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    The LiveUltra Show

    The LiveUltra Show is for anyone who wants to live a life without limits. Each week Jack interviews inspirational leaders in the world of business, sports and health to explore what it takes to succeed at the highest levels. Jack also uploads weekly episodes documenting his own journey as he builds his business and progresses through life.
    en27 Episodes

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    Episodes (27)

    Kyle Milligan Interview How To Write Million Dollar Copy

    Kyle Milligan Interview How To Write Million Dollar Copy

    Today's guest is Mr. Kyle Milligan.

    Kyle is a direct response copywriter who started his career working for the goliath of direct response publishing, Agora Financial.

    During his time there he quickly grossed over $7.1m through the power of the written word.

    In 2019 he transitioned to the position of Copy Chief at WealthPress where he along with his team skyrocketed a small publisher into a $50 Million company.

    Since then has taken 5 writers to their first $1 million launch and paid out over a million dollars in royalties.

    In 2021, Kyle ventured out on his own to launch the Copy Squad Agency full time.

    Now Kyle’s goal is to train and guide more copywriters to their six and seven-figure dreams!

    Follow Kyle:

    YouTube: https://www.youtube.com/@copysquad

    Website: https://copysquad.net/

    Follow Jack:

    Instagram: https://www.instagram.com/jackbutlermiddleton/

    TikTok: https://www.tiktok.com/@jackbutlermiddleton

    Linkedin: https://www.linkedin.com/in/jack-middleton-924098171/

    Twitter: https://twitter.com/jackmiddleton01

     

    Barry Hott Interview The Power Of Ugly Ads To Capture Attention Online

    Barry Hott Interview The Power Of Ugly Ads To Capture Attention Online

    Today's guest is Barry Hott.

    Barry is a growth consultant who has managed almost a billion dollars in ad spend since '08 working closely with Fortune 500 companies and viral DTC brands.

    He is a practitioner in deploying ad strategies that capture attention and engagement vs for quote on quote BRANDING purposes.

    Follow Barry:

    Twitter: https://twitter.com/binghott?s=20

    Website: hottgrowth.com

     

    Follow Jack:

    Instagram: https://www.instagram.com/jackbutlermiddleton/

    TikTok: https://www.tiktok.com/@jackbutlermiddleton

    Linkedin: https://www.linkedin.com/in/jack-middleton-924098171/

    Twitter: https://twitter.com/jackmiddleton01

    Adam Kitchen Interview How To Create A Category Of One In The Agency Space

    Adam Kitchen Interview How To Create A Category Of One In The Agency Space

    Today's guest is Adam Kitchen.

     

    Adam is the owner of Magnet Monster which is one the UK’s leading retention marketing agencies for D2C brands.

     

    He has created retention marketing strategies for over 150 D2C brands in Klaviyo.

     

    Adam's socials:

    • Linkedin: https://uk.linkedin.com/in/adamkitchen1
    • Twitter: https://twitter.com/AdamK_MM?s=20
    • Website: https://www.magnetmonster.co.uk/

     

    Jack’s Socials:

    Instagram: https://www.instagram.com/jackbutlermiddleton/
    TikTok: https://www.tiktok.com/@jackbutlermiddleton
    Linkedin: https://www.linkedin.com/in/jack-middleton-924098171/
    Twitter: https://twitter.com/jackmiddleton01

    Oliver Kenyon from Conversionwise on How To Become A Key Person Of Influence

    Oliver Kenyon from Conversionwise on How To Become A Key Person Of Influence

    Today's guest is Oliver Kenyon the founder of ConversionWise which is one of the world’s leading Conversion Rate Optimization Agencies for eCommerce brands.

    Essentially he and his team help you make more profit with no additional ad spend.

    If you enjoy the show leave a review and share with 1 friend. It's greatly appreciated.

     

    Oliver’s socials:

     

    Jack’s Socials:

    • Instagram: https://www.instagram.com/jackbutlermiddleton/
    • TikTok: https://www.tiktok.com/@jackbutlermiddleton
    • Linkedin: https://www.linkedin.com/in/jack-middleton-924098171/
    • Twitter: https://twitter.com/jackmiddleton01

    Growth Strategies For DTC Brands with Daniel Okon

    Growth Strategies For DTC Brands with Daniel Okon

    Today's guest is Daniel Okon.

    Daniel is the founder of WeAreActiv, a leading Direct To Consumer Agency & Venture Studio based in Ontario, Canada.

    We discuss all things DTC growth along with Daniels journey as an entrepreneur.

    Follow Daniel:

    • Twitter: https://twitter.com/thedanielokon?s=20
    • Website: https://www.weareactiv.com/

    Follow Jack:

    Bootstrapping Beardbrand The Tough Time & Good Times with Eric Bandholz

    Bootstrapping Beardbrand The Tough Time & Good Times with Eric Bandholz

    Today's guest is Mr Eric Bandholz.

    Eric is the founder of Beardbrand, which is a leading men's grooming company that focuses on beard care.

    Before starting Beardbrand he worked as a financial advisor which had a strict no facial hair policy.

    So in true entrepreneurial spirit he decided to set out and begin the journey of building his beard grooming company.

    In 2014 he famously appeared on Shark tank.

    We discuss his entrepreneurial journey. The hard times and the good times. 

     

    Eric’s socials

    Twitter: https://twitter.com/bandholz?s=20&t=CbHhSqmi4cXOSdz6frY1Mw

    YouTube: https://www.youtube.com/@Beardbrand

    TikTok: https://www.tiktok.com/@beardbrand?lang=en

    Instagram: https://www.instagram.com/beardbrand/?hl=en

     

    Jack’s Socials

    Instagram: https://www.instagram.com/jackbutlermiddleton/

    TikTok: https://www.tiktok.com/@jackbutlermiddleton

    Linkedin: https://www.linkedin.com/in/jack-middleton-924098171/

    Twitter: https://twitter.com/jackmiddleton01

    How To Stop Getting Distracted & Find Your Focus With Light Phone Founder Kaiwei Tang

    How To Stop Getting Distracted & Find Your Focus With Light Phone Founder Kaiwei Tang

    Today's guest is the co-founder of a device that is transforming the way that people focus and the way that I personally focus.

    That device is the light phone.

    A phone created for humans. That actually respects your two most valuable assets - your time and attention.

    It’s a minimalistic phone - which is designed to be used as little as possible.

    The device features tools not feeds and comes with an e-reader like screen which is intentionally non-addictive, so you’re free to focus on what matters most.

    With the Light Phone You can

    • hotspot, 

    • Listen to Podcasts

    • Use maps

    • Listen to music

    • And of course - call and text.

    Personally I've been using the Light Phone for almost 8 months now alongside my smart phone and it has transformed my life.

    Enjoy the episode!

     

    Follow Kai & learn more about The Light Phone:

    Twitter: https://twitter.com/kaiweitang

    Blog: https://medium.com/the-light-phone

    Website: https://www.thelightphone.com

     

    Follow Jack:

    Instagram: https://www.instagram.com/

    TikTok: https://www.tiktok.com/@jackbutlermiddleton

    Linkedin: https://www.linkedin.com/in/jack-middleton-924098171/

    Twitter: https://twitter.com/jackmiddleton01

    How To Start & Scale A Social Media Marketing Agency With Adam Walsh

    How To Start & Scale A Social Media Marketing Agency With Adam Walsh

    Today's guest is a fellow Irishman and expert in all things Social Media Marketing. After graduating college he struggled to find a job so he decided to start a Social Media Management Agency. He quickly grew that business to the six-figure mark using the power of his instagram outreach and sales skills. He has since started to teach and help others to replicate his success with his online business coaching program.

    Adams socials:
    Instagram: https://www.instagram.com/adamwlsh/
    YouTube: https://www.youtube.com/@1997adamwalsh
    Twitter: https://twitter.com/adamwlsh
    TikTok: https://www.tiktok.com/@adamwlsh?lang=en

    Jacks Socials:
    Instagram: https://www.instagram.com/
    TikTok: https://www.tiktok.com/@jackbutlermiddleton
    Linkedin: https://www.linkedin.com/in/jack-middleton-924098171/
    Twitter: https://twitter.com/jackmiddleton01

    How To Grow And Monetize A Twitter Audience From Scratch With @Pascio

    How To Grow And Monetize A Twitter Audience From Scratch With @Pascio

    Today's guest is an expert in solving problems using no-code tools.

    In just 9 months he grew my digital creator business to out earn my 9-5 salary simply by building and selling Notion templates.

    His notion templates and services have helped over 8000+ people the past 10 months alone.

    Pascio Social Channels:

    - Twitter: https://twitter.com/iampascio

    - Instagram: https://www.instagram.com/iampascio/

    - TikTok: https://www.tiktok.com/@iampascio

    - Website: https://pascio.com/

    #19: Swimming The English Channel - Matt Williams

    #19: Swimming The English Channel - Matt Williams
    Matt Williams is an ultra-endurance athlete who is among an elite club of completing the Peak and Pond - meaning he has successfully summitted Mt.Everest and Swam the English Channel. This week's episode shared Matt's experience swimming the English Channel - one of the world's most grueling open water challenges. Hope you enjoy and please leave a 5-star review.
     
    We talk about:
    • Training the swim the English channel.
    • Partying in Ibiza 1-week before his attempt.
    • Hypothermia.
    Matts: Instagram: @peakandpond
    The LiveUltra Show
    enAugust 23, 2020

    #18: Sophie Grace Holmes - Ultra Endurance With Cystic Fibrosis

    #18: Sophie Grace Holmes - Ultra Endurance With Cystic Fibrosis
    Sophie Grace Holmes is a coach and ultra-endurance athlete based in the UK. Having been born with the life-threatening condition of Cystic Fibrosis, daily life has been very different from the average person. The condition if not cared for would have ultimately shortened Sophies' life with the average life expectancy being just 28! However through years of hospital visits, treatment, and perseverance she now leads a healthy life to the point of taking on and completing Ultra-Endurance challenges - stemming from the conscious decision NOT to let Cystic Fibrosis hold her back from fulfilling her ambitions.
    • Recent challenges include becoming the second person in history with Cystic Fibrosis to summit Mount Kilimanjaro, completing a 100km ultra marathon: Race The Stones and is now in training for IronMan Austria in 2021.
    Sophies' message is clear: Even with a life-threatening disease, you can live a limitless life by finding out what sets you on fire.
    The LiveUltra Show
    enJuly 26, 2020

    #17: Rene Borg - How to train for and complete your first Ultra-Marathon

    #17: Rene Borg - How to train for and complete your first Ultra-Marathon
    Rene Borg is one of Ireland's leading endurance running coaches
     
    Rene entered the sport of running through mountain running and swiftly progressed through almost all branches of the sport - both as a competitor, coach, journalist, and race director. This provided him with a unique 360 view of everything running related. He possessed very limited talents when he entered the sport and so sought the advice of the most successful coaches - dead or alive (through books or in-person) - including the philosophies of Arthur Lydiard and Percy Cerutty as his base. 
     
    He has coached hundreds of runners for thousands of hours. His favorite example being Jason Kehoe, who started as a mid-pack runner with him in 2008 and went on to win several mountain running races and two Irish championships in the decade that they worked together exemplifying what can be achieved with a good coach/athlete partnership.
     
    • The BIGGEST mistakes people make when training for their first Ultra Marathon.

     

    • How to successfully train for and complete your first ultramarathon?
    The LiveUltra Show
    enJuly 16, 2020

    #16: David O'Connor - Finding Peace of Mind Through Ultra-Running

    #16: David O'Connor - Finding Peace of Mind Through Ultra-Running
    David O Connor is an Irish ultra-endurance athlete.
     
    The events he has been involved in have included running 10 marathons in 10 days on an athletics track (260 miles/1055 laps), running 247km in one weekend around Dublin, cycling 200km from Cork to Wicklow on a child’s BMX and climbing Lugnaquilla (the highest peak in Leinster) with 55lbs on his back. Many of these challenges symbolize mental health struggles — the heavy load accompanying him on the mountain climb, for instance, represented “the burdens we carry on our minds and the pressure we put ourselves under every day”.
    • 10 Marathon in 10 days.
    • 247KM in one weekend around Dublin.
    • 200km Cork to Wicklow on a BMX.
    • Recently 100km In 1 day around a park?

    Follow David: @performance_doc

    The LiveUltra Show
    enJuly 09, 2020

    #14: Marcus Smith - The Ultra Mindset

    #14: Marcus Smith - The Ultra Mindset
    Marcus is an entrepreneur, extreme athlete, and coach on a mission to make people's lives better through health. He is the founder of InnerFight.com - a human performance organization and Smith St Paleo a local food provider.
     
    Some of the challenges Marcus has embarked on in recent years include the Marathon Des Sables in 2015, 230km self-supported across Kenya, and crossing Corsica on foot with 13,000m of elevation.
     
    However in 2018, while training for an Ultra Cycling world record - he was hit by a truck at 65kmph resulting in his biggest challenge to data - fighting for his life. 
     
    Having since made a full recovery Marcus recently ran over 200km around a 400m track in 24 hours - continuing to demonstrate the power of the human mind. 
     
    We talked about:
    • The Ultra Mindset
    • How to overcome self-doubt if considering taking on an extreme challenge
    • Recovering from being hit by a truck while attempting an ultra-cycling world record
    Marcus Social Channels:
    • Instagram: @mjd_smith
    • Website: www.innerfight.com
    The LiveUltra Show
    enMay 20, 2020

    #13: Rory Coleman - 15 Time Marathon Des Sables Finisher

    #13: Rory Coleman - 15 Time Marathon Des Sables Finisher
    Rory Coleman is best known for completing the Marathon Des Sables 15 times, Setting 9 Guinness world records, and finishing over 255 Ultra Marathon finishes.
     
    Prior to ultra running Rory was an avid drinker and 40 a day smoker, however since 1994 has committed to living nicotine and alcohol-free, ever since.
     
    Life hasn’t been plain sailing since leading a healthier life as Unexpectedly, in April 2016 when I was left paralyzed after being struck down by Guillain-Barré Syndrome, where he was left wheelchair-bound unclear whether he would ever walk, let alone run again. 
    Here are some of the things we talked about in today’s episode:
    • Rory’s first ultra
    • Running from London to Lisbon
    • Setting Guinness World Records
    • First time doing MDS
    • Nearly paralyzed with Guillain-Barre Syndrome
     
    Rory's Social Channels 
     
    The LiveUltra Show
    enMay 13, 2020

    #12: Shane Finn - Cycling and Running 5,000km Across America

    #12: Shane Finn - Cycling and Running 5,000km Across America
    Shane Finn is an Irish Endurance Athlete based in Kerry, best known for running 24 marathons in 24 days and raising over €142,000 for Spina bifida Ireland in the process.
     
    More recently in 2019, Shane cycled and ran from the Golden Gate Bridge in San Fransisco to Brooklyn bridge in New York —  A grueling, 5,000km coast to coast trek to continue challenging himself and raising much-needed funds and awareness for Spina bifida Ireland. 
     
    Here are some of the things we talked about in today’s episode:
    • Staying injury-free when attempting the impossible
    • Shanes training prep for endurance challenges
    • The Power of Visualisation
    • Shooting in San Antonio
    • The journey of completing the American Ultra.
     
    Shanes Social Channels 
     
    • Instagram: @shanefinn
    • Website: www.shanefinn.com
    Mentions
    • Tom Creane - An Unsung Hero
    The LiveUltra Show
    enMay 06, 2020

    #11: James Power - Becoming Irelands Youngest Professional Boxer In History

    #11: James Power - Becoming Irelands Youngest Professional Boxer In History
    James Power is Irelands Youngest Professional Boxer in history, holding a professional record of 5-0, 4 of which were Knock-Outs. 
     
    After signing with Sheer Sports earlier this year, he is due to relocate to Los Angeles to commence training full time as a professional fighter.
     
    Here are some of the things we talked about in today’s episode:
     
    • Crossing the Mexican border to turn pro
    • The Fighters Mindset
    • The contrast of fighting amateur to professionally 
    • Deciding to finish the leaving certificate 
    • Self talk when up against the ropes
     
    Show Notes
     
    • Follow James: Instagram: @Power131_ 

     

    The LiveUltra Show
    enApril 29, 2020

    #10: Shadz - Double Open Heart Surgery & Everest Base Camp World Record Attempt

    #10: Shadz - Double Open Heart Surgery & Everest Base Camp World Record Attempt
    Shadz is the founder of Flatline Uninterrupted Resilience; a platform and network designed to explore, discuss, identify, and ignite the ability to truly and deeply live life to its fullest. It was brought about by his own life-changing journey, undergoing 2 open heart surgeries and being pronounced clinically dead twice on the operating table.
     
    He has defied the odds of recovery and is now taking on the extreme challenges of business life and endurance where he will attempt an Everest Base Camp record later this year.
     
    Here are some of the things we talked about in today’s episode:
    • The pain associated with open-heart surgery.
    • Road to recovery 
    • 4 Step process to becoming resilient.
    • Everest Base Camp World Record Attempt
     
    Shadz Social Channels:
     
    The LiveUltra Show
    enApril 22, 2020

    #9 Conor O'Keeffe - Winning Enduroman 200 Mile Ultra & Project 32

    #9 Conor O'Keeffe - Winning Enduroman 200 Mile Ultra & Project 32
    Conor O’Keefe is an Irish Ultrarunner, best known for winning the 200 mile, Enduroman, ultra marathon and becoming the first finisher since 2012. 
     
    More recently he has taken on the mammoth challenge that is Project 32 32 32 - attempting to become the first man in history to run 32 marathons in 32 days in each of the 32 counties in Ireland - all while wearing a 32lbs vest where he will shed one 1lb per day all in aid of raising €100,000 for mental health in association with Pieta House.
    Here are some of the things we talked about in today’s episode:
    • Journey to winning Enduroman 200 miler.
    • Self-talk when sh*t hits the fan in endurance and life.
    • Project 32
    Conor's Social Channels:
    Support Project 32:
    The LiveUltra Show
    enApril 15, 2020

    #8 Gavan Hennigan - Winning The Iditarod Trail Invitational - 350-Mile Alaskan Ultra

    #8 Gavan Hennigan - Winning The Iditarod Trail Invitational - 350-Mile Alaskan Ultra
    Today I’m joined today with, Extreme, Irish Endurance Athlete and Saturation Diver: Mr. Gavan Hennigan.
     
    Gavan has worked worldwide as a deep-sea saturation diver for over 10 years, diving to depths of up to 200 m to perform heavy construction on oil rigs, spending up to 28 days at a time living in a metal tube.
     
    During his time off, he has completed some of the world's most extreme endurance challenges. Including 3 of the longest and toughest Winter Ultras in the world - The Likeys Arctic Ultra, a 566km Winter Ultra Marathon inside the Arctic Circle, The Yukon Arctic Ultra 500km where he placed 2nd with the 3rd fastest time recorded since it's induction in 2003. 
     
    And most recently just a few weeks ago became the Men's Champion at the Idititaord TrailInvitational. A 350-mile self-sufficient foot race across Alaska. 
     
    Gavan is most prominently known for his record-breaking Atlantic crossing in 49 days where he not only Won his category but he beat all the other 3-man and pair boats, finishing in 3rd overall behind the 4-man boats, recording one of the fastest times for a solo crossing.
     
    However, his life hasn't always been about extreme adventures. As a youth, Gavan suffered badly at the hands of alcohol and drug addiction and went into rehab at 21 years old. He managed to turn his life around and has stayed clean and sober since then. 
     
    Through his personal adversity, career, and expeditions, he has built incredible mental fortitude and resilience which he strives to test.
     
    We talked about:
     
    • Gavin battle with drugs, alcohol and ultimately rehab.
    • Life as a Saturation Diver
    • The Iditarod Invitational
    • Split Boarding 
    Show Notes
     
    Gavan's Social Channels 
     
     
    Recommended Resources
     
    The LiveUltra Show
    enApril 08, 2020
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