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    Sales Hacks Show from CPSA

    The Sales Hacks Show from the CPSA is a series of interviews with sales leaders, influencers, analysts and those on the frontlines. Each episode offers strategies, tactics and hacks to help inspire new sales initiatives within your organisation. ---About the Canadian Professional Sales AssociationSince 1874, we’ve been developing and serving sales professionals by providing programs, benefits, and resources that help you sell more, and sell smarter.Contact us today at MemberServices@cpsa.com or 1-888-267-2772 to see how we can help you and your team reach new heights in sales success.Copyright ©2017 by The Canadian Professional Sales AssociationFor permissions, contact editor@cpsa.com.
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    Episodes (38)

    For Those Businesses on Limited Budgets, Where on Social Media Should They Invest? w/ Shane Gibson

    For Those Businesses on Limited Budgets, Where on Social Media Should They Invest? w/ Shane Gibson
    In this soundbite from the CPSA Sales Hacks show, we explore top tips and amazing social selling strategies which can help salespeople better qualify the leads they attract and discover new ways to grow engagement. Our guest expert is Shane Gibson, speaker, sales trainer, influencer, and author on social media marketing, social selling and sales performance.

    The 9 Cs of Social Sales Success w/ Shane Gibson

    The 9 Cs of Social Sales Success w/ Shane Gibson
    In this soundbite from the CPSA Sales Hacks show, we explore top tips and amazing social selling strategies which can help salespeople better qualify the leads they attract and discover new ways to grow engagement. Our guest expert is Shane Gibson, speaker, sales trainer, influencer, and author on social media marketing, social selling and sales performance.

    How to Develop a Successful LinkedIn Lead Generation Strategy w/ Andrew Jenkins

    How to Develop a Successful LinkedIn Lead Generation Strategy w/ Andrew Jenkins
    In this episode of the CPSA Sales Hacks show, we will talk about the best ways to use LinkedIn, the measurable KPIs every salesperson should know, the benefits of publishing content on LinkedIn and the advertising options available through the social media network. Our guest is Toronto-based LinkedIn expert, Andrew Jenkins.

    How to Build a Sales Funnel and Harvest Leads w/ Mark Hunter

    How to Build a Sales Funnel and Harvest Leads w/ Mark Hunter
    In this Sales Hacks episode, we will investigate the differences between hunting and farming in sales, and how to develop a sales funnel which feeds off inbound and outbound channels. Our guest on this episode is Mark Hunter, a prominent sales influencer recognized for his cutting-edge thought leadership, entertaining value and actionable strategies.

    Sales Strategy Podcast: How to Effectively Manage Your Leads w/ Rhonda Taylor

    Sales Strategy Podcast: How to Effectively Manage Your Leads w/ Rhonda Taylor
    Today's salespeople have more channels available to them to identify and engage with new audiences and customers than ever before. When done right, social selling tools combined with traditional sales methods and a clear sales funnel strategy, can grow a brand and drive sales, but how does a sales person effectively manage their leads? How can you cut through all of the online clutter and noise to understand who you should target, and how you can prioritize those leads?

    Sales Strategy Podcast: Connecting the Dots - How To Build a Multi-Channel Sales Funnel w/ Leanne Hoagland-Smith

    Sales Strategy Podcast: Connecting the Dots - How To Build a Multi-Channel Sales Funnel w/ Leanne Hoagland-Smith
    The modern sales funnel is big and it includes numerous sales channels. At the top of today’s multi-channel funnel sits not just calling, events and referrals, but social media, SEO, varied content forms, paid search, and much more. In this episode of the CPSA’s Strategy podcast, top sales influencer Leanne Hoagland-Smith will offer her take on how to construct a powerful multi-channel sales funnel and the culture needed to build solid and sustainable sales strategies.

    Sales Strategy Podcast: 5 Reasons Cold Calling is Ineffective w/ Rhys Metler

    Sales Strategy Podcast: 5 Reasons Cold Calling is Ineffective w/ Rhys Metler
    Companies have been cold calling buyers for decades. In the past, it was one of the only ways that salespeople had to connect with potential buyers. But then we got caller ID technology, buyers started screening and ignoring these calls from unknown numbers. Then, the internet became widespread and buyers no longer needed sales people like before. Buyers were able to do their own preliminary product research. Inbound marketing, according to guest Rhys Metler, essentially killed the cold call.

    Sales Strategy Podcast: 7 Strategies to Improve your Sales Emails w/ Matthew Cook

    Sales Strategy Podcast: 7 Strategies to Improve your Sales Emails w/ Matthew Cook
    In this Sales Strategy episode, Matthew Cook provides his formula of 7 strategies which will drastically improve sales emails. Matt has over 20 years of sales and management experience. He is the founder of SalesHub, an inbound marketing agency that helps companies generate leads, boost revenue, and adapt to the new way customers buy.
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