learn google ads

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Show Notes:
One to three months into a new Google Ads campaign is a very interesting time. The decisions you make at this point can play a large role in determining how successful your campaign is over the long run. At this point, there are five great questions to ask, and we cover those on today’s episode. Thanks for listening and sharing!

Search News:
Amazon Surpasses 10% of U.S. Digital Ad Market Share - https://www.wsj.com/articles/amazon-surpasses-10-of-u-s-digital-ad-market-share-11617703200

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First 100 Episodes - https://paidsearchpodcast.com/archive/ 

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Show Notes:
Time to take a step back. Let’s talk about some Google Ads strategies for beginners that work great and are very effective. The guys go through some beginner-level Google Ads concepts that still help them to this day. And they cover some examples in specific industries. Thanks for listening and enjoy the episode.

Don't miss the weekly After Show:
Don't miss the after show! Join hundreds of other Paid Search Podcast fans for our exclusive weekly aftershow at Patreon. Check it out - https://www.patreon.com/paidsearchpodcast

We need your help! Please help us grow the show:
In you don't mind, please leave us a rating and review where you listen to podcasts and share the show with friends because it helps us grow the show and create more content.

Send us your questions here - https://paidsearchpodcast.com/contact-us/

First 100 Episodes - https://paidsearchpodcast.com/archive/

Please support our sponsors because they make the show possible!

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Show Notes:
There’s a few secrets to Google Ads success, and in this episode we share a big one. Business owners often take an internal perspective to Google Ads campaigns. But when it comes to ad positioning, ad copy, keyword selection, and landing page experience, we recommend an external perspective that is focused on the customer. In this episode we share some ideas and strategies on how to achieve that external perspective. Thanks for listening and enjoy the episode!

Don't miss the weekly After Show:
Don't miss the after show! Join hundreds of other Paid Search Podcast fans for our exclusive weekly aftershow at Patreon. Check it out - https://www.patreon.com/paidsearchpodcast

We need your help! Please help us grow the show:
In you don't mind, please leave us a rating and review where you listen to podcasts and share the show with friends because it helps us grow the show and create more content.

Send us your questions here - https://paidsearchpodcast.com/contact-us/

First 100 Episodes - https://paidsearchpodcast.com/archive/

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Get a custom proposal from Directive Consulting - https://directiveconsulting.com/   

Show notes:

Welcome back to the Paid Search Podcast, the weekly podcast about Google Ads and search engine marketing! This week Chris and Jason answer a ton of Google Ads questions from AdWords beginners, AdWords regular users, and also other AdWords professionals and experts. There's a ton of great questions, including:

When to use automated bidding?

How to know when to run only on mobile or desktop?

How do you manage the budget throughout the month?

What should my ad copy be like when I bid on competitor keywords?

How we organize ad groups and keywords depending on their place in the sales funnel?

How we use estimated first page bid amount?

Should I only run English as the language or should I include more languages?

How do I target multiple locations in their own campaigns that are very close to each other?

Is it okay to run some loose, generic kind of keywords if I'm having trouble finding keywords for my client?

How do I prove that I'm getting good PPC results to my client?

Ask us a Google Ads question here - https://paidsearchpodcast.com/contact-us/

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Links:

Supercharge Your Podcast Growth by Using Google AdWords - https://www.buzzsprout.com/blog/google-adwords-for-podcast

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