🎙️ Welcome back to another episode of Magnetic Pod, where today, we're talking all things YouTube.

🎯 In this episode, we're diving into the simplicity of getting your podcast onto YouTube. If you haven't already, it's high time you consider it because it's easier than you think!

📝 Here's what we cover in this episode:

• Why it's essential to make sure your email is associated and visible in your RSS feed.
• How to navigate your website host to enable your email visibility in your RSS feed.
• The importance of having your email associated with your RSS feed visible.
• The step-by-step process of setting up your podcast on YouTube using the creator studio on desktop.
• Tips for naming your playlist and setting up your thumbnail.
• The beauty of YouTube's permission slip and what it means for your audio content.
• The difference between using YouTube as a platform for your podcast and using YouTube as a strategy.

📌 Resources & links mentioned:

• Podcast, YouTube or Both episode

Remember, YouTube isn't just the world's leading video platform - it's one of the largest search engines. So why not take advantage of the SEO benefits? If you haven't done it already, get your podcast over there, stat!

As always, if you've got any questions or there's something you'd like to know, drop me a line at livvi@livvimusic.com . Or, if you're already on YouTube, leave a comment below. I'd love to hear from you!

Catch you in the next episode! Bye for now. 🎧

Unlock the Secrets to Podcast Success! 🎙️✨ Download your Ultimate Podcast Checklist here. 

Download the 'Must Have Podcast Tech List' here

Connect with Olivia:

Facebook Profile

Instagram Profile

Podcast produced by Livvi Music Media

Music featured, 'Next Level Me (Wild Mode)' by Olivia de Sousa. Listen if full here.

(earlier episodes featured 'Reach' by Olivia de Sousa. Listen in full here. )

Discover why YouTube should be an indispensable part of your podcast strategy, even without video. Join Neil McPhedran and Jennifer-Lee Gunson  in a thought-provoking conversation with guest expert Steve Goldstein as he walks us through his research and what it tells us about how podcast listeners are using YouTube, shedding light on the role of YouTube Shorts, and the power of the platform for amplifying discoverability. Delve deep into the art of podcast promotion, emphasizing the importance of flexibility in content delivery. Whether you're a seasoned podcaster, a content creator, or navigating the higher education space, this episode equips you with actionable strategies to leverage YouTube effectively, unlocking new dimensions for audience engagement and growth.

Connect with Us

• Learn More: Continuing Studies Podcast
• Join: University Podcasters Network LinkedIn Group
• Connect w/ Jen: LinkedIn or  jpodcreations@gmail.com 
• Connect w/ Neil:  LinkedIn or neil@podiumpodcastco.com
• Twitter:  @namcphedran / @podiumpodcastco
• Youtube
  
  

Links

• Amplifi Media
• Connect with Steve on Twitter:  @sjgoldstein
• The New Rules of Podcasting on YouTube Research Study
• Planet Money YouTube Short Explainer Videos
• The Grid of Pain
• Edison Research: Americans Spend Over Four Hours Daily with Audio

Chapter Time Stamps:

(00:00:00) Introduction
Hosts Jennifer Lee and Neil McPhedran introduce the episode on YouTube and podcasting with expert Steven Goldstein

(00:03:04) Steve’s Journey
Steve introduces his journey from broadcasting, to his company Amplifi Media, and adjunct professor at NYU in the Business of Podcasting.

(00:04:40) Podcasting in Higher Education
The power of finding your niche in podcasting

(00:06:16) The Changing Definition of Podcasting
Steve unpacks the evolution of podcasting, dividing it into three eras: the “MeUndies era”, the “Throw the spaghetti against the wall era', and the “What is a podcast era”.

 (00:10:39) Research Insights on Podcast Consumption
Amplifi & Coleman Insight’s research on podcast consumption habits, including the role of YouTube as one of the three major podcast apps, and the surprising flexibility of users.

(00:12:40) Why YouTube?
YouTube as the second-largest search engine globally and it’s power for discovery.

(00:15:16) Is Video Necessary?
Steve & Neil discuss how video is not always necessary for podcasts to still obtain the benefits of being on YouTube.

(00:18:14) YouTube Shorts
What are YouTube shorts how they can be used for podcast discovery including an example from Planet Money.

(00:20:24) Introduction and YouTube Approach :
Steve gives Neil advice from Steve Goldstein on approaching YouTube for the first time and explains the “Grid of Pain”.

 (00:22:53) Strategies for Podcast Growth
The importance of maximizing owned media assets for podcast promotion and utilizing YouTube to grow your listener base

(00:26:02) The Future of Radio & Podcasting
Steve & Jen discuss how radio can best use podcasting and incorporate On-Demand strategies

(00:29:09) Conclusion
Neil & Jen share their key takeaways from their conversation with Steve.

• (00:00) - Introduction
• (03:04) - Steve’s Journey
• (04:40) - Podcasting in Higher Education
• (06:16) - The Changing Definition of Podcasting
• (10:39) - Research Insights on Podcast Consumption
• (12:40) - Why YouTube?
• (15:16) - Is Video Necessary?
• (18:14) - YouTube Shorts
• (20:24) - Introduction and YouTube Approach
• (22:53) - Strategies for Podcast Growth
• (26:02) - The Future of Radio & Podcasting
• (29:09) - Conclusion

Maddy Masiello, Audio Production Manager for The New York Times, has been in the podcasting space for more than 5 years - which may not sound like a long time, but that’s over 25% of the entire timeline of podcasts in the world. In this episode, we talk all about podcasts and audio content and why the internet can't seem to get enough.

Maddy talks about how “Serial” - the popular series from the New York Times - transformed podcasts as we know and listen today. And she shares some examples of how the NY Times audio team enhances the news and information we take in every day.

If you haven't already downloaded the New York Times Audio App, I highly recommend it. You'll find Maddy's work mixed in across several NYT productions. Here's one example.

So… you decide to launch an online business. Yay! 🎉

And you start hearing everyone and their nephew talking about how important it is to show up on this social platform and that one.

Create videos, write blogs, record audio! Maybe you decide to start a YouTube channel or *cough* a podcast.

Now what? What recording equipment do you need? 

Well, friend—we got you! We asked our videographer friend, Alex Minor to dish the deets. 

Check out these Camera, Microphone, & Lighting recommendations from a pro.

• Camera:
  • Logitech Brio
  • Sony zv1
  • Sony zve10
• Mics:
  • ⚠️ Important: get a dynamic mic!
  • USB dynamic mic: Samson mic
  • Microphone arm kit 
• Lighting:
  • You need more than you think!
  • Record near a window & use the sun

What videography equipment are you adding to your wishlist? Tell us!

You might also like to listen to:

Where SEO & Video Strategy Intersect w/ Alex Minor
Choosing Your Digital Marketing Channels w/ Latesha Lynch
Audio SEO w/ Kim Tradewell

Connect w/ Alex Minor:
Website
LinkedIn
Instagram
Facebook

Connect w/ B:

If you're looking for a unique, handcrafted way to spruce up your home or office, then Collage and Wood is the perfect place for you!

We offer a range of beautiful wooden signs that are perfect for any occasion. Our talented team of artists will work with you to create a sign that perfectly suits your needs. So why wait? Visit Collage and Wood today!

Want to search the Simple and Smart SEO Show podcast for something you heard? Now you can!!! It's free!

JOIN the 3-Day Supercharge Your SEO Challenge!

Apply to be my podcast guest! 🎙️ Don't forget to Put your pitch topic in the subject line!

AFFILIATE LINKS:
Start your Shopify Store!
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10,000 Jasper words FREE!
Get Carry (formerly Ocho): the best retirement resources for entrepreneurs!
Get my Ultimate SEO Task List (Plus Google Calendar!)


Note: If you make a purchase using some of my links, I make a little money. But I only ever share products, people, & offers I trust & use myself!

Guest: Simon Chou, Simon Chou at Marketing on Mars 

On LinkedIn | https://www.linkedin.com/in/simonchou1/

On Instagram | https://www.instagram.com/marketingonmars_/

On YouTube | https://www.youtube.com/@marketingonmars/videos

_____________________________

Hosts: 

Marco Ciappelli, Co-Founder at ITSPmagazine [@ITSPmagazine] and Host of Redefining Society Podcast

On ITSPmagazine | https://www.itspmagazine.com/itspmagazine-podcast-radio-hosts/marco-ciappelli

_____________________________

This Episode’s Sponsors

Are you interested in sponsoring an ITSPmagazine Channel?
👉 https://www.itspmagazine.com/sponsor-the-itspmagazine-podcast-network

_____________________________

Episode Introduction

Welcome to another thrilling episode of the Audio Signals Podcast, where Marco Ciappelli lifts the veil on the captivating world of books, music, travel, movies, and more. Today, Marco catapults us beyond the familiar confines of technology and society to navigate the exhilarating universe of podcasting.

Are you curious about the mechanics of podcasting? Perhaps, you've flirted with the idea of becoming a podcaster yourself? Or maybe, you're wondering why someone would venture into the podcasting world to start with? Regardless of where your curiosity springs from, Marco has got you covered. Joined by accomplished podcaster Simon Chou, they dive deep into the heart of podcasting, spilling valuable insights on the technology, styles, and the how-tos of the trade.

In this riveting conversation, Marco and Simon share personal experiences from their podcasting journey, painting a vivid picture of the highs, the lows, the joys, and the occasional jitters. From Marco's audacious, plan-less approach that values genuine, unplanned conversations to Simon's tale of transforming from a script-dependent beginner to a spontaneous podcasting expert - it's an episode brimming with fun, humor, and knowledge.

While this conversation is a treasure trove for aspiring podcasters, it also carries a universal appeal. Marco and Simon delve into the power of authenticity, personal branding, and the importance of embracing your unique self - lessons that resonate beyond the podcasting landscape.

As you listen to this episode, you may find yourself echoing Simon's sentiment, "you can't fake real conversations," and Marco's conviction that "the easiest thing is to be yourself." As we venture into the realities of podcasting, we are reminded of the power of genuine conversations and the magic that unfolds when we let authenticity guide us.

Join Marco Ciappelli and Simon Chou as they explore the art of podcasting and the virtue of authenticity in this enlightening episode. Be prepared to immerse yourself in a captivating conversation, packed with laughter, wisdom, and a treasure trove of insights. Remember, at Audio Signals, we are not just about passive listening. We urge you to think, share, and engage.

So, buckle up and get ready to plunge into the vibrant world of podcasting. Don't forget to hit the subscribe button and ensure you never miss an episode of Audio Signals. We promise you, every episode will be an adventure you don't want to miss.

_____________________________

Resources

_____________________________

For more podcast stories from Audio Signals: 
https://www.itspmagazine.com/audio-signals

Watch the video version on-demand on YouTube: https://www.youtube.com/playlist?list=PLnYu0psdcllS0aVY7qlwHxX3uiN7tqqsy

Are you interested in sponsoring an ITSPmagazine Channel?
👉 https://www.itspmagazine.com/sponsor-the-itspmagazine-podcast-network

Guest: Simon Chou, Simon Chou at Marketing on Mars 

On LinkedIn | https://www.linkedin.com/in/simonchou1/

On Instagram | https://www.instagram.com/marketingonmars_/

On YouTube | https://www.youtube.com/@marketingonmars/videos

_____________________________

Hosts: 

Marco Ciappelli, Co-Founder at ITSPmagazine [@ITSPmagazine] and Host of Redefining Society Podcast

On ITSPmagazine | https://www.itspmagazine.com/itspmagazine-podcast-radio-hosts/marco-ciappelli

_____________________________

This Episode’s Sponsors

Are you interested in sponsoring an ITSPmagazine Channel?
👉 https://www.itspmagazine.com/sponsor-the-itspmagazine-podcast-network

_____________________________

Episode Introduction

Welcome to another thrilling episode of the Audio Signals Podcast, where Marco Ciappelli lifts the veil on the captivating world of books, music, travel, movies, and more. Today, Marco catapults us beyond the familiar confines of technology and society to navigate the exhilarating universe of podcasting.

Are you curious about the mechanics of podcasting? Perhaps, you've flirted with the idea of becoming a podcaster yourself? Or maybe, you're wondering why someone would venture into the podcasting world to start with? Regardless of where your curiosity springs from, Marco has got you covered. Joined by accomplished podcaster Simon Chou, they dive deep into the heart of podcasting, spilling valuable insights on the technology, styles, and the how-tos of the trade.

In this riveting conversation, Marco and Simon share personal experiences from their podcasting journey, painting a vivid picture of the highs, the lows, the joys, and the occasional jitters. From Marco's audacious, plan-less approach that values genuine, unplanned conversations to Simon's tale of transforming from a script-dependent beginner to a spontaneous podcasting expert - it's an episode brimming with fun, humor, and knowledge.

While this conversation is a treasure trove for aspiring podcasters, it also carries a universal appeal. Marco and Simon delve into the power of authenticity, personal branding, and the importance of embracing your unique self - lessons that resonate beyond the podcasting landscape.

As you listen to this episode, you may find yourself echoing Simon's sentiment, "you can't fake real conversations," and Marco's conviction that "the easiest thing is to be yourself." As we venture into the realities of podcasting, we are reminded of the power of genuine conversations and the magic that unfolds when we let authenticity guide us.

Join Marco Ciappelli and Simon Chou as they explore the art of podcasting and the virtue of authenticity in this enlightening episode. Be prepared to immerse yourself in a captivating conversation, packed with laughter, wisdom, and a treasure trove of insights. Remember, at Audio Signals, we are not just about passive listening. We urge you to think, share, and engage.

So, buckle up and get ready to plunge into the vibrant world of podcasting. Don't forget to hit the subscribe button and ensure you never miss an episode of Audio Signals. We promise you, every episode will be an adventure you don't want to miss.

_____________________________

Resources

_____________________________

For more podcast stories from Audio Signals: 
https://www.itspmagazine.com/audio-signals

Watch the video version on-demand on YouTube: https://www.youtube.com/playlist?list=PLnYu0psdcllS0aVY7qlwHxX3uiN7tqqsy

Are you interested in sponsoring an ITSPmagazine Channel?
👉 https://www.itspmagazine.com/sponsor-the-itspmagazine-podcast-network

Guest host Tara Khandelwal talks to Prerna Vohra about her recent move into the audio industry after over 10 years in publishing.

What are the main differences between working in publishing and audio? How are editors and publishers especially well qualified for work in the audio industry?

Prerna Vohra has a Masters in Publishing from the City University London and more than 10 years in the publishing experience. Her career included being an editor and publisher with some of the top names in publishing like Rupa, Hachette and Bloomsbury. Since July 2022, Prerna is now exploring the audio space with her new role at Kuku FM. Find her on LinkedIn. 

Tara is the Founder and Managing Director of Bound. She has previously worked at Penguin India, SheThePeople.TV, and BloombergQuint. Her writing has appeared in CondeNast Traveller, Scroll, and Midday, among others. Follow her on Linkedin, book a consultation call with her or drop her an email at Tarakhandelwal.bound@gmail.com.

Bound is one of India’s leading storytelling companies that helps you grow through stories. Follow us @boundindia on Instagram, Twitter, and Facebook.

Produced by Aishwarya Javalgekar
Edited by Kshitij Jadhav

Have you been thinking about whether you should put your podcast on YouTube? Planning to set up a YOUTUBE PODCAST but have no idea how to start? 

Earlier this month, YouTube announced podcasting and since I’ve worked with many people learning behind the scenes, I think there are definite ways to go about YouTube.

And I’ll walk you through some of the dos and don’ts of YouTube podcasting.

In this episode, I will be sharing more of:

- how to create a YouTube podcast channel

- the approaches you can use to put your podcast on Youtube

- how to make your YouTube channel serve your listeners best

Connect with Olivia:

Facebook Profile

Instagram Profile

Podcast produced by Livvi Music Media

Unlock the Secrets to Podcast Success! 🎙️✨ Download your Ultimate Podcast Checklist here. 

Download the 'Must Have Podcast Tech List' here

Connect with Olivia:

Facebook Profile

Instagram Profile

Podcast produced by Livvi Music Media

Music featured, 'Next Level Me (Wild Mode)' by Olivia de Sousa. Listen if full here.

(earlier episodes featured 'Reach' by Olivia de Sousa. Listen in full here. )

**Who You will Hear**

Guest: Karen M. Phillips (Executive Director and Publisher of Words Without Borders)

Co-host: Luna Tang (Cloud Service Delivery Manager at Klopotek)

Co-host: Dwayne Parris (Senior Consultant at Klopotek)

Getting curious about prose composed by a writer from a distant land in an endangered language? With Words Without Borders, this kind of literary adventure might be just one click away.

The guest for this month is Karen M. Phillips. As Executive Director and Publisher of Words Without Borders, she joins us on the occasion of WWB's 20th anniversary, and explains to us how WWB is founded, evolves, and establishes a bridge to writers from 142 countries, translated from 136 languages and counting.

She also shares with us the endeavors that WWB has made to expand access to international writing, create a space for indigenous languages to survive and thrive, as well as bring authentic global literature into classrooms through their education programs.

Subscribe to the free newsletter from Words Without Borders to be the first to hear about exciting new international literature there. 

Tell us what is going on with your publishing projects or business on Twitter (@Klopotek_AG), LinkedIn, or email us at podcast@klopotek.com.  For more information about the Klopotek software solution, please write to info@klopotek.com, or register to receive emails from us on technology innovations & events from Klopotek.

* The views, information, or opinions expressed in the program are solely those of the individuals involved and do not necessarily represent those of Klopotek and its employees. It is the goal of Klopotek Publishing Radio to support cultural diversity, the exchange of opinions, and to create an environment where the conversation of a global publishing industry can thrive.

Chloé Tavitian is head of Audio Narrative at HRCLS, the number one podcast agency in France. HRCLS is also part of Havas, one of the largest communication groups in the world. HRCLS produces high-end podcasts and works with big brands like LVMH, VINCI, Orange, etc. 

From luxury brands to retail and B2B companies, Chloé will share her knowledge and experience, highlighting the crucial steps you should never skip when producing a branded podcast, all from an agency perspective!

As she says, from the start of the production process till the end, never let go of your communication strategy for your podcast outreach. 

“Tell the whole world that you have released your podcast”. 

Highlights

• Podcast is a marathon, not a sprint! 
• How to make your podcast “famous”.
• The mistake: skipping the “why?” question with the clients. Why are they doing a podcast? 
• Audio is on the rise with new formats emerging.
• How to produce a branded documentary podcast with over 100,000 listens in less than 6 months (can be found on Apple podcast: “Réparer les violences”)

Links from the show

• Réparer les violences
• HRCLS
• Chloé Tavitian linkedin
• Rumble Studio - Create your free account!

Subscribe for free

• Apple Podcasts
• Google Podcasts
• Spotify

 Stay up to date

• Audio Leads Newsletter
• Rumble Studio Blog

Follow us on social media

• LinkedIn
• Twitter
• Facebook
• Instagram
• Email: hello@rumble.studio

See omnystudio.com/listener for privacy information.

This week on the The Mohua Show Podcast we have Suzonn.

Suzonn is an independent singer-songwriter and composer living in the north-eastern region of India.

In 2016, his music career hit rock bottom soon after he got diagnosed with chronic laryngitis. He had to adapt to a new singing style as he was advised to not stress his vocal cords. Thereafter, he started composing in indie-folk and came up with his first song in the same genre.

His latest release 'Humse Khafa' is his debut collaboration with a record label called Selekt by Koinage Records. It's a rather unconventional track compared to his previous releases and is being adored by the mass audience.

Instagram: @suzonnofficial

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► Twitter        : @themohuashow
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► Linkedin      : @themohuashow
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Disclaimer: The views expressed by our guests are their own. We do not endorse and are not responsible for any views expressed by our guests on our podcast and its associated platforms.
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#TheMohuaShow | #DrMadhuChopra | #PriyankaChopra | #IndianArmy | #MohuaChinappa | #SuccessStories 

Thanks for Listening! Follow Us on Facebook, Instagram, Twitter, LinkedIn or Find us on YouTube

Caila Litman is a Podcast Producer and Audio Business Development Consultant. She worked as Senior Manager in Vox, Integrated Marketing Manager in The Week, Mental Floss and now she has been General Manager in Condé Nast.

Having been involved in podcast production since this form of content was still new and rarely exploited, Caila believes that audio storytelling is a trend that will grow spectacularly.

Why is audio content believed to have such great potential? Let's take a look at the picture in the current podcast consumption market with Caila Litman and host Hao Tran.

Thank you ELSA Vietnam for collaborating with Vietcetera in this podcast.

ELSA Speak is the world’s smartest English pronunciation coach, powered by AI. The app can listen and pinpoint the exact errors in every single sound, intonation, rhythm and pitch as you speak, compare to a native speaker and give instant feedback on how to improve. All these feedback are fully automated using ELSA’s proprietary speech recognition technology. With this virtual everyday English ‘personal trainer’, you’ll be able to speak with ease and confidence.

Get useful study sets for free inside the ELSA Speak app compiled from Vietnam Innovator episodes here.

You can watch this full conversation on YouTube here.

Don’t forget to read amazing articles on Vietcetera website here.

This week on The Digital Marketing Scoop, Mark is talking all about the world of podcasting. We have taken a look back at our past episodes and put together an episode that will help you start and run a successful podcast.

From tips around starting your podcast to promoting your podcast on different channels, we’re sharing some really helpful tips around podcasts.


Follow CLIQ on:
Facebook
https://www.facebook.com/cliqmediaandmarketing

Instagram
https://www.instagram.com/cliq.ie

Twitter
https://twitter.com/Cliq_ie

Linkedin
https://ie.linkedin.com/company/cliq-media-&-marketing

YouTube
https://www.youtube.com/channel/UC1PmmAJcTTQ-XWDfTyzbiwg

TikTok
https://www.tiktok.com/@cliqtok

On this episode, Vineet talks to Ashim Mathur from Dolby about the audio pioneer's efforts to bring an enhanced sound experience to entertainment. Conversation ranges from talking about Dolby's multi-platform, mulit-device offerings, the complexities of upgrading entertainment infrastructure, and what lies ahead for the company.

Follow Ashim Mathur on Twitter: @AshimMathur https://twitter.com/ashimmathur?lang=en

Follow Dolby on Twitter: @DolbyIn https://twitter.com/DolbyIn?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor

Follow Vineet on Twitter & Instagram: @ashcharyafuckit

https://twitter.com/ashcharyafuckit and

https://instagram.com/ashcharyafuckit

You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app.

You can also check out our website at http://www.ivmpodcasts.com/

See omnystudio.com/listener for privacy information.

Wie startet man einen eigenen Podcast? Und was braucht man alles, damit man einen Podcast aufnehmen kann und er dann auf Spotify & Co. landet und auch angehört wird? In dieser Episode verraten Ferris Bühler und Larissa Laudadio, was einen guten Podcast ausmacht und worauf man bei der Vorbereitung und Bewerbung achten muss.

Interessante Links:

• Blogpost zu Podcasts
• Ferris’ PR-Ratgeber
• Ferris’ PR-Seminar: www.pr-seminar.com

Hier findest du uns:

• Webseite Ferris Bühler Communications
• Facebook Ferris Bühler Communications
• LinkedIn Ferris Bühler Communications
• Instagram Ferris Bühler Communications
• Webseite StoryRadar
• Instagram StoryRadar

Wir freuen uns sehr über eine positive Bewertung auf Apple Podcasts. 

Fragen oder Anregungen dürft ihr jederzeit an storyradar@ferrisbuehler.com senden.

While you might not get away with watching tv or YouTube videos at work, it’s often easier to listen to a podcast in your spare time. That’s why podcasts and other audio content are becoming so popular—and why you should take advantage of this growth and think about creating a podcast yourself. In this Feature Friday episode of the ROI Online Podcast, Steve talks with Molly Ann Hale, Social Media Producer at Vurbl (the YouTube of Audio), about how to get your current or future podcast discovered by more listeners—and even make money from it.

Molly is a Producer, Executive Assistant, Social Media Specialist, Web Designer & Writer. She’s currently the Social Media Producer at Vurbl, an audio streaming destination for all types of audio creators, and anyone that loves listening to audio. Vurbl supports audio creators build their station and helps listeners connect with meaningful content.

Promoting, marketing, and monetizing your podcast can be hard at times, more so when competing with platforms like YouTube. Luckily there’s a new tool that can get your podcast out there so you can increase your listeners and achieve your goals.

Among other things, Molly and Steve discussed:

• Mollys’ background
• Everything you need to know about Vurbl–The Youtube for Audio
• Good Audiobooks you should listen to
• The best ways to market and monetize your podcast 
• Some great tools Vurbl offers to share your content and get more engagement
• What makes Vurbl different from Internet Radio, Anchor, and other platforms 

You can learn more about Molly here:

Follow Molly on LinkedIn

You can learn more about Vurbl here:

https://vurbl.com/

Read the books mentioned in this podcast:

The Golden Toilet by Steve Brown

Thinking of starting your own podcast? Buzzsprout’s secure and reliable posting allows you to publish podcasts online. Buzzsprout also includes full iTunes support, HTML5 players, show statistics, and WordPress plugins. Get started using this link to receive a $20 Amazon gift card and to help support our show!

Krish Velkar graduated with a double master’s degree in marketing and is currently working at Ogilvy, Mumbai as a Planner.

He is fascinated by emerging technology and shares his thoughts on Voice Assistants, such as Alexa, and their role in the future of audio content marketing. 

We also cover the role of audio content in successful marketing strategies and Krish shares the features he would add to smart speakers such as Google Home and Amazon Echo. Krish shares his views on the future of audio content and compares audio to video, which is currently dominating the social media world.

Highlights

• Audio content is interesting because it does not have a face. Anyone can talk about anything and we wouldn’t judge them based on their appearance but on their views and opinions.  
• Clubhouse is facing a lot of competition, it being an emerging app that is exclusive for iOS users. There is a possibility that the next form of social media will be based on audio. 
• Audio is a more natural way of communicating rather than typing.
• Voice Assistants are the future of e-commerce.

Links from the show

• Is Alexa a salesperson?
• Ogilvy
• Rumble Studio - Create your free account!

Subscribe for free

• Apple Podcasts
• Google Podcasts
• Spotify

 Stay up to date

• Rumble Studio Newsletter
• Rumble Studio Blog

Follow us on social media

• LinkedIn
• Twitter
• Facebook
• Instagram
• Email: hello@rumble.studio

See omnystudio.com/listener for privacy information.

The new Clubhouse app is the "It Girl" in the world of social media.  How does it work, and what does it mean for the future?  Our WeGRAF team explores this app and helps new users get their bearings...while examining why it has exploded in popularity, and what this tells us about the state of human connection.  We also introduce our new special segment," Flo in the Know"!  WeGRAF associate producer Flo Lumsden will share the latest news, tips and factoids in the world of science and tech - releasing Mondays!

**Who You will Hear**

Guest: Jacks Thomas (Guest Director at BolognaBookPlus, Bologna Children’s Book Fair; Director of The London Book Fair from 2013 to 2020)

Co-host: Luna Tang (Cloud Service Delivery Manager at Klopotek)

Co-host: Dwayne Parris (Senior Consultant at Klopotek)

In this episode, Jacks Thomas talked about her unique career journey from studying French at university to holding key positions at The London Book Fair and BolgnaBookPlus. She shared with us why diversity is a critical consideration in her philosophy, what a successful book fair should be like in her eyes, the digitalization of book fairs under the pandemic, as well as her thoughts on publishing, multi-cultures, education, and everything you know and don't know about book fairs. 

 Reach out by emailing bolognabookplus@bolognafiere.it to get to know about publishing conferences, exhibits, and training programs on Bologna Children’s Book Fair, or sign up for BCBF news to stay up-to-date with the latest news about BCBF.

Tell us what is going on with your publishing projects or business during these challenging times on Twitter (@Klopotek_AG), LinkedIn, or just email us at podcast@klopotek.com. For more information about Klopotek software solution, please write to info@klopotek.com, or register to receive emails from us on technology innovations & events of Klopotek.