In this podcast, you’re going to learn what a data warehouse is and the benefits and drawbacks of data warehousing.
As marketers, we regularly come into contact with new and emerging acronyms, industry-related jargon and technical definitions, all of which can be tough to keep up with.
It’s common to feel out of your depth in this space and so, as marketers working in the tech industry, we like to keep things simple. Have you found yourself asking what is a data warehouse?
Businesses can get more from their information and optimise their analytics efforts when they move beyond simple databases and utilise data warehousing. Finding the right data warehousing solution to fit business needs can make a huge difference to the decision-making process and improve how effectively a company serves its customers and grows its operations.
But it’s important to remember that, as with many technical processes, data warehousing has both benefits and drawbacks. This means it’s vital for businesses to consider both sides of the coin, accurately research and assess the company needs before committing to the implementation of a data warehouse system.
Have a listen to this podcast now and gain a more in-depth insight into what a data warehouse is, business intelligence, how a data warehouse works (simplified) and the benefits and drawbacks of data warehousing.
You can also check out the written version of this podcast if you'd prefer here.
If you’re struggling to manage all your data and become an omnichannel brand, why not book a demo of Hurree’s data unification and segmentation platform here or email any of your questions to me at stevie-rose@hurree.co. It’s time to get your tools talking and we can help you do it!