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    content discovery

    Explore " content discovery" with insightful episodes like "The University of Chicago: How (& Why) to Build a Podcast Network", "#34 - Behind the Screen: The AI Shaping Our Social Media Experience", "OTT Exec Podcast S3 E5 Jason Cohen, MyBundle.TV CEO", "Building Audiences For Advertisers and Digital Marketing | Business Ninjas: WriteForMe and Taboola" and "The Magic of Storytelling" from podcasts like ""Continuing Studies: A higher education podcast for university podcasters", "The AI Frontier Podcast", "OTT Executive Podcast with Brian Mahony", "Business Ninjas" and "Design Mind frogcast"" and more!

    Episodes (6)

    The University of Chicago: How (& Why) to Build a Podcast Network

    The University of Chicago: How (& Why) to Build a Podcast Network

    Explore the specifics of establishing and running a university podcast network, the purpose behind it, and the benefits to the shows who are a part of it with Matt Hodapp, Assistant Director of the University of Chicago Podcast Network.  Hosts Neil McPhedran and Jennifer-Lee Gunson discuss the unique challenges and opportunities of academic podcasts with Matt, the importance of creating a distinct identity for university podcasts and the potential of collaborative efforts between academic institutions. Tune in to explore how networking, advocacy, and fostering a sense of community can benefit  and increase the reach of university podcasts, reshaping their place in the broader podcasting universe.

    Connect with Us

    Connect with the University of Chicago


    Chapters:

    (00:00:00) Introduction and Welcome
    Jennifer and Neil introduce the podcast and guest Matt Hodapp at Podcast Movement and highlight the unique nature of his role as the assistant director of the University of Chicago Podcast Network.

    (00:02:30) University of Chicago and Podcast Selection
    Matt introduces himself, details his role, and discusses the criteria for podcast selection within the network, emphasizing mission, goals, and production quality.

    (00:05:40) The Evolution of the Role
    The origins & financing of Matt’s role within the university and the collaborative effort that led to the creation of full-time podcast production roles.

    (00:07:44) The Workings of the Network
    The significance of having dedicated personnel and a structured network, and the requirements and branding of the network, the mission and quality, and audience niche.

    (00:13:15) Mutual Support within the Network
    Neil & Matt explore how shows within the network support each other and work together.

    (00:16:25) The University of Chicago Podcast Network Festival
    Jennifer and Matt discuss the creation of the podcast festival, how it was put on, what it entailed, & the opportunity for connections with guests.

    (00:21:21) Expanding University Podcast Networks
    Neil & Matt discuss the possibility of growing the higher education podcast community across institutions to meet their unique set of challenges together. 

    (00:26:30) Podcast Benefits to Institutions
    Matt elaborates on the mission-driven aspects of university podcasting, emphasizing the potential impact on brand recognition, audience influence, 

    (00:30:24) Conclusion
    Jennifer & Neil reflect on the episode and share their key takeaways

    • (00:00) - Time Stamps:
    • (00:00) - Introduction and Welcome
    • (02:30) - University of Chicago and Podcast Selection
    • (05:40) - The Evolution of the Role
    • (07:44) - The Workings of the Network
    • (13:15) - Mutual Support within the Network
    • (16:25) - The University of Chicago Podcast Network Festival
    • (21:21) - Expanding University Podcast Networks
    • (26:30) - Podcast Benefits to Institutions
    • (30:24) - Conclusion

    #34 - Behind the Screen: The AI Shaping Our Social Media Experience

    #34 - Behind the Screen: The AI Shaping Our Social Media Experience

    In this episode of "The AI Frontier Podcast", we delve into the invisible world of AI in social media. We explore the fundamental role of AI in shaping our social media experience, from content curation to targeted advertising. We discuss real-world examples of how AI algorithms influence content discovery and user behavior on popular platforms like Facebook, Instagram, and Twitter. We also examine the subtle ways AI shapes our online interactions and perceptions, and gaze into the future of AI in social media. Follow us on Twitter @wadieskaf for more insights into the world of AI.
    ----------
    References used in this episode:

    1. Towards FATE in AI for Social Media and Healthcare: A Systematic Review [https://arxiv.org/abs/2306.05372]
    2. Excitements and Concerns in the Post-ChatGPT Era: Deciphering Public Perception of AI through Social Media Analysis [https://arxiv.org/abs/2307.05809]
    3. The Digital Architectures of Social Media: Comparing Political Campaigning on Facebook, Twitter, Instagram, and Snapchat in the 2016 U.S. Election [https://arxiv.org/abs/1904.07333]
    4. Predicting Engagement with the Internet Research Agency's Facebook and Instagram Campaigns around the 2016 U.S. Presidential Election [https://arxiv.org/abs/2010.14950]
    5. Detection of Fake Users in SMPs Using NLP and Graph Embeddings [https://arxiv.org/abs/2104.13094]
    6. Capturing Humans' Mental Models of AI: An Item Response Theory Approach [https://arxiv.org/abs/2305.09064]
    7. How Mock Model Training Enhances User Perceptions of AI Systems [https://arxiv.org/abs/2111.08830]
    8. Perceptions of Fairness and Trustworthiness Based on Explanations in Human vs. Automated Decision-Making [https://arxiv.org/abs/2109.05792]
    9. On Explanations, Fairness, and Appropriate Reliance in Human-AI Decision-Making [https://arxiv.org/abs/2209.11812]
    10. A Study of Comfortability between Interactive AI and Human [https://arxiv.org/abs/2302.14360]
    11. Social media as political party campaign in Indonesia [https://arxiv.org/abs/1406.4086]
    12. Stance Detection on Social Media: State of the Art and Trends
    13. State of AI Ethics Report (Volume 6, February 2022) [https://arxiv.org/abs/2006.03644]
    14. Trends Prediction Using Social Diffusion Models [https://arxiv.org/abs/1111.4650]
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    OTT Exec Podcast S3 E5 Jason Cohen, MyBundle.TV CEO

    OTT Exec Podcast S3 E5 Jason Cohen, MyBundle.TV CEO

    1) Jason's finance/private equity background; 2) Problem statement- simplifying streaming; 3) Win-win-win three-tiered approach- consumers, streamers, and broadband providers; 4) MyBundle watch list; 5) Partnering with cable providers for cord-cutters selecting broadband; 6) "Find MyBundle" tool; 7) Dominance of smart phone over TV remote as content discovery tool; 8) Difference between "search" and "browse"; 9) The "WD-40" of streaming; 10) Role of AI; 11) FAST vs SVOD app monetization; 12) Jason's unrequited love for golf vs. his kids being "his world".

    Also watch on YouTube: https://www.youtube.com/@ottexecutive

    Building Audiences For Advertisers and Digital Marketing | Business Ninjas: WriteForMe and Taboola

    Building Audiences For Advertisers and Digital Marketing | Business Ninjas: WriteForMe and Taboola

    Join our resident Business Ninja Kelsey, together with Megan Morreale of Taboola, a company that provides recommendations on the open web and focuses on two main audiences, advertisers and digital properties like publishers, mobile carriers, blogs, and more. Their content strategy seeks to educate advertisers on how to effectively reach audiences on the open web, based on data-driven insights. Learn how they identify their target audience and use content to grab their attention. We share thoughts on paid vs organic content—and what you should be focusing on creating for your business.

    Find out more about Taboola by visiting their website at https://www.taboola.com/.

    Connect with Megan on:
    Medium: https://medium.com/@meganrosem
    LinkedIn: https://www.linkedin.com/in/meganmorreale/
    Twitter: https://twitter.com/meganrosem


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    The Magic of Storytelling

    The Magic of Storytelling

    There is always a little magic behind every great design.  On this episode of the Design Mind frogcast, we’re joined by Dave Lankford, VP of Product for Global Consumer Engagement at Disney Streaming (Disney+, Hulu, ESPN+ and Star+) to talk about what it means to design products that tell stories. Designing streaming platforms for a brand with as large a footprint as Disney is no small feat, but luckily Dave and his global team are well-prepared for the task. At Disney Streaming, human empathy and machine intelligence play a critical role in the mission of storytelling. Dave discusses the importance of empowering creative, collaborative teams, how the improvisation technique “Yes, and” leads to innovative ideas, and what it takes to connect users with stories across vastly different regions, cultures and languages.

    Brought to you by frog, a global creative consultancy. frog is part of Capgemini Invent. (https://www.frog.co)

    Find episode transcripts and relevant info (https://www.frog.co/designmind/design-mind-frogcast-ep-17-the-magic-of-storytelling/)

    Download the frog report 'Convergent Transformation' (https://www.frog.co/designmind/real-transformation-and-disruption-takes-convergent-design)

    Audio Production: Richard Canham, Lizard Media (https://www.lizardmedia.co.uk/)

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