content repurposing

Hi, It's Isar the host of the Business Growth Accelerator Podcast
I am passionate about growing businesses and helping CEOs, business leaders, and entrepreneurs become more successful. I am also passionate about relationship building, community creation for businesses, and value creation through content.
I would love it if you connect with me on LinkedIn. Drop me a DM, and LMK you listened to the podcast, what you think and what topics you would like me to cover 🙏

Get ready for this week’s episode with Shannon Morrison of the Mighty Social Word. Make sure to take notes so you can discover how to Repurpose your Podcast Episodes into 20+ Pieces of Content and find out how you can finally get started!

In this episode:

• What is Content Repurposing?
• What’s the best content to repurpose?
• Core content vs. Repurposed content
• Tips on repurposing content
• Creating different pieces from an audio content
• How much content can you get from an episode?
• Planning and setting timelines for content posting
• Transcripts and Shownotes for Podcasts
• How easy is it to repurpose, and what are the tools needed?
• Questions from Australian Podcasters Collaborative Group: 
  • How to make the process fast and efficient?
  • How to outsource it?
  • When repurposing, how do you structure the content differently for different platforms?
  • Any other tips and tricks? 
• PTT Asks Shannon:
  • What do you wish you had known when you started podcasting?

For full shownotes, go to https://www.podcastva.com/podcast/repurpose-podcast-episodes-20-pieces-content/

These days, attention is currency. If you own a business or are trying to build a personal brand (or both) you need to get discovered. But creating enough social media content to stay cool and relevant can be expensive and time consuming.

Creating short, snackable social media content is one of the most effective things to do but it's a pain to manage it all.

That's why I invited Shaina Weisinger on, the founder of Repurpose House to explain how they show marketers the full potential of their content by turning blogs, videos, and podcasts into shareable video and images for every social media platform.

To see samples of Shaina and Repurpose House's work, visit https://baconwrappedbusiness.com/repurpose-content-shaina-weisinger/

 Shaina Weisinger is the Founder and CEO of Repurpose House, which turns long-form content into optimized videos and images for high engagement social media strategies.

Shaina has a background in video production for digital marketing and is on a mission to show content creators the untapped potential and repurposing power of the content that they already have.

She has taught about content in many publications including DigitalMarketer, Inc., and Startup Nation, and continuously offers valuable takeaways by interviewing industry experts from world recognized brands such as Godaddy, HubSpot, MarketingProfs, and more through her video podcast, The Content Coalition.

Amy runs a business called content 10X and she wants to help business owners maximise their ROI not just in terms of revenue but the time spent on creating content. She is the number one expert in repurposing content on to all the different social media channels and converting things like a podcast into videos or written articles etc.