coldemails

Are you overlooking the untapped potential of cold outbound emails? Meet returning guest Danny Kirk, the owner and founder of Kirk & Co, a company that specializes in outbound cold emails, and the host of PromptPod, a podcast focused on prompt engineering. In this episode, Danny sheds light on how eCommerce store owners may be missing out on leveraging cold emails to their full potential. 

Listen in as he shares lessons and insights he has learned through his cold outbound email experience, the key factors that contribute to successful email campaigns, and the significance of personalization, targeting strategies, and crafting powerful copy. We also discuss how Danny uses AI, whether links actually hurt your deliverability, and what metrics you should be monitoring in your email strategy to optimize your efforts.

You can find show notes and more information by clicking here: https://bit.ly/3pvDzYU

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In this episode, we're going to talk about the subject of cold emailing and how it's not dead like you've probably heard. We'll talk about the main two types of emails: newsletters or opt-in emails and cold emails.

00:01:00 - What Is a Cold Email Compared to an Opt-in Email?
00:02:33 - Is Cold Emailing Allowed? (disclaimer)
00:06:08 - What Platforms Enable Marketers to Use It?
00:09:44 - What Are the risks?
00:14:30 - What Does It Look Like when Done Well?

Tags: newsletter, opt-in email, cold emails, CAN-SPAM act, email spam, Constant Contact, MailChimp, Hunter.io, Woodpecker, SmartReach, GMail, Outlook, HubSpot

For more on the tools and tips in this episode, please visit:
https://www.dodgeballseo.com/

Rodney Gainous is the founder and CEO of Safe, a company dedicated to providing more easy-to-use privacy tools for individuals and businesses. In this episode, we discuss the changes Corona has wrought, the importance of sending cold emails, the importance of location for networking, and much more. Enjoy!

You can reach Rodney on Twitter at Rg2official.

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