Podcast Summary
VaynerMedia and VaynerX Hiring Entry-Level Creators: VaynerMedia and VaynerX are hiring entry-level creators, including copywriters, designers, animators, and writers. Apply at garyvee.com/creator for a chance to join Gary Vaynerchuk's team and contribute to engaging social media content.
VaynerMedia and VaynerX are actively hiring entry-level creators, including copywriters, designers, animators, and writers. Gary Vaynerchuk is looking for individuals with good ideas and strong English skills to join his team and contribute to creating engaging content for various social media platforms. The company is particularly interested in those who can adapt long-form content into multiple video assets and written articles. This is an excellent opportunity for those who were affected by job or internship cancellations in 2020. The podcast episode listeners will gain insights into how Gary manages his day-to-day content and media team and his current thoughts on the world situation. To apply, visit garyvee.com/creator.
Regrouping to Reset Content Creation Strategy on LinkedIn: The team plans to focus on longer form content, increase presence on LinkedIn, adapt to social media trends, and hire new team members to be more maker-oriented.
The team wants to regroup and discuss the future direction of their content creation, specifically on LinkedIn. The team, led by Snot, plans to have a meeting to reset their making culture and focus on creating longer form content more frequently. Snot expressed his personal goal to increase his presence on LinkedIn and create more slide shares. He also mentioned the need for the team to be more maker-oriented, which was why they recently hired new team members. The team also discussed the importance of staying updated on social media trends and adapting strategies accordingly. Overall, the team aims to use their skills and resources to create high-quality, engaging content for their audience.
Evaluating team and individual contributions: Effectively manage teams by valuing collective output, recognizing individual strengths, and fostering a balanced environment for growth.
Effective team management involves evaluating both the collective and individual contributions of team members. The team's output is essential, and it can stem from strategic planning or innovative ideas that benefit the team as a whole. Individually, intuition and hard work are valued, but avoiding burnout is crucial. The team's dynamic and chemistry also play a significant role in their success. The speaker emphasizes the importance of considering each team member's unique strengths and seeking out their individual contributions, just as they value the making abilities of team members like Mike Boyd who contribute in unexpected ways. Ultimately, the goal is to strike a balance between individual and team success, fostering an environment where everyone can thrive and make a meaningful impact.
Working from home leads to increased productivity and flexibility: Working from home can boost productivity, challenge subconscious biases, and offer greater schedule flexibility for employees
Working from home has proven to be more productive than previously thought, leading to a shift in subconscious biases and allowing for greater flexibility in work schedules. Gary VaynerX expressed his happiness about this change, as it allows team members to focus on their work without the pressure of being physically present in the office. He also suggested experimenting with having the core team on Zoom at all times to see how it feels. While the conversation also touched upon lighter topics, such as working in pajama pants during Zoom calls, the overall sentiment was positive about the benefits of working from home. This new normal has the potential to increase productivity, reduce bias, and provide more flexibility for employees.
Confidence and self-assurance in handling criticism: Recognize the source of criticism, don't take it personally, have confidence in abilities and decisions, and adapt to changing circumstances.
Confidence and self-assurance are key to handling criticism and feedback, especially for women, who should not let negative comments deter them. Instead, they should recognize the source of such comments and not take them personally. Additionally, it's essential to have confidence in one's abilities and decisions, even when things don't go as planned. The speaker shared her personal experience of remaining emotionally detached and finding joy in others' successes, even when her content underperformed. In the context of the current situation, the speaker suggested that providing value through various platforms, such as TV and livestreams, could be an effective way to adapt to the challenges posed by COVID-19 and social issues like George Floyd's death. Overall, the conversation emphasized the importance of confidence, resilience, and adaptability in the face of criticism and changing circumstances.
Exploring new directions for content creation: The team plans to create more engaging and accessible long-form content through video tutorials, split-screen interviews, and infographics, covering topics like social media strategies, community management, business wins, and productivity hacks.
The discussion revolved around exploring new directions for content creation, focusing on practical and tactical long-form content. The speakers expressed pride in their previous work addressing mental health and kindness during challenging times, but now aim to delve deeper into specific topics and collaborate on creating content that goes beyond text-based blog posts. They plan to incorporate video tutorials, split-screen interviews, and even cartoons or infographics to make the content more engaging and accessible. The team intends to cover a range of topics, from social media strategies and community management to business wins and productivity hacks. They believe this new approach could become a significant pillar of their content moving forward.
Engaging with Facebook ad comments boosts performance: Personal connections and adaptability in business strategies lead to improved Facebook ad performance and significant fundraising results.
Engaging with comments on Facebook ads can significantly improve their performance. This is an unconventional approach as most marketers neglect this aspect. The replied comments add validity and create a higher conversion rate. Additionally, emotional connections can lead to impactful moments, as seen when one team member raised over $2.3 million during a telethon, only to be emotionally affected by the George Floyd news the following day. In terms of office plans, the team is not mandating a return until after Labor Day, with only 20% of the office expected to reopen initially. The team is also considering freelancing around the world due to cost savings and efficiency gains. Overall, these insights highlight the importance of personal connections and adaptability in business strategies.
Emphasizing Authenticity and Accountability: Speak out against hate and racism, be true to beliefs, test content, foster empathy, take risks, and value long-term team growth.
Accountability and authenticity are crucial in both personal and professional life. The speaker emphasized the importance of speaking out against hate and racism, and being true to one's beliefs, even if it means losing followers or facing criticism. They also discussed the importance of testing content on social media platforms to reach a wider audience, and the value of having a team with long-term careers and opportunities for growth. The speaker expressed a desire to foster a culture of empathy and kindness, and to create a supportive environment where everyone can succeed. They also mentioned the importance of being comfortable with taking risks and expressing oneself honestly, even if it means potentially facing backlash. Overall, the conversation touched on themes of authenticity, growth, and the importance of standing up for what is right.
Growth and Team Development at VaynerMedia: CEO Gary Vaynerchuk emphasizes growth for his business and team, including potential expansion into new industries and team members' personal and financial growth. He envisions a large team structure with remote workers.
Gary Vaynerchuk, the CEO of VaynerMedia, is focused on growth for his business and team, including potential expansion into new industries like a peanut butter brand or a sneaker company. He emphasizes the importance of team members growing both personally and financially, and envisions a large team structure with remote workers from different parts of the world. Vaynerchuk also expressed gratitude for podcast reviews and the impact they have on reaching new audiences. Overall, his mindset is centered on growth, team development, and the power of positive feedback.
