011. Stop "Charging your worth!" (and how to price your offer instead)
Are you confused on how to price your offer? Do you have a lot of mind drama around saying your price out loud? Are you scared of promoting your offer because you’re scared people won’t buy it?
Nothing irks me more than when I see social media gurus pedal around this narrative of: “Charge your worth”. And I get it, a lot of people use this as a universal banner to help them justify increasing their prices, especially as a new business owner.
Not only do I think this is the wrong mindset to use to come up with your pricing, I also find it super problematic. And after working with dozens of entrepreneurs, I’ve seen this mindset backfire, and cause more trouble down the road.
So in this episode, I tell you why and how to shift this mindset, as well as my proprietary way on how to price your offer in a way that doesn’t trigger the shit out of you and your soul client!
Listen in as I talk about:
[1:58]: My problem with “charging your worth”
[5:22]: Why you shouldn’t base your pricing on your worth
[8:29]: A new way of thinking about pricing
[13:13]: What to do if you don’t believe in your offer
[13:23]: Integrative Pricing
[23:11]: How to grow your self-concept
[25:25]: How to know if your current pricing is the right price
[28:38] When to raise your prices
Resources mentioned in this episode:
- What’s your Soul Biz Magic? Take my quiz and find out! - https://soulflow.co/magic-quiz2
- The Alchemy Room - LIFETIME-Access Holistic Business Coaching Program and Virtual Collective for Healers, Coaches, Spiritual Visionaries, and SOULpreneurs: https://soulflow.co/the-alchemy-room
Connect with me
- Instagram @soulflowco
- What’s your Soul Biz Magic? Take my quiz and find out!: https://soulflow.co/magic-quiz2
- Visit my website: https://soulflow.co