march 2023

You taste that ....... it tastes like it's goal time.

Do you set yourself monthly goals and if so, how many do you set? Juan and I on the first week of every month go over our progress from the previous month and where we are heading for the next. Emphasis as always is on the shortcomings; what we didn't achieve in the previous monthly goals and how we will fix that for the month that comes. We hope you get some value from this series, showcasing our own methodology. What do you do differently and why?

Timeline:
(0:00) - Intro
(1:03) - Juan's March 2023 Roundup
(2:21) - Kyrin's March 2023 Roundup
(8:39) - Support Digression
(12:30) - Juan's April 2023 Goals
(20:34) - Kyrin's 2023 April Goals
(30:14) - Fitness Changeup
(32:48) - V4V: Share and support


Intro Music by 'Signs Of New Growth':
https://podcastindex.social/@SignsOfNewGrowth

Connect with Mere Mortals:
Website: https://www.meremortalspodcast.com/
Discord: https://discord.gg/jjfq9eGReU
Instagram: https://www.instagram.com/meremortalspodcast/
TikTok: https://www.tiktok.com/@meremortalspodcast

Show Notes

Previous episodes: AllTheLeads.com/probate-mastermind


Episode Topics:
00:00 Introductions
03:00 The Benefits and Challenges of Working in a Competitive Real Estate Market 
10:45 Learning the Probate Process and Building Relationships with Attorneys
22:10 Selling Probate Properties During the Probate Process 
33:00 Strategies for Finding High-Quality Probate Leads
40:20 Navigating the Probate Process with Family Members
47:50 The Importance of Accurate Property Valuations 
53:20 Building Relationships with Realtors and Investors for Successful Probate Sales

Interested in Probate Leads? AllTheLeads.com/probate-leads

Join Future Episodes Live in the All The Leads Facebook Mastermind Group:  https://facebook.com/groups/alltheleadsmastermind

Be sure to check out our full Mastermind Q&A Playlist

Support the show (http://www.facebook.com/groups/alltheleadsmastermind attorneys 

185 - Do you know what Occam's razor is? Basically, it's the principle that the simplest explanation is most likely the right one. 

When we get wrapped up in fear and dread -- some of us get paralyzed into inaction -- the best solution may be the easiest one.  

Take our friend Heather Lahtinen, for example.  

She looked at her YouTube channel, realized she needed to update a bunch of videos and got struck by an intense feeling of dread. It would be a time-consuming task, especially with an old iMac that makes Photoshop feel like it's running through a vat of molasses … 

Turns out one question helped Heather dig deep and she came up with an exciting new solution.  

*Heather says hello to her shiny new Mac mini M2 friend!* 

Heather is my guest on the podcast this week and we’re diving into the ways we can take all the tasks on our ‘Dread List’ and get motivated to actually tackle them. 

What to listen for 

7:46 The that task I dread the most 

13:53 How outsourcing can be a possible solution 

28:04 How one question led Heather to her breakthrough 

33:32 Why you need to connect with a future vision of your business 

42:00 Templates, workflows and automation … YES! (visualize my fist-pump) 

Now, guys, Heather and I aren't saying you have to run out and buy a new computer or new gear to start tackling your "Dread List." But we do want to challenge you to find simple ways to motivate yourself and make those tasks a little more fun. After all, what if it could be easy? 

Then you might find yourself knocking those tasks off your list like a boss! 

Where to find Heather 

• Flourish Academy 
• Facebook  
• Instagram 

JOIN THE PARTY:

• Connect with us on Instagram
• Explore valuable pet photography resources here
• Discover effective pricing and sales strategies for all portrait photographers.
• Ready to grow your business? Elevate helps you do just that.
• Check out our recommended gear and favorite books.

Show Notes

Previous episodes: AllTheLeads.com/probate-mastermind


Episode Topics:
00:00 Introductions
05:00 Understanding Probate Real Estate and its Opportunities
09:23 Lead Management Best Practices for Probate Real Estate
22:36 Building Your Network and Referral Partnerships
32:43 Navigating Legal Challenges in Probate Real Estate Transactions
41:13 Cold Calling Tips for Success in Probate Real Estate
52:19 Maximizing Your Marketing Efforts with a New Social Media Platform
54:21 The Power of Combining Multiple Marketing Strategies for Success


Interested in Probate Leads? AllTheLeads.com/probate-leads

Join Future Episodes Live in the All The Leads Facebook Mastermind Group:  https://facebook.com/groups/alltheleadsmastermind

Be sure to check out our full Mastermind Q&A Playlist

Support the show (http://www.facebook.com/groups/alltheleadsmastermind attorneys 

184 - Get your sparkle pants on. This episode is going to be a doozy. 

There are few pet photographers who don't know who Kaylee Greer is. The brilliantly creative mastermind behind Dog Breath Photography and the author of Dogtography, Kaylee's energy is 24-7 overflowing and infectious. 

Listen to this woman giggle and your day instantly gets better. 

Here's the thing, though: She has struggled with her business – pricing, setting boundaries, comparing to the competition, all the things! -- just like you have. Er … just like we have.  

That's right. We. Because I've been through it all, too. 

Both Kaylee and I understand the complications of believing in yourself and launching your pet photography business. We get it. 

So, today we're bringing you the top five biggest mistakes we both made when we were starting out.   

What to listen for 

9:17 Kaylee shares all the details about Shutterhound: The Conference 

28:03 Why it's important to set clear boundaries in your business 

35:17 You aren't too expensive. You offer a premium service. 

43:43 Why not every inquiry is your ideal client 

54:36 Look beyond pet photography for inspiration 

I think we all know that success doesn't come without its fair share of mistakes and lessons learned. By sharing our mistakes, Kaylee and I hope we can help you either avoid them or overcome them if you're already experiencing the same struggle. 

And P.S. don't miss the early bird pricing for the Shutterhound conference in Las Vegas, Sept. 5-6. It is going to be magical. I'll be there with my sparkle pants and I'm throwing out my old presentations to bring you ALL NEW stuff. 

Where to find Kaylee 

• Shutterhound: The Conference 
• Adventures in Dog Photography on Apple Podcasts 
• Dog Breath Photography 
• Facebook  

JOIN THE PARTY:

• Connect with us on Instagram
• Explore valuable pet photography resources here
• Discover effective pricing and sales strategies for all portrait photographers.
• Ready to grow your business? Elevate helps you do just that.
• Check out our recommended gear and favorite books.

Show Notes

Previous episodes: AllTheLeads.com/probate-mastermind


Episode Topics:
Episode Topics:
00:00 Introductions
04:30 Dealing With Competitive Markets
10:00 Personal Coaching and Growth as an Agent
16:00  Mailing Campaign Consistency
20:00 Drive Leads Toward Your Digital Presence
28:00 Setting Yourself Apart From The Competition
51:00 Caller Questions & Conversation


Interested in Probate Leads? AllTheLeads.com/probate-leads

Join Future Episodes Live in the All The Leads Facebook Mastermind Group:  https://facebook.com/groups/alltheleadsmastermind

Be sure to check out our full Mastermind Q&A Playlist

Support the show (http://www.facebook.com/groups/alltheleadsmastermind attorneys 

183 - Do you ever have those days when you just don't feel like there's enough time to get everything done? 

Yeah, me neither. LOL! LIES! Some days, I feel like my to-do list looks like Santa's list in those kids' Christmas movies. Yours probably feels pretty similar. 

That feeling like I never have enough time? That's a limiting belief -- and it doesn't serve me to work from a place of stress and lack. To help me change this belief, there's no one better in the world than Heather Lahtinen. 

For this week's podcast episode, I turned myself over to Heather, my good friend, the head honcho at Flourish Academy and the leader of our Elevate program. I needed her help to work through some time management frustrations. 

We hit "record" so we could share it with you, we set a timer for 20 minutes and Heather completely changed my life. 

What to listen for 

10:38 How my frustrations lead me to question all of my life choices 

16:13 Why only certain interruptions throw me off 

20:54 The way we start shifting this belief 

26:38 The simple reframe that has completely CHANGED MY LIFE 

It turns out five hours a day are exactly what I need to get everything done. 

No, that's not right. Not need. Want.  

Take a listen to this coaching call and you'll see exactly what I mean by that. 

Where to find Heather 

• Flourish Academy  
• Facebook  
• Instagram  

JOIN THE PARTY:

• Connect with us on Instagram
• Explore valuable pet photography resources here
• Discover effective pricing and sales strategies for all portrait photographers.
• Ready to grow your business? Elevate helps you do just that.
• Check out our recommended gear and favorite books.

Show Notes

Previous episodes: AllTheLeads.com/probate-mastermind


Episode Topics:
Episode Topics:
00:00 Introductions
04:00 What to Expect When Prospecting Probate Leads
12:10 Wins & Success
21:30 Doing the Work & Staying Consistent
25:30 The Benefits of Using All The Leads
39:00 All The Leads March Madness Special
51:00 Reevaluating Your Strategy to Help Grow


Interested in Probate Leads? AllTheLeads.com/probate-leads

Join Future Episodes Live in the All The Leads Facebook Mastermind Group:  https://facebook.com/groups/alltheleadsmastermind

Be sure to check out our full Mastermind Q&A Playlist

Support the show (http://www.facebook.com/groups/alltheleadsmastermind attorneys 

182 - I know it's nice to think you can just put up a website, post a few times on Instagram and get found by tons of clients. 

I sure wish it was that easy. 

It isn't. You have to actively market your pet photography business to get found. 

One of the best ways to do that, according to Zoe Hiljemark, is local PR. 

Public relations. AKA earned media.  

We're talking about getting your name and work out there in your community through local news media, from newspapers to TV stations and social media influencers. 

Zoe specializes in public relations and marketing for professional photographers, helping people like you be highly visible and have a thriving business … with lots of clients! 

Zoe is my guest on today's podcast and we are talking about leveraging your story, the universal appeal of pets and your amazing images to get some buzz. 

What to listen for 

4:31  The moment Zoe realized the importance of professional photography 

14:08 How to determine your "hook"

20:13 Why there's no time like the present to get earned media 

30:20 Who to send your pitch to 

35:43 The press release isn't dead but … 

42:33 Thinking beyond traditional news media 

Guys, getting your story into local media outlets helps establish you as an expert in your field. A feature in the local newspaper or lifestyle magazine can do wonders to showcase your knowledge and skill as a pet photographer. 

You build trust within your community and get the attention of potential clients. 

Make sure you listen to this episode with Zoe and find the confidence to put yourself out there. 

People love pets. People will love your work. People will love you. But they need to know about you first. 

Where to find Zoe

• ZoeHiljemark.com
• A free press release template and other freebies
• PR-Savvy Photographers Facebook Group 
• Instagram

JOIN THE PARTY:

• Connect with us on Instagram
• Explore valuable pet photography resources here
• Discover effective pricing and sales strategies for all portrait photographers.
• Ready to grow your business? Elevate helps you do just that.
• Check out our recommended gear and favorite books.

You smell that ....... it smells like it's goal time.

Do you set yourself monthly goals and if so, how many do you set? Juan and I on the first week of every month go over our progress from the previous month and where we are heading for the next. Emphasis as always is on the shortcomings; what we didn't achieve in the previous monthly goals and how we will fix that for the month that comes. We hope you get some value from this series, showcasing our own methodology. What do you do differently and why?

Timeline:
(0:00) - We're live and goaling
(0:45) - Juan's February Goals
(2:20) - Kyrin's February Goals
(8:43) - Supporter recap
(13:34) - Juan's March Goals
(18:38) - Kyrin's March Goals
(29:11) - Fitness recap
(32:52) - Value for value: Join In!


Intro Music by 'Signs Of New Growth':
https://podcastindex.social/@SignsOfNewGrowth

Connect with Mere Mortals:
Website: https://www.meremortalspodcast.com/
Discord: https://discord.gg/jjfq9eGReU
Instagram: https://www.instagram.com/meremortalspodcast/
TikTok: https://www.tiktok.com/@meremortalspodcast

Show Notes

Previous episodes: AllTheLeads.com/probate-mastermind


Episode Topics:
00:00 Introductions
07:00 We Are Here to Help & Collaborate
12:00 Updating Your Digital Presence
17:00 How’s Your Pipeline?
21:00 Avoiding Objection in Mailings
35:00 Actions Steps to Get Started with Leads
38:00 The Need for a Digital Presence
40:00 Grow with an Attorney


Interested in Probate Leads? AllTheLeads.com/probate-leads

Join Future Episodes Live in the All The Leads Facebook Mastermind Group:  https://facebook.com/groups/alltheleadsmastermind

Be sure to check out our full Mastermind Q&A Playlist

Support the show (http://www.facebook.com/groups/alltheleadsmastermind attorneys