how to build your brand

Lou and Teresa talk with the amazing Annie Margarita Yang. Annie is the definitive voice in Millennial finance, specializing in strategies for beating today’s tough economic challenges. She is the author of an award-winning, best-selling new book, The 5-Day Job Search, which helps young professionals get out of student loan debt while finding the ideal job. With more than 1 million views on YouTube, her witty approach to tough talk sets her apart from others. You can find out more about Annie at https://annieyangfinancial.com. Also,for a limited time, get a 10% discount and free shipping on a signed paperback copy of The 5-Day Job Search when you order on annieyangfinancial.com.

Earrings Off blog post: https://www.earringsoff.com/post/hip-fractures-are-a-serious-health-threat

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Marketing and Social Media Strategist:   Tyresa Oluyide
Theme song:                                                              D-Techneekz
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Today we talk about how you can rapidly grow your small business through personal branding.

In this episode:

• What should a small business owner know about personal branding?
• What is the most important thing for personal branding?
• How do you build and grow a community? What are the specific steps?
• What are the key principles to get your brand to the public?
• What are some common mistakes people make with personal branding?

Quotes from the episode:

• "So personal branding is about you as the small business owner and how you and your person can add value to that brand."
• "Personal branding really is about likability. It's not about the sale. It's about building the community."
• "Don't be afraid to pop sizzle, be a bit different. You don't need to be funny, but at least a little humor. "

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The best way to reach Ramon Ray.

https://www.ramonray.com/

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Hey, thanks so much for listening!

If you enjoyed the podcast, leave a 5-star review on Apple Podcasts and subscribe to the show.

And if you'd rather listen to the show on YouTube, check out my channel and subscribe there.
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I'm a huge believer that when you're feeling your best, you can do your best. Check out some of my previous podcast episodes!
Start Building Wealth Through Real Estate Investment
Why Passive Income Is Important for Real Estate Agents

4 Key Metrics to Analyze Business Opportunities

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Stop 🛑 wasting your time ⏳ or spending too much money 💸not getting the results you want in sales, I would love you to join me for the upcoming 5-Day Listing Challenge.

You will learn how to find YOUR Way to having closings every month.

www.5daylistingchallenge.com

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Get your free copy of the Real Estate Evolution here:bit.ly/RealEstateEvolution_GetYourBook. This book shows you the step by step of how to:

• Step 1: Believe in your unknown potential
• Step 2: Deconstruct persuasion techniques
• Step 3: Find business and get hired consistently
• Step 4: Be proactive in the relationship with your clients.
• Step 5: Learn and implement the exact steps to hire, train, lead, and train virtual assistants so that they can build, support, and guide a winning team to scale.

And if you’d like to have a consistent and predictable income, like this page, and don’t forget to join the Facebook group to network with the top agents: https://www.facebook.com/groups/thecpicommunity/

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To find out more about Dan Rochon and the CPI Community, you can check this link:
www.NoBrokeMonths.com 

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Do you want to win a FREE 45-minute complimentary coaching session with Dan Rochon and a FREE copy of the book "Real Estate Evolution," a comprehensive 10-step guide to achieving Consistent and Predictable Income?
❗❗JOIN THE NO BROKE MONTHS FOR REAL ESTATE AGENTS MONTHLY RAFFLE HERE ❗❗

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Stop 🛑 wasting your time ⏳ or spending too much money 💸not getting the results you want in sales; I would love you to join me for the upcoming 5-Day Listing Challenge.

You will learn how to find YOUR Way to having closings every month.

www.5daylistingchallenge.com

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Get your free copy of the Real Estate Evolution here:
bit.ly/RealEstateEvolution_GetYourBook

This book shows you the step by step on how to:

• Step 1: Believe in your unknown potential
• Step 2: Deconstruct persuasion techniques
• Step 3: Find a business and get hired consistently
• Step 4: Be proactive in the relationship with your clients.
• Step 5: Learn and implement the exact steps to hire, train, lead, and train virtual assistants so that they can build, support, and guide a winning team to scale.

And if you’d like to have a consistent and predictable income, like this page, and don’t forget to join the Facebook group to network with the top agents:

https://www.facebook.com/groups/newbieagents/

Most businesses struggle to stand out and attract their ideal customers and end up wasting a ton of time and money on marketing that doesn’t work. 

After more than 11 years growing major lines of business at Nike, Parker realized the process they used to build their brand was something any and all businesses could do. That’s why he started Parker Nash Marketing; to help you connect with your customers and get them to love your brand so your business grows.  So we cover all of that and more in this episode on Grind Sell Elevate. 

Connect with Parker:

Website: https://www.parkertnash.com/

LinkedIn: https://www.linkedin.com/in/-parkernash/

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Are you a YouTuber? Then you need to have TubeBuddy to help with optimizing your search results, it is free, all you need to do it hit the link below, add to your chrome extension and you will start improving your search results on YouTube: https://www.tubebuddy.com/grindsellelevate

Check out Tyzer's other podcast "The Book Legion" at https://thebooklegion.com

Julie Solomon is a Speaker, Business Coach, Host of the top-rated The Influencer Podcast, and Author of the upcoming book, Get What You Want: How to Go From Unseen to Unstoppable (HarperCollins Leadership, June 7, 2022). 

From being a small-town girl from Nashville, Tennessee, to a flourishing entrepreneur, her work has been featured in top-tier outlets including FORBES, Entrepreneur, Business Weekly, SUCCESS, and People Magazine. And she was recently named one of the Top 100 leaders in Influencer Marketing by Influence.Co.

Julie has launched several successful online programs including, Pitch It Perfect, The Influencer Academy, and SHINE Mastermind, which teach clients how to master the important skill sets needed to take a personal brand idea and turn it into a profitable, sustainable business.

Today we're diving into her new book and the lessons readers will gain from it!

Memorable Moments:

6:54 I believe that every coach needs a coach, I am forever a student, I am always learning… Whenever you're diving into something new, you should always try to learn from someone who has done what it is that you are trying to do.

23:59 Your purpose is your compass, it's that guiding force that's going to light your path, even when the darkest of days come

24:38 For so long my validation of my own self worth as a human being was always contingent on somebody else giving something to me, somebody else liking me, somebody else accepting me, somebody else saying that I'm good enough. And it's because I didn't have a purpose within me at the time

26:45 My driving force of my purpose is definitely freedom to live my life on my own terms

27:52 It's not until you have a purpose that you can really map out the blueprint for that vision.

29:12 Boundaries are crucial to being able to get what you want in life, and they are really hard. 

30:00 There is no greater form of self love than a boundary. It is what speaks your heart to other people.

31:37 When I'm no longer delaying my own happiness, I know that I'm advocating for myself, and I'm sharing my boundaries.

34:46 Confidence is really about confiding in yourself confiding in that in that zest and that ability to believe in yourself and to advocate for yourself and to show the world who you are

To Get a Signed Copy of the book, click here

Purchase your copy on Amazon

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Connect with Allison:

⭐ Connect on Instagram @allisonwalsh

⭐ JOIN THE SOCIETY: www.shebelievedsociety.com (use code 2022 to access the Society for $22/month)

⭐ Check out recommendations from the show here

⭐ Learn how to go from Overcommitted to Unstoppable here

Connect with Allison

• Interested in working together? Fill out this form.
• www.instagram.com/allisonwalsh
• www.shebelievedbook.com
• www.allisonwalshconsulting.com
• https://www.facebook.com/groups/shebelievedshecouldcommunity
• 20 ways to make money being YOU!: https://www.allisonwalshconsulting.com/monetizeyourbrand 

In today's episode, you'll learn from Annie Franceschi, a branding consultant, and business coach. Her business is Greatest Story Creative, and she works with consultants, coaches, and service business owners to help them brand and grow their greatest businesses.

She shares marketing and branding wisdom throughout the ENTIRE episode and helpful resources to enhance your brand and make it easier to grow your business. Most importantly, we discuss how to not burn out as you grow your brand and business.

About Annie:

Annie Franceschi is a former Disney storyteller, bestselling author, six-figure founder, and branding expert. In 2013, she quit a dream job telling stories at The Walt Disney Studios to start her own agency, Greatest Story Creative®. Since then, Annie's branded 120+ businesses, spoken for thousands, and released the bestselling personal development book, Permission to Try. Today, through her Brand Story Solution and Establish Yourself™ framework, Annie helps coaches and consultants clearly and confidently take their practices to the next level. Her second book, "Establish Yourself: Brand, Streamline, and Grow Your Greatest Business" debuted on March 3, 2022. Annie is also proud to be a Duke University graduate, a lifelong Muppets fan, and a serial rewatcher of The Golden Girls. She currently lives in Durham, NC, with her husband / favorite person, Gus, and their favorite person, Leo.

Resources from Annie:

www.greateststorycreative.com  

www.greateststorycreative.com/referralbio 

www.greateststorycreative.com/book 
 

Connect with Allison:

⭐ Connect on Instagram @allisonwalsh

⭐ JOIN THE SOCIETY: www.shebelievedsociety.com (use code 2022 to access the Society for $22/month)

⭐ Purchase your 2022 Planner: https://amzn.to/3quSYpg

Connect with Allison

• Interested in working together? Fill out this form.
• www.instagram.com/allisonwalsh
• www.shebelievedbook.com
• www.allisonwalshconsulting.com
• https://www.facebook.com/groups/shebelievedshecouldcommunity
• 20 ways to make money being YOU!: https://www.allisonwalshconsulting.com/monetizeyourbrand 

It's hard to know where to start when it comes to getting publicity. You hear about all these amazing people who have become successful, but you don't know how they did it or what the steps are. In today’s episode, Selena Soo tells us her story of how she was introduced to publicity and the events that led up to her creating her company, Impacting Millions. Despite Selena being a natural introvert, she discusses overcoming the fear of putting yourself out there and the amazing benefits that come with it. 

Throughout the episode, she lays out the framework for her high touch, one year program that provides a shortcut to landing amazing visibility opportunities. She walks you through each step of the process, from creating your message to finding the right media outlets, to pitching yourself successfully. 

What are you waiting for? Download Selena’s Free Publicity Calendar:12 Months of Story Ideas to Win Over the Media: www.impactingmillions.com/allisoncalendar

Memorable Moments:

• I find with the people that I work with, the reason why they're pursuing media is that they know they have something really important to share with the world, whether it's a really powerful story, a message, a product or a service that could really transform someone's life. So it's so important to remember that you're doing this, not for you, but to really make an impact in the lives of others.
• I am a perfectionist so I can understand overthinking things. But when I do a podcast interview, at the end of it or any kind of media interview I ask myself, did I show up generously? Was I present? Did I share information, stories, advice that could really help someone improve their life? And if the answer is yes, then I know that I've done a great job
• I think there's nothing more inspiring than what I call a role model. But someone who really embodies a message of possibility and hope, who has maybe gone through the challenges that you are going through and has come out the other side of it and can show you how you can do the same.
• I think that sometimes we can feel so alone in our pain and our challenges, but the reality is that some of the things that we experience are experienced by thousands or even millions of people, there is a universal thread there. And it can be very healing for other people, it can help them kind of let go of some of the shame.
• So whenever we work with people in Impacting Millions and publicity in general, we just have them get really clear on what their goals and intentions are and make sure they get the right kind of publicity that matches their offers and business model.
• if you are never putting yourself out there, then I can kind of guarantee that you're not going to get those opportunities.

Download the calendar: www.impactingmillions.com/allisoncalendar

Connect with Allison: 

⭐ Connect on Instagram @allisonwalsh

⭐ JOIN THE SOCIETY: www.shebelievedsociety.com (use code 2022 to access the Society for $22/month)

⭐ JOIN THE COMMUNITY: https://www.facebook.com/groups/shebelievedshecouldcommunity 

Follow Selena on Social Media: 

Website:  selenasoo.com

Facebook: @SelenaSoo

Instagram: @selena_soo

Twitter: @selenasoo

Connect with Allison

• Interested in working together? Fill out this form.
• www.instagram.com/allisonwalsh
• www.shebelievedbook.com
• www.allisonwalshconsulting.com
• https://www.facebook.com/groups/shebelievedshecouldcommunity
• 20 ways to make money being YOU!: https://www.allisonwalshconsulting.com/monetizeyourbrand 

Is affiliate marketing a thing of the past? Not if you look at the growth of ClickBank and the many offers thriving today.

And if you ever wanted to include affiliate marketing in your marketing strategy, then this is the episode for you.

I chat with the senior business development manager at ClickBank, Thomas McMahon, on the big trends they are seeing in the direct response and affiliate marketing space in the new year.

We also talk about some cool strategies of positioning your offer in front of the right people because you can have the greatest product in the world, but no one knows about it.

"You've done the hard work of building your offer or your product, now do the harder work of selling it."

Affiliates are a great strategy to get your product to the right audience. Affiliates are always looking for great products to promote. If you want them to promote your product, you have to make it easy, lucrative, and fun.

Click Play to learn of some of these tactics you can use in your marketing strategy to design your offer and get your product off the ground. 

Key Takeaways

- How direct response marketing has evolved over the last 5 years (01:33)

- Differences between direct response and ecommerce (04:47)

- The big trends in direct response marketing in 2022 (09:44)

- Riches are in the niches (13:16)

- How McMahon has grown as an intrapreneur (18:03)

- Positioning your offer right (22:14)

- Making it easy, lucrative, and fun for affiliates (24:40)

- Cool things coming up at ClickBank (25:35)

- What's on McMahon's personal bucket list (26:50)

Additional Resources 

Learn more about Thomas McMahon

Connect with Thomas McMahon on Linkedin 

Connect with Thomas McMahon on Facebook

Listen to Affiliated: ClickBank‘s Official Affiliate Marketing Podcast

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You can find the transcripts and more at http://bizninjaradio.com

Be sure to follow me on Instagram @bizninja

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If you haven't already, please rate and review the podcast on Apple Podcasts!

In today's episode, we are  jumping into why personal branding matters regardless of your career path, and why it's important for each of us to invest in it. Our special guest today is Nancy Surak, a Senior Advisor and Managing Broker for Land Advisors Organization’s Tampa Bay office.  After wanting to level up her personal brand for over 10 years, she made the decision last fall to go "all in" and she shares her journey with us on the show today!

She's a total rock star at what she does and now she's got a beautiful, very visible, personal brand that allows her to shine even brighter, attract new opportunities and clients, and position herself as the expert she is in media and through speaking engagements. 

Tune in to hear Nancy's story, why she thinks it's important for everyone to take their personal brand seriously, and lessons she learned going through this process with Allison.

Connect with Nancy:

https://www.instagram.com/nancysurak

www.nancysurak.com

Nancy's Brand Launch: https://www.allisonwalshconsulting.com/post/i-love-it-when-women-go-for-it

Connect with Allison: 

https://www.instagram.com/allisonwalsh

https://www.allisonwalshconsulting.com/elevate

2022 Goal Setting Masterclass: https://bit.ly/2022goalsmasterclass 

Greetabl: greetabl.com/allisonwalsh

About Nancy:

Nancy Surak is a Senior Advisor and Managing Broker for Land Advisors Organization’s Tampa Bay office. She has more than 20 years of experience in commercial real estate, specializing in land brokerage since 2005 and earning recognition by Land Advisors Organization as a top producer since joining the firm in 2015.

Nancy is known for her expertise in transactional negotiations and marketing. Her in-depth understanding of the Tampa Bay land market and the objectives of the parties involved in the deals she is working with allow her to secure the best terms for her clients while ensuring the purchasers also value and trust her input. One of the important tools that Nancy has at her disposal is Land Advisors Organization’s proprietary technology, which maps growth trends, area transactions and land development. Combined with her knowledge of the market, technical understanding of transactions and communication skills, she stands apart from others in the Tampa Bay CRE sphere and has established herself as a trusted advisor, which has allowed her to successfully negotiate and close on many of the most significant land deals in the area.

Nancy has become one of the most trusted land advisors in Florida thanks to her ability to not only anticipate and navigate complex transactions, but importantly, her ability to maintain the confidentiality of a deal as the parties are working it. Where many brokers may want to brag about being involved with a major deal, Nancy keeps it ‘close to the vest’ to protect the parties involved and give them the time required to work through the details and terms by keeping it confidential – she is keen on protecting her clients and the integrity of the deal first, rather than seeking notoriety for her involvement in high-profile transactions.

Connect with Allison

• Interested in working together? Fill out this form.
• www.instagram.com/allisonwalsh
• www.shebelievedbook.com
• www.allisonwalshconsulting.com
• https://www.facebook.com/groups/shebelievedshecouldcommunity
• 20 ways to make money being YOU!: https://www.allisonwalshconsulting.com/monetizeyourbrand 

Dan Gamache, better known as Custom Sneaker Artist and Designer MACHE, created Mache Custom Kicks out of his mom's basement decades ago. Now, Mache is an industry leader in athletic footwear. His luxury artwork has been showcased on the feet of athletes like LeBron James, Steph Curry, Stefon Diggs, and Ronda Rousey to music artists like Pharrell, Quavo from Migos, and 2 Chainz to celebrities like John Cena. His client base is endless. However, this was no overnight success. It took massive amounts of dedication, sacrifice, and focus to live the life he is blessed with now that you may see on his social media accounts. In this episode of Keep Swinging, Mache shares his wild journey to success, how he landed notable clients, and the exciting release of his own shoe. Get ready to be fired up and learn how to make your dream a reality!

Anyone who grew up in the Bay Area knows that the nightlife scene is pretty interesting to say the least. Growing up in San Jose, we didn't have many options as far as big clubs or events, and apparently Oakland didn't either. For a few years, Greek parties took over the Bay Area party scene, and when that came to a halt there was a monopoly between 1-2 promoters who held down ALL the functions in the Bay (shoutout to Demetrius from Location415, where Amina & Shayla first met). Now, years later, that's all changed. There are a bunch of nightlife movements happening in the Bay and we got the chance to speak to the founders of two of the biggest - Shayla Bang of So Oakland, and Amina & Jesse Brooks of TrapxArt. Not only do these brands give you parties and provide a space to function, they also give you a platform to promote your art, your talent, and facilitate a safe space for you to do it in.

If you like what you hear, give Wokeland a positive review on iTunes! Follow Wokeland on social media: Instagram: @wokelandpodcast Facebook: www.facebook.com/oaklandiswoke Twitter: @wokelandpodcast For more info, visit our website at thisiswokeland.com