how to sell beats

One of the reasons I think he's been able to do this successfully is because he identified a niché pretty early on, which was showing people how to make drill beats.

As drill artists like Pop Smoke started making waves a few years back, Jay realized that there was a demand for drill type beats, which separated him from many of the other producers making generic type beat tutorials on YouTube.

This is one of the reasons why you might see certain producers and entrepreneurs suddenly blow up - they find a niché that's beginning to build momentum and then they capitalize on it. 🤯

So if you wanna learn how to find your own niché that you can start serving right now on YouTube to grow your own music production business, OR you've already found your niché that you'd like to serve and monetize further...

...check out the newest episode of the Midi Money podcast to start using the same strategies that Jay Cactus used to grow a 6-figure business and YouTube channel by making drill-type-beat tutorial videos for music producers.

I hope you get some value out of it!

Additional Resources:

• Sign up for a FREE producer training at: https://midimoney.com/go
• Jay Cactus YouTube 👉 https://www.youtube.com/c/JayCactusTV
• Jay Cactus Instagram👉 https://www.instagram.com/jaycactusmusic/

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Over the years, we've seen social media platforms come and go, so it's important to take action whenever there are opportunities available.

And right now, there are a ton of opportunities available on TikTok, especially for producers❗

The problem is, it can be really intimidating to get started on a new platform, so I talked with a TikTok growth expert (who's been able to grow his account to over 100k followers seemingly overnight) to get some tips and tricks for growing musicians. 👀

His name is Robbin Marx, and one of the biggest TikTok ninja tricks that he's been teaching is to use the comment section on the app to your advantage.

Instead of leaving traditional text replies, you can use video replies in the comments section of your videos to engage your audience more personally.

And speaking of audience engagement...

You can also ask your audience to help you make a beat/song by asking for feedback on the music you're working on.

Questions you might wanna ask include👇

💭 Does this snare drum work here❓

🤔 What is this beat missing❓

👀 What sound should I sample next❓

All of these questions are important because the more you can get your audience invested in what you're doing...

...the closer they feel to you and your brand and the more they care about what you're doing.

You can even take this engagement strategy a step further by offering something for 🆓 to the person who gets the most-liked answer in the comments section of your video.

This type of relationship-building quickly turns regular followers into devoted fans and/or customers who trust you and will come to you for services and products.

So if you wanna quickly build an engaged audience that trusts you on a quickly-growing social media platform, go check out the newest episode of the Midi Money Podcast  while you can still grow your music production business organically.
 

Additional Resources:

• Sign up for a FREE producer training at: https://midimoney.com/go
• Connect with Robbin Marx on Instagram: https://www.instagram.com/robbinmarx/
• TikTok: https://tiktok.com/@robbinmarx
• Website: https://gumroad.com/a/896832627

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From my own experience, it's always best to use platforms like Facebook, Instagram YouTube, or even BeatStars as a way to bring an audience to you, which you can then move into your own ecosystem.

And for me, that might look something like this👇

1). Someone clicks on my Facebook/Instagram ad and goes to a page on my website.

2). Then, I give that person something (usually beats or a training workshop) in exchange for a name, email address, and/or phone number.

3). I then use that phone number and email address to stay in touch and build relationships with the people I work with.

This whole process is part of a bigger system that I developed (called The Producer Funnel), and it's one of the biggest assets to my production team, Legion Beats.

The reason why it's been so beneficial to my business is because it allows me to build relationships with my customers at a high level in my own ecosystem.

And recently, I wanted to get a closer look at how advertising experts use social media platforms to promote their products and build their own audiences...

...so I sat down with advertising specialist Lisanne Murphy to diagnose some problems that music producers (and online businesses in general) are having with their online ads.

She thinks that success in your online business today in 2021 is largely based on how well you can communicate with your customer.

Kinda like what I said earlier with The Producer Funnel, Lisanne, is a strong believer in creating your own platform built to serve your audience.

And while email and text messaging are two of the most effective ways to build community, Lisanne also suggests using tools like Facebook Groups, Slack, or even Discord to keep communication open.

She believes that the goal of running Facebook and Instagram ads should be to get people off of Facebook and Instagram, and onto your own platform so that you can serve them down the road and not just today.

So, if you're new to advertising and are thinking about running some ads for your producer business...

...I'd suggest going into it with the intention to first build trust and relationships with your customers.

Additional Resources:

• Sign up for a FREE producer training at: https://midimoney.com/go
• Connect with Lisanne Murphy on Instagram:  @lisannemurphyhq
• Website:  www.adverthinkingmastery.com

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If you're making beats for rappers and singers, maybe you want to ask your clients why they became musicians in the first place.

You will get a lot of insight into your customer that will help you create strong relationships.

You might also discover a common thread in the answers you get from each person, which you can then use in your messaging to help sell your beats.

Or if you're making mix templates for producers, it might be important to ask why that producer uses a certain DAW over another one in the first place...

Whatever you decide to create and sell, it's important to know the pain points you're taking someone away from.

And if you'd like to learn the questions that Wav Formation asks when he's on the phone with prospective customers, check out the newest episode of the Midi Money Podcast, where we go in-depth about selling on the phone for producers.

I think that knowing how to sell your services is one of the most valuable skills a producer could learn how to master, so make sure you check out that episode asap!

Additional Resources:

• Sign up for a FREE producer training at: https://midimoney.com/go
• Connect with Wav Formation on Instagram:  @wav_formation
• Website:  https://producebeatsartistsbuy.com/

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Please subscribe, rate, and review our podcast. Thank you for your support!