kasanoff

Buckle up! Today, Equalman sits down with Hollywood Legend Larry Kasanoff. Kasanoff makes movies (Platoon, Terminator 2, True Lies, Mortal Kombat), animated movies (Lego Star Wars: The Empire Strikes Out), and theme park rides (Marvel Superheroes 4D, The Amazing Adventures of Spiderman). In terms of innovation, he has worked on films and rides that include the first hit movie made from a video game, first movie to extensively use morphing, first 3D steadicam (moving camera) shot, first EDM (electronic dance music) platinum album, and many more. He has a BA from Cornell University and an MBA from The Wharton School of the University of Pennsylvania. Learn more about Larry Kasanoff here: www.atouchofthemadness.com

 

In this episode, Erik and Larry discuss Larry's new book, A Touch of the Madness: How to Be More Innovative in Work and Life . . . by Being a Little Crazy. Larry shares his journey to becoming the legendary movie producer he is today, why he risked his job to green-light the movie Platoon, why you should sometimes listen less, three questions you should ask yourself to discover your passion, and much more.

 

Pre-order the book:

Amazon

Barnes & Noble

Books-A-Million

Bookshop.org

Indigo

 

5x #1 Bestselling Author and Motivational Speaker Erik Qualman has performed in over 55 countries and reached over 50 million people this past decade. He was voted the 2nd Most Likable Author in the World behind Harry Potter's J.K. Rowling.

 

Have Erik speak at your conference: eq@equalman.com

 

Motivational Speaker | Erik Qualman has inspired audiences at FedEx, Chase, ADP, Huawei, Starbucks, Godiva, FBI, Google, and many more on Focus and Digital Leadership.

 

Learn more at https://equalman.com

Bruce Kasanoff is a speaker, author and business strategist who helps companies profit from disruptive forces, rather than fall victim to them and the co-writer of Smart Customers, Stupid Companies. Bruce helps companies understand what comes next, and how they can leapfrog their competitors. His entire career has focused on helping companies leverage emerging technologies to better grow revenues and serve their customers. Bruce with co-author  Michael Hinshaw have asserted that our tolerance to mistakes by companies we engage in is reducing. We now have more information before we engage with them. Companies are still slow to recognise this and so rather than leverage the same disruptive forces like: Social Influence Persvasive Memory Digita Senors and the Physical web Companies are not keeping pace with our need to have a better experience with them. Well most anyway. A Bain & Company research study showed that while 80% of managers thought their firm was providing a superior customer experience, only 8% of those firms' customers agreed.Now that seems stupid. Bruce and I have a very interesting chat about the new landscape with customers and technology calling the shots. Resources: Bruce's website Now Possible SmartCustomers website