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    Tom Panos Rants

    How to create an impact, what to do when life punches you in the face, and evidence-based science and psychology tactics applied to business, sales and life. Straight-up raw. No BS. Tom Panos is considered the #1 sales coach in the real estate industry in Australasia. He has been training and coaching agents for the last 30 years and curating the best growth strategies from the top 1% of agents in his #AttractionAgent Interviews over the last decade.Tom Panos is the founder of the Real Estate Gym and has a Masters degree in Management and Coaching Psychology from the University of Sydney. You can join the Facebook livestream of this podcast here: https://business.facebook.com/tompanos.training/
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    Episodes (286)

    Real Estate Market Wrap 😎 There is a definite increase in buyer confidence

    Real Estate Market Wrap 😎 There is a definite increase in buyer confidence

    The Script & Dialogue I used today to get a vendor to accept an offer that was $50k short of the hope-to-get price. 

    Plus, Ray White head office share with me their stats and insights on buyer sentiment. 

    My clearance rate: 4 (possibly 5) out of 10 SOLD 🔥 

    What was it like in your market? Comment below...

    Real Estate Market Wrap: Why there is no distressed selling 🤔

    Real Estate Market Wrap: Why there is no distressed selling 🤔

    What’s different about this market downturn? 

    When there is a long-term drop in real estate, you normally see it aligned with unemployment. But that’s not the case in this market where there is a skills shortage. This is why there are almost no signs of distressed selling.

    The uncertainty is over. Right now, buyers and sellers are transacting.

    My Clearance Rate: 6/11 SOLD 🔥

    What was it like in your market? Comment below

    The biggest problem buyers have is NOT prices 💰 The banks aren't lending them as much money

    The biggest problem buyers have is NOT prices 💰 The banks aren't lending them as much money

    I said this 6 months ago, and now it’s official 🗞️ 

    The rate of increase in interest rates is overtaking the rate of decline in property prices.

    In this current real estate market, buyers have roughly a 25% decrease in borrowing capacity (all other things being equal).

    The biggest problem buyers have right now is not the price of the property - it’s that the bank is not lending them the same amount of money they previously would have approved.

    My Clearance Rate over the long weekend: 4/8 SOLD (50%)

    The Super-Team Business Model to have a Long-term Career in Real Estate 🦸

    The Super-Team Business Model to have a Long-term Career in Real Estate 🦸
    • 01:47 - Roles and responsibilities of team members (agent, admin, associate)
    • 04:34 - When should you hire additional team members?
    • 08:20 - Agents tell me this happens when they put on an assistant…
    • 09:44 - 5 things to cover in every team morning meeting
    • 11:30 - My predictions in the real estate market for the rest of 2022, as confirmed by the Australian Financial Review


    For detailed coaching on how to structure your ideal EBU (effective business unit), login to the Real Estate Gym

    Big news! 📰 "New brutal twist for first-home buyers struggling with interest rate rises"

    Big news! 📰 "New brutal twist for first-home buyers struggling with interest rate rises"

    Every day, buyers are being re-rated which means they may have less purchasing power.

    This is the message you need to send to your current and future vendors to get your existing stock sold and to fast-track sellers onto the market.

    And for the record, I've been harping on about this for the last 3 months 😛

    Click here to access the News article

    To access the training on The ‘Re-Rated Buyer’ call to fast-track sellers in The Changing Market Series, login to your Real Estate Gym

    The 6 questions you need to ask every buyer 🤝 How to create sales in a changing market

    The 6 questions you need to ask every buyer 🤝 How to create sales in a changing market

    You may struggle to make your ideal number of sales unless you have a solid grasp on buyer management. 

    From my coaching sessions with some of the top agents across Australia, I've identified the key steps for servicing buyers, and extracting offers from buyers in a changing market:

    • Buyer management checklist: What the best agents are doing to create sales
    • The 6 questions you need to ask every buyer to qualify them
    • How to negotiate with buyers to extract offers


    Get the full training on Buyer Servicing in 'The Changing Market Series' course. Only in the Real Estate Gym

    How to sell when you have neighbours from hell 😈

    How to sell when you have neighbours from hell 😈

    What do you do when the neighbours try to sabotage the sale of the property? 

    As an agent, it is your responsibility to mitigate potential legal risks starting from day one of the campaign. 

    Jared Zak, Principal Solicitor and Founder of Dott & Crossitt reveals:

    • How agents and vendors can resolve neighbour disputes without the intervention of a solicitor 
    • Essential questions to ask your vendor upfront to identify and mitigate legal risks
    • How to prevent collusive practices prior to auction day


    And, I share my best advice on how to handle hecklers at an auction ;) 

    Jared's advice is crucial you're running an auction campaign, and it can save you the heartache of seeing sales fall apart at the last minute.

    Connect with Jared Zak at Dott & Crossitt



    *DISCLAIMER: All content featured in this podcast is for educational purposes only. If you are a real estate agent seeking legal advice, please contact 'Dott & Crossitt' (or other solicitors) in relation to any particular matters you or your real estate organisation may have. Tom Panos Pty Ltd will not accept any liability in respect of this communication. 

    Real Estate Market Wrap 😰 Buyers are anxious about the interest rate rise

    Real Estate Market Wrap 😰 Buyers are anxious about the interest rate rise

    It’s clear - buyers are anxious about the upcoming interest rate rise. My clearance rate today is 3/6 sold. This is the lowest number of auctions I have conducted on an opening Spring day in recent memory.

    Here is the most important thing you need to do if you’re an auction agent wanting to get stock sold…

    I’m calling it 📢 We are VERY close to the bottom of the Real Estate Market

    I’m calling it 📢 We are VERY close to the bottom of the Real Estate Market

    Here is my real estate forecast: We are heading towards the end of this real estate market correction. These are the 4 factors that will influence and dictate how close we are to the bottom of this real estate market cycle.

    Bookmark this to see how accurate my predictions turn out to be. 

    My Clearance Rate: 8/9 SOLD

    How to write $1m GCI & be a Property Developer 🤑 Ryan Houston

    How to write $1m GCI & be a Property Developer 🤑 Ryan Houston

    Inspiring story! Around 5 years ago Ryan Houston was a plumber. Today, this Real Estate Gym member is writing $1m in GCI and building incredible personal wealth as a property developer. If you've ever considered how you can balance real estate sales with property development, Ryan reveals all: 

    05:45 – Project marketing vs traditional real estate
    09:55 – How to build personal wealth as a property developer
    17:56 – How to balance real estate sales and property development
    18:33 – Winning rituals and habits

    You can learn from and train with the top 1% of agents like Ryan Houston in the Real Estate Gym

    From Chef to $3m Agent 👨‍🍳 Amit Nayak reveals his Systems, Processes & Habits

    From Chef to $3m Agent 👨‍🍳 Amit Nayak reveals his Systems, Processes & Habits

    Incredible success story! When Amit Nayak arrived in Australia, he worked as a kitchenhand. Today, he is the Partner & Sales Agent at McGrath Parramatta. 

    Amit has sold 200+ properties in the last financial year, writing $3m in GCI. The average sales price in his market is $780K. 

    In this interview, Amit reveals:

    • His systems, processes and habits
    • Why he uses auctions (even though he is mostly selling units, villas, townhouses)
    • His vendor management process
    • How he uses Pest & Building Inspection Reports to make the sale frictionless 
    • How the Real Estate Gym helped him fast-track his career

    9 Reasons Agents Struggle in a Changing Market 🤫

    9 Reasons Agents Struggle in a Changing Market 🤫

    00:17 - #1. They're interested, but not committed
    03:49 - #2. They lack worth ethic
    07:08 - #3. They personalise things
    09:41 - #4. They run their life and business based on their feelings
    11:49 - #5. They have an external locus of control
    14:10 - #6. They lack self-belief
    15:28 - #7. They hang out with other loser agents
    17:34 - #8. They don’t factor in failure
    19:34 - #9. They suck at prospecting


    Join me for our weekly Prospecting Blitz in the Real Estate Gym

    When agents play dirty, here’s how you can end it 👊

    When agents play dirty, here’s how you can end it 👊

    As the market gets tougher, agents are starting to play dirtier. They're attacking their competitors and spreading lies.

    In fact, I’ve had several agents contact me lately, who have become quite distressed after their competitors have been slagging them off in the marketplace. 

    This is the advice I gave on how to handle the haters…

    00:29
    – The psychological profile of an agent who attacks their competitor
    05:43 – The 4 strategies and solutions to combat the haters

    Remember, no one ever attacks someone they consider irrelevant.

    To have me as your coach 24/7, login to the Real Estate Gym

    13 Brilliant Scripts & Dialogues in a Changing Market

    13 Brilliant Scripts & Dialogues in a Changing Market

     Scripts & Dialogues are the truth told efficiently. Here are 13 of the most brilliant, tried and tested one-liners to use in a changing market:

    • How to negotiate your commission and get the listing signed in one go
    • How to reframe a negative outcome into a valuable learning experience with your vendors
    • How to present your vendor with an offer that is below their expectations
    • Getting your vendor to accept a lower offer (that is a good offer or market value)
    • What to do next when your vendor won’t accept your offer
    • Getting VPA with ease
    • Dialogue I use at auctions to get the buyer to increase their own offer. This works even when there is 1 buyer registered and even after I show them the vendor bid (can be used at auction and in private treaty)
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