audienceengagement

Jeremiah Watkins, Joel Jimenez, Tony Hinchcliffe, Brian Redban – Date: 05/11/2019 Learn more about your ad choices. Visit podcastchoices.com/adchoices

Sure, you might have a solid social media following, but are you really making money off of them? At then end of the day, money is what moves the needle forward. Most entrepreneurs and social influencers fail when it comes to turning their followers into dollars. However, if you look at the Rock, he is taking full advantage of it. Watch or listen now, to discover the secrets in turning your followers into cold hard cash.

 

“You have got to educate, entertain, and sale.”

 

“It’s okay to be greedy if you have a solution to a problem”

 

- Bedros Keuilian

 

Here’s what you’ll discover:

1:00 - Why your not making money in your business, and how to fix it

3:01 - The secrets to turning leads to sales on social media

4:45 - What the 50/25/25 formula is, and why it will help you make money

8:45 - Why it is crucial for you to build your following

9:40 - Why it important to know who your market is, and how you can use that to your strength

 

“You are not going to have enough money”

“You must always be promoting”

- Craig Ballantyne

 

Follow us on Instagram: @bedroskeuilian / @realcraigballantyne

Buy Man Up: https://manup.com/

 

Make sure to review us on iTunes: http://bit.ly/theempireshow

F**K HALF the Crab Feast! The Mommy Dome happily welcomes fellow podcaster and comedian, well-dressed man, Jay Larson AKA Bunt Cake. Larson is a guy that makes you feel good cause he's a man of the people. We talk about Kai The Hitchhiker and the crazy audio he provided that is sweeping the web Smash, SmaSH, SMASH! Plus clubs that we love to work, nicknames for our beloved, how gross boogies are, and sports stories that Tina wants to kill us for (she just doesn't understand). It's a fun time with a great guy. Pick your jeans up off the ground! Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, I'm bringing it to London! Big shout out for IBM for hosting us. And, I'm excited that in a few months, VaynerMedia will be in LONDON. :)

 

#QOTD: What English Premier League team should I support?

 

#LINKS
FOLLOW THE BANANA STUFF: http://snapchat.com/add/garyvee
MY BOOKS: https://garyvaynerchuk.com/books

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#QOTD: What is your favorite football team and who do you want your team to pick in this year's draft? 

Want to win a jersey from me? Make the right pick in the comments section and I just might send you one :) 

 

#LINKS

https://itunes.apple.com/us/tv-season/the-tim-ferriss-experiment/id984734983

--- Send in a voice message: https://podcasters.spotify.com/pod/show/garyvee/message

#QOTD: What are you doing this weekend?

#LINKS

Submit a question: https://www.garyvaynerchuk.com/what-youll-need-to-get-garyvee-945936926.html

--- Send in a voice message: https://podcasters.spotify.com/pod/show/garyvee/message

#QOTD: Where are your parents from? 

#LINKS: 
https://www.garyvaynerchuk.com/what-y...

The robots are not taking over the world in five years. Not even close. Maybe in fifty-five years, but that's so far away that I can't even wrap my head around it.

BUT, if the robots take over, I've gotta be really dead honest with you: I'm not worried about the productivity, because I'm scared shitless than the robots took over. 

--- Send in a voice message: https://podcasters.spotify.com/pod/show/garyvee/message

#QOTD: Let me know what the next 3-5 years look like for your business. What do you have planned? What are you looking to accomplish?

 

Micro-Content is the idea of making content specific to the context of a platform. It's the idea of utilizing videos and pictures, quotes, and written words that work specifically for the multitude of platforms that exist (Facebook, Instagram, Twitter, Vine, Pinterest, Snapchat, etc) -- which if I might add, was the context behind my latest book, Jab, Jab, Jab, Right Hook ;)

So, how do you make good micro-content? First of all, content is subjective. It depends on the viewer and why they're in particular place at a particular point in time. I understand that a 40 year old woman will have a different mindset when she's on Pinterest vs. Facebook. Does she have intent to shop (Pinterest) or is she just catching up with her world (Facebook)? That's how you need to focus on your story-telling strategy. You need to be mindful of the psychology behind the user's intent and the nuances of the platform. 

When creating micro-content, or content in general, you also need to respect the user and their tendencies. Of course you want to sell your products, but you need to portray them in way that's more compelling to the viewer. You need to shape it their interests and lifestyle. There are plenty of targeting strategies out there, and there's no one way to execute. The only things you can hone in on while forming your strategy are: 

1. Respecting the audience  

2. Respecting the platform  

3. Making your agenda fall third to #1 & #2

 

 

--- Send in a voice message: https://podcasters.spotify.com/pod/show/garyvee/message

#QOTD: No question for this one! I need more banter!! I'm looking at you, VaynerNation ;)

I absolutely hate when people send auto-messages after they've gained a new follower. I have actively un-followed most of you when you do this because it speaks to your intent on the platform. You're looking to scale social media on a platform like Twitter that's simply not scalable. 

Twitter is the only true social network because it functions like a town square. A place where you can jump into conversations without sounding/looking creepy. The other networks are pushing content where Twitter is still the place for actual conversation. 

When you go and auto-reply in a "town square," you're the same as the guy walking around just dishing out their business card at a conference or networking event. YOU'RE THE GUY THAT PEOPLE HATE. It's the wrong move. You're not putting any effort into engaging with people. You're auto-replying in the town square and providing no depth, no value.

What do you honestly think is going to happen when I receive that message? I'll tell you what's going to happen. I may sign up for your newsletter and you're going to email me and it's going to go to spam and I'm not going to engage. Why? Because there's no context established. That first taste, that first impression, all of a sudden is sh*t, and you've lost. 

 

--- Send in a voice message: https://podcasters.spotify.com/pod/show/garyvee/message

 #QOTD: Would you pay $10 a month for Ello?

Look the bottom line is that Ello raised venture capital. The investors are looking for a return on their investment, so they're going to have to figure out a business model. So the question becomes, if they're not going to sell your info to advertisers, are they going to charge a fee to use the service? Now look they may come up with something totally new and innovative, and God bless Ello if they do. I'm rooting for everybody all the time.

My big thing is that **people don't care if you're selling their data**. We actually want targeted ads. When I'm in the market for another pair of Nikes, I WANT to see ads for them. Now there are those of you who disagree, but the data shows it. We'll take them when they go from ads to content. 

So here's the thing:

1. I think the way Ello is financially structured has vulnerabilities.

2. This has happened before with things like Diaspora. It didn't work.

3. I'm not in love with the actual product, but I'm glad they're moving and innovating.

I'm not Nostradamus. I like to make my call when I actually see something happening, and so I think it's too early to say that, but my intuition says they're going to eventually charge, which is going to turn a lot of users off. 

--- Send in a voice message: https://podcasters.spotify.com/pod/show/garyvee/message

Are you thirsty? I bet after you hear this one you'll want nothing more than a big gulp from a nice German man's tough nips. We love you so much that we took what was to be the next BONUS episode and we gave it to you, the little Mommy. This show was the Dog's T**S and there are sex secrets revealed. What more could you want? Pull those jeans up. A little higher, please?  Learn more about your ad choices. Visit megaphone.fm/adchoices

Doug Benson, Iron Patriot, Tony Hinchcliffe, Kimberly Congdon, Sara Weinshenk, Brian Redban – Date: 01/20/2014 Learn more about your ad choices. Visit podcastchoices.com/adchoices