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    The Future of Commerce Podcast

    Customers today aren’t just buying products and services - they’re buying experiences, spending more with brands that meet their expectations and align with their beliefs. The Future of Commerce is dedicated to actionable thought leadership and analysis on all things commerce, both consumer-facing and B2B, from sales, marketing, customer experience, employee experience, data management, customer service, purpose, corporate life, and more.
    en78 Episodes

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    Episodes (78)

    Ready, Set, Activate – Driving Value from Customer Data

    Ready, Set, Activate – Driving Value from Customer Data

    Want more insights into effective data activation strategies? Check out this new research report from 451 Research, part of Global Market Intelligence. Download the report for free!

    Presented by www.the-future-of-commerce.com, where you can stay ahead of customer experience trends with daily updates that are informational, educational, and entertaining

    El futuro de la experiencia de cliente

    El futuro de la experiencia de cliente

    If you’re interested in attending the SAP CX Live event to explore best practices on delivering personal, trusted, and connected customer experiences, just follow the link below.

    Let us know what you think of the episode by leaving us a review!

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    CUSTOMER CORNER: Ravensburger

    CUSTOMER CORNER: Ravensburger

    If you like what you're hearing please subscribe to the show. Presented by www.the-future-of-commerce.com, where you can stay ahead of customer experience trends with daily updates that are informational, educational, and entertaining.

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    CUSTOMER CORNER: Frucor Suntory

    CUSTOMER CORNER: Frucor Suntory

    We’ve merged efforts with the team from The Art of CX podcast to bring you Customer Corner, a series of unplugged conversations focused on the challenges and transformations going on in the corner offices of the world, from the folks sitting at the desk.

    In our first episode of the Customer Corner series, we’re learning how Frucor Suntory, one of the leading drink manufacturers and sellers in Australasia, has used their ongoing digital transformation to stay ahead during the pandemic. 

    About our guests

    Fernando Battaglia is the Value Stream Manager at Frucor Suntory. As a value stream manager, he works with the commercial and consumer marketing teams to develop digital platforms and digital systems that support the business and support the people working in the business to interact with consumers and customers.

    Nick Wood is the dedicated host of Customer Corner, and the former host of The Art of CX and Labs Talk podcasts.

    Alfred Bonilla is the co-host for this episode. He is the Head of SAP Japan for SAP Customer Experience.

     

    Presented by www.the-future-of-commerce.com, where you can stay ahead of customer experience trends with daily updates that are informational, educational, and entertaining. 

    The Future of Commerce Podcast
    enSeptember 03, 2020

    Understanding the value of Headless Commerce

    Understanding the value of Headless Commerce

    It’s episode two of our new Commerce Reimagined series, dedicated entirely to analysis on all things commerce. Simon Curd, Chief Product Owner within the SAP Commerce Group, helps us make sense of Headless Commerce.

    If you want to learn more about headless commerce, check out the video here: Headless Commerce 

    Presented by the-future-of-commerce.com, where you can stay ahead of customer experience trends with daily updates that are informational, educational, and entertaining. 

    How B2B is going from transactional to experiential

    How B2B is going from transactional to experiential

    Welcome to the first episode of our new Commerce Reimagined series. These episodes are dedicated entirely to everything you need to know about digital commerce. 

    To kick off the series, we’re tackling the topic of digital commerce in B2B operations. People across the world responsible for business to business operations are facing the challenge to consumerize, going from a transactional mindset to an experiential. Apurva Pangam, Principal at Deloitte joins us to discuss. 

    AP and I cover what this transition from transactional to experiential looks like, the benefits and challenges of consumerizing and the role ecommerce plays in this, and steps you can take today no matter where you are in the process.

    If you want to learn more about digital commerce in a B2B environment, follow the link here where you can find a Harvard Business Review report on Transforming B2B Customer Experience. Also if this was useful for you, be sure to subscribe to the podcast so you can receive notifications as new episodes of the Commerce Reimagined series are released.

    We're Back!

    We're Back!

    We’re back! Obviously summer isn’t over, but our summer break is! We gave it our best shot at getting a tan, taking two naps a day and living off popsicles, and now we’re back with new episodes. 

    We’ll kick off with a couple of new series. Over the next few weeks you’ll hear a new series focused solely on commerce topics called “Commerce Reimagined”, as well as a mini-series with Forrester on B2B Marketing trends. And of course we’ll have our usual variety of customer experience topics that you’ve come to expect from us. 

    Subscribe now if you haven’t already so you’re prepared and leave us a review with your feedback so you have a clear conscious if you feel led to do so, and we’ll talk to you again soon!

    Presented by The Future of Customer Engagement and Experience (www.the-future-of-commerce.com), where you can find our section of information dedicated to leadership, data, and current news around COVID-19.

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