under armour

In the inaugural episode of Season 4 with In The Club powered by Club Colors, we dive into the dynamic world of university licensing and business development with special guests Richard Fairchild and Abby Hirschberg from the University of Utah. We explore the world of brand culture from the evolution of sports team uniforms to the power of gratitude in personal growth, into the importance of differentiation, innovation, and meaningful connections in the brand landscape. Discover the unexpected insights from Abby's fascination with the Donner Party and the unique perspective Richard gained while listening to Gladiator. Get ready for a rollercoaster of brand experiences and personal stories that highlight the exceptional nature of the University of Utah.

KEY TAKEAWAYS

• Brand culture sets a brand apart and aligns with its goals.
• Incremental sales can be achieved through innovative variations in product offerings.
• Gratitude journaling can be a powerful tool for personal growth and resilience.
• The Donner Party serves as a captivating historical analogy for survival and prioritization.
• Experiences, such as tailgates, contribute to the vibrant and spirited culture at the University of Utah.

QUOTES

• "When it comes to brand culture, first and foremost, it's something that sets you apart from the other brands."
• "Incremental sales. Is that what you're calling it? Have you coined that phrase?"
• "Gratitude is such a powerful thing. It's amazing how it can change your mindset."
• "I'm in the 18 hundreds, you guys. I'm in the Donner Party era."
• "The best thing about the University of Utah is the people on our campus. This campus attracts the best type of people."

Connect and learn more about Richard Fairchild and Abby Hirschberg.

Richard’s LinkedIn: https://www.linkedin.com/in/richardfairchild/
Abby’s LinkedIn: https://www.linkedin.com/in/abby-hirshberg-2674092a0/

If you enjoyed this episode of In the Club Podcast with Club Colors, please leave us a review on your favorite podcasting platform!

Club Colors: https://www.clubcolors.com/

In the inaugural episode of Season 4 with In The Club powered by Club Colors, we dive into the dynamic world of university licensing and business development with special guests Richard Fairchild and Abby Hirschberg from the University of Utah. Discover the power dynamics of licensing, the importance of collaboration, and exciting initiatives like the Cotopaxi collection and Under Armour partnerships.

KEY TAKEAWAYS

• Licensing holds significant power, deciding who gets a license for a university and approving/disapproving artwork.
• Building foundational relationships with the licensing team is crucial to avoid project disapprovals.
• Collaboration with well-known brands like Cotopaxi creates excitement and boosts university representation.
• Innovations like the USS Salt Lake City football uniform highlight the meticulous planning and collaboration involved.

QUOTES

• "Licensing holds a lot of the power, deciding who gets a license for your university and approving/disapproving artwork."
• "The licensing team is the middle point to ensure everyone, including athletics and the campus store, is on the same page."
• "It's about creating experiences and relationships that mean something to individuals."
• "The licensing team serves as a connector, bridging different parts of the campus together."

Connect and learn more about Richard Fairchild and Abby Hirschberg.
Richard’s LinkedIn: https://www.linkedin.com/in/richardfairchild/
Abby’s LinkedIn: https://www.linkedin.com/in/abby-hirshberg-2674092a0/

If you enjoyed this episode of In the Club Podcast with Club Colors, please leave us a review on your favorite podcasting platform!

Club Colors: https://www.clubcolors.com/

This week, Brock and Will sit down with Kez Reed, a former Division 1 baseball player, and entrepreneur. Kez is the founder of the Reed Company, Inc. which specializes in providing guidance to professional athletes on contracts, brand deals, and other ways to grow their careers. He also teamed up with NBA star, JaVale McGee to form Juglife, a foundation dedicated to spreading awareness about the importance of drinking water.

In this episode, Brock and Will begin by asking Kez about Juglife. Kez shares the story of how it all started from a twitter trend, to now being a global organization which provides clean drinking water to underserved communities to all corners of the world. Today, Juglife has built several wells at schools in Africa, bringing fresh water to dozens of communities. Kez looks to the future in which they plan to build an athletics facility to serve those same communities.

Later, Kez discusses his business at the Reed Company, Inc. He provides insight on the global sports industry and how he's able to guide athletes to further expand their careers, both on and off the court. Kez mainly focuses on basketball, namely the NBA. With NBA tip off aligning with the launch of the episode, Kez describes the challenges of his "hell week" which include players going to new teams, new brand deals, and new markets. 

This is a great episode for anyone interested in sports marketing, nonprofit charities, or the NBA. Kez lives by the motto, "Do good business with good people."

***We have a stat correction. We wanted to make sure to inform you that 78% of athletes face economic challenges after retirement opposed to the 90% mentioned.

You can support his foundation at: 

https://www.juglifewater.com/

Follow Juglife!

https://www.instagram.com/juglifewater/

The @Studio22podcast

We have MERCH!!! https://www.studio22podcast.com/

Support the Kane Comic Universe

http://kanecomicuniverse.com/

Follow us on social media!

https://instagram.com/studio22podcast

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https://instagram.com/brockohurn

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https://twitter.com/Brockohurn

See omnystudio.com/listener for privacy information.

SEASON 2 EPISODE 26: COUNTDOWN WITH KEITH OLBERMANN

A-Block (1:43) SPECIAL COMMENT: In an April deposition in the New York Civil Fraud case, Trump told the Attorney General's office that he wasn't running his company because he was too busy saving the world from nuclear holocaust and saving millions of lives because he was the only one to think of DEALING with North Korea. You’re WELCOME LOSERS.

This underscores a part of Trump’s insanity that it sometimes seems like we have gotten used to: he really DOES think he’s the first person to ever think of something, or to DO something, that everybody else in his position did as long ago as 1946. I never hear him say something like this – “Only I saved millions of lives because only I dealt with North Korea” without thinking of what the idiot director Roger DeBris in Mel Brooks’ movie “The Producers” says about the play itself – quote – “I never knew that the ‘THIRD REICH’ meant Germany! I mean it’s just DRENCHED with historical goodies like that.” That’s Trump.

Still, Trump didn’t save Peter Navarro, who goes to trial – but only after failing to grab a paper “TRUMP LOST” sign held an inch over his head. And he didn’t save Rudy Giuliani, who goes to trial for slandering Shaye Moss and Ruby Freeman and hours later went on radio and slandered Shaye Moss and Ruby Freeman AGAIN. And he didn’t save Kevin McCarthy who will now have to start an impeachment without holding a vote – which he once violently criticized – or hold the vote and LOSE IT.

The knives are out for Fani Willis. The Georgia State Senate Majority Leader now threatens her with reprimands, sanctions, hearings, defunding and removal. His name is Gooch and he’s from Lumpkin County. But the Georgia State HOUSE Speaker, Jon Burns, another Republican, says trying to defund Willis violates separation of powers.

With no hyperbole: I worry for Speaker Burns' safety.

And the podcast celebrates a big milestone with a big thank you to you: the August audience was 3,000,000!

B-Block (21:44) POSTSCRIPTS TO THE NEWS: McConnell freezes again. Nice of his staffers to leave him out there and ask reporters to yell at him. And the brewing story about how if Mitch goes, the Democratic Kentucky governor may defy a new law and appoint a Democrat in his place. Plus the Proud Boys sentencings that weren't. (25:18) THE WORST PERSONS IN THE WORLD: Anti-pickleball millionaire Holly Peterson has an unexpected feature in her home: her own pickleball court. The guy who claimed he killed Bin Laden got arrested and replied by claiming he killed bin Laden. And why even in these days of loose ethics in cable news, MSNBC must fire primetime anchor Stephanie Ruhle.

C-Block (32:00) EVERY DOG HAS ITS DAY: Poor puppy Thomas: attacked, left to die on the train tracks, and still wagging as humans treat him. (33:20) THINGS I PROMISED NOT TO TELL: It's the 26th anniversary of the death of Princess Diana, which was also the day cable news jumped the shark and the shark was in the Rubicon.

See omnystudio.com/listener for privacy information.

I have to hear @partylikearochkind talking about his @astros for the next few months.  I can’t take them winning another #worldseries title.  But congrats to #frambervaldez on pitching #nohitter last night. Somebody has to beat them in the #mlbplayoffs this year.  Somebody.  
Thanks @jaymahanti & @drjoe807 for all your @mets thoughts. 
#briancashman says @yankees are still in it. 55-52.  Weed is legal in NYC. @lunchboxhero23 I want you on a future podcast.  
@bigten could be up to 20 teams if @pac12conference falls apart.  
@wnba top two teams @lvaces & @nyliberty could meet up in #wnbafinals but not sure the #aces can be beat.  

All sports. One podcast. (even hockey)
PODCAST LINK ON ITUNES: http://bit.ly/JDTSPODCAST

Welcome to ChatterFox Podcast, In this episode, you will learn how to pronounce the brand's name correctly in American English.

Brands' list: CSX, Bloomberg, Polo, Aflac, Nvidia, Heinz, Royal Caribbean, Whole Foods, Centene, Applied Materials, Under Armour, Cerner, VMWARE, Acuvue, Abbott Labs


Links:
Learn American Accent
Accent Reduction Class
American Pronunciation
Android App
iOS App
YouTube

Co-founding Under Armour, going from a small basement to a $4.5 billion public company. Breaking the cycle of all-consuming consumerism through Origin’s completely made-in-the-USA business model. Paving the way for others to create a business plan for their lives. 

CONNECT with The Resilient Life Podcast:

• Instagram 

SUBSCRIBE 

• Get the latest video podcast on YouTube
• Get the latest audio podcast

CONNECT Ryan Manion on Social Media:

Facebook - Twitter - Instagram - LinkedIn  

LEARN about Travis Manion Foundation

MEET Kip Fulks

Instagram

LinkedIn

To contact or learn more about the Keefer Brothers :

Website | www.keeferbros.com

Instagram | https://www.instagram.com/keeferbrothers/?hl=en

Facebook | https://www.facebook.com/KEEFERBROS/

YouTube | https://www.youtube.com/channel/UCI6nWQf9igbskxRiyW7ltdQ

Partners

Under Armour | BeAlive | Leupold Optics 

Garmin | Cabela's | Bass Pro Shops 

Winchester 

Rohit is the Founder and Chief Trend Curator of the Non-Obvious Company and is widely considered one of the most entertaining and original speakers on trends and marketing in the world.

Rohit believes the world needs more Non-Obvious thinking. He helps leaders and professionals to be more open minded, see what others miss and learn to anticipate the future. He is the author of seven popular business books, including his signature Non-Obvious Megatrends which has been read or shared by more than 1 million people and was a #1 WSJ bestseller + USA Today bestseller earlier this year.

Outside of speaking and consulting, Rohit is also the co-founder of Ideapress Publishing - a fast growing independent publisher that specializes in working with top authors to publish beautiful business books.

We talk about what a Futurist does, why he is the trend  guy, what the Human Mode trend is and why it's here to stay, how starting a publishing company kept him from becoming an a&&hole, and the reasons he wanted to start supporting the South Asian community.

Me and Don fire up the mics to talk with three time UK Calisthenics Champion, former two time World Featherweight Calisthenics Champion Jay Chris (Small Spartan) to talk about his incredible life.

In This  Episode

*Becoming A Calisthenics Champion

* Recovering From An Almost Career Ending Injury

* His Adoption Story

Leave a 5* rating & comment if you enjoyed the show


Credits

Theme Song: by Annodomination 

Sound effects obtained from https://www.zapsplat.com

Contact 

Instagram: @thefamilypodcast @don.speaks @smallspartanjay

Twitter: @thefamilypod 

Website: https://www.thefamilypodcast.co.uk    https://barsparta.co.uk/

Welcome, art enthusiasts! Get ready to dive deep into the world of art on 'The Truth in This Art' podcast with Rob Lee. Today, our guest is Yurri Mial, a highly accomplished design director for Under Armour, specializing in creating cutting-edge and distinctive footwear for the brand. With extensive expertise in performance run and sportswear, he holds a senior position in footwear design. Leading the training space and collaborating on exciting projects like the one with Dwayne "The Rock" Johnson, Yurri's innovative approach aims to develop functional and visually appealing products that cater to the needs of athletes and consumers alike. Join him on his journey of pushing the boundaries of footwear design to enhance performance and style.

As we delve into this episode:

• Explore the intricate process of designing footwear, where collaboration among marketing, design, and development teams leads to products aligned with business goals and consumer preferences.
• Delve into the diverse realms of design inspiration, drawing from sources like architecture, literature, and aesthetic elements in the environment to create innovative and captivating footwear.
• Discover how the fashion landscape has evolved, breaking free from traditional boundaries, as consumers seek products that seamlessly blend functionality with aesthetic appeal in modern-day footwear.
• Uncover the path of aspiring designers, as they embark on a journey of learning the fundamentals, embracing creativity, and identifying untapped opportunities in the industry to craft distinctive and groundbreaking footwear designs.

Get ready to be inspired as Yurri discusses his work in designing performance footwear. He explains the process of conception to rollout, highlighting the importance of collaboration and validation in creating functional and beautiful products. Yurri also discusses the evolving nature of fashion and the need to cater to consumers' multidimensional lifestyles. He shares his approach to design, drawing inspiration from various sources such as architecture and samurai armor. Yurri emphasizes the importance of setting goals and knowing when to finalize a design. He also provides advice for aspiring designers, emphasizing the need to learn the basics, think creatively, and identify white spaces in the industry.

Mentioned in this episode:

Fat Tire

🎧🌟 Don't forget to rate and review this episode to support the best in podcasting! 🌟🎧

This program is supported (in part) by a grant from the Robert W. Deutsch Foundation.

If you have a story about art, culture, or community, share it with us at rob@thetruthinthisart.com for a chance to be featured on 'The Truth In This Art' podcast.

Follow The Truth In This Art on Twitter, Threads, IG, and Facebook @truthinthisart

Original music by Daniel Alexis Music with additional music from Chipzard.

Episode illustration by Alley Kid Art.

About "The Truth In This Art"

"The Truth In This Art," hosted by Rob Lee, is a podcast that explores the essence of creativity and its community impact, amplifying artists' voices and their profound stories.

Connect with me:

Website | Twitter | Instagram 

Support the show:

Merch from Redbubble | Make a Donation 

SoleSavy CEO & Co-Founder DP is joined by Co-Founder & COO Justin Dusanj on the latest episode of the SoleSavy podcast. The SoleSavy Co-Founder’s share their thoughts on the sneaker releases this year and the news stories that made headlines in the world of footwear. In addition, DP and Justin give their predictions on next year’s releases, and give a bit of insight to the many exciting things happening at SoleSavy.

Natalie Hummel, co-founder of every kid sports, and Mark agree that every child should be allowed to play sports. Sadly, that's a reality for only 22% of low-income kids. Natalie's non-profit is making a positive impact by paying youth sports registration fees to enable economically challenged families to experience the joy and benefits of organized sports.

Mark and Natalie also talk about youth coaching philosophies, the benefits of playing multiple sports, how to become better sport parents and the highs and lows of their own athletic careers. Enjoy sports fans.

every kid sports: https://everykidsports.org/
Natalie's LInkedIn Profile: https://www.linkedin.com/in/nataliehummel/

Good Sports: https://www.goodsports.org/
Positive Coaching Alliance: https://positivecoach.org/

Athletes are constantly striving to find their unfair advantage, and most businesses are no different. It’s one tangible thing that sets us apart from our peers that makes us stand out. In late 80’s Nike searched for their unfair advantage and found it in Michael Jordan and the Jumpman brand. Apple was floundering in a market dominated by its competitor until they brought Steve Jobs back into the fold and the rest is history. 

Marketing in a crowded segment, such as CPG, those unfair advantages are few and far between. Brad Charron, knows what it’s like to battle those brands flexing their unfair advantage. Brad has fought an uphill climb during his days at Under Armour, Lucky’s, and now as the CEO of Aloha, he’s bringing the heat to its competitors.

“There's a lot of choices we make in terms of what goes into our product and our food and that choicefulness. We bring that forward in our messaging. We talk about being the only plant-based company that is a hundred percent certified organic that is B-Corp certified. It's good marketing to try to differentiate yourself. It also just happens to be true, even better. With hot spaces in general, the people on the margins are gonna try to get into this space. It's smart business for them. That does not mean it's the most authentic. And in our case our advantage is that we're walking the walk and the challenge is how do you get that message across in a very cluttered environment?”

As a newly certified B-Corp, Aloha is making waves as a business that’s committed to the greater good, and their messaging reflects that. On this episode of Marketing Trends I sat down with Brad and we discussed a host of topics, including why, after a long run as a marketer, he decided to take up the reins as a CEO. Brad also touched on his past experiences with companies such as Under Armour, Chobani, and Lucky’s, and the role data plays in a marketers strategy, and why Aloha is all-in on omni-channel. I hope you enjoy this episode as much as I did.

Main Takeaways

• Just Do It: Every company has an unfair advantage, it is what differentiates the company from the rest of its competition. In the CPG space, and in popular channels in general, you have to understand what separates your products and services from your competitors and hone in on that. If you're a health-conscious brand protein bar, make sure you lean into that to separate yourself from the other bars in the same space. 
• Keep Showing Up: Your brand must be where your consumers are. Whether that’s in big-box retail, ecommerce or grocery stores, CPG brands have to provide consumers with a holistic shopping experience and meet them where they are. When you adopt a holistic omni-channel approach, you’re also setting your brand up for consumers to more easily find your product,  leading to greater adoption.
• A Brand with a Purpose: If you’re a purpose-led brand, not only does your messaging need to reflect your mission, but your company has to align with that same mission. Mission-driven companies have the unique ability to build trust with their consumers, but once that trust is broken, it’s very hard to rebuild.

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