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    • Politicians are using TikTok to reach young votersPoliticians are recognizing the importance of TikTok to connect with Gen Z and millennial voters, with Democrats and Republicans both active on the platform as next year's elections approach.

      Political engagement on TikTok is on the rise, with lawmakers from both parties recognizing the importance of reaching young voters on the popular social media platform. This summer, Democratic Senator Cory Booker used TikTok to connect with Gen Z and millennial audiences, while Republican presidential candidate Vivek Ramaswamy also maintains a presence on the app despite criticizing it. With Gen Z and millennials set to make up nearly half of the electorate next year, the stakes are high for politicians to address the issues that matter most to these demographics and win their trust. The BBC and PwC sponsor this NPR broadcast, offering information, inspiration, and tech-powered solutions to help navigate the ever-changing world.

    • Younger voters' growing influence in politicsMillennials and Gen Z defy steretypes, consistently showing up to vote and shaping political discourse

      Younger voters, specifically those in the millennial and Gen Z generations, are becoming a significant force in politics and have defied stereotypes of being an unreliable voting bloc. The term "younger voter" encompasses a large and growing demographic, including individuals like transportation secretary Pete Buttigieg and pop star Olivia Rodrigo. Despite historical perceptions of young voters as passionate but inconsistent participants, they have consistently shown up to the polls in recent elections, with record-breaking turnout in 2020 during the pandemic. The political influence and power of younger voters is an open question for the upcoming 2024 elections, and NPR's Elena Moore will be covering this topic as part of their elections team.

    • Young voters' impact on recent electionsYoung voters, primarily millennials and Gen Z, have increased political presence and engagement, with high turnout for Biden in 2020 and continued support for Democrats in midterms. They'll make up half of the electorate in 2024 and are less tied to traditional party affiliations, focusing on specific issues.

      Young voters, specifically millennials and Gen Z, have significantly increased their political presence and engagement in recent elections. During the 2020 presidential election, they turned out in high numbers and overwhelmingly voted for President Biden. Contrary to the trend of the president's party underperforming in midterm elections, younger voters continued to support Democrats in the 2022 midterms. In the upcoming 2024 election, young voters will make up approximately half of the electorate, and over the next decade, they are expected to surpass 50%. However, it's important to note that there are cultural differences between millennial and Gen Z voters. While millennials, who came of age during the 2000s, identified strongly with party politics, Gen Z voters do not see themselves as strictly Democratic or Republican. Instead, they are passionate about specific issues and are less tied to traditional party affiliations. Overall, the political landscape is evolving, and understanding the unique perspectives and behaviors of younger generations is crucial for future elections.

    • Young voters prioritize issues over party affiliationYoung voters, particularly from Gen Z, prioritize issues like gun violence, climate change, and abortion rights over party affiliation, with only about a third identifying as Democrats.

      Young voters, particularly those from Generation Z, prioritize issues over party affiliation. This was evident during various social and political issues over the last decade, including gun violence, climate change, and abortion rights. Despite overwhelmingly voting for Democratic candidates, only about a third of young people identify as Democrats. The age of President Biden is a frequent topic of conversation among young voters, and while they may have voted for him in the past, they remain concerned about unfulfilled issues, such as the U.S. decision to support Israel in its war against Hamas. Young voters have shown a deep opposition to military intervention and are calling for a ceasefire. This trend may cause anxiety for Democrats as they prepare for the 2024 presidential election. Young voters' passion for specific issues may lead them to shift their allegiance to candidates and parties that align with their values.

    • Younger generations' feelings towards President Biden's Israel stanceGen Z and millennials are more likely to sympathize with Palestinians, indicating a potential challenge for Biden in upcoming elections, but their priorities remain diverse and multifaceted.

      The anger and disappointment among certain voter demographics, particularly younger generations like Gen Z, towards President Biden's stance on Israel could pose a significant challenge for him in the upcoming elections. This sentiment was evident during a demonstration by pro-Palestinian groups, where many expressed their feelings of betrayal and disillusionment. According to a recent NPR PBS NewsHour Marist poll, Gen Z and millennials are more likely to sympathize with the Palestinian people over the Israelis, indicating a potential shift in priorities for this demographic. However, it's important to remember that these generations are diverse and multifaceted, and their perspectives cannot be summed up in a single narrative. Another major question as we approach the next election is which issue will emerge as the defining one for young people. While abortion was a significant issue in the 2022 elections, its relevance may have waned since the Supreme Court overturned Roe v Wade. Only time will tell which topic will resonate most deeply with this influential voting bloc.

    • Young voters prioritize values over party affiliationYoung voters are focusing on candidates' values rather than party, challenging political parties to adapt and appeal to this demographic.

      The trend of voters focusing on issues rather than party affiliation is a complex issue that will be tested in the upcoming 2024 election, particularly in relation to the potential return of Donald Trump to the White House. Young voters, in particular, are expressing a desire for candidates who align closely with their values, creating a challenge for political parties to appeal to this demographic. However, it's important to note that no candidate or elected official will align perfectly with every voter's values all the time. Instead, voters are encouraged to look for candidates who reflect their values most of the time, much like choosing a meal that aligns with dietary preferences but not every ingredient. This trend underscores the importance of understanding the values and priorities of individual voters and how they intersect with political parties and candidates.

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