performance metrics

Welcome to Test Automation Experience! In this episode, Nikolay is joined by Marie Cruz, a Developer Advocate for Grafana Labs’ k6.io.  She is a Software Tester focusing on Test Automation and Continuous Testing.  In this episode, they dive deep into questions about manual testing, the advantages and pitfalls of test automation, and even the idea of testing too much.   Subscribe now to Test Automation Experience and elevate your career in the world of tech!

k6 Documentation - https://k6.io/docs/
Jacob Nielsen’s 1993 article - https://nngroup.com/articles/response-times-3-important-limits/

CONNECT WITH MARIE CRUZ 
🐦 X (TWITTER): https://twitter.com/MCRUZDRAKE
💡 LINKEDIN (consider leaving a Recommendation): https://www.linkedin.com/in/mariedesireecruz/
🧑🏻‍💻 GITHUB: https://github.com/mdcruz
🌎 Testing With Marie: https://www.testingwithmarie.com/
📧 Book Marie as your mentor on Mentor Cruise: https://mentorcruise.com/mentor/mariecruz/

CONNECT WITH NIKOLAY ADVOLODKIN     
🌎 WEBSITE: https://ultimateqa.com
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📧EMAIL: nikolay@saucelabs.com

JOIN THE CONVERSATION!           
🎥 Subscribe to our YouTube channel now and get access to the latest exclusive shows, before anyone else!  https://www.youtube.com/@test-automation-experience?sub_confirmation=1

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🌎 SAUCE WEBSITE: https://saucelabs.com

In the latest episode of the Digital Supply Chain podcast I went on a deep dive with Tim Judge, President and CEO of Agillitics. We explored the transformative power of data in today's supply chains. Here are some standout moments:

📈 Metrics-Driven Mindset: Tim shared compelling insights on how embedding metrics into your supply chain culture can propel performance. A hierarchy of metrics not only drives performance but also fosters engagement and job satisfaction. Love the example of walking through a DC and witnessing real-time performance feedback.

🔗 Silos in Data Management: The looming challenge? An increasing number of silos in data management. Despite advancements, data fragmentation is growing with more devices and systems collecting data. But, with challenge comes opportunity. The technology is already here to make data work for us, determining the best ways to collate, normalize, and make informed decisions.

🚀 Future Gazing: Where is all this leading us? Tim forecasts more data silos, but with an optimistic twist. The tech landscape offers tools to manage this data explosion. However, the companies that delay might find themselves in deeper waters. Decisions made now can be pivotal. As Tim and Sherry put it, avoid the 'shiny object fatigue.'

🛠️ Taking Action: While it's easy to feel overwhelmed, the gains from leveraging data are tangible. Efficiency, cost savings, and a forward-leaning business stance. 2024 looks promising if we embrace the right strategy today.

Looking to dig deeper? Check out Agillitics' new platform, AgiSight. Connect with them on LinkedIn or visit Agillitics.com.

Also check out the video version of this episode at https://youtu.be/ErGdfCZMQAg

As always, keep innovating and stay curious. 

Podcast supporters
I'd like to sincerely thank this podcast's generous supporters:

• Lorcan Sheehan
• Krishna Kumar
• Olivier Brusle
• Alicia Farag
• Joël VANDI
• Luis Olavarria
• Alvaro Aguilar

And remember you too can Support the Podcast - it is really easy and hugely important as it will enable me to continue to create more excellent Digital Supply Chain episodes like this one.

Podcast Sponsorship Opportunities:
If you/your organisation is interested in sponsoring this podcast - I have several options available. Let's talk!

Finally
If you have any comments/suggestions or questions for the podcast - feel free to just send me a direct message on Twitter/LinkedIn.

If you liked this show, please don't forget to rate and/or review it. It makes a big difference to help new people discover it.

Thanks for listening.

Hey CX Nation,

In this week's episode of The CXChronicles Podcast #213 we  welcomed Rick Elmore, Founder & CEO at Simply Noted based in Phoenix, AZ. 

Simply Noted is an API-first platform that streamlines the creation and distribution of genuine Handwritten Notes.

They are completely customer-funded and work with 100s of the top startups and Fortune 5000 companies to help them integrate, automate and scale their handwritten outreach.

In this episode, Rick and Adrian chat through how he has tackled The Four CX Pillars: Team,  Tools, Process & Feedback and shares tips & best practices that have worked across his own customer focused business leader journey.

**Episode #213 Highlight Reel:**

1. Started career as an NFL football player drafted by the Green Bay Packers
2. Why entrepreneurs must be natural problem solvers & life long learners
3. Investing in personalized mediums to drive customer happiness & retention
4. Keep constant track of the problems in your business, prioritize them & take action
5. Build living systems & processes to keep your business moving forward
 
Huge thanks to Rick for coming on The CXChronicles Podcast and featuring his work and efforts in pushing the customer experience & customer success space into the future.

Click here to learn more about Rick Elmore

Click here to learn more about SimplyNoted

If you enjoy The CXChronicles Podcast, stop by your favorite podcast player and leave us a review today.

You know what would be even better?

Go tell one of your friends or teammates about CXC's content, CX/CS/RevOps services, our customer & employee focused community & invite them to join the CX Nation!

Are you looking to learn more about the world of Customer Experience, Customer Success & Revenue Operations?

Click here to grab a copy of my book "The Four CX Pillars To Grow Your Business Now" available on Amazon or the CXC website.

For you non-readers, go check out the CXChronicles Youtube channel to see our customer & employee focused video content & short-reel CTAs to improve your CX/CS/RevOps performance today (politely go smash that subscribe button).

Contact us anytime to learn more about CXC at INFO@cxchronicles.com and ask us about how we can help your business & team make customer happiness a habit now!

Huge thanks to our newest CXCP sponsor Glance. Visit their website today at https://www.glance.cx/cxchronicles

Contact CXChronicles Today

• Tweet us @cxchronicles
• Check out our Instagram @cxchronicles
• Click here to checkout the CXC website
• Email us at info@cxchronicles.com

Remember To Make Happiness A Habit!!

Struggling to get your team aligned on goals and metrics? Wish your company culture was more productive and humane?

Mark Abbott, founder and CEO of Ninety, shares how and the importance to implement tools to empower employees and build a resilient organization. In this episode, Mark discusses the specifics of designing effective scorecards, setting targets vs goals, and getting team member buy-in and so much more.

Episode Insights:

• Why companies are complex adaptive systems. The best ones are explicit, coherent and resonant with all stakeholders.
• What mastery means being able to teach it to others - true understanding goes deeper than just reading a book.
• How to have Leadership through agreements is better than old school "command and control." Scorecards set targets to avoid micromanaging.
• Why having 3-5 KPIs per person (quality, quantity, process, show up) provides guardrails and autonomy.
• The importance on having a quality, quantity, process and show up element that can be measured in any role.
• Why focus on issues, not chasing goals. Green across the board but missing the target shouldn't require intervention.
• How implementing scorecards quickly gets alignment. Trust people to know the right KPIs for their role.
• Why great companies are extraordinarily productive, humane and resilient.

Resources mentioned in this episode:

• Ninety.io
• EOS
• EOS Tools
• Traction
• The Great CEO Within
• The E-Myth
• Built to Sell

In this episode, you'll discover:

• Breakpoints are milestones in your growth where you reach capacity blocks.
• When your systems and / or team gets overwhelmed, you’ve hit a Breakpoint.
• Hire people ahead of growth and ahead of breakpoints.
• Apply this simple RPE formula to determine the right time to start the hiring process. 

Episode Highlights

02:37 - Energy is everything when it comes to your business and if you let it lag so will your business.

05:16 - The creation of the Revenue Per Employee Metric and how it is used in decision making. 

12:18 - Any healthy business exists to grow, so you need to determine when is the right time to bring on the right person to do that and the 250 rule applies no matter what revenue you are currently generating.

18:02 - Don’t let your business suffer from resistance, but stay ahead of the breakpoints to market, hire and onboard when it is time, not when it is too late. 

22:39 - If you're looking for valuable marketing advice and strategies to boost your business's profitability then you want to meet Success Partner, Justin Miller from Profit 911.  Knowing that direct mail campaigns are still the best way to reach people, listen as he and Dr. Pete discuss the concept of "relationship insurance" and the importance of staying relevant in a rapidly changing landscape. Justin will share his insights on reaching and connecting with the audience in the next year and beyond. 

Resources Mentioned

To learn more about the REM CEO Program, please visit:  http://www.theremarkablepractice.com/rem-ceo

For more information about the Attraction Immersion, please visit: https://theremarkablepractice.com/2023-attraction-immersion/

Build your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/

For more information about Profit 911 please visit: https://profit911.biz/

Schedule a Brainstorming call with Dr. Pete

Dr. Stephen’s LinkedIn

Dr. Peter’s LinkedIn

The Remarkable CEO Website

Dr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

Raise your hand if you've ever struggled with understanding the difference between OKRs and KPIs.   It's ok.  You're not alone.  Figuring out when to use them and how to use effectively together can be quite confusing.  But today, I'm sharing 3 words and 3 quick stories that will make the relationship between OKRs and KPIs incredibly clear.   

Additional Notes:

• ADAPTOVATE- A consulting company that helps organizations transform at scale to meet changing market conditions and increasingly sophisticated customer demands
• Previous episode on OKRs- 3 Stories to Better Understand the Power of OKRs

Contact Darn Good Leadership:

• Email contact@darngoodleadership.com

Hey CX Nation,

In this week's episode of The CXChronicles Podcast #179  we welcomed Tom Randle, CEO at Geckoboard based in London, England.

Originally a UX and product guy, Tom spent the early years of his career building companies like Red Gate & Huddle in London. He leveraged those learnings and findings to become an intricate part of the Geckoboard team & eventually their CEO.

Geckoboard helps their customers access and understand their data. Their dashboard software integrates with over 80 data sources so your team can build real-time KPI dashboards that you can share with your team in minutes. 

In this episode, Tom and Adrian chat through how he has tackled The Four CX Pillars: Team,  Tools, Process & Feedback throughout his career + shares some of the tips & tricks that have worked for him across his customer focused business leader journey.

**Episode #179 Highlight Reel:**

1. How UX and mechanical engineering launched Tom's customer focused journey
2. Why focusing on company culture led to the creation of incredible customer experiences
3. Leveraging dashboards and display reporting to drive performance & communication
4. Why emerging SaaS solutions are focused on managing & optimizing the customer journey
5. How informed customers & employees = industry leading businesses

Huge thanks to Tom for coming on The CXChronicles Podcast and featuring his work and efforts in pushing the employee experience and customer success space into the future.

Click here to learn more about Tom Randle

Click here to learn more about Geckoboard

If you enjoy The CXChronicles Podcast, please stop by your favorite podcast player and leave us a review today. This is the easiest way that we can find new listeners, guests and future business leaders to join our customer focused community!

And be sure to grab a copy of our book "The Four CX Pillars To Grow Your Business Now" available on Amazon +  check out the CXChronicles Youtube channel to see all of our customer focused business leader video content + our past podcast episodes!

Reach out to CXC at INFO@cxchronicles.com for more information about how we can help your business make customer happiness a habit!

Contact CXChronicles Today

• Tweet us @cxchronicles
• Check out our Instagram @cxchronicles
• Click here to checkout the CXC website
• Email us at info@cxchronicles.com

Remember To Make Happiness A Habit!!

This is Part 2 of my discussion around marketing data and metrics.

Specifically, I will share why using data to optimize your automation and marketing funnels is critical to the success of your launches and business.

We will discuss the different data sets you should be measuring and looking at and what it means to your decision making and any next best action.

I also walk through data within a sales funnel such as on sales pages, email platforms, ads and social media. 

Now, if you haven’t yet listened to Part 1, then make sure you do that first before we dive into today’s episode!

Click here to listen!

Part 1: Episode 11A: The Power of Data In Your Marketing

One of my favorite email marketing platforms can be yours for FREE. Check it out here! 

The following episodes will help you build your audience and become more profitable:

• Episode 06B: Use This Simple Funnel To Sell And Recruit
• Episode 10: The Five Phases To Building Funnels

If you have any Qs or would like to connect, please head on over to Instagram @TheAudienceMethod 

Subscribe & Review 

Are you subscribed to my podcast? If you’re not, I want to encourage you to do that today. I don’t want you to miss an episode. I’m adding a bunch of bonus episodes to the mix and if you’re not subscribed there’s a good chance you’ll miss out on those. 

Now if you’re feeling extra loving, I would be really grateful if you left me a review, too. Those reviews help other people find my podcast and they’re also fun for me to go in and read. 

Signature Products:

• Online Business Builder - Learn high ticket affiliate marketing.
• All In One Business - How I create a recurring income stream.
• Digital Marketing Business In A Box with Master Resell Rights — A comprehensive course teaching you A-Z how to start and grow a digital marketing business that you can also resell for 💯 % profit!

Digital Products :

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Show Notes

00:52 – Blake’s got a new Mac!

02:27 – David’s Bank-Feed Debacle

05:58 – The Threshold of Hell  – Watching National Lampoon’s Christmas Vacation?

06:57 – Blake's Takeaways from Almost Inside Digital CPA

08:46 – It’s Time to Get Rid of the IT Department              

https://www.wsj.com/articles/get-rid-of-the-it-department-11637605133

15:33 – The AICPA's Melancon: ‘The profession that constantly reinvents itself’ | Accounting Today

https://www.accountingtoday.com/list/the-aicpas-melancon-the-profession-that-constantly-reinvents-itself

19:35 – Accounting 4.0: Don’t become Blockbuster Video

https://www.accountingtoday.com/opinion/accounting-industry-4-0-is-happening-dont-become-blockbuster-video

22:45 – Are You Under-Pricing Your Client Accounting Services? - CPA Trendlines

https://cpatrendlines.com/2021/10/21/are-you-under-pricing-your-client-accounting-services/

29:49 – Voices Art of Accounting: Timesheet dispute redux | Accounting Today

https://www.accountingtoday.com/opinion/art-of-accounting-timesheet-dispute-redux

30:35 – A Timesheet Debate & Why Work Takes So Long

https://podcast.earmarkcpe.com/episodes/the-great-timesheet-debate-with-ed-mendlowitz

33:05 – Blake’s Timesheet Use Case

35:35 – What Is a “Reasonable” Number of Work Hours? - CPA Trendlines

https://cpatrendlines.com/2021/10/11/what-is-a-reasonable-number-of-work-hours/

38:39 – New QuickBooks research reveals the impact of late payments on mid-sized businesses

https://quickbooks.intuit.com/r/growing-complex-businesses/midsize-payments-research/

44:08 – Majority of Mid-Sized Businesses Outgrow Technology or Overpay for Unused Features

https://investors.intuit.com/news/news-details/2021/Majority-of-Mid-Sized-Businesses-Outgrow-Technology-or-Overpay-for-Unused-Features/default.aspx

46:00 – Here’s How You Zoomed Over the Past Year - Zoom Blog

https://blog.zoom.us/how-you-zoomed-over-the-past-year-2021/

51:07 – H&R Block names Xero a preferred solution provider

https://www.accountingtoday.com/news/h-r-block-names-xero-a-preferred-solution-provider

51:22 – Twitter comment from Zachary Owen, re: H&R Block

https://twitter.com/ZachJOwen/status/1469429680348479491

52:37 – Canopy raises $35M in latest funding round | Accounting Today

https://www.accountingtoday.com/news/canopy-raises-35m-in-latest-funding-round

Canopy’s Accounting Practice Revolution Receives $35M Injection

https://aithority.com/it-and-devops/cloud/canopys-accounting-practice-revolution-receives-35m-injection/

53:51 – Intuit QuickBooks Canada and Dataswitcher join forces to automate conversion to a cloud-based accounting solution

http://www.canadian-accountant.com/content/partner-posts/intuit-quickbooks-canada-and-dataswitcher-join-forces

54:22 – Oracle Gains After Sales Top Estimates on Cloud Performance

https://news.yahoo.com/oracle-gains-sales-top-estimates-215221263.html

54:48 – FreshBooks, Sensibill Bolster Small Business Expense Management

https://www.pymnts.com/smbs/2021/freshbooks-sensibill-bolster-small-business-expense-management/

54:58 – Kabbage® from American Express Launches Kabbage Funding™ to Help Simplify Funding for U.S. Small Businesses

https://www.businesswire.com/news/home/20211208005617/en/Kabbage%C2%AE-from-American-Express-Launches-Kabbage-Funding%E2%84%A2-to-Help-Simplify-Funding-for-U.S.-Small-Businetransactions

55:16 – Accounts payable automation startup Tipalti raises $270M, quadruples valuation to $8.3B

https://techcrunch.com/2021/12/08/accounts-payable-automation-startup-tipalti-raises-270m-quadruples-valuation-to-8-3b/

55:35 – CPA funding portal expands with loan-financing option for small biz clients | Accounting Today

https://www.accountingtoday.com/news/cpa-funding-portal-expands-with-loan-financing-option-for-small-biz-clients

57:29 – Facebook Message from Cathy Volk – Thank you!
https://business.facebook.com/CloudAccountingPodcast/inbox/

Get in Touch

Thanks for listening and for the great reviews! We appreciate you! Follow and tw...

We are so pleased to connect with Vivien Trinh and Nathan Harris of the Oregon Food Bank, where they are changing the way our sector works, by developing practices that center love!

• Vivien Trinh is the Community Philanthropy Associate Director of Operations at the Oregon Food Bank. With 11 years of philanthropy experience, her career has taken her through the many aspects of philanthropy including direct mail, digital fundraising, donor relations, database management and prospect development at non-profits of all sizes. As the daughter of refugees, she is deeply committed to building inclusive communities that honor the dignity of each individual. You can reach out to Vivien at vtrinh@oregonfoodbank.org.
   
• Nathan Harris is the Director of Community Philanthropy at Oregon Food Bank. He has nearly two decades in philanthropic development, working at the intersection of love and generosity to realize transformational change. Before coming to Oregon Food Bank in 2019, Nathan served as chief development officer at Freedom for All Americans, an organization dedicated to securing nationwide LGBTQ nondiscrimination protections by 2025. He previously served as director of leadership gifts and Centennial Campaign at ACLU of Northern California and was the Director of Advancement at Transgender Law Center. You can reach Nathan at nharris@oregonfoodbank.org. 

References and Notes:

• Learn more about the Oregon Food Bank and follow them on socials: Facebook, Insta, Twitter, LinkedIn and donate here! OFB has a budget of $34M, with 200 staff, 63k annual donors, and 40k annual volunteers. 
• OFB Community Philanthropy: Theory of Change, Strategic Priorities, Key Hallmarks of Love, Staff Bill of Rights 
• bell hooks defines love as “the extension of one’s spiritual growth  'the will to extend one's self for the the purpose of nurturing one's own or another's spiritual growth.”
• Focusing on Fundraising Goals is Harmful, Let’s Measure Love Instead by Vivien Trinh
• How to Measure a Year. What about Love? On the OFB website
• “Seasons of Love” from Rent!
• Risk: We talked about risk and Nathan names that “risk”in changing the practices and tools of doing the work, is to be questioned. That one perspective is the fear of change or fear of something different. Vivien invites us to think about risk, as defined by who might be harmed by our practices and tools...and to center the healing of those folx. 

Process: 
Here are some of the processes and practices OFB discussed within this episode...

• Vivien and a few folks started an Equity in Fundraising work group within their department to casually explore community-centric ideas. They later created a “Love” working group as well.
• When Nathan came on 2 years ago, they began to focus their work towards building new practices
• Vivien mentions that unpacking “love” as a word through introspection and team conversation, was the kernel that helped them move forward in designing the “how” of measuring love. They focused on how love might inform their values and how it could change what philanthropy could mean.
• OFB celebrates Shiree Teng, who they partnered with in the design of the staff self-assessment. The creation of the tool was influenced by her brown paper, “ Measuring Love on the Journey for Justice. (we didn't talk about this on the pod)
• Performance Metrics: 
  One tool they developed is a staff self-assessment, with the purpose of the assessment focused on reflecting on a staff person’s individual  work over the past 6 month period. 
  
  Their assessment asks questions like: Do I feel like my work as a relationship manager or a gift entry specialist is values-aligned with myself in this moment? Do I feel like I am making meaningful change in the world? Am I having hard conversations with donors? Am I bringing them along a political journey?
  
  In their database, OFB has the ability to code contact reports that our relationship managers have with their donors around these indicators of love.
• Vivien shares: “...the hope is that we're collecting this information so that we can pull it out and analyze, not like in a punitive way of like, you're not having enough hard conversations with donors, but, if you're not able to code your contact reports with these indicators, what is that telling you about where you are in your professional career at this moment? Do you feel like you're engaging in the work in a way that's meaningful to you and if not, how do we make it happen? What do you need personally, in order to grow, in your career in a way that is pulling away from that centralizing of money?” 
• They propose is to rethink what data we capture and to encourage behavior toward financial goals and encourage behavior toward growth and self-reflection.
• In creating a collective definition of “love” they identified aspects of love like growth, shared values, care. They later shared that  they have a full “Love Indicators” list complete with a Bill of Rights and definitions! These include: Actions for the Common Good, Care, Client Centered, Community, Engagement, Equity, Growth, Partnership, Respect, and Shared Values.
• Nathan points out that they have also created other instruments to assess other aspects of love.
• Another tool is the donor survey, where they ask in 10-15 contexts, whether and how a donor considers their gift to be a contribution of love. “...do you consider your donation...an expression of your love for the organization, the mission? For the vision? For your neighbors?...the systemic inequity that drives hunger? ...Do you experience your supportive Oregon, Oregon food bank as an expression of love? And I think on average 60% or more of our donors agreed strongly, like, yes I do.” 
  Vivien mentions that the donor survey allows the team to be bolder and confident in their work. Nathan mentions that they can be bolder and more strategic in their messaging to facilitate the political journey and facilitate “love” for other (in one example, the love of their surveyed community towards immigrant communities could be increased by political education.)
• Another practice involves prospect development/portfolio management. In this field of practice, OFB is starting to ask themselves questions around the transformational outcome of a relationship. 
  
  “It doesn't have to be money. It can be a sharing of a story that helps us move, our donors through a political journey, because they have either lived experience, with hunger or with, discrimination or lived experience of systemic oppression. It could be, they have a rich network of, or they have a community that we haven't engaged with in the past that they can introduce Oregon food bank to. It provides an opportunity to recognize all the different ways that people can contribute to their community that can take action.”
  
  Nathan also talks about how they operate with equity not equality, so they are not able to “treat everyone the same.” Instead they focus on increasing the likelihood that an individual will have a love-centered and transformative experience. Transactional to transformational. They later shared that they’d like to celebrate Justice Funders and ongoing collaboration with Mario Lugay, Senior Innovation Director, and they acknowledge the Just Transition for Philanthropy (and Just Transition) framework.
  
  They mention decreasing the size of portfolios to allow staff to spend more time connecting with their donors, and paying attention to wether these relationships are being tended to with mutual care, respectful interactions and community-centrism.
• Nathan notes that OFB is in the silent phase of a large campaign and as such, they are prioritizing donors that can have high capacity, but within that, they are looking at and prioritizing values alignment, love, and vision.
  
  Vivien mentions cross-referencing amongst multiple (databases and platforms) places, to better understand how the community member(s) engage with Oregon Food Bank. Are they interacting in multiple ways? Have they donated, volunteered or taken a political action? Vivien mentions that when an individual is engaging on multiple platforms/ways, they are a better candidate for connection/portfolio work.
   
• Vivien and Nathan alluded to other tools they are using internally, but we did not have time to discuss in the show!

Big pieces of wisdom:

Vivien ”you can move quickly and you can leverage the sense of urgency that I think sometimes I shy away from that urgency is important when it is focused on justice. And in that urgency, the point is not to bring everyone along is to center people at the margins.”

Nathan “the power of our people and the wisdom of the collective and the possibilities that live at the intersection of the power of our people and the wisdom of our collective. Like we have so much opportunity in this profession to do something extraordinary, transformational and very, very different than what's been done before.

We're the ones in these roles keep your best practices. I'll take my better practices. They haven't been designed yet, but I believe in the wisdom of our collective to do that kind of designing. If those best practices don't seem to be working. And I don't think the limitation of that is just how we work. I think that our field can transform philanthropy by working differently than we ever have before. Like take back that power. We absolutely have it. And in doing so, I think our communities can be and will be better served.”

If you’re new here, Kitchen Side is a series where we take you behind the scenes at Omniscient Digital to hear the conversations, brainstorms, discussions and inner workings of our content marketing agency. 

In this episode, we talk about the relationship between content marketing and growth. How do the two functions interact in organizations? Does content play a fundamental role in growth? Or is it separated by metrics or organizational structure? As an agency goaled on performance metrics, we find that the two are intertwined and synergistic. We dive into this and explore solutions to get you more out of your content program. 

The Long Game is hosted by Alex Birkett and David Ly Khim who co-founded Omniscient Digital to help companies ranging from early-state to scale-ups with growth strategy, SEO, and content marketing. Allie Decker, Head of Content, joins the conversation as well.

Connect with Omniscient Digital on social:

Twitter: @beomniscient

Linkedin: Be Omniscient

Listen to more episodes of The Long Game podcast here:

 https://beomniscient.com/podcast/

In this episode we look at the key marketing metrics you need to keep an eye on each month, including things like your bounce rate, average session duration, and traffic source.

______________

Want to get to grips with Google Tools? Join me inside The SEO Bundle. Find out more about it on my website, marketingwithmenekse.com, or shoot me a DM on Instagram @menekse.stewart if you’ve got any questions.

Meanwhile, hit subscribe, and see you tomorrow!