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    Improve strategy, influence, and decision-making by understanding your brain | Evan LaPointe (founder of CORE Sciences)

    enAugust 11, 2024
    What are the three primary systems in the brain?
    How can self-awareness improve communication with others?
    Why should teams dedicate 25% of time to deep focus?
    What role does the safety reward system play in behavior?
    Which books are recommended for enhancing negotiation and focus?

    Podcast Summary

    • Brain DepartmentsTo improve answers and relationships, consider sending thoughts to experimental and open-minded brain departments like science or art, and be aware of thought patterns to steer towards better outcomes. Understanding the brain's primary systems can help navigate situations effectively.

      Our brains function like a college campus with various departments, and we often rely too heavily on our history department. To get better answers and improve relationships, we should send our thoughts to more experimental and open-minded departments, such as science or art. The brain also has pathways that determine thought patterns, and being self-aware of these preferences and intentionally steering them can lead to better outcomes. The three primary systems in the brain are the safety system, reward system, and purpose system, and understanding these can help us navigate various situations more effectively.

    • Brain systems and collaborationUnderstanding the impact of safety reward, purpose, and ability systems on behavior can enhance collaboration by recognizing and respecting individual differences and using tools for self-awareness

      Our brains operate based on three primary systems: safety reward, purpose, and ability. The safety reward system is driven by our desire to avoid pain and seek pleasure. The purpose system is activated when we understand the impact of our actions and care about those affected. Our ability is determined by our focus and connection with reality. When working with others, it's important to remember that people behave differently due to their unique brain wiring and personality traits. Self-awareness is crucial for understanding our own preferences and tendencies, allowing us to adapt and communicate effectively with others. The takeaway is to recognize and respect the diversity in how people operate and use tools like personality assessments to increase self-awareness and improve collaboration.

    • Mind Differences in WorkplaceIdentifying and accommodating mind differences through tests and assessments, leadership shifts, and addressing waste can improve productivity and collaboration.

      Understanding the unique ways different minds operate can significantly improve productivity and collaboration in the workplace. The use of tests and assessments can help identify these differences and create a more harmonious work environment. Furthermore, it's essential to consider the role of leadership in shaping the company culture and creating an environment that fosters high-functioning thinking and interaction. For instance, the shift from traditional management to coaching can lead to better outcomes. Additionally, addressing common sources of waste, such as ineffective meetings, can lead to substantial time savings. By bridging the gap between what science knows and what businesses do, we can create more productive and successful teams.

    • Meeting PrimingEffective meetings begin with priming to clarify objectives, align minds, and prevent misunderstandings. Recognize individual thresholds for believability and communicate effectively to work towards a shared vision.

      Effective meetings require priming before decision-making. Priming sets the context, clarifies objectives, and aligns minds towards a common goal. Skipping priming can lead to misunderstandings, misaligned objectives, and dysfunctional meetings. Priming can be simple and even incorporated into meeting invites. It's important to understand that people have different thresholds for what they find believable, conceivable, and inconceivable. By recognizing where these thresholds lie, we can communicate more effectively and work towards a shared vision. Influencing effectively and having a clear strategy and vision are also crucial for successful collaboration.

    • Personality Traits and TeamworkUnderstanding personality traits fosters effective communication and collaboration. Low openness can hinder creativity and lead to negative responses. Vulnerability and diverse teams help avoid translation phase and enable faster experimentation.

      Individuals and companies should invest in self-awareness and understanding their unique personality traits to foster effective communication and collaboration. Low openness, a personality trait associated with abstract thinking and creativity, can result in negative responses to inconceivable ideas. Vulnerability is a powerful tool to socialize this knowledge within teams, as hiding one's personality or being unapologetic can lead to detrimental consequences. Creating a diverse team with varying ways of thinking and embracing vulnerability can help avoid the time-consuming translation phase and enable faster experimentation.

    • Expanding comfort zonesExpanding comfort zones leads to growth and innovation, but being overly focused on efficiency can hinder progress. Self-awareness is crucial in understanding when to push beyond limits and when to stay within them.

      Expanding our comfort zones and pushing our brains beyond their familiar ways of thinking can lead to growth and innovation, both for individuals and teams. Openness, specifically, plays a significant role in tolerating abstract and creative components of vision and strategy. However, being overly conscientious, or focused on efficiency and organization, can hinder progress by resisting change and new ideas. Self-awareness is crucial in understanding our strengths and weaknesses, and in being intentional about when to push beyond our limits and when to stay within them. Ultimately, it's important to recognize the impact of our habits and environments on our thinking and to strive for a balance between instinct and intellect.

    • Team Communication PhrasesChoosing the right communication phrases can activate different parts of the brain and lead to more productive and collaborative conversations. Using phrases that challenge connections instead of disagreeing can lead to a win-win mentality, while understanding personality traits can help individuals contribute effectively in their roles.

      The way we communicate in a team setting can significantly impact the dynamics and effectiveness of the meeting. When we use phrases like "I completely disagree," we activate the combat mode of the brain, leading to a win-lose mentality. Instead, using phrases that activate the prefrontal cortex, such as "I don't see how these dots connect," can lead to a more collaborative and productive conversation. Additionally, understanding your personality traits and how they impact your ability to contribute in different areas can help you be more successful in your role. For example, if you're low in openness and high in conscientiousness, you may not be as strong in vision and strategy, but you can still make valuable contributions by recognizing your limitations and asking for translations or explanations. Ultimately, it's important to lean into your strengths while also being aware of your weaknesses and seeking out the strengths of others to create a well-rounded and effective team.

    • Communication and InfluenceUnderstanding the receiver's perspective and using a story arc for feedback, situational awareness, and strong relationships are essential for effective communication and influence in the workplace.

      Effective communication and influence in the workplace require a deep understanding of the situation and strong relationships. The speaker shares his personal experience struggling to deliver feedback in a way that achieves the intended outcome due to a gap between his intended message and the way it was received. He emphasizes the importance of considering the receiver's perspective and using a story arc to guide feedback. Additionally, situational awareness is crucial for making informed decisions that benefit all stakeholders. The speaker also touches upon the importance of relationships in the workplace, noting that trying to exert influence through a dysfunctional relationship is ineffective. He suggests choosing a character and mode of influence that aligns with one's personality and selecting a speed of influence that fits the situation. Creating a habitat that supports fast influence can help companies operate more efficiently. Overall, the key takeaway is that effective communication and influence require a deep understanding of the situation and strong relationships.

    • Influencing OthersSharing new information and identifying unknown knowledge can effectively influence others, while considering personality styles can help choose the best approach

      There are various ways to influence people effectively based on your personality style and the situation at hand. The Abilene Paradox highlights the inefficiency of letting people fail to learn, instead, you can influence faster by sharing new information and allowing it to sink in. The Challenger Sale methodology suggests teaching people new knowledge, which can lead them to see things from a new perspective. Identifying what others don't know and sharing it can be an effective strategy for influencing others. Additionally, considering your personality style, such as compassionate, logical, or creative, can help you choose the most effective approach for your unique situation. Remember, being intentional about your approach and consistently applying it can help you yield meaningful influence outcomes.

    • Character dimensionsAcknowledging our character strengths and weaknesses can lead to stronger relationships, a conducive environment for innovation, and added value in personal and professional settings.

      Understanding and leveraging the dimensions of our character, such as compassion, openness, and conscientiousness, can significantly impact our influence and relationships in both personal and professional settings. By acknowledging our strengths and weaknesses, we can build stronger relationships, create a conducive environment for innovation, and focus on areas where we can add the most value. Fast influence mode, which involves cognitive dissonance and exploring the beliefs behind behaviors, can be effective when we have strong relationships built on trust and open communication. Additionally, investing in our own abilities and understanding the utility of our relationships can lead to positive forces and better cooperation.

    • Experience in RelationshipsWhile ability and trust are important, the experience one provides is crucial for relationship quality. Negative experiences can hinder relationships, even with high ability and trust.

      While ability and trust are important factors in relationships, the experience one provides may be the most crucial element. Biologically speaking, trust is assessed as risk in the brain, ranging from negative to positive. Trust levels include delegation of simple tasks, self-reliance, and trust beyond one's event horizon. However, even with high ability and trust, a negative experience can hinder relationships. The brain perceives a protected, deactivated node in the organizational mesh when safety systems are activated due to damaging behavior. Ultimately, the experience one provides is a significant determinant of relationship quality and should be prioritized. As the speaker emphasized, "it's critical to ask what kind of experience am I?" rather than focusing solely on ability and trust.

    • Organizational Success FactorsExperience, trust, and skill are crucial for organizational success, but a clear understanding of the organization's role and value is essential for building a successful habitat

      Creating a productive and successful organization requires focusing on three key areas: experience, trust, and skill. Experience is important, but it's not the only factor. Trust is essential, as people need to believe that you are reliable and trustworthy. Skill is necessary for converting intentions into outcomes. However, the culture and habitat of the organization play a significant role in enabling these factors. To build a successful habitat, it's crucial to have a clear understanding of the role your organization plays in the world and the value it creates for others. This can be achieved through logical deduction rather than inspiration. By focusing on these areas and creating a culture that supports them, you can create an environment where people are motivated to work together effectively and produce valuable outcomes.

    • Work culture and focusUnderstanding why we exist and the impact of our work, focusing on communication and collaboration, recognizing the importance of roles and humans, and creating an environment that supports focus can lead to a meaningful and effective work culture and increased productivity.

      Building a meaningful and effective work culture starts with understanding the value and purpose behind what we do. This means answering the question of why we exist and what impact our work has on others. By focusing on these questions, we can raise our standards for ourselves and prioritize producing value for our customers and team members. This approach also involves improving communication and collaboration, as well as recognizing the importance of our roles and the humans we serve. To improve focus and productivity, it's essential to understand the science behind brain waves and how they relate to focus. By creating an environment that supports focus and eliminates distractions, we can help ourselves and our teams be more efficient and effective in our work.

    • Brain modes and productivityTo maximize creativity and innovation, balance alpha (daydreaming, openness), beta (productivity, focus), and gamma (intense focus, deep thinking) brain modes. Encourage safe environments for alpha and gamma thinking, leading to breakthrough ideas and better problem-solving.

      Our brain functions in different modes or frequencies, primarily alpha, beta, and gamma, which represent varying levels of focus and productivity. Alpha is associated with daydreaming and openness to new ideas, beta with productivity and focus on tasks, and gamma with intense focus and deep thinking. To maximize creativity and innovation, it's essential to balance these modes and spend a significant portion of time in alpha and gamma, rather than solely focusing on beta tasks. By creating a safe and purposeful environment, teams can encourage daydreaming and deep thinking, leading to breakthrough ideas and better problem-solving. It's crucial to recognize that spending too much time in safety and reward-driven beta modes may not yield optimal outcomes. Therefore, teams should aim to explore new ways to incorporate alpha and gamma thinking into their workflow, giving them permission to daydream productively and tackle complex problems with intense focus.

    • Deep focus states for teamsTeams should allocate 25% of their time for deep focus states to enhance productivity and idea generation. Set aside dedicated time for off-sites or deep work sessions and manage distractions effectively.

      Teams should aim to dedicate a significant portion of their time, around 25%, to deep focus states (gamma and alpha) for productive thinking and idea generation. This can be achieved by setting aside dedicated time on a quarterly basis for off-sites or deep work sessions, and actively managing distractions. By doing so, teams can improve their operations, deliver value, and raise both the floor and ceiling of their performance. Recommended books for further reading include "Never Split the Difference" by Chris Voss for effective negotiation skills and "Deep Work" by Cal Newport for strategies on achieving focused productivity.

    • Effective teamwork and personal growthUnderstanding both personality and situation influences behavior, read recommended books, explore neuroscience and behavioral economics, focus on ergonomics and product design, engage with experts on Twitter

      Understanding both the influence of personality and the situation on behavior is crucial for effective teamwork and personal growth. The speaker recommends reading "Never Split the Difference" and "The Person in the Situation" to delve deeper into this topic. For those interested in a more scientific approach, they suggest exploring the "Cambridge Fundamentals of Neuroscience" series or Behavioral Economics through Richard Thaler's "Misbehaving." Additionally, focusing on ergonomics and product design can significantly enhance the user experience. The speaker's recommendation for a well-designed newsletter platform, Hive, exemplifies this principle. Lastly, engaging with experts and asking questions on platforms like Twitter is an excellent way to learn and contribute to the conversation. To connect with the speaker, visit core-sciences.com, subscribe to their newsletter, or engage with them on Twitter. The speaker is always eager to answer questions and interact with their audience. In summary, continuously learning and applying the principles of effective teamwork, understanding human behavior, and focusing on ergonomics and product design can lead to personal and professional growth.

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    (01:26:41) Failure corner

    (01:31:32) Lightning round and final thoughts

    Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.

    Lenny may be an investor in the companies discussed.



    Get full access to Lenny's Newsletter at www.lennysnewsletter.com/subscribe

    How to consistently go viral: Nikita Bier’s playbook for winning at consumer apps (co-founder of TBH, Gas, advisor, investor)

    How to consistently go viral: Nikita Bier’s playbook for winning at consumer apps (co-founder of TBH, Gas, advisor, investor)

    Nikita Bier is one of the most in-demand consumer, social, and growth experts in the world. He’s the co-founder of TBH (sold to Meta for more than $30 million) and Gas (sold to Discord for millions more) and has helped more consumer apps that have hit #1 in the app stores than any other person I’ve come across. He currently spends his time advising founders on growth, product, and design and is an investor and advisor to some of the best consumer tech companies, including Flo, Locket, Eight Sleep, Citizen, BeReal, Captions, and more. In our conversation, we discuss:

    • The inside story of how TBH and Gas achieved explosive growth

    • Strategies for building viral consumer apps

    • Why teens are such a great audience

    • Fighting the human trafficking hoax at Gas

    • The challenge of creating durable social products

    • His experience working as a PM at Facebook

    • Advice for founders on building consumer apps

    • Much more

    Brought to you by:

    Webflow—The web experience platform

    Vanta—Automate compliance. Simplify security

    Explo—Embed customer-facing analytics in your product

    Book Nikita for 1:1 consultation/mentoring: https://intro.co/NikitaBier

    Find the transcript and show notes at: https://www.lennysnewsletter.com/p/how-to-consistently-go-viral-nikita-bier

    Where to find Nikita Bier:

    • X: https://x.com/nikitabier 

    • Threads: https://www.threads.net/@nikitabier

    • Website: https://intro.co/NikitaBier

    Where to find Lenny:

    • Newsletter: https://www.lennysnewsletter.com

    • X: https://twitter.com/lennysan

    • LinkedIn: https://www.linkedin.com/in/lennyrachitsky/

    In this episode, we cover:

    (00:00) Nikita’s background 

    (06:08) Nikita’s early ventures: Politify and Outline

    (08:42) Transition to consumer apps

    (13:45) The birth of TBH

    (16:43) Building for teens vs. adults

    (20:00) TBH’s viral success

    (32:18) Leveraging live chat

    (34:08) Lasting lessons from TBH

    (37:00) Selling TBH to Facebook

    (42:19) Big-tech product management

    (48:46) Nikita on why “product management is not real”

    (51:49) The Tim Cook painting story

    (53:53) Leaving Facebook and starting a new venture

    (58:02) Rebuilding TBH and overcoming challenges

    (59:46) Addressing criticism

    (01:04:24) The human trafficking hoax

    (01:09:51) Selling to Discord and lessons learned

    (01:11:36) Lasting lessons from Gas

    (01:13:14) Building durable consumer apps

    (01:22:35) The VC route

    (01:23:27) Contact permissions in iOS 18

    (01:26:53) The success of Dupe

    (01:31:53) Advice for startup founders

    (01:34:14) Work with Nikita

    Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.

    Lenny may be an investor in the companies discussed.



    Get full access to Lenny's Newsletter at www.lennysnewsletter.com/subscribe

    Succeeding as an introvert, building zero-to-one, and why you should PM your career like you PM your product | Deb Liu (CEO of Ancestry, ex-Facebook, PayPal, eBay)

    Succeeding as an introvert, building zero-to-one, and why you should PM your career like you PM your product | Deb Liu (CEO of Ancestry, ex-Facebook, PayPal, eBay)

    Deb Liu is the CEO of Ancestry and former longtime VP of Product at Facebook. At Facebook, Deb led the creation of Facebook Marketplace, developed the first mobile ad product for apps, built the company’s games business, and launched Facebook Pay. She’s also held leadership roles at PayPal and eBay, serves on the board of Intuit, and is the author of Take Back Your Power. In our conversation, we discuss:

    • Why you should PM your career like you PM your product

    • Strategies for incubating new products within large companies

    • Creating a successful 30-60-90-day plan when starting a new job

    • The pitfalls of perfectionism

    • The challenges introverts face in the workplace and how to overcome them

    • The value of resilience and turning failures into stepping stones

    • How to leverage coaching in your career development

    Brought to you by:

    Pendo—The only all-in-one product experience platform for any type of application

    WorkOS—Modern identity platform for B2B SaaS, free up to 1 million MAUs

    Webflow—The web experience platform

    Find the transcript and show notes at: https://www.lennysnewsletter.com/p/succeeding-as-an-introvert-deb-liu

    Where to find Deb Liu:

    • Threads: https://www.threads.net/@debliu

    • LinkedIn: https://www.linkedin.com/in/deborahliu

    • Substack: https://debliu.substack.com/

    Where to find Lenny:

    • Newsletter: https://www.lennysnewsletter.com

    • X: https://twitter.com/lennysan

    • LinkedIn: https://www.linkedin.com/in/lennyrachitsky/

    In this episode, we cover:

    (00:00) Introduction to Deb Liu

    (02:18) Deb’s career journey and key advice

    (09:45) Navigating new roles and challenges

    (11:27) Overcoming adversity and failure

    (15:07) Building billion-dollar businesses at Facebook

    (19:33) Strategies for zero-to-one innovation

    (23:40) PM your career like a product

    (33:53) Challenges and strategies for introverts in business

    (39:19) Reframing self-promotion

    (42:25) The power of accountability

    (46:15) Growth: a game of inches

    (50:52) The 30-60-90-day plan

    (56:52) Contrarian corner: career and marriage

    (58:57) Final nuggets of wisdom

    (01:03:09) How to find a coach

    (01:04:47) Lightning round

    Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.

    Lenny may be an investor in the companies discussed.



    Get full access to Lenny's Newsletter at www.lennysnewsletter.com/subscribe

    Unorthodox PM wisdom: Automating user insights, unselling job candidates, logging every decision, more | Kevin Yien (Stripe, Square, Mutiny)

    Unorthodox PM wisdom: Automating user insights, unselling job candidates, logging every decision, more | Kevin Yien (Stripe, Square, Mutiny)

    Kevin Yien leads product for merchant experiences at Stripe. Before that, he meandered his way from being a technical designer to a product manager, built the restaurants business and ecosystem team at Square, and most recently was head of product and design at Mutiny. He also makes ice cream and teaches for fun. In our conversation, we discuss:

    • Why aspiring PMs should start in engineering, design, or sales

    • The importance of writing skills, and how to become a better writer

    • How to automate user research

    • Kevin’s “unsell email” technique for hiring

    • The value of keeping a decision log

    • Insights on AI and its impact on future generations

    • Lessons from failure

    Brought to you by:

    BuildBetter—AI for product teams

    OneSchema—Import CSV data 10x faster

    Eppo—Run reliable, impactful experiments

    Find the transcript and show notes at: https://www.lennysnewsletter.com/p/unorthodox-pm-wisdom-kevin-yien

    Where to find Kevin Yien:

    • X: https://x.com/kevinyien

    • LinkedIn: https://www.linkedin.com/in/kevinyien/

    • Website: https://kevinyien.com/

    Where to find Lenny:

    • Newsletter: https://www.lennysnewsletter.com

    • X: https://twitter.com/lennysan

    • LinkedIn: https://www.linkedin.com/in/lennyrachitsky/

    In this episode, we cover:

    (00:00) Kevin’s background 

    (02:00) The story behind Kevin’s profile picture

    (08:41) The role of a product manager

    (10:48) Getting started in product management

    (12:47) The importance of writing skills

    (15:06) Becoming a better writer

    (19:10) The PM’s role with engineering and design

    (28:41) Drawing the perimeter for your team

    (31:37) Feedback tips

    (35:13) Decision logs and product sense

    (45:36) Unorthodox hiring strategies

    (47:01) The unsell email strategy

    (54:01) Automating user research

    (01:02:27) AI in everyday life

    (01:06:05) Lessons from failure

    (01:14:34) Lightning round

    Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.

    Lenny may be an investor in the companies discussed.



    Get full access to Lenny's Newsletter at www.lennysnewsletter.com/subscribe

    Improve strategy, influence, and decision-making by understanding your brain | Evan LaPointe (founder of CORE Sciences)

    Improve strategy, influence, and decision-making by understanding your brain | Evan LaPointe (founder of CORE Sciences)

    Evan LaPointe is the founder of CORE Sciences, which teaches companies and individuals how our brains work and how that translates to improved collaboration, better products, faster decision-making, and more growth. Previously, Evan was the co-founder of Satellite, the fourth-largest analytics company on the internet today (it mostly runs behind the scenes, and pretty much everyone listening will have used it today without knowing it), which was acquired by Adobe, where he later ran product strategy, innovation, and long-range thinking for Adobe’s digital experiences business. In our conversation, we discuss:

    • The three different systems of the brain

    • How knowing this can help you become more influential

    • How understanding different brain states will help you increase productivity and creativity

    • How to improve your vision and strategy skills

    • How to design a work environment that fosters innovation

    • How to build better relationships at work

    • Much more

    Brought to you by:

    Webflow—The web experience platform

    Explo—Embed customer-facing analytics in your product

    Eppo—Run reliable, impactful experiments

    Find the transcript and references at: https://www.lennysnewsletter.com/p/understanding-your-brain-evan-lapointe

    Where to find Evan LaPointe:

    • X: https://x.com/evanlapointe

    • LinkedIn: https://www.linkedin.com/in/evanlapointe/

    • Website: https://www.core-sciences.com/

    Where to find Lenny:

    • Newsletter: https://www.lennysnewsletter.com

    • X: https://twitter.com/lennysan

    • LinkedIn: https://www.linkedin.com/in/lennyrachitsky/

    In this episode, we cover:

    (00:00) Evan’s background

    (02:37) Understanding the brain’s complex systems

    (07:17) The three core brain systems: safety, reward, and purpose

    (11:03) Applying brain science to team dynamics

    (14:27) The role of personality in team performance

    (17:27) Creating effective work environments

    (23:16) The science of meetings and decision-making

    (29:35) Enhancing strategy and vision

    (54:46) Understanding personality traits in strategy and vision

    (58:58) Tactical tips for increasing openness

    (01:05:46) Building influence and effective relationships

    (01:21:17) The importance of trust and appeal in relationships

    (01:36:47) Creating a positive organizational habitat

    (01:50:35) Enhancing focus and productivity

    (02:00:58) Practical tips for deep work and gamma time

    (02:07:11) Lightning round

    Referenced:

    • The Most Complicated Object in the Universe: https://today.uconn.edu/2018/03/complicated-object-universe/#

    • The Myers-Briggs personality test: https://www.themyersbriggs.com/en-US/Products-and-Services/Myers-Briggs

    • The Big Five personality test: https://www.thepersonalitylab.org/

    • The Enneagram personality test: https://enneagramtest.com/

    • An inside look at how Figma builds product | Yuhki Yamashita (CPO of Figma): https://www.lennysnewsletter.com/p/an-inside-look-at-how-figma-builds

    • Vision, conviction, and hype: How to build 0 to 1 inside a company | Mihika Kapoor (Product at Figma): https://www.lennysnewsletter.com/p/vision-conviction-hype-mihika-kapoor

    • Dylan Field live at Config: Intuition, simplicity, and the future of design: https://www.lennysnewsletter.com/p/dylan-field-live-at-config

    • An inside look at Figma’s unique GTM motion | Claire Butler (first GTM hire): https://www.lennysnewsletter.com/p/an-inside-look-at-figmas-unique-bottom

    • Inside Canva: Coaches not managers, giving away your Legos, and running profitably | Cameron Adams (co-founder and CPO): https://www.lennysnewsletter.com/p/inside-canva-with-cameron-adams

    • The Science-Business Mismatch That Puts Your Change at Risk: https://changemanagementreview.com/the-science-business-mismatch-that-puts-your-change-at-risk/

    • Daniel Pink on LinkedIn: https://www.linkedin.com/in/danielpink/

    • Trello: https://trello.com/

    • Cron: https://cronhq.notion.site/

    • The Double Diamond framework for design thinking: https://www.fluxspace.io/resources/the-4-ds-double-diamond-design-thinking-model

    • CORE Sciences - Tips on Priming Great Meetings PDF: https://www.dropbox.com/scl/fi/gm21cj0vi0bjosyu8kd69/CORE-Sciences-Tips-on-Priming-Great-Meetings.pdf?rlkey=6fznhv7bbsxm8nj8m4luej17t&st=2eduirad&dl=0

    • How to grow a subscription business | Yuriy Timen (Grammarly, Canva, Airtable): https://www.lennysnewsletter.com/p/transform-your-subscription-growth

    • Brené Brown’s website: https://brenebrown.com/

    • The CORE personality test: https://www.core-sciences.com/new-core-identity

    • Burning Man: https://burningman.org/

    • Stripe: https://stripe.com/

    • Jony Ive: https://en.wikipedia.org/wiki/Jony_Ive

    • Albert Einstein quote: https://www.goodreads.com/quotes/7133605-make-things-as-simple-as-possible-but-no-simpler

    • Elden Ring: https://en.bandainamcoent.eu/elden-ring/elden-ring

    • Abilene paradox: https://en.wikipedia.org/wiki/Abilene_paradox

    The Challenger Sale: Taking Control of the Customer Conversation: https://www.amazon.com/Challenger-Sale-Control-Customer-Conversation/dp/1591844355

    • The surprising truth about what closes deals: Insights from 2.5m sales conversations | Matt Dixon (author of The Challenger Sale and The JOLT Effect): https://www.lennysnewsletter.com/p/close-more-deals-matt-dixon

    • Siqi Chan on X: https://x.com/blader

    • Runway: https://runway.com/

    • Shreyas Doshi on pre-mortems, the LNO framework, the three levels of product work, why most execution problems are strategy problems, and ROI vs. opportunity cost thinking: https://www.lennysnewsletter.com/p/episode-3-shreyas-doshi

    • Wolfgang Puck’s website: https://wolfgangpuck.com/

    • Steven Spielberg on X: https://x.com/sspielberg93

    • John Williams’s website: https://www.johnwilliams.org/

    • The paths to power: How to grow your influence and advance your career | Jeffrey Pfeffer (author of 7 Rules of Power, professor at Stanford GSB): https://www.lennysnewsletter.com/p/the-paths-to-power-jeffrey-pfeffer

    • Warby Parker: https://www.warbyparker.com/

    • Simon Sinek’s website: https://simonsinek.com/

    • What is the function of the various brainwaves?: https://www.scientificamerican.com/article/what-is-the-function-of-t-1997-12-22/

    • CORE Sciences - Your Brain's 9 Modes PDF: https://www.dropbox.com/scl/fi/figg8upeaawir1hnxv0ew/CORE-Sciences-Your-Brain-s-9-Modes.pdf?rlkey=u3zaonxvycvupurq6pwysckfq&st=os06xjnr&dl=0

    Never Split the Difference: Negotiating As If Your Life Depended On It: Unlock Your Persuasion Potential in Professional and Personal Life: https://www.amazon.com/Never-Split-Difference-Negotiating-Depended/dp/0062407805

    The Person and the Situation: Perspectives of Social Psychology: https://www.amazon.com/Person-Situation-Perspectives-Social-Psychology/dp/1905177445

    Cambridge Fundamentals of Neuroscience in Psychology: https://www.amazon.com/Cambridge-Fundamentals-Neuroscience-Psychology/dp/B08QYNDNYX

    • Robert Greene’s books on Amazon: https://www.amazon.com/stores/Robert-Greene/author/B001IGV3IS

    Misbehaving: The Making of Behavioral Economics: https://www.amazon.com/Misbehaving-Behavioral-Economics-Richard-Thaler/dp/039335279X

    • Beehiiv: https://www.beehiiv.com/

    Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.

    Lenny may be an investor in the companies discussed.



    Get full access to Lenny's Newsletter at www.lennysnewsletter.com/subscribe

    How embracing your emotions will accelerate your career | Joe Hudson (executive coach, Art of Accomplishment)

    How embracing your emotions will accelerate your career | Joe Hudson (executive coach, Art of Accomplishment)

    Joe Hudson is one of the most sought-after executive coaches in Silicon Valley. He is the founder of Art of Accomplishment, a transformational coaching program that has helped tens of thousands of people, including many tech executives and founders from companies like Apple, OpenAI, and Google. His unique method of transformation comes from over 25 years of exploring neurological, psychological, and spiritual traditions, tested against real-world challenges. In our conversation, Joe shares:

    • Why the critical voice in your head is always wrong, and how to change your relationship with that voice

    • Why authenticity trumps self-improvement

    • The importance of embracing all of your emotions

    • How to create more enjoyable and effective meetings

    • The power of gratitude in transforming your life

    • Practical experiments for personal growth

    • Much more

    Apply for Joe’s Connection Course:

    Thousands of students have taken Joe’s most popular experience, the Connection Course. Unlike most online courses, there is no reading, lectures, or written homework. It is a three-week experiential deep dive where you will apply your learnings to real-life problems—how to make your team more productive, communicate more effectively, and resolve conflicts with ease. Apply here and use the code LENNY for $300 off your enrollment: view.life/lenny.

    Brought to you by:

    BuildBetter—AI for product teams

    WorkOS—Modern identity platform for B2B SaaS, free up to 1 million MAUs

    Coda—The all-in-one collaborative workspace

    Find the transcript and references at: https://www.lennysnewsletter.com/p/embracing-your-emotions-joe-hudson

    Where to find Joe Hudson:

    • X: https://x.com/FU_joehudson

    • LinkedIn: https://www.linkedin.com/in/joe-hudson/

    • Website: https://www.artofaccomplishment.com/

    • Podcast: https://www.artofaccomplishment.com/podcast

    • Linktree: https://linktr.ee/theartofaccomplishment

    Where to find Lenny:

    • Newsletter: https://www.lennysnewsletter.com

    • X: https://twitter.com/lennysan

    • LinkedIn: https://www.linkedin.com/in/lennyrachitsky/

    In this episode, we cover:

    (00:00) Joe’s background

    (02:31) The critical voice in your head

    (06:39) Changing your relationship with the critical voice

    (13:19) Understanding and embracing emotions

    (19:52) The importance of emotional fluidity

    (24:40) Questioning assumptions and self-perception

    (30:25) The consequences of avoiding emotions

    (36:57) Experimenting with self-improvement

    (39:42) Understanding efficiency and enjoyment

    (43:17) The power of enjoyment in daily tasks

    (45:03) Innate enjoyment vs. learned enjoyment

    (46:31) Authenticity vs. self-improvement

    (50:01) Embracing emotional experiences

    (55:49) How understanding your emotions helps you make better decisions

    (01:02:53) Creating effective teams and meetings

    (01:10:40) Gratitude practice for personal growth

    (01:15:36) Conclusion and final thoughts

    Referenced:

    Descartes’ Error: Emotion, Reason, and the Human Brain: https://www.amazon.com/Descartes-Error-Emotion-Reason-Human/dp/014303622X/

    • Joe’s quote about joy: https://x.com/FU_joehudson/status/1756837774743790030

    • “Emotional Inquiry”: https://www.artofaccomplishment.com/podcast/emotional-inquiry

    Inside Out 2: https://movies.disney.com/inside-out-2

    • “Question the Assumption”: https://www.artofaccomplishment.com/podcast/question-the-assumption

    • Bodega Bay: https://www.bodegabay.com/

    • Elon Musk reveals the interview question he asks every candidate to instantly spot a liar: https://www.good.is/elon-musk-reveals-the-one-job-interview-question-he-asks-every-candidate-to-instantly-spot-a-liar

    • Great Decisions course: https://www.artofaccomplishment.com/course/great-decisions-course

    • HBR Analytic Services: https://hbr.org/hbr-analytic-services

    • Connection Course: https://www.artofaccomplishment.com/course/the-connection-course

    Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.

    Lenny may be an investor in the companies discussed.



    Get full access to Lenny's Newsletter at www.lennysnewsletter.com/subscribe