video for business

In this episode of the podcast Clare, Darren, Kate & Pete talk all about video marketing.

The group discuss:

 - How using yourself in marketing builds personal connection.

 - Why video marketing brings personality and interaction.

 - What is it with Darren and Spiderman?

As always, there are plenty of laughs along the way too!

How embracing video has transformed my business

Joining me this week is business owner Jim Prior, who runs a soundproofing company based in the Midlands, and since going all in with video has seen his business grow by 40%. 

In the beginning, Jim couldn't see the value of spending money on video and be reluctant to get in front of the camera. But once Jim started working with me, all that changed. Jim has found that creating consistent video content has increased engagement and converted leads into clients.

"I have seen a massive transformation in the conversions, the leads, and the way customers interact with me. When you meet customers for the first time, it's like they already know me. It's amazing. And I can't imagine my company now without video." - Jim Prior, founder QuietCo.

Book a discovery call with me if you want to know how you can get the results Jim has obtained. 

Show Highlights:

01:38 what brought you to start using video for your business?

02:37 How did you overcome your fear of being in front of the camera?

07:26 How video has increased turnover by 40%

09:45 The types of videos that are working

14:56 What have you learnt from using video? 

Connect with Jim

Jim's website - QuietCo - Watch the videos we have created for Jim 

Jim's YouTube Channel

Joining me this week is Lee Kennedy Washington. Lee runs an agency called Viral Seeding, and in this episode, we look at why you should be paying to get your video in front of your audience.

In today's digital landscape, video is one of the most powerful tools for connecting with your audience and driving engagement. But to truly make an impact, your video needs to be seen by as many people as possible. That's where amplification comes in.

Amplifying your video content means increasing its reach and ensuring that it reaches the right people at the right time. This can be done through various methods, including social media, influencer marketing, and paid advertising.

If you'd like to learn more, you can connect with me using the links at the bottom and find out how I can help you put a successful video content strategy in place for your business. 

Highlights from this episode:

• (02:10) What does Amplification mean?
• (05:43) How to Amplify Your Content
• (10:24 Is it possible to make a video go viral?
• (17:58) How to use video to get more views on your business
• (22:36) How to measure the success of your video campaign
• (28:52) Best platforms to start

CONNECT WITH LEE

 https://www.viralseeding.com/

 https://www.linkedin.com/in/leekennedywashington/

Contact Simon:

Visit the Website

Buy the Book

Work with Me

Resources:

How to Get Video Right Free Chapter

If you like what you hear, remember to click follow or subscribe, share with your colleagues and leave us a review so others can find us.

The last time I had Jude on my podcast, it turned out to be one of my favorite conversations and one of the reasons I wanted this season of the Mindset First Podcast to go deeper. Jude helps business owners leverage the power of storytelling to grow his business - but somehow we don’t ever really get to that topic because this time I invited Jude back to talk about what it means to have relentless courage in business. Jude has worked with 7 figure businesses to grow their business using documentaries - but now he’s in a bit of a transition that many might think is crazy. Or at the very least contrary to what most do in business. But that’s who Jude is and how he has actually grown his life and self in ways that many of us don’t even dare. I hope this episode inspires you to think about your own life and what it means to have relentless courage.

If the Instagram updates and changes have you frustrated. If you are seeing a dip in engagement and sales- It's all the more reason to consider starting a YouTube Channel.

No it doen't mean you have to spend all day every day on there. Or that you have to add more stress to your business. It really is the gift that keeps on giving.

I'm breaking down all the benefits of having a YouTube Channel and how to get started in today's episode. It's a juicy one for sure!

For more information about the podcast, or to learn more about This is Video School, visit www.thisisvirginiakerr.com

I would love to connect with you more on social media! You can find me at:

YouTube: https://www.youtube.com/c/ThisIsVirginiaKerr 

Instagram: https://instagram.com/thisisvirginiakerr

Attracting the wrong person is more than frustrating...it's a waste of your time. You need the right people or you won't get sales..or you will get people who aren't a good fit for you and your business.

Coming up with an avatar and creating content in your niche does not mean you are gauranteed to attract your Ideal Person. You need a strategy and you need to know how to grab them at the beginning of your video.

I'm breaking down the 5 reasons people don't attract they're Ideal Person and why they don't convert people into followers and customers.

For more information about the podcast, or to learn more about This is Video School, visit www.thisisvirginiakerr.com

I would love to connect with you more on social media! You can find me at:

YouTube: https://www.youtube.com/c/ThisIsVirginiaKerr 

Instagram: https://instagram.com/thisisvirginiakerr

You may not think you have a story to tell...but the truth is you have stories- you just don't know how to tell them.

You need to know which stories to tell and how to tell them, if you want to stand out, be remembered and connect with your Ideal Person with your Instagram reels.

In this episode, I'm breaking downt the three types of stories you need to tell and the 7 ways you can tell them on Reels.

Grab a pen and paper because you're about to get a lot of Reels ideas that you can start using right now!

For more information about the podcast, or to learn more about This is Video School, visit www.thisisvirginiakerr.com

I would love to connect with you more on social media! You can find me at:

YouTube: https://www.youtube.com/c/ThisIsVirginiaKerr 

Instagram: https://instagram.com/thisisvirginiakerr

Hear from an industry leading CEO, Gregor Evans of https://www.theknight.com.au, about the challenges, process and need for modern organisations to incorporate video into their communication, and the support delivered via Philip Bateman and the team at http://bravocharlie.global

If you enjoyed this content, please give it a like, leave a comment, subscribe for more and share the video - it really means a lot to see your support coming in :)

Smarter Impact is hosted by http://linkedin.com/in/philipbateman and produced by http://bravocharlie.global

Bravo Charlie specialise in targeted video communication for impact investors and their portfolios, using marketing, business development, investing and production skills to engage stakeholders and amplify returns.

At the apex of social change, we exist as the possibility of world leaders in business, politics and society being engaging, powerful communicators, and work to accelerate the transition of our world into a more environmentally aware, sustainable and loving place.

Our best work is done with companies at a tipping point, with strong offerings, ready to launch into the next stage of their greatness.  The outcomes of our effort are a more harmonious society, empowering people with the resources and capabilities to lead good lives.

We specialise in:

- Documenting your Impact Measurement and Management
- Making complex businesses and technologies simple to understand
- Coaching senior executives to deliver at their best on camera
- Creating compelling pitches and content, to support Seed/series funding and IPOs
- Crafting digital marketing systems, engagement and growth strategies
- Capturing the passion of your team and clients

For the latest insights on leadership, impact investing, global challenges, business strategy and storytelling, make sure to join me on LinkedIn, and get the newsletter, Smarter Impact - Every Thursday!

Video content is the new trend and definitely on the rise, so it's so important to start making better videos for your business! Video content strategist Holly Gillen is an expert in video marketing and is giving us her best tips on how you can rock your video content and what you need to make it happen.

Check out the show notes for this episode: hayleyluckadoo.com/post/holly

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Connect with Holly:

• Check out Holly’s website
• Get Holly's Fun Video Freebies

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