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    This Is Virginia Kerr: Video and Marketing Hacks for Women

    This is Virginia Kerr, The Podcast and I’m ready to help you master your video and master your success! Through my proven strategies I’ve helped my clients start using effective video within days (not weeks or months) with easy-to-use strategies and templates. Creating video content can be intimidating! Whether you worry about your speech, stress over the perfect video look, or struggle to come up with content ideas, I can help. You don’t have to try to figure out the video world alone, we can do this together. I’ve worked in newsrooms and made countless videos while developing my content strategies, editing techniques, and embracing the on-camera quirks that make me unique. This is knowledge I’m thrilled to share with you so you can stand out for being yourself! Your story and personality are what set you apart from everyone else in your industry. Don’t hold yourself back from sharing these gifts with the world. Putting your true self out there is what helps you find ideal clients and customers. Think about connections you’ve made just by watching someone’s video. It’s powerful, right? Don’t let this amazing marketing opportunity pass you by just because being on video seems scary. If you’re ready to refine your content plan and on-camera presence to be the magnetic business owner you KNOW you can be, you’ve found the right place. For more information about the podcast, or to learn more about This is Video School visit www .thisisvirginiakerr.com I would love to connect with you more on social media! You can find me at: IG: @thisisvirginiakerr Facebook Group: https://www.facebook.com/groups/2572966429659470
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    Episodes (100)

    112| Stop Being FAKE on Camera: 5 Secrets to Being the Real You on Video

    112| Stop Being FAKE on Camera: 5 Secrets to Being the Real You on Video

    Do you feel robotic on video? Like a over produced version of yourself?

    It's something I've struggled with on Reels and I finally figured out what was causing me to look so FAKE. 

    I'm sharing 5 techniques and formats that have helped me bring the relaxed, genuine version of me to video.

    Join the Video Creator Newsletter HERE.

    Join THIS IS VIDEO SCHOOL HERE

    Wanna check out This Is Video School- THE PODCAST? 

    Listen to it on Apple here.

    Listen to it on Spotify here.

    Let's connect on social media! You can find me at:

    YouTube: https://www.youtube.com/c/ThisIsVirginiaKerr 

    Instagram: https://instagram.com/thisisvirginiakerr

     

    111| 5 Ways to Reinvent Your Identity on Social Media

    111| 5 Ways to Reinvent Your Identity on Social Media

    How do you reinvent yourself on social media? How do you pivot the way you connect with your audience and change your brand voice in your videos?

    If your engagment is tanking, your conversions are flat or you just don't like the content you're creating anymore- you may need to reinvent your identity on social media.

    Today we're going to find out if that's you. And if it is- I'm walking you through the 5 ways to reinvent your idenitiy on socila media.

    Join the Video Creator Newsletter HERE.

    Join THIS IS VIDEO SCHOOL HERE

    Wanna check out This Is Video School- THE PODCAST? 

    Listen to it on Apple here.

    Listen to it on Spotify here.

    Let's connect on social media! You can find me at:

    YouTube: https://www.youtube.com/c/ThisIsVirginiaKerr 

    Instagram: https://instagram.com/thisisvirginiakerr

     

    110| 10 Content Changes I'm Making In 2023

    110| 10 Content Changes I'm Making In 2023

    New Year! New Strategy! What's not new...VIDEO IS KING. Short Form Video will only get bigger. BUT a lot is changing too. Today I'm breaking down the 10 content changes I'm making in 2023 to make more money, save more time and get more real!

    Join the Video Creator Newsletter HERE.

    Join THIS IS VIDEO SCHOOL HERE

    Wanna check out This Is Video School- THE PODCAST? 

    Listen to it on Apple here.

    Listen to it on Spotify here.

    Let's connect on social media! You can find me at:

    YouTube: https://www.youtube.com/c/ThisIsVirginiaKerr 

    Instagram: https://instagram.com/thisisvirginiakerr

     

    109| This Tip Will Get People to Watch Your Reel

    109| This Tip Will Get People to Watch Your Reel

    Welcome back to This Is Virginia Kerr- The Podcast!

    This small tweak will get your Ideal Person to stop and watch your reel!

    Plus you can listen to LIVE coaching inside my program This Is Video School.

     

    Join THIS IS VIDEO SCHOOL HERE

    Wanna check out This Is Video School- THE PODCAST? 

    Listen to it on Apple here.

    Listen to it on Spotify here.

    Let's connect on social media! You can find me at:

    YouTube: https://www.youtube.com/c/ThisIsVirginiaKerr 

    Instagram: https://instagram.com/thisisvirginiakerr

     

     

    108| Get More Sales with Video! 8 Easy Ways to Boost Your Conversions

    108| Get More Sales with Video! 8 Easy Ways to Boost Your Conversions

    Wish you could make more money with your social media videos? You know video is the best and fastest way to get people to know, like and trust you but for some reason your Reels and other videos aren't converting people into customer and clients.

    I have discovered 8 easy ways to get more sales with your video content--I'm sharing them with you!

    Getting more sales is not only helping your business - it's also creating more opportunities to create super fans who will tell their friends about the results they got with your service and products! That's what creates a super surge in growth!!

    See you soon!

    Virginia

     SAVE $100 ON LIFETIME ACCESS TO THIS IS VIDEO SCHOOL HERE

    THIS SPECIAL IS ONLY GOOD ON DECEMEBER 8TH AND 9TH

    Wanna check out This Is Video School- THE PODCAST? 

    Listen to it on Apple here.

    Listen to it on Spotify here.

    Let's connect on social media! You can find me at:

    YouTube: https://www.youtube.com/c/ThisIsVirginiaKerr 

    Instagram: https://instagram.com/thisisvirginiakerr

     

     

    107| Stand Out From Your Competition By Adding These 5 Elements to Your Video

    107| Stand Out From Your Competition By Adding These 5 Elements to Your Video

    Do you look like everybody else doing what you do? Feel like you have nothing different to offer? Or maybe you just don't know how to show how you're different?

    It's easy to buy that lie when you consume a bunch of your competitors videos and forget what sets you apart.

    But the truth is you ARE different- you just need ot know where to find what makes you different and how to add that to your videos.

    And that's exactly what I'm explaining how to do in this episode. I'm giving you five elements you can add to your videos right now to help position you as an authority, stand out and attract your ideal followers. You're also getting examples and specific steps to make it happen.

    Get ready!

    Wanna check out This Is Video School- THE PODCAST? 

    Listen to it on Apple here.

    Listen to it on Spotify here.

    To learn more about This is Video School, visit www.thisisvirginiakerr.com 

    Let's connect on social media! You can find me at:

    YouTube: https://www.youtube.com/c/ThisIsVirginiaKerr 

    Instagram: https://instagram.com/thisisvirginiakerr

    106| How to Use Original Video Content to Build Your Business on Instagram with Hafsa Saleem: This Is Video School Student Success Story

    106| How to Use Original Video Content to Build Your Business on Instagram with Hafsa Saleem: This Is Video School Student Success Story

    When you look at the Reels page does it feel like you have to make Reels with trending sounds to be seen? Does it seem like only certain types of industries are doing well on Instagram? Are you tired of looking for the latest trends and sounds to create your content?

    None of that is needed to build an audience and business on social media and Hafsa Saleem is here to prove it. She built a 6 figure online business in less than two years using original video content.

    In this episode, she's sharing how she did it and how she stays so consistent while running now TWO buisnesses and managing a farm!

    Check out Hafsa's Instagram https://www.instagram.com/homesteadhafsa/ and https://www.instagram.com/itshafsasaleem/ 

    Wanna check out This Is Video School- THE PODCAST? 

    Listen to it on Apple here.

    Listen to it on Spotify here.

    To learn more about This is Video School, visit www.thisisvirginiakerr.com 

    Let's connect on social media! You can find me at:

    YouTube: https://www.youtube.com/c/ThisIsVirginiaKerr 

    Instagram: https://instagram.com/thisisvirginiakerr

     

    105| The 5 Elements Your Content Has to Have to Create Loyal Customers and Super Fans

    105| The 5 Elements Your Content Has to Have to Create Loyal Customers and Super Fans

    If you're checking off all the content boxes and not making the kind of money you want to be making....then you're missing one or more of the 5 must have elements. And no I'm not just talking about content strategy. I'm talking about what needs to be in your videos and messaging if you want people to come back for more and tell their friends about you.

    Today I'm breaking down these 5 must have elements and giving you real life and real people examples to explain how you can add these elements to your video content.

    Plus I just opened up applications for 1:1 coaching! It's for a limited time so apply here if you'd like me to help you with your video content strategy, on camera delivery, scripting and editing.

    To apply for a 1:1 Coaching Package visit https://virginiakerr.typeform.com/to/amm1kb

    Wanna check out This Is Video School- THE PODCAST? 

    Listen to it on Apple here.

    Listen to it on Spotify here.

    To learn more about This is Video School, visit www.thisisvirginiakerr.com 

    Let's connect on social media! You can find me at:

    YouTube: https://www.youtube.com/c/ThisIsVirginiaKerr 

    Instagram: https://instagram.com/thisisvirginiakerr

    104| 4 Video Styles To Position Yourself As An Expert

    104| 4 Video Styles To Position Yourself As An Expert

    What kind of expert are you and do you know how to position yourself as an authority in your field?

    When you know these four expert types and video styles you can come up with more and better content.

    And the best part is these video styles can be used on any video platform. Because it's the kind of video content that works anywhere!

    Wanna check out This Is Video School- THE PODCAST? 

    Listen to it on Apple here.

    Listen to it on Spotify here.

    To learn more about This is Video School, visit www.thisisvirginiakerr.com 

    Let's connect on social media! You can find me at:

    YouTube: https://www.youtube.com/c/ThisIsVirginiaKerr 

    Instagram: https://instagram.com/thisisvirginiakerr

    103| 8 Steps to Finding Your Creativity Again

    103| 8 Steps to Finding Your Creativity Again

    How's your creativity doing? Thriving? Floundering? Nowhere to be found?

    Creating content is hard enough on its own but it feels impossible when you can't find ideas or you've lost your creativity altogether.

    I put together an 8 step plan to help you find your creativity and discover new fresh styles of video content.

    It's the same plan I used to get back posting after I took over a month long break and went through a dark time.

    You don't have to use all 8 but I know you'll find a new outlook on your content if you use some of them :)

    For more information about the podcast, or to learn more about This is Video School, visit www.thisisvirginiakerr.com 

    Let's connect on social media! You can find me at:

    YouTube: https://www.youtube.com/c/ThisIsVirginiaKerr 

    Instagram: https://instagram.com/thisisvirginiakerr

     

    102| 6 Simple Editing Hacks to Get More Views

    102| 6 Simple Editing Hacks to Get More Views

    Can't figure out how to get more views? How to get more people watching your video longer? 

    Yes, the algorithm plays a part in our views but that doesn't mean you can't get it to push it out to more people. The algorithm doesn't like or dislike a video..it just gets triggered and sends your video out to more people when it's watched longer.

    So if you can figure out how to get more people to watch longer, then you'll trigger the algorithm!

    Today I'm giving you 6 simple editing hacks that anyone can do so you can get more views.

    You're also getting resources and instructions- so be sure to take notes!

    For more information about the podcast, or to learn more about This is Video School, visit www.thisisvirginiakerr.com 

    Let's connect on social media! You can find me at:

    YouTube: https://www.youtube.com/c/ThisIsVirginiaKerr 

    Instagram: https://instagram.com/thisisvirginiakerr

     

    101| Why Instagram Makes Us Feel Bad and What to Do About It

    101| Why Instagram Makes Us Feel Bad and What to Do About It

    How is your emotional relationship with Instagram? Does it make you feel good after you've been on it? Or do you feel worse?

    Do you enjoy posting or dread it?

    Our brains were wired to focus on negative things to protect us. But our reptile brains aren't doing us any favors when it comes to social media. We compare ourselves and pay attention to what we don't have if we aren't careful.

    Today we're talking with Carli from Clutter Free Carli. She recently hit over 100k followers and it didn't feel good. It felt the exact opposite. We're breaking down why that is and what we can do about plus getting a few decluttering tips to help us reduce stress in our homes and in our heads.

    Go check out Carli at https://www.instagram.com/clutterfreecarli/ 

    For more information about the podcast, or to learn more about This is Video School, visit www.thisisvirginiakerr.com 

    Let's connect on social media! You can find me at:

    YouTube: https://www.youtube.com/c/ThisIsVirginiaKerr 

    Instagram: https://instagram.com/thisisvirginiakerr

    100| This Is Depression

    100| This Is Depression

    Do you feel overwhelmed? Anxious? Blah? 

    For the last several weeks I've been feeling all of the above and then some. And then I realized..I'm not burnt out- I'm depressed.

    Today I'm sharing what happened, signs of depression and how we can prevent depression as well as how to get back on our feet after it.

    For more information about the podcast, or to learn more about This is Video School, visit www.thisisvirginiakerr.com 

    Let's connect on social media! You can find me at:

    YouTube: https://www.youtube.com/c/ThisIsVirginiaKerr 

    Instagram: https://instagram.com/thisisvirginiakerr

    99| How to Get Out of a Content Funk

    99| How to Get Out of a Content Funk

    Is creating video content a chore for you right now? You don't enjoy it like you once did.

    You can't stand the videos you're creating? And that's a problem because you need to post consistently to build your audience and build your business right?

    Yes and no. Sometimes we have to slow down to rev back up again.

    I know I do and I am right now. I am in a content funk and coming out of it by doing some things you may now expect.

    Want to fall back in love with your contnet and the creation process?

    Listen to this..I go into what I'm doing personally and then I give you specific ways to create your content so it's reaching the right people and growing your audience and business- while you're having fun!

    For more information about the podcast, or to learn more about This is Video School, visit www.thisisvirginiakerr.com 

    Let's connect on social media! You can find me at:

    YouTube: https://www.youtube.com/c/ThisIsVirginiaKerr 

    Instagram: https://instagram.com/thisisvirginiakerr

    98| Her Sales Exploded After She Did This with Instagram Reels: Student Success Story with Karen Lien

    98| Her Sales Exploded After She Did This with Instagram Reels: Student Success Story with Karen Lien

    Do you feel like you are in a content rut? All your videos feel and look the same? You haven't grown your following in months?

    That was Karen Lien. She was frustrated with how little she was growing on Instagram. But it all changed when she added this simple element to her Instagram reels.

    No trending audio, no super fast edits..she didn't even keep them under 15 seconds. So what did she do to grow her account by more than 80k in three weeks and explode her sales?

    You're about to hear all about it.

    For more information about the podcast, or to learn more about This is Video School, visit www.thisisvirginiakerr.com 

    You can check out Karen on Instagram at https://www.instagram.com/50isthenew50blog/ 

    Let's connect on social media! You can find me at:

    YouTube: https://www.youtube.com/c/ThisIsVirginiaKerr 

    Instagram: https://instagram.com/thisisvirginiakerr

    97| Why You Need to Start A YouTube Channel

    97| Why You Need to Start A YouTube Channel

    If the Instagram updates and changes have you frustrated. If you are seeing a dip in engagement and sales- It's all the more reason to consider starting a YouTube Channel.

    No it doen't mean you have to spend all day every day on there. Or that you have to add more stress to your business. It really is the gift that keeps on giving.

    I'm breaking down all the benefits of having a YouTube Channel and how to get started in today's episode. It's a juicy one for sure!

    For more information about the podcast, or to learn more about This is Video School, visit www.thisisvirginiakerr.com

    I would love to connect with you more on social media! You can find me at:

    YouTube: https://www.youtube.com/c/ThisIsVirginiaKerr 

    Instagram: https://instagram.com/thisisvirginiakerr

    96| 5 Reasons You're Not Attracting Your Ideal Person

    96| 5 Reasons You're Not Attracting Your Ideal Person

    Attracting the wrong person is more than frustrating...it's a waste of your time. You need the right people or you won't get sales..or you will get people who aren't a good fit for you and your business.

    Coming up with an avatar and creating content in your niche does not mean you are gauranteed to attract your Ideal Person. You need a strategy and you need to know how to grab them at the beginning of your video.

    I'm breaking down the 5 reasons people don't attract they're Ideal Person and why they don't convert people into followers and customers.

    For more information about the podcast, or to learn more about This is Video School, visit www.thisisvirginiakerr.com

    I would love to connect with you more on social media! You can find me at:

    YouTube: https://www.youtube.com/c/ThisIsVirginiaKerr 

    Instagram: https://instagram.com/thisisvirginiakerr

    95| 7 Ways to Tell a Story on Instagram Reels

    95| 7 Ways to Tell a Story on Instagram Reels

    You may not think you have a story to tell...but the truth is you have stories- you just don't know how to tell them.

    You need to know which stories to tell and how to tell them, if you want to stand out, be remembered and connect with your Ideal Person with your Instagram reels.

    In this episode, I'm breaking downt the three types of stories you need to tell and the 7 ways you can tell them on Reels.

    Grab a pen and paper because you're about to get a lot of Reels ideas that you can start using right now!

    For more information about the podcast, or to learn more about This is Video School, visit www.thisisvirginiakerr.com

    I would love to connect with you more on social media! You can find me at:

    YouTube: https://www.youtube.com/c/ThisIsVirginiaKerr 

    Instagram: https://instagram.com/thisisvirginiakerr

    94| How He Gets Clients and Stands Out with Reels: Student Spotlight

    94| How He Gets Clients and Stands Out with Reels: Student Spotlight

    Want ideas to standout, grow your audeince and get clients messaging you just from your videos?

    That's what video is doing for this realtor from Michigan.

    Mark Shaftner was using video before he joined This Is Video School but he wasn't using storytelling and he wasn't getting clients.

    Now he can make a compelling Reel from idea to posting in less than 30 minutes and gets clients from Reels he posted months ago!

    This episode gives you Reels ideas and breaks down what you can expect from my course This Is Video School.

    Also, July 27th and 28th SAVE $100 on lifetime access to This Is Video School. Just in time to join our next Reels Challenge that starts August 1st!

    This special is only for 2 days! Check out This is Video School by visiting https://thisisvirginiakerr.com/this-is-video-school 

    I would love to connect with you more on social media! You can find me at:

    YouTube: https://www.youtube.com/c/ThisIsVirginiaKerr 

    Instagram: https://instagram.com/thisisvirginiakerr

    93|Increase Your Reach with Instagram & TikTok's New SEO

    93|Increase Your Reach with Instagram & TikTok's New SEO

    Lots of changes are happening on Instagram and TikTok...and these are GOOD changes. Changes that can help you get discovered by more people in your target audience.

    The two platforms are getting in on search. Meaning they are competing with Google when it comes to SEO and search engines.

    In this episode I'm breaking down how you can take advantage of this by simply tweaking a few things in your videos to not only rank in search results, but grab your Ideal Person's attention.  

    These are easy changes you can make right now!

    For more information about the podcast, or to learn more about This is Video School, visit www.thisisvirginiakerr.com

    I would love to connect with you more on social media! You can find me at:

    YouTube: https://www.youtube.com/c/ThisIsVirginiaKerr 

    Instagram: https://instagram.com/thisisvirginiakerr

     
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