magemontreal

Mike Jackness is an entrepreneur and e-commerce expert. He is the President and CEO of Terran, a leading e-commerce conglomerate that owns and builds top brands like IceWraps and Wild Baby. He also co-hosts the company’s podcast, EcomCrew, where he discusses all things e-commerce. 

Mike started his first business straight out of high school before joining Lee Technologies as the IT Director. During his time there, he helped grow the company from 40 employees to over 200. More recently, Mike served as the President and CEO of Protos Marketing, which he founded with two business partners.

In this episode…

Everyone has an idea for a new e-commerce product, but what does it take to successfully launch one?

Anyone who has tried to build a successful e-commerce brand will tell you how difficult the process can be. You must have an innovative idea, strategic marketing, and countless hours of hard work to bring it all together. Additionally, there are plenty of pitfalls along the way that can hinder even the best businesses. Every successful entrepreneur has a list of things they wish they had done differently — and that’s why advice from those who’ve walked the path before is so important. Fortunately, that’s exactly what Mike Jackness is here to do. 

In this episode of the Ecommerce Wizards Podcast, Guillaume Le Tual interviews Mike Jackness, the CEO and President of Terran, to discuss his perspective on starting and running a new e-commerce brand. They go over Mike’s storied experience as an entrepreneur and how he manages his current companies through Terran. They also talk about the difficulties of duplicating success, what to know about your margins, and how to construct effective funnels. Stay tuned to hear it all for yourself!

Tivan Amour is a serial entrepreneur, leader, and SMS expert. He is the CEO of Tone, which was acquired by Attentive in 2021. Both work as SMS marketing solutions designed to increase revenue for ecommerce brands. Now Tivan serves as the General Manager and Conversational for Attentive. His last business, Fortified Bicycle, was acquired in 2019 after six years of continued growth. He also served in the past as a FedEx board member and a student entrepreneur mentor at BUILD.

In this episode…

SMS marketing can sometimes feel like a relic from a different era. After all, most people focus more on apps and websites than text messages in today’s age. The truth, however, is that SMS marketing can be more effective than ever. Not only are people using their phones at greater rates than in the past, but they are valuing companies that reach out. A genuine relationship between you and the customer is becoming the essential piece of marketing.

This is the viewpoint of Tivan Amour, a serial entrepreneur who has seen how effective SMS marketing can be firsthand. His first business found success when he started implementing text messages for abandoned carts. After that, he founded his own SMS marketing company called Tone in 2017, which was then bought out by Attentive. If anyone knows the power of text messages, it’s him.

Guillaume Le Tual invites Tivan Amour, CEO of Tone, to discuss why SMS marketing may be an unexplored tool for your ecommerce brand. The two go over how text messages work and the unique benefits over other forms of marketing. They also discuss a host of topics, including discounts, where ecommerce is heading, and why having your own app may not be as great as it once was. Hear it all for yourself on this episode of the Ecommerce Wizards Podcast.

Neil Twa is an Amazon growth expert and the CEO of Voltage Digital Marketing, a company that launches, operates, and acquires private e-commerce brands. Since founding Voltage with Reed Larsen, Neil has steadily expanded the company’s services to help e-commerce sellers create successful brands on Amazon. They now work with businesses in SaaS, consulting, business coaching, and Amazon managed services industries. 

Throughout his career, Neil has introduced dozens of entrepreneurs to passive streams of income. With experience generating millions of dollars on Amazon, he is an expert at helping brands achieve exponential success on the platform.

In this episode…

How do you succeed on Amazon? As the largest digital marketplace in the world, it has become a crucial platform for e-commerce brands. Many of the pressing questions that companies have about succeeding on Amazon involve performance and marketing. But what if there’s a basic question that many brands are forgetting to ask?

With so much competition on Amazon, the question of what you sell is just as important as how you sell it. Consumers interact with thousands of products on a daily basis without giving much consideration to their market appeal. But, even with the platform’s endless catalog, Amazon still has holes left to be filled. As Neil Twa says, there is always room to innovate, rebrand, and surprise in the digital marketplace — all you need is someone to help you think outside the box.

In this episode of the Ecommerce Wizards Podcast, Guillaume Le Tual sits down with Neil Twa, the CEO of Voltage Digital Marketing, to discuss what to sell on Amazon and how to sell it. They go over the process of finding gaps in the marketplace and explain the key to boosting your profit margins. Neil also shares his digital marketing advice to Amazon sellers, including how to generate traffic and effectively dominate your market. Stay tuned to hear all this and more!

Shawn Johal is an entrepreneur, workshop leader, and business growth coach. In 2019, he launched his coaching practice, Elevation Leaders, where he works with companies generating anywhere from $5 million to $200 million in revenue. 

Shawn is also the Co-founder of DALS Lighting, a manufacturer of LED lighting solutions. Under his leadership, the company grew its revenue three times over and established a world-class workplace. Additionally, he is the Director on the Board for the Champions for Life Foundation, an Accelerator Coach for Entrepreneurs’ Organization, and an international best-selling author.

In this episode…

What is the secret to scaling a business? Some companies make the process look easy, but it rarely is. There’s a lot that goes into effective growth, and even the most successful brands can struggle along the way. 

According to business coach Shawn Johal, scaling an e-commerce business takes experience, strategy, and time. While there is no silver bullet, there are steps that every business can take to reliably grow. That’s why Shawn has simplified his approach to four pillars of successful growth. His techniques have worked for companies of all shapes and sizes, and now he’s here to explain how you can make them work for you.

Guillaume Le Tual hosts Shawn Johal, the CEO of Elevation Leaders, to talk about his pillars for effectively scaling an e-commerce business. The two discuss which metrics to track for team success, how to hire the right people for the job, and the importance of setting SMART goals for your company. They also dive into Shawn’s process and break down how each pillar can transform your business’ growth. Learn these tips and more on this episode of the Ecommerce Wizards Podcast.

Caspar Hardholt is the Founder and CEO of Alumio, an integration platform for e-commerce brands. Caspar founded the business in 2016 to help companies simplify their digital processes and scale their businesses. His background is in user experience design and digital commerce. 

Caspar spent more than 15 years as the CEO of MediaCT, which he helped grow into one of the leading Dutch commerce development agencies. Additionally, he has served as a board member of Touch Kiosk B.V. and Cobrowser.

In this episode…

Ecommerce platform integrations are difficult. Most companies that have undergone the process can describe the unforeseen challenges they experienced along the way. Balancing the budget, deadlines, and efficiency of the platform is hard, and the consequences can be severe. For this type of process, it’s always best to do it right the first time. However, many brands don’t have the staff or expertise to do it all themselves. That’s where Alumio comes in.

Alumio is designed to help e-commerce businesses effectively create and manage their platform integrations. They have worked with dozens of companies to make the undertaking as painless as possible. Alumio’s founder, Caspar Hardholt, has an extensive background in e-commerce and UX design. If anyone knows how to make platform integrations run smoothly, it’s him.

On this episode of the Ecommerce Wizards Podcast, Guillaume Le Tual sits down with Caspar Hardholt, the Founder and CEO of Alumio, to discuss how to pull off a successful e-commerce integration. Caspar discusses a host of integration topics, including the pros and cons of agile frameworks, how to prevent scope creep, and the importance of team planning. He also talks about how to strike a balance between budget and deadlines when things get difficult. Stay tuned!

Guillaume Le Tual is an entrepreneur and multimedia technologist with more than 15 years of experience in web design, digital marketing, and the Magento e-commerce platform. He has worked with clients including Volkswagen, Discovery Channel, The National Bank of Canada, and Warner Bros.

Guillaume is also the Founder of MageMontreal, a Magento-certified e-commerce agency based in Montreal, Canada. MageMontreal works exclusively with the Magento platform to complete e-commerce website design and development, perform maintenance and support, and integrate Magento with ERP, SAP, and other third-party software. In addition to this, Guillaume also hosts the Ecommerce Wizards Podcast.

In this episode…

Are you looking for a way to expand your business and increase your revenue, all while bringing your website up-to-date? Or, are you trying to decide between a myriad of e-commerce software providers, but don’t know how to make the final decision? Either way, this episode of the Quiet Light Podcast is for you! 

One of the best ways to grow your customer base and drive traffic to your business is to optimize your e-commerce software. Contrary to what some entrepreneurs think, updating your e-commerce platform isn’t primarily about improving your design. Instead, it’s about enhancing functionality in order to boost sales and take your company to the next level. However, finding and switching over to the right e-commerce tool can be a grating and laborious task. That’s why Guillaume Le Tual is here today: to share the ins and outs of the top platforms for e-commerce stores and help you make an informed decision for your business. 

In this episode of the Quiet Light Podcast, Joe Valley sits down with Guillaume Le Tual, the Founder of MageMontreal, to discuss how you can grow your business by optimizing your e-commerce software. Listen in as Guillaume talks about choosing the right platform for your business, how to switch from Shopify to Magento, and his tips for avoiding common blunders when transitioning between platforms. Stay tuned! 

AJ Yager is a serial entrepreneur, speaker, and best-selling author. He is the Co-founder and Chief Growth Officer of Praxis Metrics, a company that helps e-commerce brands increase profits and drive change through data. AJ is also the Founder of Yager Media Group, a direct response digital marketing agency that specializes in conversion optimization, funnel building, and overall traffic conversion.

In addition to this, AJ hosts the DataRich Podcast where he helps companies turn their data into growth. Throughout his career, he has worked with a number of successful organizations and has been featured by Inc. Magazine, CNN, and more.

In this episode…

For growing e-commerce businesses, your data is your best untapped resource. Like a glimpse under the hood of a car, tracking your data can help you solve problems you didn’t know you had or optimize functions you hadn’t considered before. Because of this, effectively utilizing data can give you that much-needed edge in the competitive online marketplace. 

As the Co-founder and Chief Growth Officer of Praxis Metrics, AJYager knows firsthand the power of data for growing and scaling a business. While growing Praxis Metrics, he tracked data that helped him not only improve the lifetime value of his customers, but also boost the overall happiness of his remote team. Now, he’s on a mission to help other e-commerce companies utilize their data to transform their businesses. 

On this episode of the Ecommerce Wizards Podcast, Guillaume Le Tual interviews AJ Yager, the Co-founder and Chief Growth Officer of Praxis Metrics, about how data can be transformed into profit. They talk about how to use data to scale your business, the importance of tracking lifetime value metrics, and the common pitfalls companies face when tracking data. AJ also breaks down his strategies for building a remote team and culture that thrives from afar. Stay tuned! 

Brandon Gell is the Co-founder and CEO of Clyde, a technology company that helps retailers—from startup to enterprise—offer product protection plans to customers. Brandon and his team are on a mission to provide customers with quality assurance, merchants with easier wins, and insurers with greater reach.

Since founding Clyde in 2017, Brandon has raised $22 million from investors and has used that funding to grow the company into a valuable online brand.

In this episode…

While warranties don’t seem very exciting, they are actually an essential component to building customer loyalty. After all, if your consumers can’t trust your product to work or be fixed, how can they trust your company? The product protection industry has suffered for years from unhelpful insurance policies and short-lived warranties, but Clyde is here to change all that.

With a passion for taking care of customers, Brandon Gell founded Clyde in order to offer the best consumer warranty experience possible. His mission is to provide peace of mind for consumers while also driving revenue for merchants. This vision, along with Brandon’s expert business techniques, has helped him grow Clyde from a prototype to a successful brand. So, what is his advice to entrepreneurs looking to take their businesses to the next level?

In this episode of the Ecommerce Wizards Podcast, Guillaume Le Tual interviews Brandon Gell, the CEO and Co-founder of Clyde, about the secret to his successful business growth. Brandon discusses the strategies he used to build his company into a valuable brand, the vision behind his business model, and his experience raising millions of dollars in funding from investors. Stay tuned for all of this and more!

Jordan West is an ecommerce investor and the Founder and CEO of Mindful Marketing, an agency that helps scale brands, stores, and makers using paid marketing. Jordan is also the Co-owner of Little & Lively, a children’s clothing company, and the Co-host of the marketing podcast, Secrets To Scaling Your Ecommerce Bran‪d. ‬

Jordan got his start in marketing at age 22 when he bought a Taco Del Mar chain restaurant. After selling the store five years later, he started Little & Lively with his wife Carmen, growing it from a small home operation to a leading brand in Canada.

In this episode…

It’s hard enough to grow a customer base as a business, but growing a community is even harder. A community of loyal customers can make the difference between a trusted, successful brand and just another company. But, with so much competition in the ecommerce and marketing space, it can seem impossible to create these organic connections and dedicated fans for your business.

However, Jordan West, the Founder and CEO of Mindful Marketing, has unlocked the secret to building and profiting from communities of customers. By creating dedicated VIP groups and SMS lists, Jordan has been able to achieve massive success with his gated launches and other digital marketing techniques. Now, he wants to help other ecommerce business owners do the same. 

In this episode of the Ecommerce Wizards Podcast, Jordan West, the Founder of Mindful Marketing and Co-owner of Little & Lively, joins Guillaume Le Tual to discuss his strategies for generating massive revenue without spending money on ads. Jordan shares the digital marketing techniques behind his successful gated launches and reveals how he develops loyal consumers for his brand. He also explains how Mindful Marketing is rethinking the way advertising is done in ecommerce. Stay tuned. 

Jon C. Marsella is the Founder, Chairman, and CEO of Jasper PIM, a leading Product Information Management (PIM) solution provider that predominantly serves Shopify, BigCommerce, and Magento merchants. Jasper PIM empowers ecommerce businesses to manage and merchandise their products from a single source of truth, so they can sell faster and work smarter. 

Jon began his career as the lead technical architect and solution producer for the Official Canadian Winter Olympics website. Since then, he has held a variety of roles in different industries, from media and entertainment to the Canadian Space Agency. In 2015, Jon shifted Jasper PIM to focus entirely on PIM solutions.

In this episode…

PIMs (or Product Information Management systems) are relatively new pieces of technology with incredible benefits for ecommerce merchants. They solve the product information problems you may be facing by providing one platform to manage all of your information—including descriptions, names, pricing, assets, images, videos, and more. 

However, due to their recent popularity, many merchants still don’t know exactly what PIMs do. So, what separates a PIM from similar aggregators and why do smaller businesses need them? And, more importantly, how do you choose the right PIM for your ecommerce store?

In this episode of the Ecommerce Wizards Podcast, Guillaume Le Tual interviews Jon C. Marsella, the Founder, Chairman, and CEO of Jasper PIM, about the benefits of PIMs for ecommerce merchants. Listen in as Jon discusses exactly what a PIM is, the advantages of using one if you sell on multiple platforms, and how to choose the right PIM for your ecommerce business. You don't want to miss this!

Sergej Derzap is the CEO of Amasty, the world’s first premier Magento extension builder. Amasty provides all the tools you need to scale your business to the next level by improving Magento functionality. The company is heralded by many high-profile clients, including Canon, eBay, Nestlé, and more.

With more than 11 years of hands-on ecommerce and IT experience, Sergej is committed to the global development of the industry. His mission is to automate and simplify the day-to-day activities of both online retailers and their customers through collaboration, instant feedback, and continuous improvement.

In this episode…

Are you struggling with the implementation of PWAs on your ecommerce site? Do you want to know what to expect from PWAs in the near future—and how to take advantage of them for your business? If so, you’re in the right place!

Most tech experts agree that inevitable PWA integrations are right around the corner. So, how can you not only accept this reality, but actually master PWAs to take your ecommerce platform to the next level? Sergej Derzap, the CEO of Amasty, is here today to share the PWA strategies, predictions, and extensions that could transform your business for good.

In this episode of the Ecommerce Wizards Podcast, Guillaume Le Tual sits down with Sergej Derzap, the CEO of Amasty, to discuss everything you need to know about PWAs (Progressive Web Apps). Listen in to hear Sergej’s predictions on the future of PWAs, Amasty’s plans for releasing PWA-related extensions in 2021, and how you can enter to win an astonishing prize from Amasty by commenting on this post!

Sonal Puri is the CEO of Webscale Networks, a software company that hosts and manages a wide range of digital commerce and web applications. Sonal has almost 20 years of experience working with Internet infrastructure in sales, marketing, and corporate and business development. 

Before her work at Webscale, Sonal was the Chief Marketing Officer at Aryaka Networks. She has also served as a valued advisor for a variety of technology companies and held key management roles at Akamai Technologies, Speedera Networks, and more. 

In this episode…

Are you looking for a top web hosting platform to help you grow your ecommerce business? Do you want enhanced visibility and control over your web applications, as well as key strategies for scaling your company? If so, this episode of the Ecommerce Wizards Podcast is for you!

Sonal Puri is an expert when it comes to software. As the CEO of Webscale Networks, Sonal not only has the inside scoop on all things web hosting, but also knows the secrets to building and managing an effective, customer-focused team of tech gurus. Today, Sonal is here to share her experience and advice on ecommerce hosting solutions, successful business tactics, and more!

In this episode of the Ecommerce Wizards Podcast, Guillaume Le Tual sits down with Sonal Puri, the CEO of Webscale Networks, to discuss the ins and outs of web hosting. Listen in as Sonal shares her strategies for delivering a better, faster, and cheaper service, the structure behind Webscale’s speedy SLA, and how the platform is helping clients manage the transition from Magento 1 to Magento 2. Stay tuned!

Robert Rand is a leader, evangelist, strategist, podcaster, and consultant in the ecommerce, digital marketing, and technology industries. He has more than a decade of experience building and growing businesses of all types and sizes, including the best technology and managed services providers in the world. 

Robert is also the Director of Partnerships and Alliances for JetRails, a white-glove hosting services provider for managed ecommerce clusters on dedicated servers or in the Amazon cloud.

In this episode…

Is your current web hosting platform up-to-date? Or, are you waiting until the last possible second to migrate to a newer version in the hopes that you will save time, money, and energy in the long run? If so, this episode of the Ecommerce Wizards Podcast is a must-listen.

According to Robert Rand, the Director of Partnerships and Alliances for JetRails, waiting to transition to the next version of your web hosting platform could actually cause more problems for your business down the road. By simply enduring Magento 1’s ineffective security measures, the lack of patches and bug fixes, poor integrations, and more, you could be putting the very future of your company’s success at risk. 

In this episode of the Ecommerce Wizards Podcast, Guillaume Le Tual sits down with Robert Rand of JetRails to discuss the benefits of migrating from Magento 1 to Magento 2. Listen in as Guillaume and Robert reveal the risks of trying to extend the lifespan of Magento 1, the value that a newer platform could bring to your business, and why migrating to Magento 2 could be the exact digital reset your company needs. Stay tuned! 

Guillaume Le Tual is an entrepreneur and multimedia technologist with more than 15 years of experience in web design, digital marketing, and the Magento ecommerce platform. He has worked with clients including Volkswagen, Discovery Channel, The National Bank of Canada, and Warner Bros.

Guillaume is also the Founder of MageMontreal, a Magento-certified ecommerce agency based in Montreal, Canada. MageMontreal works exclusively with the Magento platform to complete ecommerce website design and development, perform maintenance and support, and integrate Magento with ERP, SAP, and other 3rd party software. 

In addition to this, Guillaume also hosts the Ecommerce Wizards Podcast.

In this episode…

Are you an ecommerce entrepreneur looking to improve your systems, increase your web traffic, and optimize your customer experiences on your website? If so, you’re in luck—Magento 2 is available for implementation and ready to transform your business!

Most ecommerce entrepreneurs are apprehensive about the process of migrating from one version of a program to another; what if the migration process causes a loss of web traffic, customer data, or functionality? Today, Guillaume Le Tual is here to address these common fears and share why migrating from Magento 1 to Magento 2 will provide the positive transformation your ecommerce website needs!

In this episode of the Ecommerce Wizards Podcast, Rise25 Co-founder Dr. Jeremy Weisz interviews Guillaume Le Tual, the Founder of MageMontreal, about the exciting benefits of migrating from Magento 1 to Magento 2. Listen in as Guillaume discusses how the migration process can increase your web traffic, boost your conversion rates, improve your security systems, and so much more!

Guillaume Le Tual is an entrepreneur and multimedia technologist with more than 15 years of experience in web design, digital marketing, and the Magento ecommerce platform. He has worked with clients including Volkswagen, Discovery Channel, The National Bank of Canada, and Warner Bros.

Guillaume is also the Founder of MageMontreal, a Magento-certified ecommerce agency based in Montreal, Canada. MageMontreal works exclusively with the Magento platform to complete ecommerce website design and development, perform maintenance and support, and integrate Magento with ERP, SAP, and other 3rd party software. 

In addition to this, Guillaume also hosts the Ecommerce Wizards Podcast.

In this episode…

Are you an ecommerce entrepreneur? Do you want to save your business unprecedented amounts of time—even up to three hours per employee per day? If so, you’re in the right place!

Guillaume Le Tual is an entrepreneur, multimedia technologist, and the Founder of MageMontreal. With more than 15 years of career experience under his belt, Guillaume has the best tips and tricks to help your company save time, boost conversion rates, and create amazing customer experiences on your ecommerce website. 

In this episode of the Ecommerce Wizards Podcast, Rise25 Co-founder Dr. Jeremy Weisz interviews Guillaume Le Tual about the best strategies for optimizing your ecommerce website’s design and functionality. Listen in as Guillaume discusses how his company, MageMontreal, helped a client save time, transform conversion rates on mobile devices, and revamp their website’s organization. You don’t want to miss Guillaume’s tried and true strategies, so stay tuned!