amazon europe

In this episode we talk to Stef Van Boekel from Operator One, he is a european operator that helps Brands sell on Amazon Europe and other viable european channels, without the hassle and bureaucracy. According to Stef, Amazon Europe is expected to overtake Amazon.com in terms of sales in the near future.

Florian provided me with unknown insights into Amazon Germany that truly came as a great surprise to me. Having built a software company in the advertising space over the past 3 years, in Germany, he's fabulously well placed to advise on ad strategy and Europe.

In this episode we discuss:

• How unprofessional the DE marketplace is and how there is still vast opportunity there
• Why the marketplace needs people to waste money on advertising
• 4 different functions of Amazon Advertising and why you must be aware of each of them
• Where he's identified the greatest opportunity in Amazon EU and how to capitalise on it

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In this episode we talk about Amazon Europe and why sellers and vendors need to treat each marketplace differently and not apply a blanket approach to all European countries.

We have a special guest Jérôme de Guigné, founder of The Great Wall, an Amazon focused agency based in Europe. Jérôme comes with 20 years of sales, eCommerce, and international distribution experience in Europe, Asia, and North America.