Logo
    Search

    Greater, newer AI models come with environmental impacts

    enJune 13, 2024

    Podcast Summary

    • AI environmental impactThe adoption of generative AI models increases energy consumption, contributing to a rise in carbon emissions for tech companies like Microsoft, and emphasizes the need for energy-efficient technologies

      As we embrace new technologies like generative artificial intelligence (AI), it's essential to consider their environmental impact. During the Dell Technologies Summer Sale Event, you can upgrade your tech and enjoy improved performance, but don't forget about the energy consumption increase that comes with newer, more advanced models. Microsoft's latest Sustainability Report reveals that the company's carbon emissions have risen by 30% since its carbon-negative pledge in 2020. This increase is due to the acquisition of more semiconductors and the construction of additional data centers needed to power AI. A study by computer science professor Emma Stroubel at Carnegie Mellon University shows that generating an image using a generative AI model can consume as much energy as charging a smartphone, while generating text uses about 16%. Furthermore, newer models require significantly more energy for both building and usage compared to older models. These findings highlight the environmental cost of the AI boom and the need for continuous research and development to create more energy-efficient technologies. So, while you're upgrading your tech during the Dell sale, remember to also consider the environmental impact and look for more sustainable options.

    • AI environmental impactAI's computational power demand contributes to carbon emissions, water scarcity, and rare earth mineral mining, but can also have positive environmental impacts through renewable energy discoveries and grid optimization. Sustainability goals in tech industry may be threatened by increasing demand for AI's capabilities.

      While larger models offer more capabilities for AI, they also require significant computational resources and energy usage. This energy demand contributes to carbon emissions, but the environmental impact goes beyond just electricity use. Water scarcity for cooling data centers and manufacturing hardware, as well as mining rare earth minerals, are also concerns. However, AI can have a positive environmental impact when used to accelerate discoveries in materials science for renewable energy or optimize the electrical grid. The tech industry's sustainability goals, like Microsoft's aim to be carbon negative by 2030, could be threatened by the increasing demand for AI's computational power. It's crucial to consider the entire life cycle of AI, from production to application, to minimize its environmental footprint.

    • Carbon footprint of AIDespite advancements in AI technology, its increasing usage may offset any gains in energy efficiency, and companies' carbon offsets don't fully address the issue.

      While advancements in AI technology, such as more efficient processors and software improvements, are important steps towards reducing the carbon footprint of AI, they may not be enough on their own. This is due to the rebound effect, where as the cost and energy usage of AI decrease, it becomes more widely used, leading to an overall increase in usage and potentially offsetting any gains in efficiency. The zero carbon pledges of tech companies are often supported by purchasing carbon offsets rather than making significant changes to their energy sources. The discussion also touched upon the significant portion of carbon emissions coming from AI energy use in these companies. It's important to continue researching and developing more efficient AI technology, but it's equally crucial to consider the broader economic and usage implications.

    • AI energy consumptionGenerating a single advanced AI image consumes enough energy to charge multiple iPhones, and data centers, which house these models, are expected to double their energy use by the end of the decade, requiring as much electricity as 750,000 homes.

      The energy consumption of generating a single image using advanced AI models, such as those from Carnegie Mellon, is substantial and will become even more frequent as these models become more integrated into our daily lives. To put this into perspective, the energy required for a single image is enough to charge an iPhone multiple times. With the increasing power and applications of these models, the number of images generated or messages sent to chat models will only increase. Data centers, which are now responsible for the majority of energy consumption, are expected to double their energy use by the end of the decade. A new data center requires as much electricity as 750,000 homes. The growing energy needs of AI have led to increased investment opportunities in utility and energy markets as a way to capitalize on the AI boom.

    • AI productivityListening to the Working Smarter podcast can provide insights into AI-powered tools that enhance productivity and focus, enabling individuals to manage their time effectively and leverage the latest AI innovations in their daily work.

      The Working Smarter podcast by Dropbox explores how artificial intelligence (AI) can enhance productivity and focus in modern work. Through conversations with industry leaders, the podcast offers practical insights into AI-powered tools that can streamline collaboration and help individuals manage their time effectively. By listening to Working Smarter, you'll gain a better understanding of how AI can be leveraged to improve your workflow and enable you to focus on the tasks that truly matter. Whether you're a founder, researcher, or engineer, this podcast is an excellent resource for learning about the latest AI innovations and how they can be applied to your daily work. Tune in to Working Smarter wherever you get your podcasts or visit workingsmarter.ai to start exploring the power of AI in your work life.

    Recent Episodes from Marketplace Tech

    Bytes: Week in Review — music biz vs. AI, social media moderation and Nvidia stock woes

    Bytes: Week in Review — music biz vs. AI, social media moderation and Nvidia stock woes

    In the past week or so, Nvidia’s stock finally encountered the law of gravity — what goes up must eventually come down, at least a little bit. And we look under the hood of artificial intelligence companies that aren’t necessarily making headlines. Plus, the Supreme Court ruled against Republican-led states that accused the federal government of coercing social media companies into suppressing content. But first, major music labels, including Universal, Sony and Warner, are suing two startups that produce AI-generated music. The labels accuse Suno and Udio of using copyrighted works scraped from the internet to train their AI models. Marketplace’s Lily Jamali speaks with Anita Ramaswamy, columnist at The Information, for her takes on these stories in this week’s Marketplace Tech Bytes: Week in Review.

    Marketplace Tech
    enJune 28, 2024

    The evolution of political messaging into the digital age

    The evolution of political messaging into the digital age

    It feels like eons ago, but during a town hall on violence in America in 1994, then-President Bill Clinton took to MTV to reach the nation’s youth. Clinton’s openness to MTV and what The New York Times called “other unconventional media” had helped pave his path to the White House two years earlier. Fast-forward to today, and even reluctant politicians use TikTok to reach younger voters — President Joe Biden is no exception. His first post came just ahead of this year’s Super Bowl. We invited Marketplace’s senior Washington correspondent, Kimberly Adams, and Joshua Scacco, professor of political communication and director of the Center for Sustainable Democracy at the University of South Florida, to discuss the evolution of political messaging with Marketplace’s Lily Jamali. Scacco said Clinton’s MTV moment informed how future presidents, including his successor, George W. Bush, have engaged with Americans.

    Marketplace Tech
    enJune 27, 2024

    How data generated by everyday apps can incriminate abortion seekers

    How data generated by everyday apps can incriminate abortion seekers

    This week, we’ve been taking stock of how tech has both helped and harmed Americans trying to get abortions in the two years since the U.S. Supreme Court overturned Roe v. Wade. After the Dobbs decision, some experts warned consumers that menstrual tracking apps would provide a means of surveilling abortion seekers. There was even a social media campaign on what was then Twitter advising people to delete their period trackers. But it’s turned out that the threat to privacy isn’t limited to those apps. Other digital data can actually be more likely to reveal an illegal abortion. That’s according to Albert Fox Cahn, founder of the Surveillance Technology Oversight Project. He told Marketplace’s Lily Jamali that everyday consumer apps generate sensitive data that can be used for abortion surveillance.

     

    Marketplace Tech
    enJune 26, 2024

    Protecting abortion patients’ digital data in the post-Roe era

    Protecting abortion patients’ digital data in the post-Roe era

    After the U.S. Supreme Court took away the federal right to abortion two years ago, telehealth has helped provide ongoing access, including to people in states where abortion is now banned. That was our subject Monday. Now we are looking into apps that link patients with abortion providers. Julie F. Kay, executive director at the Abortion Coalition for Telemedicine, told Marketplace’s Lily Jamali that digital privacy protections are far from equal across these services.

    Marketplace Tech
    enJune 25, 2024

    Telehealth widens access to abortion care as lawmakers restrict it

    Telehealth widens access to abortion care as lawmakers restrict it

    Two years ago this week, the Supreme Court ruled that abortions are not constitutionally protected in the U.S., a decision that would draw protests across the country. Since then, 14 states have outlawed abortions. Still, some people in those states have been able to cut through barriers to get abortions via telehealth, according to a recent report from the research project #WeCount. Usually, this requires a virtual visit with a telehealth care provider. The provider assesses the patient and gets their information, then can mail them mifepristone and misoprostol, which aid in ending a pregnancy. The Supreme Court preserved access to mifepristone in a ruling this month, which means it can still be prescribed and mailed to patients. Marketplace’s Lily Jamali discussed the increase in telehealth abortions with Ushma Upadhyay, professor of OB-GYN and reproductive sciences at the University of California, San Francisco, and a coauthor of the #WeCount report.

    Marketplace Tech
    enJune 24, 2024

    Bytes: Week in Review — Warning labels for social media, Adobe’s hidden fees and a less open OpenAI

    Bytes: Week in Review — Warning labels for social media, Adobe’s hidden fees and a less open OpenAI

    Big Tech subscription services are once again in the crosshairs of the Federal Trade Commission, nonprofits with links to OpenAI are becoming less transparent, and Surgeon General Vivek Murthy is urging Congress to require warning labels on social media. Marketplace’s Lily Jamali speaks with Paresh Dave, senior writer at Wired magazine, for this week’s Tech Bytes: Week in Review

    Marketplace Tech
    enJune 21, 2024

    2014: The year that shaped social media

    2014: The year that shaped social media

    Picture this: The year is 2014. The song “Happy” by Pharrell Williams is playing on every top 100 station, and the Ellen DeGeneres star-studded Oscars selfie has just “broken Twitter.” As all of this is happening, a bunch of content creators in certain corners of social media are about to start making a whole lot of money. Culture reporter Steffi Cao recently wrote in The Ringer that 2014 was the year that shaped the internet we know today. Marketplace’s Lily Jamali spoke to her about what happened online 10 years ago.

    Marketplace Tech
    enJune 20, 2024

    Juneteenth’s viral moment and its future

    Juneteenth’s viral moment and its future

    Shortly after the Union won the Civil War in 1865, a union major general issued an order: “The people of Texas are informed that, in accordance with a proclamation from the Executive of the United States, all slaves are free.” June 19, known as Juneteenth, has long been celebrated by African Americans. But in 2020, in the thick of the Covid-19 pandemic and the protests that followed the murder of George Floyd, Juneteenth took the internet by storm. Marketplace’s Lily Jamali spoke with Brandon Ogbunu, professor in the Department of Ecology and Evolutionary Biology at Yale, who wrote about that moment for WIRED back then. He revisited what was happening at that time a year before Juneteenth became a national holiday.

    Marketplace Tech
    enJune 19, 2024

    Meet the man who combines science, technology and magic to understand proteins

    Meet the man who combines science, technology and magic to understand proteins

    Marketplace’s Lily Jamali recently visited the headquarters of Nautilus Biotechnology to meet with Parag Mallick, the company’s founder and chief scientist, who is also a magician and an associate professor at Stanford University. Since 2016, Mallick and his team have been building a machine that they say will revolutionize biomedicine by unlocking the secrets of the “dark proteome.”

    Marketplace Tech
    enJune 18, 2024

    How to find a mailbox in Sao Paulo’s favelas

    How to find a mailbox in Sao Paulo’s favelas

    Brazil has densely populated low-income communities living on the outskirts of many cities like Rio de Janeiro and Sao Paulo. Ordering online shopping just isn’t an option for residents as these towns don’t have an official address, but that may be changing. The BBC’s Ben Derico reports.

    Marketplace Tech
    enJune 17, 2024