You’ll hear about: What omnichannel marketing is, The 3 variables of omnichannel marketing, How to start with omnichannel marketing, The importance of email marketing, A real example from an influencer brand
In this episode, we explore: The role of AI in modern business, why mentorship is key to professional growth, how breaking, problems into smaller parts leads to solutions, the power of active learning in tech, and Michael's popular Udemy course
In this episode, we explore: How personal experiences can spark product ideas, the ever-evolving world of marketing, overcoming typical founder challenges, the significance of having a co-founder who shares your values, and Jed and Sophia's adventures in marketing, branding, and voice crafting.
In this episode, we explore 1. How to get started with freelancing, 2. Common mistakes to avoid when starting your freelancing journey and 3. Strategies for setting appropriate freelance pricing to reflect your value
In this episode, we explore: The importance of asking questions for effective mentoring, updates on the blockchain and crypto industries and their potential for the future, and how to establish trust in marketing intangible products or services
In this episode, we explore: How Elephant, a social goals app, was created to address goal-sharing challenges, the power of community and its role in goal achievement, tips for aspiring entrepreneurs when first rating their business, and the significance of the journey and building relationships while pursuing goals
In this episode, we explore: The importance of embracing the human element in business, the power of embracing diverse interests and experiences, the importance of adaptability and learning on the go, the impact of genuine storytelling in business, the value of mentorship and continuous learning and the rewards of embracing challenges and taking risks.
In this episode, we explore: Hal's entrepreneurial journey and challenges, the importance of building a strong team, the power of mentorship and networking, the value of persistence and adaptability, and balancing multiple responsibilities.
You'll learn: The importance of self-accountability and motivation for solo entrepreneurs, common mistakes solo entrepreneurs make in positioning themselves and how to avoid them, the advantages of focusing on a sub-niche or smaller niche to become a go-to expert, the significance of deeply understanding your target audience to create resonant marketing efforts, and Timi's four-step customer mapping process
You'll learn: The importance of customer research in product management, how customer research can increase customer lifetime value and drive new sales, the myths and misconceptions about customer research, techniques for implementing guerrilla customer research tactics and the power of qualitative research and finding golden nuggets of insight.
You'll learn: The differences between customer success and customer service, why customer success is essential for startups, particularly those with subscription revenue models, the importance of mapping out and understanding the customer journey, the role of customer success managers as strategic partners in customers' businesses, how to approach customer success in the early and later stages of a startup and the role of technology in customer success
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