate Marketing Podcast: https://link.chtbl.com/gkGhAnYN 
➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot 
➨Instagram: https://www.instagram.com/getcarrot/ 
➨Take a demo of Carrot.com: https://carrot.com/choose-demo/ 

--------------------- 
About Us: 

At Carrot, our vision is to inspire & empower real estate professionals to gain true freedom and make a greater impact with their businesses. We do that by providing industry-leading websites, marketing tools & training that help you generate more motivated seller leads than any other platform.

Is the business that YOU built stressing you the heck out? That was me a couple of years ago. But, it wasn't as simple as "stop having a negative mindset" or "just outsource a few more things". Looking back, there were four areas of my personal development that I focused in on, which allowed me to cross through that difficult growth phase of business. Here they are:

• Win/Lose VS. Improve
• Mentorship & Coaching
• Growth Opportunity Perspective
• Vision, Mission, and Purpose

Mentioned in this Episode:

Episode: How to Find your “Just Cause” In Business... Is Your “Aim” Noble Enough?

https://apple.co/3J34NMJ

The Infinite Game by Simon Sinek: https://amzn.to/2IEozBy

If you're a wholesaler or flipper wanting to get into multifamily developments, this episode is for you. Daniil Kleyman talks about the important steps he took to GC & raise capital for duplexes, and later on larger commercial properties. We talk about the ROI of building spec homes vs commercial properties and what opportunities Daniil sees in his market. Enjoy!

Connect with Daniil: RehabValuator.com

In-depth content on developing: https://www.youtube.com/@RehabValuator

Catch more episodes at CarrotCast.com