email marketing strategies

In this episode, we delve into the transformative world of webinars and unveil the secrets to leveraging them for explosive audience growth. 

Whether you're a seasoned entrepreneur or just starting out, webinars offer a unique opportunity to establish authority, build trust, and connect with your audience on a deeper level. 

We'll walk you through the essential steps to creating high-converting webinars that captivate your audience from start to finish, including crafting compelling promises, incorporating storytelling techniques, and mastering the technical aspects of webinar hosting. 

Join us as we unlock the full potential of webinars and propel your business to new heights of success!

👉Get improved focus and mental clarity by trying Magic Mind!! Use your exclusive discount code “growaudience20” for 20% off.

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Tools For Your Business :

• The Ultimate Guide To A Profitable Email List WITHOUT Using Ads or Freebies
• Hooks That Convert: 200 IG Reels and TikTok Hooks That Keep Your Fans Engaged 
• Content Calendar Planner Template 
• Guided Meditations to claim more abundance, success and eliminate limiting beliefs holding you back

Signature Products:

• Online Business Builder - Learn high ticket affiliate marketing.
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This week’s episode of Win The Hour, Win The Day Podcast interviews, Liz Wilcox.

Discover the power of email marketing with Liz Wilcox!  

Learn the world of effective email strategies and learn how to grow your list and boost engagement.

In this insightful episode, you'll learn:

- Simple ways to grow your email list.

- The importance of tracking email metrics.

- Tips for increasing email engagement and revenue.

- How to make your emails more personal and relatable.

Tune in for practical advice and strategies that can transform your email marketing efforts!  

Don't miss out on these valuable insights!

Power Personality Quiz! http://winbacktimequiz.com/

Win The Hour, Win The Day! www.winthehourwintheday.com  

Podcast: Win The Hour, Win The Day Podcast  

Facebook: https://www.facebook.com/winthehourwintheday/

LinkedIn: https://www.linkedin.com/company/win-the-hour-win-the-day-podcast

You can find Liz Wilcox at:

Website: https://lizwilcox.com/
 

Win The Hour Win The Day

175 - Discover five winning strategies to navigate the post-Black Friday slump and keep your eCommerce business thriving through the slow period.

You’ll Learn

• Effective product launch strategies
• Why it’s important to understand customer resolutions
• How to capture your customers’ attention and generate excitement after the holidays
• Popular eCommerce brands that you can learn from 
• Teasers, anticipation, exclusive access, and strategic leaks that can generate excitement and drive sales
• The power of loyalty programs and referral programs 

Resources Mentioned in This Episode

• Fowium Whatsapp Channel - Join and Have Your Questions Answered in our next episode
• #171. Boost Sales Without Discounts: Our Foolproof Strategies
• Examples from the Best Brands’ Product Launch Email Campaigns
• Loyalty Program Strategy - QUICK WIN - Reward Points Statement
• The New One Minute Manager by Ken Blanchard
• Your Best Year Ever, Without the Resolutions by Michael Hyatt
• Steve Jobs by Walter Isaacson
• Dr. Squatch: Organic Soap | Natural Soap | Handmade Soap
• The Best Product Launch | Email Inspiration
• The Best Product Launch Email Design | Teaser Email Design
• RSVLTS
• Apple
• Burrow: The Luxury Couch for Real Life
• BEHAVE
• DEUX | Good-For-You Snacks
• Disney.com | The official home for all things Disney
• Be Useful: Seven Tools for Life by Arnold Schwarzenegger
• JIMMY CHOO - Official Online Boutique | Shop Luxury Shoes
• BYLT Basics™ - Premium Basics
• Mental Healthcare Clinic Focusing On Your Brain Health
• Ezra Firestone
• Leave an Apple review & get a Flowium gift
• Send us your email marketing questions

Did you enjoy this episode? If so, please leave a short review and we will send you a Flowium gift.

For information on Inter-Dev, check out our B2B digital marketing agency.
And don't miss an episode by visiting Inter-Dev's B2B Digital Marketing Podcast page. 

Dive into the future of digital marketing in our latest podcast episode, where we explore the revolutionary integration of Artificial Intelligence (AI) in reshaping customer engagement. We delve into the world of predictive and personalized content, illustrating how AI analyzes user behavior to tailor content uniquely. Imagine a world where every digital interaction is as individual as you are, much like Netflix's personalized show recommendations. We also uncover the efficiencies brought about by AI-powered chatbots and virtual assistants, transforming customer service into a seamless 24/7 operation.

The episode takes you further into the nuances of voice search optimization, a crucial element in today’s era of Siri and Alexa. We discuss how brands are increasingly optimizing content for voice search, ensuring they remain at the forefront of customer queries. Next, we venture into the visually stimulating realm of social media marketing, where AI's visual recognition capabilities are leveraged, as exemplified by Pinterest's innovative visual search technology. We also dissect the strategic brilliance behind automated ad campaigns and dynamic pricing, showcasing how AI is not just about customer interaction but also about intelligent market analysis and response.

Lastly, the episode paints a vivid picture of the potential future with the integration of Augmented Reality (AR), Virtual Reality (VR), and Mixed Reality (MR) in marketing strategies. From virtual try-ons in the fashion industry to interactive AR ads in furniture marketing, these immersive technologies combined with AI are setting the stage for a more engaging, personalized, and efficient shopping experience. As we conclude, we leave you pondering the immense possibilities that AI, along with AR, VR, and MR, holds for the future of digital marketing, promising a landscape that is more personalized, engaging, and efficient.

174 - Dive into our Last-Minute BFCM Checklist to make sure you’re fully ready for the biggest sale of the year!

Watch the full episode here! 

You’ll Learn

• How to sync your target audience on different platforms
• Klaviyo’s functions to leverage for a smoother shopping experience
• One simple strategy to boost your AOV by 10%
• Why it’s worth investing in an app before BFCM
• One seemingly small detail that can sabotage your checkout process
• Things to consider and tools to leverage to improve your delivery process
• One low-hanging-fruit strategy guaranteed to boost your conversions
• The biggest category that gets returned during BFCM and what to do about it

Resources Mentioned in This Episode

• Free Black Friday/Cyber Monday Checklist
• Unlocking Customer Service Success: Lessons from TalentPop
• Turning Customer Service into a Profit Center: Chat with Gorgias
• TalentPop
• 12 Strategies to Boost AOV During BFCM
• Tapcart blog
• Malomo
• The Klaviyo Blog
• H&M
• Loom: Free screen recorder for Mac and PC
• ProductPinion Increases your Amazon Sales with Testing
• #138. Maximize Profits By Learning Customer’s Opinions
• Wonderment Proactive CX Platform
• Leave an Apple review & get a Flowium gift
• Send us your email marketing questions

Did you enjoy this episode? If so, please leave a short review and we will send you a Flowium gift.

173 - In this episode, our hosts, Vira and Andriy, break down twelve proven strategies to boost your AOV. Tune in for expert insights on effective product bundling, subscription optimization, and more!

Watch the full video here! 

You’ll Learn

• What AOV is and why it’s so important
• The factors that influence AOV
• The one thing to fix to cut your abandoned cart rates
• A time-tested strategy that organically boosts your AOV
• The right way to bundle products 
• How to take your subscriptions to the next level
• The difference between bundles and bulk - and what you should choose for your business
• How to leverage your loyalty program to boost your AOV
• How to upsell during and after checkout
• Why you should invest in a referral program for your business

Resources Mentioned in This Episode

• 12 Strategies to Boost AOV Checklist 
• #172. BFCM Conversion Secrets: Unleashing Strategies and Irresistible Offers
• CartHook
• Rebuy
• Rasa
• Sticker Mule
• OURA Ring
• Article
• Kits
• Organifi | Plant-Based Superfood Blends

Did you enjoy this episode? If so, please leave a short review and we will send you a Flowium gift.

172 - In this episode, our brilliant Lead Strategist, Andrea Pohlmann, sits down with our hosts, Vira and Andriy, to discuss the most effective Black Friday & Cyber Monday email marketing strategies.

Watch the full video here! 

You’ll Learn

• Andriy’s thoughts on BOGO deals
• Different ways to organize a BOGO sale
• Andrea’s take on mystery discounts for BFCM
• The right way to incorporate Gift Guides into your BFCM emails
• Tiered discounts and how to use them for BFCM

Resources Mentioned in This Episode

• Fowium Whatsapp Channel - Join and Have Your Questions Answered in our next episode
• #171. Boost Sales Without Discounts: Our Foolproof Strategies
• Eurovision Song Contest
• Kalush Orchestra
• RSVLTS
• Shopify
• The Best Strategy I Ever Saw
• Chubbies Shorts - Proper Length Men's Shorts & So Much More
• Sephora: Makeup, Skincare, Fragrance, Hair & Beauty Products
• Clinique | Dermatology Skincare, Makeup, Fragrances & Gifts
• Sticker Mule
• Leave an Apple review & get a Flowium gift
• Send us your email marketing questions

Did you enjoy this episode? If so, please leave a short review and we will send you a Flowium gift.

Last week, we talked about three strategies that would work well for a TPT seller who's brand new to email marketing.

This week, we're talking about three advanced email marketing strategies that would be great for a TPT seller with an established and engaged email list.

Free Trial for ConvertKit: https://convertkit.com/?lmref=OQOFQA
50% Off 1st Year of Flodesk: https://flodesk.com/c/KTH5RZ

#56 - Have you been struggling to grow your email list? Meet Liz Wilcox, The Fresh Princess of Email Marketing! Liz is an Email Strategist and Keynote Speaker showing small businesses how to build online relationships and make real money with emails. She’s best known for selling a blog, turning a $9 offer into multiple six-figures (without ads), and helping you untangle the email “knot” with pop culture references. Tune in as she shares her top tips to help equestrian entrepreneurs begin mastering their email marketing strategies today.

CHAPTER MARKERS:

00:01:16 - Importance of Email Marketing

00:06:04 - Building An Email List

00:09:34 - Opt-in Strategies and Compliance Tips

00:12:08 - Lead Magnets to Grow Your List

00:18:08 - Setting Expectations and Sprinkling in Sales

00:27:15 - The Importance of Cleaning Your Email List

00:30:28 - The Power of Email Marketing vs. Social Media

CONNECT WITH LIZ WILCOX:

+ Website
+ Instagram
+ Email Marketing Membership - Only $9/month

FOLLOW THE LEADLINE PODCAST:

+ Website
+ Instagram
+ YouTube

--
This episode has been brought to you by Mane Street Market, a free app and website that markets sales horses and equine services to your potential customers. Download the mobile app on Apple or Android today for free!

With over 330 billion emails sent daily, it's no surprise that email marketing remains an important part of any modern marketing strategy.  As the number of emails sent increases year-over-year, so do the email marketing strategies used to effectively reach customers and prospects. What worked five years ago is now outdated, but email marketing continues to be a go-to for top online marketers. It's reliable, brings in results and provides one of the best returns on investment across all digital marketing channels. Investing in a comprehensive and effective email marketing strategy is essential for businesses looking to stay ahead of the curve and get the most out of their campaigns.

In this podcast episode "Mastering Email Marketing in Minutes," Al and Tona will cover tips and strategies to improve the effectiveness of your email marketing campaigns. They will explores various elements of a successful email campaign, such as upgrading your lead magnet, crafting compelling subject lines, and using A/B testing to optimize open and click-through rates. The discussion also touches on the importance of personalization and segmentation, as well as the role of cleaning out your subscriber list. The goal of the podcast is to provide listeners with practical insights that can help them improve their email marketing efforts and drive more conversions.


Episode Chapters:

1) Introduction To Email Marketing.
2) Upgrade Your Lead Magnet.
3) What Is Your Engagement Style?
4) Personalizing & Segmenting Your Emails.
5) Don't Be Boring.
6) Clean House On Your Email Lists.
7) Summary.
8) Review Our Show On Apple Podcast!


Connect with Tona and Al Haywood:
Website//Facebook

Join our Digital Marketing Group:
Facebook Group

Sign Up to Our Email Today: Click here to stay in the loop on everything digital marketing! 

109 - Email segmentation is the division of your customer database into small groups (called segments) based on specific sets of criteria.

Segmentation is a way to deliver relevant email marketing information that is personalized to each set of users, based on different factors.

In this repurposed episode, Vira and Alissa reveal the four effective segmentation rules that will help you to deliver the right message to the right person at the right time.

More info is here!

Did you enjoy this episode? If so, please leave a short review and we will send you a Flowium gift.

94 - Teamwork makes the dream work. 

Sure it’s cliche, but it’s also true. Collaboration is what keeps companies together. This week, Vira is joined by Flowium’s COO, Amara Ricord! We couldn’t think of a better guest to help tackle today’s topic: Collaboration tech tools for your business. 

Amara is the queen of collaboration. Her expertise has shaped everything we do at Flowium. We’re a truly global team. Managing is hard enough across a table, let alone time zones and continents. 

We’re all about finding the intersections between emerging technology and human insights. That’s the collaboration sweet spot, especially with hybrid work looking like it’s here to stay. 

So let’s get collaborating!

Did you enjoy this episode? If so, please leave a short review and we will send you a Flowium gift.

The Tiny Marketing Show is a live stream and podcast for marketing departments that value effective, efficient strategies. We talk about content marketing, email marketing, social media marketing all through the lens of efficient workflows and processes.

You might be spending too much time creating content. 

I'm sharing ten ways to repurpose your content marketing. The benefits are endless, but I'll share three with you. 

1.  You get more impressions on your content marketing. 
2.  When you have a small team, you don't have enough distribution power to promote new content to its full extent. But, you can when you repurpose. 
3.  You meet people where they are by creating multi-media content - audio, visual, written, interactive, etc. 

Get more marketing power from your content and your small team.

Show notes and resources: https://tinymarketing.me/ep12

Website: https://www.sarahnoelblock.com
LinkedIn: https://www.linkedin.com/in/sarahnoelblock/
Newsletter: https://tinymarketing.me/newsletter
Tiny Marketing Community

Click here to ask a question about the episode

85 - Strap in for another fun episode straight from the lab of the Mad Marketing Scientists from Flowium. Vira and Alissa share all the best March holidays and get your campaign calendar ready to rock the start of spring. 

There’s a lot more to March than just St. Paddy’s Day.

We’ve got a day-by-day breakdown of the month, hitting all the holidays and observances, you know, and a few new ones too. Bet you didn’t know March 14th is International Nap Day! There are endless opportunities to hone in on these holidays. Let’s get your brand into the conversation and send some truly unforgettable emails. 

Did you enjoy this episode? If so, please leave a short review and we will send you a Flowium gift.

84 - The SMS rules aren’t the same as the rules for email marketing. We’re here to share the basics and teach you how to set up your introductory flows.

From your very first SMS message in your Welcome Flow to securing the sale in your Abandoned Cart Flow, your SMS strategy will be bulletproof. These three flows will have you generating massive engagement and, more importantly, massive revenue.

Let’s get started! 

Did you enjoy this episode? If so, please leave a short review and we will send you a Flowium gift.

83 - The Email Marketer’s greatest fear: your team spends weeks crafting the perfect email campaign or flow. Your copy is flawless, the design breathtaking, the offer unignorable. But your returns? Nothing. No click-throughs, no opens. Your email landed in the spam folder. 

Why? Where did you go wrong? 

It’s happened to the best of us, and this week on Email Einstein, Vira and Alissa are going to find the answers you need to keep this tragic story from happening again. 

The mad scientists are joined this week by Francis Baker, Klaviyo’s Deliverability & Compliance expert. He’s here to answer those burning questions, why are my emails not getting delivered, and how you can keep your open rates high and revenues higher. 

Did you enjoy this episode? If so, please leave a short review and we will send you a Flowium gift.

82 - The Winback flow might be the most profitable in your entire email marketing strategy. These emails are a powerful tool to turn all those one-time shoppers into lifelong customers.

But what should these emails say? And when should you send them? And who should you send them to? Find all these answers and more in this week’s episode of Email Einstein. 

Did you enjoy this episode? If so, please leave a short review and we will send you a Flowium gift.

81 - In part 1 of our multi-episode series, Vira and Alissa share 3 brand-new strategies to hone your win-back flow and turn one-off-shoppers into lifetime loyalists. The key? Understanding your customer’s experience.

After today’s episode, you’ll have the tools to target specific moments when subscribers disengage and bring them back in to stay. 

Did you enjoy this episode? If so, please leave a short review and we will send you a Flowium gift.

80 - The spam folder is a black hole for email marketers. Once you’re in, it can feel impossible to get out. If you’re stuck in the spam folder, don’t worry.

The Email Einsteins are here to help! Vira and Alissa are back with five proven tips to get your emails out of the spam folder and keep them out. For good.

Did you enjoy this episode? If so, please leave a short review and we will send you a Flowium gift.

79 - Imagine having a direct line to your very best customers. Imagine a 90% open rate on your marketing messages. Imagine an entirely new revenue channel you can set up with the eCommerce software you're already using.  

You don't have to imagine. That's SMS marketing. And The Email Einsteins are back to give you all the info you need to start building your list. Vira and Alissa share three easy-to-implement strategies to help get your SMS strategy off the ground ASAP.

Did you enjoy this episode? If so, please leave a short review and we will send you a Flowium gift.